Promotion Suite. Reach and engage today s shoppers on their terms, and deliver impactful promotions that build brand, loyalty and margin.
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1 Promotion Suite Reach and engage today s shoppers on their terms, and deliver impactful promotions that build brand, loyalty and margin.
2 Learn to Speak Customer. Technology-enabled and well connected, today s shoppers love receiving deals, but they are bombarded with offers as retailers compete for their business. Often, it is difficult to get their attention. While promotions remain one of the best ways to make a customer connection, retailers often struggle to execute the right offers and deliver them through the right channels and vehicles. The results: excessive promotions, excessive discounts, excessive spending and offers that deliver fleeting customer loyalty and lower margins. Now is the time for retailers to get strategic regarding who to target, how to reach them and what to offer. Promotions must be meaningful, drive business goals and category objectives, but how? Revionics Promotion Suite enables you to transform your promotions practice to successfully reach and engage shoppers on their terms. Learn how to speak customer, and ensure that you deliver impactful promotions that both resonate with shoppers and align with your financial goals while building brand, customer loyalty and margin. Plan Better, Execute Better: Moving Away from the Guess-Wait-See Approach Revionics Promotion Suite helps you profitably manage the entire promotions process from planning to execution through analysis. The Suite leverages proven science, retailer strategies, self-learning models and transparency to recommend items and suggest promotions that maximize return on investment. Combined with an intuitive, configurable workflow, it unlocks knowledge, empowers users, drives adoption and delivers sustainable benefits. Powerful forecasting, simulation and pre, post and in-flight analysis help ensure that the wait-and-see guessing game is over. Effectively plan, forecast and monitor strategic promotions that deliver Ensure the best promotional offer with recommendations that align with your strategies Reward and cultivate customer engagement while extending social reach Revionic Promotion Suite enables retailers to deliver impactful promotions and achieve their strategic and financial objectives with: Revionics Promotion Management Revionics Promotion Optimization Revionics Social Offer Management Revionics Competitive Data Revionics Competitive Insights
3 Promote Effectively. Promote Strategically. Promote Confidently. At the core of Revionics Promotion Suite is Revionics Promotion Management. This powerful solution empowers retailers to easily plan, forecast, simulate and analyze promotions across all channels while maximizing vendor funds and marketing investments. By incorporating financial targets and forecasts against demand, you can understand lift by individual vehicle and predict overall campaign effectiveness and impact. The solution s simulation capabilities and side-by-side comparisons make it easy to plan alternative offers, compare their forecasts, and determine the best strategic offers. You can be confident that you re planning the most effective promotions that make your customers happy. And since vendor funding options can be maximized through offer simulations, you can negotiate the best deal that is a win-win for both you and your vendor. Maximize Promotional Impact with the Right Vehicles The solution analyzes promotions across campaigns and marketing vehicles to ensure that you are maximizing those investments and tracking to meet your targets. Leading-edge science breaks down the expected lift by vehicle so you can pinpoint the greatest impact for each vehicle and vehicle combination. Additionally, the solution is already prepared for that next new marketing vehicle that is just around the corner. Monitor and Fine-tune Performance of In-flight Promotions Never again wonder how your promotions are performing or if you are delivering true value. In addition to analyzing post promotion performance, Revionics monitors your promotions that are already in-flight. With this insight you can take action on market responses, whether that means adjusting your offer or simply extending your offer timeframe. Making Promotions Smarter, Faster and More Profitable Time is money, and Revionics Promotion Optimization enables you to determine the best offer at lightning speed. This solution first takes all of the insights gleaned from Revionics Promotion Management and then applies your strategies to ensure that overarching goals translate down to execution. Seconds later, it identifies the best promotional offer that resonates with shoppers and balances traffic, sales, investment, cost, discount and margin. And all of this is possible with a beautiful, configurable and efficient workflow. The solution generates profitable offers by segment, channel and vehicle that maximize financial impact across categories. It incorporates vendor funds, product affinities, promotional uplift and consumer demand to help retailers incentivize shoppers. In addition, on-demand modeling helps to analyze different offer combinations and predicts the effectiveness and outcome.
4 Bringing Social into the Promotional Process Word of mouth is widely known to impact shoppers purchasing decisions. As such, social media continues to grow and influence as a marketing vehicle. To maximize promotions, Revionics Social Offer Management integrates social into the promotional process to further foster brand and build loyalty while extending your social reach. Make it personal and give existing customers the right message with the right incentive to turn them into social advocates. Revionics Social Offer Management can balance traffic, sales and profit with your strategy and targets. Also, being able to simulate alternative offers, both optimized and manual, instills stronger confidence in the system. Competitive Intelligence for Smarter Promotion Decisions Revionics Promotion Suite provides you with accurate online competitive intelligence data to support more responsive, precise promotion decisions via our Revionics Competitive Data and Insights solutions. Through user emulation, these solutions deliver the highest match rates in the industry. With powerful dashboards, visual reporting and analysis of competitive data capabilities and competitor promotions, you glean the best information to drive your promotional strategies. Quick to learn and implement, these solutions can be ready in 2-3 weeks for immediate responsiveness. Revionics Promotion Suite is part of a unified pricing platform that also includes Revionics Price Suite and Revionics Markdown Suite. Users can seamlessly manage prices across the product lifecycle. This ensures consistent execution and improved forecasting while avoiding price conflicts, wasted work and unnecessary price reductions.
5 Drive performance and competitive edge with Promotion Suite Understand what your customers want Drive up to 10-20% gross margin improvement and 5-10% sales growth (source: Gartner) Maximize marketing investments and promotional spend Strengthen deal negotiation and vendor funding Monitor your competitors promotional activity Simulate the most strategic promotions Quickly respond with meaningful offers Connect with the best vehicle mix Amplify with social media
6 Revionics is a global leader in profit optimization services and solutions. Our unparalleled analytics and science serve as the backbone of omni-channel retailing to help performance-driven retailers execute profitable pricing, promotion, markdown, and space decisions with predictable business outcomes. The result: achieve speed to value and ROI, improve margins, drive top-line sales and respond faster with precision. Revionics SaaS-based model integrates analytics, technology and services to deliver an unmatched advantage for retailers Competitive Insights, Price Suite, Promotion Suite, Markdown Suite, and Space and Assortment Suite all from a predictive platform to drive long-term growth. Trusted by some of the most profitable retail brands, Revionics optimizes across 18+ million products and more than 2.6 billion item/store combinations are modeled weekly. Learn more at
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