INTEGRATING BUSINESS INTELLIGENCE TO MANAGE CAMPUS OPERATIONS, IMPROVE PERFORMANCE AND MASTER OUTCOMES

Transcription

1 INTEGRATING BUSINESS INTELLIGENCE TO MANAGE CAMPUS OPERATIONS, IMPROVE PERFORMANCE AND MASTER OUTCOMES Dr. Fawzi BenMessaoud Dr. Karl MacDorman Prathik Gadde

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5 Information Management Data growth rate averages about 30% per year Name: DECA HECTO KILO MEGA GIGA TERA PETA EXA ZETTA YOTTA Factor: 10 / 1 10 / 2 10 / 3 10 / 6 10 / 9 10 / / / / / 24 DM Review reports: By 2020 Data storage will be approaching 1 YOTTABYTE

6 Data Information Knowledge INTELLIGENCE

7 Data Collect, Scrub & Organize Information Map, Filter, & Transform Knowledge Extract, Link, Analyze & Represent Data Mining Data ETL Smart/Intelligent Data

8 Who Has Business Intelligence Large companies (1,000 employees or more) 25% 75% Midsized companies ( employees) Small companies (1-99 employees) Computerworld Article "Business Intelligence at age 17" 49% 44% 51% 56% Business intelligence in place No business intelligence

9 Business Intelligence Success Rate Very positive, measurable impact Positive w/impact 36% Positive w/no measurable impact Made better/still room to improve Negative results 1% 6% 23% Computerworld Article "Business Intelligence at age 17" Percentages have been rounded

10 Evolution of Business Intelligence Business-IT Convergence Performance management Analytic strategies Aligned BI strategy, CoE & Best Practices, OBI Right-time Information Global access Greater insight Proliferation of data Expanding roles Data Mining Spreadsheet processes Localized data extracts Business (INFORMATION) Strategists' 00's ALIGN 90's WEB 's PCs Web-base platforms Performance management, scorecard, data integration Expanded performance RFID in BI processes Firewalls/Sarbanes-Oxley 24x7, HTML, JAVA, ETL, Web services, OLAP, OLTP, cookies, DW Mini server, Networks Broaden admin/support IT (DELIVER) Enablers'

11 EduBI! If you have it, you KNOW! Provide well-defined metrics for operations and incorporate BI tools to filter through campus performance metrics affecting strategic decision-making? Deliver & share easily understood graphic representations and intelligent reporting of complex campus data and analytics? Provide learning outcomes analytics where at risk criteria can be set based on evidence, and both instructors and students can have advice delivered directly to them as soon as a risk is identified? Enable administrators and teachers to easily monitor key information to support early intervention with at risk students, compare the impact of policy and resource decisions, and provide required data for accreditation bodies?

12 EduBI! How it works! BI output and critical streams of information that can be refreshed in real time Filtering through performance metrics affecting strategic decision-making Use reference models for campus information integration Querying Intelligent Queries of the campus data Significant campus performance analytics Intelligent reporting and analysis

13 EduBI Strategy to Edu-Technology Assets

14 Business & BI Business: Produce Graduates Business strategy: Successfully Graduate Students BI strategy: Monitor student performance Business process: Enroll Student = Student entry profile + amenities + program duration + correct career & skills fit Educate Student = Teacher profile + amenities + correct teaching & learning environment + assessment + learning Outcomes Place Student = Student graduate profile + competencies + evaluation + correct employable skills Report: Student Success Data warehouse Elements: Student Teacher Administrator Amenities Curriculum Inst. Resources Building Student services Regulation Accreditation & Licensing

15 EduBiz & EduBI New Business: Produce More Graduates EduBiz strategy: Increase enrollments & graduation EduBI strategy: - Measure new enrollments & graduation rates compared to old process - Monitor student & faculty performance Data warehouse EduBiz process: Diversify & leverage programs + flexible program schedules Provide various delivery platforms Enroll Student = Student entry profile + amenities + program duration + correct career & skills fit Educate Student = Teacher profile + amenities + correct teaching & learning environment + assessment + learning Outcomes Place Student = Student graduate profile + competencies + evaluation + correct employable skills Report: Student & Campus Success Measure new process Elements: Student Teacher Administrator Amenities Curriculum Inst. Resources Facility Student services Regulation + A&L Delivery Modality (OL/B&M/HB/BL)

16 EduBiz & EduBI New Business: Produce More & More Graduates EduBiz strategy: Globally enroll & graduate students EduBI strategy: - Measure cost per admission & graduate - Measure campus effectiveness & success EduBiz process: Procure programs & outsource content & delivery Data warehouse Learning & Teaching Platforms: LT Modality + Articulation + Consortiums Campus effectiveness = services delivered + campus EduProcess & KPI + learning analytics Student success = Learning outcomes + Student graduate profile + competencies + evaluations + correct employable skills Report: Campus effectiveness & student success rates Elements: Student Teacher Administrator Amenities Curriculum Inst. Resources Facility Student services Regulation + A&L Delivery Modality (OL/B&M/HB/BL) Learning Outcomes Performance & KPIs

