2018 MEDIA. Jamie Williams. The Voice and Choice of The Construction Industry

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1 2018 MEDIA PLANNER THE MAGAZINE OF CONTACT: Jamie Williams Marketing Strategist The Voice and Choice of The Construction Industry

2 MEDIA PLANNER PRINT AND ONLINE PRODUCT MENU Constructor Magazine Average print and digital distribution of 46,000! Published bi-monthly, Constructor is AGC of America s flagship publication, covering issues related to all sectors of the construction industry including industry forecasts, top trends, best practices and more. Constructor Monthly enewsletter Average 35,000 distribution A monthly companion to the magazine, Constructor Monthly allows members to stay informed of timely industry topics and association news, whether they are in the office or on the road. ConstructorMagazine.com More than 3,600 visits per month Your one-stop shop of all Constructor print and online communications platforms. Industry professionals visit this website each month to find the latest digital edition, access past issues, read online exclusive content, subscribe to the magazine, search the Constructor Marketplace, peruse AGC newsletters and much more. Contructor Social Nearly 13,000 followers! Get breaking news and information via Twitter. Follow us at ConstructorMag! ConstructorMarketplace.com Nearly 4 pages viewed per visit! JAN/FEB AND JULY/AUGUST ARE DIGITALLY SENT TO AN ADDITIONAL 22,000 FOR A TOTAL OF 68,000 RECIPIENTS! Your purchasing directory for the construction industry, the Constructor Marketplace puts buyers and suppliers in touch with each other quickly and easily. Other AGC resources: AGC of America Website, agc.org. More than 42,000 visits every month Targeted AGC enewsletters, news.agc.org/agc-newsletters AGC Annual Convention Daily enewsletter

3 THE VOICE AND CHOICE OF THE CONSTRUCTION INDUSTRY AGC MEMBERS PERFORM CONSTRUCTION ACROSS OUR NATION. $100 billion Number members spend annually on products and services. 25,000 Number of AGC decision-makers including general contractors, specialty contractors, service providers and suppliers. 9 out of 10 Number of members who are owners, partners or officers at their firms. CALIFORNIA/HAWAII 8.64% CANADA/INTERNATIONAL 0.04% MID-ATLANTIC 8.40% MIDWEST 12.01% MOUNTAIN STATES 5.02% NEW ENGLAND 2.15% NORTH PLAINS 10.64% NORTHWEST 8.50% SOUTH CENTRAL 14.01% SOUTHEAST 7.87% SOUTHWEST 4.04% OKLAHOMA/TEXAS 14.93% NORTHEAST/TRI-STATE 3.75% Member Profile Members may work in more than one region. General Contractors 5,917 Specialty/Sub Contractors 8,208 Service Providers/Suppliers 10,498 Other (includes chapter execs, branch execs, educational associates, various gov t entities, students) 639 AGC membership spans the construction market and performs major segments including: Commercial and public building Airports Shopping centers Factories and industrial plants Schools Dams and flood control facilities Highways, roads and bridges Ports Public transit Underground facilities Water and wastewater treatment facilities Multifamily housing projects Military and defense-related facilities Rail and transit facilities and tunnels Housing developments Mining operations Statistics and information provided from a recent AGC Communications Survey. ABOUT AGC AGC serves our nation s construction professionals by promoting the skill, integrity and responsibility of those who build America. A full-service national trade association with a nationwide network of exceptional chapters, AGC represents 25,000 leading firms in the industry and plays a powerful role in sustaining economic growth, in addition to producing structures that increase productivity and improve the nation s quality of life.

