Helping Your School Go Carbon Neutral For Free! July 2017
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1 Helping Your School Go Carbon Neutral For Free! July 2017
2 Going Carbon neutral! Hundreds of schools have publicly committed to achieve zero net emissions at some point in the future; this will require dramatic actions and significant costs. Schools have made pledges in order to be responsible global citizens, support recruitment and retention, drive public perception higher, and save money on operations. Progress will (and must) be made by retrofitting buildings, on-site renewable energy generation, and an overall reduction of power consumption as possible. However, many schools lack useful opportunities or the budget to implement these measures efficiently; thus Carbon Offsets will be required for most to achieve neutrality. Still, large Carbon Offset purchases may be unaffordable or politically unappealing. For these institutions, UCapture is a very powerful tool that harnesses the collective buying power of their community to achieve carbon neutrality at no extra cost!
3 What is UCapture? UCapture is an Environmental Shopping Platform that offsets users Carbon Footprint for free. We ve partnered with 2,500+ online retailers representing over 80% of online spending. We provide 3 easy-to-use tools UCapture.com, Browser Extension, and Mobile App. We use 2/3 rds of all commissions earned to offset users carbon footprint, at no extra cost. We fund Carbon Offset projects like methane capture, reforestation and renewable energy. We reward users by reporting their total impact and gamifying their environmental benefit. UCapture is the EASY, FUN and FREE way to combat global warming!
4 The ucapture value chain (example) $ 1. Users connect with our Partners through our technology. 2. Partners pay UCapture a commission when users shop. 3. We use the commission to fund Carbon Offset projects. 4. We credit users account with Offsets done in their name. $
5 Working with UCapture UCapture donates Carbon Offsets to your school, helping you reach carbon-neutrality for FREE! Use your school s Referral Link to encourage your community to join UCapture. We award you 1 Carbon Offset (1 MTCO2e) for every 10 Offsets earned by your Referrals. Your Referrals can Gift their Offsets to your school as a small donation. We ll reach out to them on your behalf to encourage them to do this. Install the UCapture Extension on all University computers. Any shopping that occurs accrues Carbon Offsets to your school s account. By engaging your community with our environmental platform, and putting our technology to work for you, UCapture can significantly reduce your school s carbon footprint for free.
6 Quantifying our impact UCapture averages 10 lbs. of Carbon Offset per dollar spent with our partners; that s enough to make most transactions carbon neutral (though we avoid such claims). Given Expedia s commission for hotels, UCapture offsets ~10 lbs. of CO2 per $ spent. Thus, a $100 room offsets 1000 lbs. of CO2; while having a footprint of only lbs. Average users may offset ~7 tons of CO2 per year; representing 1/3rd of their annual Carbon Footprint. Each Referral may result in 3-5 Carbon Offsets (tons) to your school, per year, through automatic Referral Bonuses and Gifts Received. (ex. 7 Tons by Referral ( 10% Bonus + 50% Gifting) = 4.2 Tons) Using UCapture for the school s own purchases presents another huge potential to accumulate Offsets. For most schools, UCapture has the potential to Offset over 50% of its Net Carbon Footprint; resulting in massive savings to its Sustainability Budget!
7 Carbon offset Methodology UCapture works with Carbon Offset industry leaders to deliver transparency, quality and integrity. We fund Carbon Offset projects that reduce greenhouse gases, or produce clean energy. Your school selects a project that fits your objectives (efficiency, location, type). Offsets are provided by TerraPass, or another leading provider of your choice. Offsets are verified by independent agencies, such as: CAR, VCS, Gold Standard. Offsets adhere to Second Nature s Carbon Offset Guidance. Your school s Offsets are updated and viewable in real-time in your UCapture Account. We provide an annual certificate of Offsets acquired and additional reporting, as desired. Carbon Offsets provided by UCapture can be used in your school s Carbon Footprint Inventory.
8 privacy & Security UCapture s goal is to provide a safe, reliable service that users can trust, and feel good about. UCapture can be used totally Anonymously; we only require an address. Facebook approves our information collection policies, enabling sign up through their site. We do not sell or rent personally identifiable information, or other data we collect on users. Shopping takes place through our partners websites, as normal. We do not obtain transaction details (what was purchased) or payment information. We do not track your browsing history or otherwise monitor your web activity. Our Extension & App are approved by Google and Apple for publication in their webstores. Our complete Privacy Policy and Terms of Service are available on our website: and
9 First movers & Key Partners Carbon Offset Provider Carbon Offset Event Sponsor Conf. Speaker and Webinar
10 Contact & Next Steps Avery Michaelson Founder & CEO Avery Michaelson is an environmental entrepreneur who is passionate about implementing market-based solutions to address some of the world s biggest challenges. He graduated Magna Cum Laude from the Wharton School at The University of Pennsylvania, and is a frequent speaker at environmental and financial conferences. Patrick McKee Sustainability Manager Eastern Kentucky University patrick.mckee@eku.edu Laura Bain Director of Sustainability Furman University laura.bain@furman.edu Tani Colbert-Sangree Program Coordinator Duke Carbon Offsets Initiative nathanial.colbert.sangree@duke.edu Dominic Frongillo Co-Founder Elected Officials to Protect New York dominic@dominicfrongillo.com 1. Create a free account: 2. Read our About page: 3. Set up a time to speak: avery@ucapture.com
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