SEMINARS LINGOFACTO SEMINARS. LingoFacto s strengths :

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Aileen King
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1 LingoFacto SAS 6 Allée des Chevreuils LISSIEU - Tel: +33 (0) Fax : +33 (0) Capital de RCS Lyon SIRET : N NAF : 8559B N d organisme de formation :

2 LINGOFACTO LingoFacto s strengths : 30 years of experience in pedagogical development and engineering A team of trainers who are also entrepreneurs Pedagogical techniques and content which satisfy the high expectations of demanding professionals Positive and enthusiastic commitment to our participants Mastery of NLP techniques Capacity to manage large scale programmes Operational excellence SEMINARS Making Memorable Presentations 1 day Integrate all the key points of a good presentation How to formulate your KSP - Key Selling Point Master the structure of a good presentation and its phraseology Understand verbal and non-verbal messages How to manage time and technical issues How to design clear and effective written (PowerPoint) materials Use of voice, resonance, rhythm to optimize impact Techniques and exercises for stress management Mental preparation before performance Filmed scenarios with feedback from the group and the trainer «Storytelling» 1 day Man is wired since the dawn of time to learn through stories. The elevator pitch: how to introduce yourself in 30 seconds with maximum impact How to build a story in a business context Understand and master the concept of "nested loops" to increase the impact of stories Successful storytelling videos How to use body language effectively Exercises to optimize physical vs intellectual communication

3 «Elevator Pitch» ½ day You never get a second chance at making a first impression. How to introduce yourself in 30 seconds and create maximum impact Understand the keys to a good pitch and implement them Analyze and practice the structure of a pitch Create different pitches according to context Mental preparation to be at the top of your abilities «Cut the Rhetoric» ½ day Understand the most frequently used figures of rhetoric Observe filmed sequences (drawn from the cinema and the political world) that demonstrate the effectiveness of rhetoric Practice using figures of rhetoric to increase impact and clarity The Fundamentals of Negotiation 1 day Explore the basic techniques of negotiation "Black and white" simulation How to use negotiation to strengthen relationships Understand the BATNA of any negotiation (best alternative to a negotiated agreement) Role plays Performance feedback The Fundamentals of Selling 1 day CONTENU / OBJECTIFS : Understand the fundamentals of sales and how to exploit them to increase sales Analyze the seven steps: prospecting, initial contact, qualification, presentation, handling objections, closing, getting referrals Study 1 or 2 sales systems Conduct a reflection on the sales cycle and the sales system of your company

4 «Why Us?» / Value Statements ½ day Brainstorming on the strengths of your company or group Positioning strengths to determine which are best for the "blue ocean" Understand how to formulate "value statements" to highlight each strong point in the most powerful way possible Creation of a phrase bank of "value statements" Innovation 1 day Understand innovation and the possibilities for innovation in your company Learn how to generate ideas for boosting innovation performance in accordance with the Golden Ratio Discover and implement key tools and techniques for developing innovative practice and R&D Identify obstacles to innovation and how to overcome them Team Building 1 day Icebreaker (inclusion exercise) Appreciative inquiry methodology (discovery phase) to forge team spirit Theory and key language: stress management, conflict resolution, assertive communication Training on verbalization and articulation of key phrases Appreciative inquiry methodology (dream phase) using Lego Serious Play Building a better tomorrow in twosomes Better cooperation and mutual support between individuals from different departments Sharing of best practices and building of phrase banks using brainwriting techniques Presentation to the group Strategy 1 day What is strategy? What makes a good strategy? Use some key strategy tools to design an effective strategy Analyze the role of uncertainty in defining and adapting a strategy

