Human Capital Resource Management Creative and Marketing Salary Guide

Size: px

Start display at page:

Download "Human Capital Resource Management Creative and Marketing Salary Guide"

Esther Eaton
6 years ago
Views:

1 Human Capital Resource Management 2017 Creative and Marketing Salary Guide

2 Knowledge-based firms know their people are their most valuable resource. Identifying and hiring talented employees is without question a competitive advantage. The goal of our salary guide is to provide companies the data needed to hire and retain top talent and to provide candidates the salary information needed to make informed decisions. The Human Capital Resource Management creative and marketing salary guide provides compensation ranges on 100+ positions within the creative and marketing fields. In the hunt for talent, many firms struggle to find correct compensation levels for current employees and perspective hires. The 2017 salary data in the guide is based on a variety of sources. Indeed Salary Data San Diego LinkedIn Job Data BLS.gov Full-time, contract, and contract-to-hire placements made by the HCRM CORP San Diego recruiting team In an economy driven by ideas and intellectual know-how, top companies recognize the importance of employing smart, highly talented people. HCRM CORP is your partner to help hire and retain the creative and marketing stars your team needs.

Advertising & Marketing Account Coordinator Account Director Account Executive Account Manager Account Strategist Account Supervisor Business Development Director Creative Director Chief Marketing

3 Advertising & Marketing Account Coordinator Account Director Account Executive Account Manager Account Strategist Account Supervisor Business Development Director Creative Director Chief Marketing Officer Brand Manager Community Manager Digital Marketing Manager Digital Project Manager Digital Strategist Digital Traffic Manager E-Commerce Marketing Manager Event/Trade Show Coordinator Marketing Analytics Specialist Market Researcher Market Researcher Market Researcher Marketing Director Media Director Media Planner Mobile Marketing Manager Vice President of Marketing President SEO/SEM Specialist Social Media Manager Social Media Specialist Web Analytics Specialist

Advertising and Marketing $160,000.00 $140,000.00 $120,000.00 $80,000.00 $60,000.00 $40,000.00 $20,000.

4 Advertising and Marketing $160, $140, $120, $80, $60, $40, $20, Account Account Director Account Account Account Planner Account Coordinator Executive Manager Supervisor 2016 Low $42, $110, $59, $75, $50, $89, High $63, $151, $83, $105, $78, $117, Low $54, $140, $76, $96, $64, $113, High $55, $143, $77, $99, $66, $116,396.97

Advertising and Marketing Continued $300,000.00 $250,000.00 $200,000.00 $150,000.00 $50,000.

5 Advertising and Marketing Continued $300, $250, $200, $150, $50, Business Development Manager Creative Director Chief Marketing Officer Brand Manager Community Manager Digital Marketing Manager Digital Project Manager 2016 Low $95, $105, $145, $65, $65, $85, $75, High $155, $175, $251, $110, $84, $125, $120, Low $121, $133, $184, $82, $82, $108, $95, High $123, $137, $189, $84, $84, $110, $97,867.41

Advertising and Marketing Continued $140,000.00 $120,000.00 $80,000.00 $60,000.00 $40,000.00 $20,000.

6 Advertising and Marketing Continued $140, $120, $80, $60, $40, $20, Digital Strategist Digital Traffic Manager E-Commerce Marketing Manager Event/Trade Show Coordinator Marketing Analystics Specialist Market Researcher 2016 Low $85, $60, $85, $45, $65, $45, High $125, $87, $133, $65, $85, Low $108, $76, $109, $57, $83, $57, High $110, $78, $111, $59, $85, $58,720.44

7 Advertising and Marketing Continued $300, $250, $200, $150, $50, Media Buyer Marketing Media Director Media Planner Vice President President Director of Marketing 2016 Low $45, $90, $85, $62, $130, $150, High $85, $135, $120, $88, $245, $275, Low $46, $92, $87, $64, $133, $154, High $86, $138, $122, $90, $250, $281,325.00

Advertising and Marketing Continued $120,000.00 $80,000.00 $60,000.00 $40,000.00 $20,000.00 SEO/SEM Specialist Social Media Manager Social Media Specialist Web Analytics Specialist 2016 Low $55,000.

8 Advertising and Marketing Continued $120, $80, $60, $40, $20, SEO/SEM Specialist Social Media Manager Social Media Specialist Web Analytics Specialist 2016 Low $55, $70, $55, $75, High $70, $105, $84, $115, Low $56, $71, $56, $77, High $71, $107, $86, $118,565.70

9 Content Development & Management In today s digital world, blog writing and content creation is necessary for companies. Today nearly 40% of companies use blogs for marketing purposes, and over 46% of people read blogs more than once a day. Regardless of the industry whether you are running a bakeshop, law firm, or technology startup creating content should be a top goal in order to increase more inbound traffic to your website. Blogger Proposal Writer Content Manager Web Content Writer Content Marketing Manager Content Strategist Copywriter elearning Writer

Content Development & Management $120,000.00 $80,000.00 $60,000.00 $40,000.00 $20,000.00 Blogger Content Manager Content Copywriter elearning Writer Web Content Strategist Writer 2016 Low $45,000.

