MobiGoIn-Action. Mobility Goes International in Action: the opportunities for European SMEs in new international markets

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1 This project is co-funded by the COSME Programme of the European Union Silvana Sanfeliu Giaimo Torino, 17 Aprile,2018 MobiGoIn-Action Mobility Goes International in Action: the opportunities for European SMEs in new international markets This document is part of the project MobiGoIn-Action which has received funding from the European Union s COSME Programme ( ) - grant agreement No

2 MobiGoIn-Action aims at Building a strategic and collaborative network, at European and International scale, based on the development of collaboration opportunities on future smart mobility between European SMEs and third markets. Promoting and enhancing collaborations among European Smart Mobility SMEs working on complementary innovative solutions, developing competitiveness and pursuing a cross-sectorial approach, by generating MobiGoIn Value-chains. Supporting concrete potential technological and business partnerships and opportunities in the two targeted World Regions 1. North-America and 2. China-Singapore, through an acceleration program and International missions w ww.mobigoin.eu #mobigoin 2

3 Mobility Goes International - in Action FACTSHEET Duration 4 European Clusters 1270 EU Smart Mobility SMEs & Start-ups EU Matchmaking events International missions 2 Targeted World Regions WR1 WR w ww.mobigoin.eu #mobigoin 3

4 MobiGoIn-Action Consortium TORINO WIRELESS (Coordinator) Innovation and technological Cluster focused on ICT and Smart Cities and Communities Network of companies within ICT, around 100 SMEs with experience in the Mobility solutions BWCON Technological Cluster focused on ICT: automotive and mechanical engineering, aimed at stimulating innovation and strengthening competitiveness in Baden-Württemberg s region Network of 600+ members, mostly SMEs MOV EO Mobility R&D competitiveness cluster 350 members, from which circa 180 SMEs MEDIA EVOLUTION Media cluster and member organization that works to strengthen innovation and growth within southern Sweden s media industries Around 350 of its members are SMEs w ww.mobigoin.eu #mobigoin 4

5 MobiGoIn-Action focuses on the internationalisation of European SMEs interested in approaching new markets: USA & Canada China & Singapore with solutions and systems for intelligent and cooperative transport, intermodal and sustainable mobility for citizens, sustainable urban freight logistics

6 2 Smart Mobility target markets Technology areas/competences of our SMEs Intelligent and cooperative transport Intermodal sustainable mobility for the citizens Sustainable urban freight logistics AUTOMOTIVE Sharing information among users-vehicles-infrastructures (info-mobility, ) Green, clean fuel and low emission vehicles On-board information Driving assistance Autonomous vehicles Fleet management, Freight transport, Last mile logistics SMART MOBILITY WITHIN A SMART CITY Sharing information among users-vehiclesinfrastructures (info-mobility, ) Intermodal smart ticketing for mobility users (smart cards, mobile tickets, etc.) Transit operations, traffic control and parking management Door-to-door and intermodal mobility management and planning, journey planning and optimization Demand management: modifying citizens behavior to adopt a more sustainable and energy-saving transport modes Fleet management, Freight transport, Last mile logistics w ww.mobigoin.eu #mobigoin 6

7 WORLD-REGIONS TARGET MARKETS World Region 1: North America Target market: Automotive World Region 2: China-Singapore Target market: Smart Cities Clean fuel and low emission vehicles Autonomous vehicles On-board information Connected vehicles Information among usersvehicles-infrastructures Fleet management Freight transport Last mile logistics Door-to door mobility Intermodal mobility management and planning Demand management Clean fuel and low emission vehicles Information among usersvehicles-infrastructures Traffic control, parking, smart ticketing Fleet management Freight transport Last mile logistics w ww.mobigoin.eu #mobigoin 7

8 Advantages for SMEs To apply and be selected to the calls will allow SMEs to receive support during their internationalisation path: - Training, workshops and bootcamps in Europe with a focus on the target region - Matchmaking with other European SMEs - Participation to an international mission with B2B meetings with potential clients/partners CALL 1 CALL w ww.mobigoin.eu #mobigoin 8

9 First target market Calls: USA & Canada 1 st Call opens on May 2018

10 Acceleration Program PRODUCT POSITIONING & MARKET ASSESSMENT Profiling of SMEs to form MobiGoIn Value-chains: groups of SMEs presenting complementary technologies, services and products June-July 2018 CALL 1: ACCELERATION SERVICES May 2018 Closes in June July-Nov ACCELERATION SERVICES 2018 Internationalisation and new market entry strategies Smart mobility market trends and opportunities Country-focused sessions (fiscal, legal, contracts, cultural,...) EUROPEAN MATCHMARKING EVENT Matchmaking, partnership and collaboration-building processes, European SMEs. Big companies, experts and international key players Date: November 2018 Location: Paris Target: 24 European SMEs 10

11 Oct Jan 2019 MARKETING KIT and FOCUS TRAINING - joint communication/ marketing and branding strategy for MobiGoIn SMEs Value Chains - Preparation workshop for the mission INTERNATIONAL MISSION international business and technology matchmaking, site visits, B2B tailored meetings with the aim of initiating concrete collaboration projects Date: Jan-Feb 2019 Location: USA/Canada Target: 20 European SMEs CALL 2: INTERNATIONAL MISSION Sept 2018 INTERNATIONAL AMBASSADOR Award!! To directly follow the best potential deals, help negotiations and expand relations with possible buyers Target: 4 Collaborations Internationalisation Program

12 Second target market Calls: China & Singapore 1 st Call opens on Oct-Nov nd Call opens on 2019

13 il passo successivo sarà partecipare alla Call 1: USA-Canada Maggio 2018 per accedere ai servizi di accelerazione e partecipare all'evento di matchmaking europeo

14 Per maggiori informazioni scrivi a smartmobility@torinowireless.it This project is co-funded by the COSME Programme of the European Union The content of this presentation represents the views of the author only and is his/her sole responsibility; it cannot be considered to reflect the views of the European Commission and/or the Executive Agency for Small and Medium-sized Enterprises or any other body of the European Union. The European Commission and the Agency do not accept any responsibility for use that may be made of the information it contains.

15 Thanks for your attention! Follow us: #mobigoinaction #mobigoin This project is co-funded by the COSME Programme of the European Union The content of this presentation represents the views of the author only and is his/her sole responsibility; it cannot be considered to reflect the views of the European Commission and/or the Executive Agency for Small and Medium-sized Enterprises or any other body of the European Union. The European Commission and the Agency do not accept any responsibility for use that may be made of the information it contains.