Facebook One day training course. Private Course

Transcription

1 Facebook One day training course Private Course

2 Introduction What started off as a bedroom project by Mark Zuckerberg and his Harvard roommates, Facebook is now not just the biggest social network but also an extremely powerful online marketing tool. Even though most people use Facebook personally they soon realise that using Facebook as a marketing tool for business is very different. Book onto one of our classroom courses and we ll teach you practical skills and the knowledge you need to use Facebook as an online marketing tool. Did you know? 42% of marketers report that Facebook is critical or important to their business F acebook is now the fifth-most-valuable public company in the world ideos earn the highest rate of engagement, despite only V making up 3% of content osts published on Thursday and Friday receive the P highest engagement (Source: Brandwatch)

3 The course Facebook One day course 1 Day Private Course Call our Sales team to discuss your requirements This course is ideal for you if you want to learn about Facebook s powerful marketing potential with organic and paid activity. The course During the day our trainer will help you understand the Facebook marketing module and how to optimize your activity for reach and engagement in Facebook s complicated algorithm. You will look at how to utilize video content and Facebook Live and be inspired from seeing some of the best Facebook campaign creative. We'll teach you about Facebook s paid advertising platform, how it works and how to use the most advanced targeting options within your paid activity. You will also learn how to intelligently create and target audiences to get the cheapest results, as well as learn and understand all the different bidding options available to you and when you should use what. By the end of the day you'll leave feeling confident that you know how you can be using Facebook to its fullest potential for your brand or business. What we ll cover The Facebook marketing module The power of Facebook as a marketing tool Facebook s algorithm Where Facebook fits into your online marketing strategy Setting Facebook business objectives Facebook advertising Campaign objectives Paid audiences The Facebook pixel Campaign optimization and reach Facebook Content Creative Optimizing your Facebook posts Creative inspiration Boosting your posts strategically What content to post, content creation and curation How to increase your engagement and reach Facebook Live The power of live video Facebook Live best practice Have a go at running a Facebook Live video

4 Your Day What to expect We take our training courses seriously and understand how important it is for you to get the most out of your day. Our trainers may be hard working professionals but there's always time for a photo opportunity or two :-) Our facilities We have comfortable and modern facilities with the latest tech to ensure the optimum learning experience. We also run our courses in our office, so expect to get a taste of real agency life while you re with us! Brain food As well as providing complimentary food and drink all day, we also believe that what you eat and drink when you learn is important too. Our menus are well known to improve brain capacity and concentration. But if chocolate helps you learn, then we have that too. Your itinerary AM PM Our trainers 10:00 11:30 11:45 13:00 Session 1 Break Session 2 Lunch 13:45 15:30 15:45 17:00 Session 3 Break Session 4 Finish Many of our trainers are practitioners within Jellyfish and work on real client accounts. We ve taken this approach as it ensures that your teacher is current, knows their stuff and are teaching you the things that made us successful.

5 Corporate Credits Package Corporate Credits The more you buy, the more you save Our Corporate training packages offer the perfect flexible training solution for businesses looking to train larger numbers of employees or developing skills across multiple disciplines. 1 DAY TRAINING COURSE $499 PP COURSE CREDITS $375 PP A flexible way to train your team 30+ COURSE CREDITS 50+ COURSE CREDITS It s a great way to provide flexible training at a time and location that works best for your entire team. Many clients also find purchasing credits in advance can be an effective way to allocate training budget for the year ahead. Credits can be redeemed against any of our scheduled courses running at our Baltimore training venue and are valid for any staff member to redeem, any time within a twelve month period from purchase. $350 PP $325 PP The standard cost to buy a 1 day courses is $499 excluding VAT per person. Discounted prices are based per person, per course credit.

6 Our Great Location! Would you prefer an on-site training session? We know that just like businesses, people and skill sets differ, which is why our private training courses are designed to help you get the course you want, exactly the way you need it. Any course of any class size, on any date, at any location with the content of your choice. Maryland Baltimore Get a taste of agency life at our headquarters in Baltimore, located in Harbor East, just a few minutes' walk from the Inner Harbor. 250 South President St. Suite 10 Baltimore MD 21202