4 MEDIA PLANNER WHY ADVERTISE IN CONSTRUCTOR MAGAZINE? Nearly 4 out of 5 members consider the print edition of Constructor an important or very important part of their membership. 50% read the print edition of Constructor for more than 15 minutes per issue. Constructor has a strong pass along readership. An average of 1-4 additional people read each copy of the magazine as it s passed from the 63% Recommend, specify and approve the purchase of products and services. More than 50% Consider advertising in Constructor as effective or very effective. 4 out of 5 View companies 50% who advertise with AGC as more supportive of their profession and industry. 63% Are more likely to consider purchasing products/services from companies who advertise their products in AGC publications. subscriber. WHAT HAVE READERS BEEN SAYING? Constructor magazine is one of the most informative industry magazines available on the market. My company definitely benefits from the valuable and timely information made available to its members. - Tim Galvin / CEO President, Brexton Construction, LLC It keeps us up to date with the latest news in construction and companies on the rise. - Todd Rogers Total CAD Systems, Inc. THE magazine for the construction industry in both quality and content. - Jamey K. Sanders, Vice President, Choctaw Transportation Company I rely on Constructor to keep me knowledgeable about issues my clients are facing and to better help serve my clients. - Danette Jones, Practice Leader, West Zone Construction It is the optimal periodical to stay tuned in to the most important issues facing the construction industry. - Tim Walsh, Partner, Norton Rose Fulbright Statistics and testimonials provided by a recent AGC communications survey All information provided by a recent Constructor communications survey.

5 THE VOICE AND CHOICE OF THE CONSTRUCTION INDUSTRY THE MAGAZINE OF NET ADVERTISING RATES FULL-COLOR RATES 1X 2-3X 4-6X Double Page Spread $10, $9, $8, Outside Back Cover $7, $6, $5, Inside Front or Inside Back Cover $6, $6, $5, Full Page $5, $5, $4, /3 page $4, $4, $3, /2 page $3, $3, $3, /3 page $2, $2, $2, /4 page $1, $1, $1, /12 page $ $ $ All rates include an Ad Link in the digital edition of Constructor NET DIGITAL RATES ON AVERAGE PER ISSUE, THE DIGITAL EDITION RECEIVES: 39,000 PAGE VIEWS 2,500 CLICKS ON LINKS AVERAGE TAKEN FROM PREVIOUS 3 ISSUES Digital Edition Toolbar $1,675 Digital Edition Leaderboard $2,315 Digital Edition Skyscraper $2,215 Digital Edition Sponsorship* $2,470 Ad Jolt Upgrade $430 Ad Link Included in Display Ad Rates *Animation capabilities available. Video capabilities available for regular sponsorship only, not sponsorship MAX. Note: Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.

6 MEDIA PLANNER THE MAGAZINE OF 2018 CONTENT PLAN THEMES AND ISSUES* SPECIAL FEATURES BUYERS GUIDES INFOGRAPHIC AGC Regulatory JANUARY/ FEBRUARY Ships January 2018 Risk Management, Then and Now Buildings Service & Supply Buyers Guide Priorities / 100 Years of Vertical Construction THOUGHT LEADERSHIP BONUS DISTRIBUTION DEADLINE Hiring Practices Safety and Health Conference; Conference on Surety Bonding and Risk Management If you would like to make editorial contributions for any issue, please contact Jeanie Clapp, Editor-in-Chief, or (352) Space Reservation: 11/7 Ad Materials: 11/9 MARCH/ APRIL Ships March AGC President, Then and Now Bridges 2018 Outlook / 100 Years of Bridge Construction Compensation Plans and Incentive Programs 99th Annual AGC Convention, New Orleans; BIMForum Space Reservation: 1/11 Ad Materials: 1/15 MAY/JUNE Ships May 2018 Workforce Development, Then and Now Tools of the Trade Equipment Guide 100 Years of Construction Equipment Training Programs Federal Contractors Conference Space Reservation: 3/12 Ad Materials: 3/14 JULY/ AUGUST Ships July 2018 Marketing, Then and Now Underground Construction Regional Resource Guide 100 Years of Underground Construction Career Development IT Forum Conference; Safety & Health Conference Space Reservation: 5/11 Ad Materials: 5/15 SEPTEMBER/ OCTOBER Ships September 2018 Business Management Practices, Then and Now Roads and Highways Insurance Guide and Professional Services Guide Work Zone Safety Survey / 100 Years of Highway Construction Employee Health and Wellness Centennial Celebration, ICUEE; Enviornmental Conference; Building Contractors Conference Space Reservation: 7/12 Ad Materials: 7/16 NOVEMBER/ DECEMBER Ships November Convention Preview, Then and Now Construction Delivery Methods Software Services Guide 100 Years of Delivery Methods Succession Planning Highway Contractors Conference Space Reservation: 9/7 Ad Materials: 9/11 *In every issue: President s Message, CEO s Letter, AGC in Action Content plan subject to change without notice. Note: Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.