17 EduBiz Strategy Technology delivers DW 1 Elements: Student Teacher Administrator Amenities Curriculum Inst. Resources Building Student services Regulation A & L Graduate Students Evolving Process EduBI Strategy EduBiz Processes DW 2 Elements: Student Teacher Administrator Amenities Curriculum Inst. Resources Facility Student services Regulation + A&L Delivery Modality (OL/B&M/HB/BL) Increase Enrollments & Graduates DW 3 Elements: Student Teacher Administrator Amenities Curriculum Inst. Resources Facility Student services Regulation + A&L Delivery Modality (OL/B&M/HB/BL) Learning Outcomes Performance & KPIs Educate Globally

18 Information Management EduBiz intelligence and Data warehousing USERS Analytical Applications Query and Reporting Tools Dashboard Tools Statistical & Analytical Tools Data Mining Tools Dictionary/Semantic Layer ETL, QIQ, DQ, DW Data Marts Campus Data

19 Schools BEFORE CampusVue Legacy Systems HQ Users Partners & vendors Student Portal Field Users SRS Ext. Users SGS WWW & Extranets LMS Multiple SBBC Business Multiple Apps, Multiple Data Functions & Databases & multi Sources Applications DBMS levels

20 Schools AFTER Partners & vendors WWW & Extranets Extract, Transform & Load OLAP OLTP Multiple Data Sources ETL Data Marts / Data Warehouse Business Intelligence Tools Users

21 EduBiz Intelligence Components D W 1 D W 2 D W 3 IT (DELIVER) BUS. (INFORMATION)

22 EduBusiness Intelligence Components BUS. (INFORMATION) IT (DELIVER) D W 1 D W 2 D W 3

23 Performance Management Portals Web Applications B2B Performance management Process reusability Open-source 100% deployed Reporting Analytics OLAP/OLTP Data Mining Operational Business Intelligence (coarse grained) Conventional Business Intelligence (fine grained) Business Process Flows Custom Business functions Based on Services Global integration of businesses Federated architecture Mechanically based approach Object-Oriented Processes Dependent on binding data to processes Point-to-point and hub & spoke integration Manual driven approach Legacy Operational Data Warehouse Web Repository

24 SOA can be Like a Thanksgiving Meal 1. It takes a lot of work to put together an SOA... and no one wants to clean up the associated mess that comes with it. 2. Reuse, the next round of Web services you build are the IT equivalent of next week's turkey sandwiches and soups. You should be getting a lot of meals out of this feast. 3. Unless you find a way to spice it up or make it savory, SOA can be dry and a lot of people around the table may quickly lose interest. Also, too much SOA can put you to sleep. 4. An SOA project can bring together a lot of people you rarely see. In fact, you probably aren't sure you want to see some of them. 5. SOA can give rise to lots of interesting combinations, kind of like turducken (a chicken stuffed inside a duck stuffed inside a turkey). 6. Everyone offers up advice on how to cook up an SOA, but they always leave you with the distinct feeling that they aren't so sure these tips actually work. 7. Standards, on Thanksgiving the standards are turkey, mashed potatoes, gravy, stuffing and cranberry sauce. In SOA it's WS-* specifications and communication protocols. 8. You can undertake lots of small projects while you've got your SOA bird in the oven. 9. It takes a solid network and good communication to move all the food around a Thanksgiving table so that everyone gets to pick exactly what they want. In many ways, it's a service-oriented meal dependent on a loosely-coupled infrastructure. 10. Screw up your SOA and you'll never hear the end of it.

25 EduBiz Intelligence Deployment Standardized metrics and alerts Enterprise portals & dashboards Aligned business direction and support Enterprise data warehouse, portals and dashboards Center of Excellence (CoE) Initial advance analytical processes Scorecards and dashboards Localized marts and data repositories Motivated by Business Intelligence-has some understanding Adopted Business Intelligence Best Practices Enterprise integration of business processes Use of certified services Established Business Performance Management technology and methodology SOA: Alignment of BI to BPM is achieved Establish reports Ad-Hoc data query mechanisms Localized level of organized data Mini servers and segmented processes Heard about Business Intelligence

26 Where Do We Go From Here?

27 Scope of the enterprise needs to be defined. - all institutional department, business units - partners - associates - suppliers - web

28 Live Dynamic Dashboard View

29 Live Dynamic Dashboard View

30 CIMS Demo

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