10 Content Development & Management $120, $80, $60, $40, $20, Blogger Content Manager Content Copywriter elearning Writer Web Content Strategist Writer 2016 Low $45, $65, $75, $44, $70, $50, High $73, $95, $105, $80, $102, $95, Low $46, $66, $77, $45, $71, $51, High $75, $97, $108, $81, $104, $97,185.00

Design & Production Product design is more important than ever because customers are demanding greater product variety and are switching more quickly to products with state-ofthe-art technology.

11 Design & Production Product design is more important than ever because customers are demanding greater product variety and are switching more quickly to products with state-ofthe-art technology. The impacts of greater product variety and shorter product life cycles have a multiplicative effect on the number of new products and derivative products that need to be designed. Art Director Creative Director Creative Services Manager Graphic Designer Illustrator Infographic Designer Package Designer Production Coordinator Production Manager Traffic Coordinator Traffic Manager 3D Animator

Design & Production $180,000.00 $160,000.00 $140,000.00 $120,000.00 $80,000.00 $60,000.00 $40,000.00 $20,000.

12 Design & Production $180, $160, $140, $120, $80, $60, $40, $20, Art Director Creative Graphic Designer Package Production Production Director Designer Coordinator Manager 2016 Low $65, $105, $40, $60, $45, $65, High $110, $175, $90, $95, $65, $97, Low $67, $107, $41, $61, $46, $67, High $113, $179, $92, $97, $67, $99,935.85

Design & Production Continued $120,000.00 $80,000.00 $60,000.00 $40,000.00 $20,000.00 Studio Manager Traffic Coordinator Traffic Manager 3D Animator 2016 Low $65,450.00 $45,000.

13 Design & Production Continued $120, $80, $60, $40, $20, Studio Manager Traffic Coordinator Traffic Manager 3D Animator 2016 Low $65, $45, $58, $67, High $108, $67, $87, $97, Low $67, $46, $60, $69, High $111, $69, $89, $100,080.09

14 Interactive Design & Development Interactive design and development has grown into a realm of its own. Far from merely working with text and pictures, interactive developers and designers are now responsible for creating every element on the screen that a user might swipe, click, tap, or type. Designer Front-End Web Developer HTML Developer Information Architect Interactive Producer Mobile Developer User Experience (UX) Designer User Interface (UI) Developer Video Editor Web Designer

Interactive Design & Development $160,000.00 $140,000.00 $120,000.00 $80,000.00 $60,000.00 $40,000.00 $20,000.

15 Interactive Design & Development $160, $140, $120, $80, $60, $40, $20, Designer Front-End Web Developer HTML Developer Information Architect Mobile Developer User Experience (UX) Designer User Interface (UI) Developer Video Editor Web Designer 2016 Low $45, $50, $50, $85, $95, $50, $85, $55, $55, High $83, $110, $95, $145, $150, $125, $125, $86, $124, Low $46, $51, $51, $87, $97, $51, $87, $56, $56, High $85, $112, $97, $148, $153, $127, $127, $88, $127,649.94

16 Public Relations PR understands the media and through strategic media relations, delivers targeted press results. PR knows how to garner maximum mileage out of stories and raise visibility and build credibility through media coverage. PR Coordinator Public Relations Director Public Relations Manager Public Relations Specialist Vice President of Public Relations

Interactive Design & Development $250,000.00 $200,000.00 $150,000.00 $50,000.

17 Interactive Design & Development $250, $200, $150, $50, PR Coordinator Public Relations Public Relations Public Relations Vice President of PR Director Manager Specialist 2016 Low $45, $105, $75, $65, $125, High $64, $155, $109, $95, $210, Low $46, $108, $77, $67, $128, High $66, $158, $112, $97, $215,341.50

Human Capital Resource Management 1855 1 st Ave, Suite 103 San Diego, CA 92101 Call

18 Human Capital Resource Management st Ave, Suite 103 San Diego, CA Call Today HCRM LLC. An Equal Opportunity Employer M/F/Disability/Vet.

04 Benefits to You 05 How We Do It

2 02 About You 03 What We Provide 06 Closing / Next Steps 01 Introduction 04 Benefits to You 05 How We Do It Introduction 4 What We Provide 6 Strategy Planning o Enterprise Learning Strategy Development