7 THE VOICE AND CHOICE OF THE CONSTRUCTION INDUSTRY THE MAGAZINE OF FULL PAGE DOUBLE PAGE SPREAD BLEED NO BLEED PRINT ADVERTISING SPECIFICATIONS FULL PAGE BLEED 2/3 PAGE HORIZONTAL 2/3 PAGE VERTICAL 1/2 PAGE HORIZONTAL 1/2 PAGE LONG VERT. 1/2 PAGE VERTICAL/ ISLAND 17" x " 7" x 9.5" 8.625" x " 7" x 6.333" 4.583" x 9.5" 7" x 4.583" 3.333" x 9.5" 4.583" x 7" 1/3 PAGE SQUARE 1/3 PAGE HORIZONTAL 1/3 PAGE VERTICAL 1/4 PAGE HORIZONTAL 1/4 PAGE VERTICAL 1/12 PAGE HORIZONTAL 4.583" x 4.583" 7" x 3" 2.166" x 9.5" 4.583" x 3.333" 3.333" x 4.583" 2.166" x 2.083" Magazine Trim Size: x DPS Live Area: x 9.5 Full-Page Live Area: 7 x 9.5 Note: Text placed outside the live area within any full-page or DPS ads may be cut off. Please keep text within the live area at all times. Artwork Requirements All digital color and grayscale artwork must be supplied at 300 dpi. Line art must be supplied at 600 dpi. Highres PDF, EPS, TIFF and JPEG files are accepted. Images from the web are not suitable for printing. All color artwork must be in CMYK mode; black-and-white artwork must be in either grayscale or Bitmap mode. RGB mode artwork is not accepted and if supplied will be converted to CMYK mode, which will result in a color shift. All screen and printer fonts as well as linked images must be supplied if not embedded in the file. Ad Material Upload Go to the Naylor website at and click on "Ad Upload." Locate your publication code, advertising order number and advertising code in the box at the top right-hand side of your Advertising Space Contract. Simply fill in your company s contact information along with these three pieces of information, attach your files and click "Submit." Production Services, Proofs and Revisions Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready. Specs for Outsert/Inserts 1 Pg / 1 Surface x Pg / 2 Surface x Pg / 4 Surface x Postcards 6 x 4.25 Heavy Card Stock Insert 8.25 x Postal flysheets 8.5 x 11

8 MEDIA PLANNER TARGET THE $100 BILLION BUYING POWER OF AGC MEMBERS THROUGH OUR ENEWSLETTERS! CHOOSE YOUR TARGET AUDIENCE: AGC Federal Contractor Report Delivered to more than 5,300 inboxes, this monthly publication highlights business, legislative and regulatory issues that affect contractors engaging in federal construction, heavy construction and the international construction markets. Constructor Monthly Delivered to more than 46,000 inboxes, Constructor Monthly is the mobile-friendly companion to Constructor magazine, allowing you to stay informed about timely topics and AGC of America news each month. Click here to view past issues. Click here to view the media kit. Click here to view past issues. Click here to view the media kit. AGC Highway Facts Bulletin Delivered to more than 8,000 inboxes, this weekly publication addresses legislative issues and alerts members when some action needs to be taken by highway contractors. Click here to view past issues. Click here to view the media kit. Building Material Delivered to more than 13,000 inboxes, this monthly publication delivers brief, timely news and information of interest to building contractors. Click here to view past issues. Click here to view the media kit. Construction Legislative Week in Review Delivered to more than 14,900 inboxes, this weekly publication addresses all the legislative issues affecting the construction industry. Click here to view past issues. Click here to view the media kit. News & Views Delivered to more than 15,700 inboxes, this semimonthly publication is our main newsletter and addresses a wide range of topics including environmental, federal and heavy, municipal and utilities, building, highway, and transportation, economic, chapter highlights, meetings and legislative issues. Click here to view past issues. Click here to view the media kit. Safety Matters Delivered to more than 5,700 inboxes, this monthly safety publication keeps readers apprised of important regulatory and legislative updates, informative tips, best practices and key chapter safety news. Click here to view past issues. Click here to view the media kit. Tech Brief Delivered to more than 23,000 inboxes, this monthly publication focuses on construction technology trends including technology tech tips, member to member FAQs and hot topics from the AGC IT forum. Click here to view past issues. Click here to view the media kit.

