Leeks all year long Les Cultures De Chez Nous Les Cultures de Chez Nous Inc. Les Cultures de Chez Nous Inc.

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Melissa Parrish
5 years ago
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Leeks all year long Les Cultures De Chez Nous Since the company was founded in 1981, Les Cultures de Chez Nous

The food distribution sector has evolved considerably over the past few years, and we realize that we must

Eager to make true partners of our customerdistributors so that together we can offer products to a wide range

1 Leeks all year long Les Cultures De Chez Nous Since the company was founded in 1981, Les Cultures de Chez Nous Inc. has consistently worked to improve its products and services with their own unique philosophy. The food distribution sector has evolved considerably over the past few years, and we realize that we must continually integrate the best tools and technologies for today s standards. Eager to make true partners of our customerdistributors so that together we can offer products to a wide range of satisfied customers, our goal is to ensure your total satisfaction based on the information presented in this Data Sheet by Les Cultures de Chez Nous Inc.

2 TV commercials Marketing Marketing

3 Newsletters 14,000 subscribers Facebook 20,000 followers Website:

4 Ads published in cooking magazines

promotion of leeks and asparagus; Advertising for our sliced leeks in widely distributed media; Participation at numerous

5 Website: Dynamic marketing Objective: Attract and maintain the loyalty of a growing consumer base. Actions taken: Establishment of a marketing committee within the company; Creation of a website mainly dedicated to the promotion of leeks and asparagus; Advertising for our sliced leeks in widely distributed media; Participation at numerous professional and public trade shows; Truck trailers featuring graphics with messages promoting leeks. Associations AQDFL, ACDFL, APMQ, UPA, CTAC, GFSI SQF

6 Growing leeks Growing leeks Growing leeks

7 Growing leeks There are several similar varieties of leeks. To tell them apart, the summer species have a clearer color and don t withstand the cold well while the autumn and winter species leaves have a noticeable bluish green color. The latter species are stored in cold chambers well into the winter. Leeks are grow in light, well-aerated soil. Leek seeds are sown in preformed trays during the winter and develop in greenhouses until they are young sprouts. They are then planted, one by one, when the soil thaws in springtime. During the summer, the development of the plants is strictly controlled so that they benefit from all of the necessary elements for proper growth: manual and mechanical weeding, water supply etc. Mounding is also of great importance. Mounding the earth around the leek protects the white part of the pseudostem from the light, making it grow taller. The numerous leek varieties are harvested from the end of July through the middle of November. Prior to being shipped to market, a part of the harvest is stored in controlled temperature and humidity refrigerators until as late as February. To ensure a year round supply, Les Cultures de Chez Nous imports leeks from Europe once the locally-grown reserves are depleted.

8 Quality Quality Quality

9 Quality from A to Z Objective: Satisfy and reassure consumers through their various expectations. Actions taken: Sanitary quality Taste quality Environmental and health quality Social and human quality Creation of a quality-control program following GFSI SQF standards. Exceptionally fresh products prepared just before delivery; Extra long leeks with lots of white (> 15 cm); Carefully selected and calibrated products. GFSI SQF certification; Our products are the result of responsible agricultural practices based on integrated control methods. Employee wage & benefits policy in place.

10 Control Control

11 Strict control Objective: Follow written procedures and respect the promises made to our customers. Actions taken: Introduction of a production management program; Implementation of a continuous training program for our staff; Very precise specifications for all our suppliers; Annual assessments of our suppliers; And of course, our quality control program.

12 Efficient service service

13 Efficient and reliable services Objective: Ensure our customer-distributors can rely on us to provide the volumes and high-end services they need. Actions taken: For whole or sliced leeks, we have an annual inventory management schedule which enables us to guarantee year-round supply of products meeting our criteria, whether from our own fields, other Quebec-based producers or from Europe; For Quebec-grown asparagus, we have the largest volumes available in the province; Implementation of a Just-in-Time (JIT) logistics program ensuring a streamlined procurement chain; Introduction of traceability program capable of supplying information about our products at all times.

14 Customers first Customers first Customers first

15 Our customers come first Objective: Assure our offer meets the expectations of the distributors and consumers we cater to, in as many ways as possible. Actions taken: Offer a fair price/quality ratio based on excellent productivity and reasonable markups; Promote good eating habits by offering healthy and delicious products; Provide up-to-date products and formats that are practical, adapted and attractive; Be committed, responsible and transparent with our clientele; Take nothing for granted and focus on continuous improvement on a daily basis. Sliced leeks Whole leeks from our fields European whole leeks Quebec-grown asparagus J F M A M J J A S O N D < Marketing schedule for our products

16 Teamwork Teamwork

17 A complete management team Louis-Marie Jutras, President General Manager Michelle Rajotte, Vice President Director of the Import and Export Antoine Jutras Director of Agricultural Operations Guillaume Jutras Production Supervisor Valérie Jutras Director of Human Resources Richard Langlois Sales Manager Annie Gagnon Director of Marketing and Quality Frédérick Langlois Production Supervisor Guillaume Laliberté Agricultural Technician Valérie Carroll Agricultural Technician

18 Thank you Thank you Thank you

19 Our mission We wish to maintain an unfailing supplier-customer relationship and continue to grow with you within the framework of an open, solid, and durable partnership. For us, it is essential that you regard us as much more than just a supplier.we want to be a reliable solution, meeting your needs for Quebec-grown leeks and asparagus on a year-round basis. Thank you for your trust!

20 Les Cultures de Chez Nous Les Les Cultures de de Chez Chez Nous Nous 1120 rang 8, Sainte-Brigitte-des-Saults, QC J0C 1E0 Telephone: Fax: Website: Your contact: Richard Langlois

COMPANY PROFILE.

COMPANY PROFILE. COMPANY PROFILE Our Vision To provide the market and our customers with a complete showering solution Our Mission Manufacture and supply product to the highest quality standards, through innovation, excellence