WORLD CLASS B2C MARKETING FOR DEMANDWARE EMARSYS FOR DEMANDWARE

Transcription

1 WORLD CLASS B2C MARKETING FOR DEMANDWARE EMARSYS FOR DEMANDWARE

2 THE EMARSYS FOR DEMANDWARE CARTRIDGE Seamlessly synchronize your customer database with engagement and product catalog data for powerful multi-channel marketing execution. Maintaining customer information across multiple sources is a continuous challenge, and even though Demandware captures all the relevant data, executing engaging marketing campaigns becomes more and more difficult as the number of users and interactions grows. Marketers need a proven solution that enables Demandware user interactions to feed into a marketing automation process in real time. A solution that will let marketers turn shop data into detailed and actionable content. They need Emarsys for Demandware.

3 WHY CHOOSE EMARSYS FOR DEMANDWARE? Emarsys provides a turnkey product that plugs directly into your Demandware shop. Synchronize contact and engagement data, then automate programs complete with content, personalized for each recipient. The Emarsys customer intelligence platform continuously updates customer lifecycle segments and purchase history as your customers interact with your brand, making targeting by status effortless. The Emarsys predictive marketing technology solution repopulates your product catalog data on a daily basis, enabling personalized product recommendations and stock clearance campaign creation. Emarsys for Demandware lets you manage everything from a single intuitive interface, giving you a complete overview of your omnichannel marketing environment through the B2C Marketing Cloud. Keep your customer base and marketing channels integrated with the Emarsys customer intelligence platform. Reduce manual tasks across fragmented platforms and stay efficient. Real-time synchronization between Emarsys and Demandware keeps your data fresh. Automatically import purchase data and product catalog feeds for a measurable evolution of your business. Emarsys industry leading deliverability and encryption keeps everything secure.

4 FEATURES Synchronize Capture website visitor activity and behavior. Create a unified view of customers. Maintain product catalog and purchase data synchronization. Design personalized campaigns on the fly. Analyze Convert raw data into actionable insights that answer key questions about your customers. Track contact-level engagement, purchase frequency, and monetary value. Display performance information in intuitive and user-friendly dashboards, by purchases or revenue. Automate Include AI-driven product recommendations for up- and cross-sell campaigns. Improve response rates and revenue. Send content across all channel types. Engage Boost conversion rates using automated datadriven reminders. Recover sales from abandoned shopping carts. Measure engagement with comprehensive statistics and revenue reporting. Optimize Improve transactional message delivery. Increase message response rates. Harness advanced deliverability features.

5 SUPERIOR INTEGRATION The Emarsys B2C Marketing Cloud integrates directly into your Demandware e-commerce platform, with a cartridge that updates the contact database each time a customer interacts with your web shop. The two systems work together seamlessly, saving time and resources, giving Demandware an extra layer of AI-driven functionality with the award-winning Emarsys B2C Marketing Cloud. Engage: Automate personalized communications to keep bringing customers back to your Demandware web shop. Manage: Trigger highly targeted stock clearance campaigns using Emarsys product affinity reports. Identify: Segment the most valuable customers, and effortlessly target them with tailored incentives. Personalize: Follow-up on campaigns across channels using personalized social ads, push app messages and SMS notifications. With the Emarsys for Demandware cartridge we guarantee: World-class support. In-house Demandware experts on hand to help every step of the way. Convenience. Simple to deploy, easy to manage. Total Automation. Execute truly smart 1-to-1, dynamic, and responsive marketing campaigns. Detailed reports. Analyze, measure, and leverage the true power of your purchase data.

6 TRUSTED BY THE WORLD S SMARTEST MARKETERS: Memberships: Emarsys USA 10 W. Market Street Suite 1350 Indianapolis IN USA Phone: us@emarsys.com