Welcome to APA s Career Reality Webinars. Resume and Portfolio Development December 9, 2015

Transcription

1 Welcome to APA s Career Reality Webinars Resume and Portfolio Development December 9, 2015

2 Today s Agenda Introductions 5 minutes Resume Development 20 minutes Portfolio Development 20 minutes Open Discussion/Q&A 25 minutes Attendee survey 5 minutes Please feel free to submit questions throughout webinar!

3 Today s Speakers Frank DeSafey Sequence Staffing Krystyn Kitto Rutgers University

4 Secret to a Powerfully Effective Resume PRESENTED BY Frank DeSafey President & Founder SPONSORED BY Sequence Staffing Copyright 2015 Sequence Systems LLC

5 About Frank De Safey Founder of Sequence. One of the most well-known and recognized executive search consultants in the niche building, housing and construction, environmental, and engineering industries in U.S. / Internationally. More than 20 years experience in these fields, especially known and highly respected for firm s success and has undertaken hundreds of high profile search assignments. Earned accolades for finding and filling most challenging positions with exceptional candidates that made immediate contributions to their new employer and helped redefine organization s corporate cultures to achieve greater productivity and efficiencies. Copyright 2015 Sequence Systems LLC 5

6 About Frank De Safey Noted speaker and networker, is known throughout the industry as a strong proponent of continual career planning and professional re-investment. Considered one of the key industry thinkers adding to concepts of individual branding and networking with consideration of the ever evolving and new technologically driven employment landscape. Aggressive style of challenging individuals to look at their careers as more than just jobs, their professional as more than just a direction, to work with passion, and be flexible and entrepreneurial in the new and quickly evolving employment landscape has been at the core of Sequence s professional development services and product offerings. Copyright 2015 Sequence Systems LLC 6

7 PURPOSE OF YOUR RESUME GET AN INTERVIEW Copyright 2015 Sequence Systems LLC 7

8 Secret to a Powerfully Effective Resume Designed to catch an eye Customized Tells a compelling story Copyright 2015 Sequence Systems LLC 8

9 Resumes The Resumes of Old One size fits all generic Poorly written, produced and lackluster The Resume of Today Must catch an eye The most powerfully written and customized go to the top of the list Copyright 2015 Sequence Systems LLC 9

10 Resumes Generic Resumes Blur on the Pile 9 Seconds to Make an Impression The Resume of Today Must catch an eye Start with a Fresh Template Copyright 2015 Sequence Systems LLC 10

11 Secret to a Powerfully Effective Resume Goal: catch an eye Must navigate perilous job search channels to get elevated up = interview Obstacles = vast HR databases, HR analysts, key words Copyright 2015 Sequence Systems LLC 11

12 Resumes Layout - Template ATS System Parsing Beautiful Resumes (InDesign, Graphical, Images) don t work. Layout for Parsing Key Words - Details Making the Cut Before A Human Even Sees you! 12

13 Secret to a Powerfully Effective Resume Most effective are tailored-made every time Dissect job description Develop professional profile Use key words, phrases and sentences Copyright 2015 Sequence Systems LLC 13

14 Resumes Dissect the job description. Key Words Extract:. Sentences Most important duties / responsibilities Match verbiage. Copyright 2015 Sequence Systems LLC 14

15 Sample Job Description Sample Agency is a regional planning agency serving the people who live and work in the Metropolitan Area; we are seeking an Regional Land Use Planner. This individual will work on a variety of projects, including, but not limited to, undertaking local visioning and land use planning, assisting in housing and economic development planning, and open space planning and/or writing bylaws or ordinances. The position s primary responsibilities are to provide technical assistance to units of governments and local leaders in a seven county area in planning including involving with economic and community development with an emphasis on GIS, development of specialized plans, project financial packaging and administration, and rural land use planning. Duties include: Assist municipalities to develop and implement plans and strategies; Research and prepare reports, studies, testimony, and presentations; Advise various levels of government on policies and best practices; Organize workshops and educational events for the public; Make public presentations and facilitate public discussions. Required qualifications include 2-6 years experience as a planner and a degree in planning, construction management, architecture, or related field; MA and AICP Certifications a strong plus to consideration. Experience in undertaking or preparing of master plans, housing/economic development analyses or land use plans at the local and regional level; and urban design skills are a plus. The starting salary ranges from $45,000 to $55,000 per year commensurate with experience. Agency employees receive an excellent state employee benefits package. Please attach a cover letter and resume. A review of applications will begin immediately. Copyright 2015 Sequence Systems LLC 15

