Creating New Items via Data Sync

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1 Creating New Items via Data Sync February 28, 2017 & March 8, 2017 Version 3 Introduction Initiative Why Create? Create vs. Submit Process Overview Process Details Important Item Attributes Resources Additional Information Questions? 1

2 Introduction Presenters: Todd Wiersma and Gabriel Boehme Business Analysts, Data Synchronization Intended audience for this presentation: Data Sync personnel at your companies People who submit new items to Supervalu using enew Item in SV Harbor Important note: New item creation doesn t involve the spreadsheet reports we send you These show the sync status of your already-existing items in our system not upcoming new items we don t yet have Only after your new items have been created, submitted and fully set up, will they appear in your spreadsheet report.

3 Initiative Why is SUPERVALU doing this? Better data quality through GDSN Drive GDS adoption Additional attributes captured through data sync

4 Why Create? New items created in SUPERVALU s system typically don t need to be published to us later as Initial Load. Your item data can be keyed once and published to multiple retailers, instead of being keyed multiple times in each retailer s system. You can leverage the global standards established for item attributes. Creating eliminates the need for manual creation using enew Item Create in SV Harbor (7 steps as shown below).

5 Create vs. Submit There are two main processes for SUPERVALU new item setup: 1) Create = creating an entirely new item in the SUPERVALU system: Enter GTINs, product descriptions, product images, product types, and many other item attributes into the SUPERVALU system 2) Submit = adding one or more locations to a previously-created item: Previously-created items are gathered together and batch-submitted to SUPERVALU banners and/or regions, along with initial costing, deals, etc. Doesn t matter how long ago those items were created yesterday, a year ago, etc. Specific to SUPERVALU, can only be done in SV Harbor through Submit Item Proposal option May be handled by a third party (such as a broker) on behalf of your company 5

6 Create vs. Submit Example of SVHarbor Submit Item Proposal: This is the same regardless of how your items are created

7 Non GM Item Categories Edible Grocery Non Edible Grocery Beverage Frozen Meat Produce Bakery Dairy Deli

8 Non GM Process Overview # Description 1 At least one week prior to meeting with the SUPERVALU merchants, your sales team identifies the items they plan to present to SUPERVALU, and contacts your Data Sync personnel to have them created. 2 Your Data Sync personnel publish the requested items as New to all SUPERVALU s GLNs. 3 If successful, the SUPERVALU system returns an Received CIC response. Once this is received, your Data Sync personnel should inform your sales team that the new items were created successfully. 4 You should expect to wait 3 to 4 days after an Received CIC response before your new items will be ready in SV Harbor. This processing time is necessary for SUPERVALU to review all incoming new items for data quality purposes. 5 Your sales team meets with the SUPERVALU merchants to determine which of your new items SUPERVALU will carry. 6 Your sales team communicates the selected items to the people who submit your new items in SV Harbor. 7 Submit items in SV Harbor

9 General Merch/HBC Process Overview # Description 1 Your sales team meets with the SUPERVALU merchants to determine which of your new items SUPERVALU will carry. 2 Your Data Sync personnel publish the requested items as New to all SUPERVALU s GLNs. 3 If successful, the SUPERVALU system returns an Received CIC response. Once this is received, your Data Sync personnel should inform your sales team that the new items were created successfully. 4 You should expect to wait 3 to 4 days after an Received CIC response before your new items will be ready in SV Harbor. This processing time is necessary for SUPERVALU to review all incoming new items for data quality purposes. 5 Your sales team communicates the selected items to the people who submit your new items in SV Harbor. 6 Submit items in SV Harbor

10 Process Details SUPERVALU has numerous GLNs to publish to, and New publications should be sent to ALL locations. This makes your new item data available to those locations Setup in those locations is still handled by SV Harbor submit process Publishing to all GLNs covers any locations that those items will later be submitted to in SV Harbor For our full GLN listing, please visit our landing page at 1WorldSync has "Market Group" functionality Market Groups provide a convenient way of publishing to a group of GLNs all at once. Your publication will be copied and sent to each of the GLNs within that Market Group, and you will receive CIC responses from each of those GLNs individually.