5 Crisis Management 1 day What constitutes a crisis? Introduction to crisis management Anticipate and plan for a crisis Decision making in a crisis situation How to manage emotions in a difficult situation Lead with efficacy in a crisis: how to maintain high levels of team motivation Introduction to media communication in a time of crisis: analysis of press conferences Filmed footage of personal performance in crisis communication Using social media in a crisis Cross Cultural Communication 1 day Define cross-cultural communication Demonstrate mastery of basic concepts of culture and of the fundamentals of cross-cultural awareness: power, uncertainty, time, community, communication Understand the dynamics of cross-cultural adaptation Analyze the impact of culture on verbal and non-verbal communication Demonstrate cross-cultural communication skills Focus on cross-cultural communication in a business context Focus on UK, US, China or India depending on priorities and personal experience Leadership 1 day Study leadership models designed to identify and prioritize different leadership behaviors Develop strategies for dealing with difficulties Leading change: key points for managing change successfully Promote the strength and power of team spirit Focus on leading remote and virtual teams Role plays: manage and lead a team, delegate and evaluate Feedback on performance

6 The Language of Persuasion 1 day Acquire the basics of verbal and non-verbal persuasive communication Analyze the structure and content of a persuasive message Use body language to persuade: one-on-one, in groups, at conferences Structure an efficient argument in different contexts: conversation and presentations How to overcome barriers and negative reactions Respond to different communication styles CONFIDENTIALITY The absolute confidentiality of the information is guaranteed by LingoFacto and its collaborators, and more specifically by Brad STOCK, the trainer. LingoFacto employees are strictly prohibited from disclosing to third parties any information relating to documents or concepts or any other sensitive information relating to the activities of our clients. Personal use of this information is formally prohibited, in the broad sense of the term, and for an unlimited period of time.

SEMINARS LINGOFACTO S MANAGEMENT TEAM Brad STOCK Entrepreneur, Business Coach and Motivational Speaker President and Founder of LingoFacto Brad STOCK, originally from Missouri, created his first

After 18 years of steady growth and profitable operations, he sold the company in 2006.

7 SEMINARS LINGOFACTO S MANAGEMENT TEAM Brad STOCK Entrepreneur, Business Coach and Motivational Speaker President and Founder of LingoFacto Brad STOCK, originally from Missouri, created his first start-up, called Linguissimo, at the age of 24 in Strasbourg, France. He built the company from scratch to 30 employees in 3 cities. After 18 years of steady growth and profitable operations, he sold the company in During that time, he worked with thought leaders and corporate executives in many different industries to help them to craft their messages regarding business strategies, leadership programs and HR management. He has coached business leaders in electronics, banking, pharmaceuticals and medical devices, the automotive sector, agrofoods and many others. Brad has successfully performed missions in the UK, France, Germany, Switzerland, The Czech Republic, Canada and the United States. He leads seminars and consulting missions on subjects such as public speaking, speech writing, building and expressing sales arguments, creativity, collective intelligence and teambuilding. He is a strong supporter of entrepreneurship and has created and/or invested in more than 10 startups over the past 25 years. Brad is extensively involved in thought leadership and transatlantic business. He is the Vice-Président of EACC in Rhone-Alps (European-American Chamber of Commerce). In this capacity, he often speaks in public on topics such as Franco-American relational efficacy and hosts trade delegations from various states to help explore business opportunities in Europe and make strategic contacts. Liz ASCHERL Entrepreneur, Communications and English Trainer CEO of LingoFacto Dynamic, versatile, responsive and with a strong entrepreneurial spirit, Liz ASCHERL has evolved rapidly during her 20-year career. A trainer in English and German at the beginning of her career, she then evolved to take over the management of a training organization composed of 60 trainers, 5 sales managers and 5 sites with a turnover of around 1.4 M. In this context, she was fully responsible for the financial and operational management of the company. She recruited the employees and led the teams of trainers and sales staff. A British citizen who has lived in the United States, she has lived in France for over 20 years. As a result, she is familiar with the business culture of France, the United Kingdom and the United States, and masters both the French and English languages perfectly. In addition, Liz speaks fluent German. She has trained hundreds of professionals over the course of her career, enabling them to communicate more effectively in English and thus perform better in their job. She completed an Executive MBA program (Essec-Mannheim Business School) in September 2016 and was best in class. Liz is a co-pilot for the Women s Business Lunches for Est elles Executive, a women s professional association in the east of France.

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