16 Resumes Adaptable to the position. Professional profile. Chronological order and employer / employment details. Completed Task Accomplishment Larger Achievement! 16

17 Secret to a Powerfully Effective Resume Must tell a compelling story Use key words: experienced, able and capable It s not what you did, it s what you achieved Completed task = achievement = bigger and better! Punch it up with action verbs and adjectives make it compelling Copyright 2015 Sequence Systems LLC 17

18 Resumes Action verbs and adjectives.? Demonstrate ability and capabilities. How many pages? Tell a compelling story. Contact information. Copyright 2015 Sequence Systems LLC 18

19 The Powerfully, Most Effective Resumes Designed to catch an eye Tells the employer that you are the match; the brand product they are looking to buy Customized Tells a compelling story Are clear, concise and easy to read Have all of your contact information easy to find at the top Is in sequential order; includes accurate titles, employer names, city worked, and dates employed Includes task completed, objectives accomplished, and project achievement Can be scanned quickly, yet read thoroughly with pleasure Copyright 2015 Sequence Systems LLC 19

20 Profiles Professional profile adapted for online profile. Match online and offline profile and resume. Remember: Perception is reality. You control defining your brand. 20

21 Sequence VITAE Exercise: I - Inventory I Cover Letters First impressions really count; must be customized Complements your resume Is the instruction page Explain how you match up to the job opportunity the how and why you match to the position and want to join the organization in that role. Illuminate and reinforce the key points in your resume; the key achievements that illustrate your match to the specific job and how you are the one to meet the employer's needs. Conveys your communication skills and abilities; particularly your writing ability. Designed to achieve Copyright 2015 Sequence Systems LLC 21

22 Sequence VITAE Exercise: I - Inventory I Professional Profile/Bio Mandatory in today s online world. Project List Portfolio Overlooked personal brand marketing tool Valuable component online and offline Complements your resume Chronological vs. Categorical Illustrates your project work Great interview tool Copyright 2015 Sequence Systems LLC 22

23 Thank You! PRESENTED BY Frank De Safey President & Founder SPONSORED BY Sequence Staffing Copyright 2015 Sequence Systems LLC

24 Portfolios

25 Purpose Complement one s resume To highlight a specific skill set Use as a visual tool Demonstrate abilities or improvement over time Show quality and variety of work completed Demonstrates professionalism Tells a story about your academic and professional accomplishments

26 Audience Who is this portfolio targeted to? For example and academic vs. professional portfolio will look very different What are you trying to convey? What skills do you want to communicate? For example, do you need to demonstrate your writing or technical skills?

27 Sequence/Structure How are you ordering your portfolio? Just like one s resume is it chronological or reverse chronological? Is it ordered by theme or program? How will you discuss content during an interview? Academic vs. professional work Name and Personal Statement Resume Table of Contents

28 Source: Table of Contents Joyful Participation in the Life of the Planet: carolynjeanmatthews.wordpress.com

29 Design Clear headings Consistent design Label project descriptions Balance Length-interview portfolio vs. application portfolio Error-free Formats and consistency Include written narrative

30 What can you include ArcGIS maps Autocad designs/renderings Powerpoint slides Pictures Presentations Reports (excerpts) Charts Paper excerpts from academic and professional life Marketing materials SOURCE: SELECTED PROJECT PORTFOLIO: transportation planning: phaeng.com

31 Visuals Source: ans.latech.edu

32 Source: ARC North Fulton Comprehensive Transportation Plan Pond & Company More:

33 Digital Portfolios ISSUU Box Dropbox BeHance Can be added to a resume or a Linked-In profile to accompany work Should be easy to access, to open, and to convert to PDF for interviews

34 That concludes the presentations Please submit your questions! If we can t to them now we will do our best to respond after the webinar.

35 Upcoming Career Reality Webinars Working Abroad cosponsored by APA International Division February 10, :00-2:15pm Eastern Compensation and Salary Negotiation April 13, :00-2:15pm Eastern planning.org/onthejob/careerrealitywebinars

36 How did we do? Please take a moment to complete the three questions on your screen.

37 Thank you for joining us! Contacts: Monica Groh, Frank DeSafey, Krystyn Kitto, This webinar will be uploaded for future viewing.