11 Process Details When creating new items, use the NEW publication type, not Initial Load!! Be absolutely sure to use the correct publication type, to avoid delays in getting your new items created! CIC responses from our system indicate whether new item creation was successful Recieved CIC response: confirms successful initial new item creation (not successful new item completion we ll return to this) Synchronized CIC response: item already exists in our system

12 Process Details An Received CIC response does not mean your new item is instantly ready to be submitted in SV Harbor! All new items must pass through internal classification and audit steps by SUPERVALU before they re ready to submit Please allow 3-4 business days after receiving the Received CIC for new item classification & audit processing If there are issues with your new item data, it will cause delays in setup.

13 Process Details After the merchants select the items, submit them using SV Harbor

14 Important Item Attributes Our new item creation process depends on the presence of several item attributes, including: Complete & unabbreviated item descriptions GDSN Images Primary Method of Delivery GPC Classifications Ti/Hi To benefit the new item creation process, these attributes must be provided the very first time you publish your items to us as New

15 Item Descriptions: Quality Product Descriptions Descriptions sent by many suppliers do not allow us to successfully identify the published items. We ve had thousands of items set up incorrectly because of bad product descriptions sent by our suppliers in GDSN SUPERVALU captures the following description and brand fields and uses them in the new item set up process: tradeitemdescription (Product Description) descriptionshort (Short Description) functionalname brandname subbrand SUPERVALU uses these fields to create quality brand & descriptions for our internal systems

16 Item Descriptions: Product Description (tradeitemdescription, Long Description ) GDSN Trade Item Implementation Guide for tradeitemdescription: This should be a meaningful description of the trade item with full spelling to facilitate message processing. Retailers can use this description as the base to fully understand the brand, flavour, scent etc. of the specific GTIN in order to accurately create a product description as needed for their internal systems. Field size: 200 characters Examples: GS1 Brand Laundry Detergent Liquid Compact Regular Instant Stain GS1 Brand Hair Colour Liquid Light to Medium Blonde Real-world example of a very good description: "12 PACK BLUE BUNNY BLUE RIBBON CLASSICS 3.0 ICE CREAM CUP STRAWBERRY CHOCOLATE SWIRL"

17 GDSN Images: GDSN Image Requirements SUPERVALU is part of the broader industry push to have images provided through data sync. Publish images for all consumer units i.e., any product scannable at point of sale Include PRODUCT_IMAGE (all sides of product) and PRODUCT_LABEL_IMAGE We should be able to read all product image text Provide spec/mock up images if the product isn t finalized or in production yet.

18 Distribution Method Code Attribute It s important for us to know an item s primary delivery method All Direct Store Delivery items must populate the distributionmethodcode, and flag its associated isdistributionmethodprimary flag as TRUE Warehouse Items should have the following code value - DC= Warehouse DSD items should have the following code value - DSD= Direct store delivery All NEW Direct to store items should be created through data sync

19 GPC Classifications For new items, the GPC classifications you publish automatically route your items to our internal product classifications, for review by the appropriate category group. Incorrect GPC classifications can route your items to the wrong team, delaying setup of your new items. Please verify that the GPC classifications you re specifying today are accurate. More information on GPC can be found through the link:

20 Ti/Hi The Ti/Hi information is used to indicate how your products are arranged on the pallet. It is vital that this information is provided at the time of new item creation. Failure to provide these attributes will delay new item setup and slow your speed-to-shelf. These values must be correct and accurate. Procurement of your product can be severely impacted if these values are incorrect.

21 Item Attributes: Further Information Please consult our New Item Create Implementation Guide for further details on item attributes Section 7 details information on item attributes Please let us know if you see attribute issues on new items created Your feedback helps us identify problems and fix them!

22 Resources Landing Page: 1worldsync.com/supervalu New Item Create Implementation Guide SUPERVALU Product Image Requirements Ti/Hi Requirements us:

23 Additional Information: EIM Contact Info If your New publications returned Received CICs, but your new items can t be found in SV Harbor, contact the appropriate Enterprise Item Management (EIM) team for assistance. Taken from our New Item Create Implementation Guide

24 Additional Information: Data Sync Landing Page

25 Questions?

26 Wrap Up You can always reach us by at

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