9 THE VOICE AND CHOICE OF THE CONSTRUCTION INDUSTRY THE MAGAZINE OF Whether the road or in the office, Constructor Monthly allows the industry to stay informed about timely topics and association news. Enjoy the benefits of advertising inconstructor Monthly: Delivers your message directly to the inbox of 35,000 decision makers every month Frequently forwarded to others for additional exposure Cross-promoted in other AGC publications and communication pieces Directs visitors to the landing page of your choice Archives are available for unlimited online viewing Limited available ad space makes each position exclusive MONTHLY enews Distributed on the 15th of every month. Sections include: Top News Advocacy Business Tips Member and Chapter News Industry Events Exclusive Sponsored Content Horizontal Banner (468 X 60 pixels) 4 positions with no rotations $9, months $5,405-6 months $9, months $6,155-6 months Exclusive opportunity to showcase your new or innovate product to top construction professionals. Naylor will create the ad Client supplies 3-5 words for the header and words for the summary text Client supplies thumbnail image at 180 x 150 pixels JPEG Only BANNERS AND SPONSORED CONTENT ADS RECEIVE, ON AVERAGE, BETWEEN 3,500-4,500 IMPRESSIONS PER MONTH *AVERAGE CALCULATED OVER PREVIOUS 3 ISSUES Note: Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.

10 MEDIA PLANNER Benefits of advertising on Exclusive online content - visitors can view past articles and archives as well as up-to-the minute information on the industry, events, news, etc. Limited ad space makes each position exclusive. Cross-promoted in other AGC publication and communication pieces. CONSTRUCTORMAGAZINE.COM, ON AVERAGE, RECEIVES: MORE THAN 3,600 VISITORS PER MONTH MORE THAN 3,100 UNIQUE VISITORS PER MONTH 5,100 PAGE VIEWS PER MONTH 2.5 PAGES VIEWED PER VISIT TRAFFIC FROM MAY 14, NOV 14, 2016 Place your message in front of an audience that visits this website for one publication and stays to read the others. Advertise to contractors and other construction professionals at a time when they are already interested in industry news, trends and vendor information. Build awareness of your brand by placing your message in multiple publications, then reinforce brand recall by advertising on the website where AGC members go to reference those same publications. Square (250 X 250 pixels) Run-of-site position with 4 rotations $2, months $1,565-6 months Leaderboard (728 X 90 pixels) Home page only position with 2 rotations $1, months $975-6 months Custom Vertical Rectangle (240 X 400 pixels) Run-of-site position with 4 rotations $2, months $1,270-6 months Note: Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.

11 THE VOICE AND CHOICE OF THE CONSTRUCTION INDUSTRY AGC WEBSITE ADVERTISING WHY ADVERTISE ON AGC.ORG? Target the market that matters most to you the nationwide commercial construction industry. Provide consistent and lasting brand exposure to more than 42,000 construction professionals each month who visit agc.org for business tools, association and industry information and news. Direct visitors to the landing page of your choice to facilitate the purchasing process. Receive true ROI from the ability to track click-throughs and impressions. Increases your online traffic with interactive ads that link to your website. Have the ability to customize advertising for changing demands or time-sensitive events. Micro Banner Home Page Six tiles, five rotating ads in each 120 x 90 Pixels 12 MONTHS $1,100 6 MONTHS $610 Spotlight Tile Ad Interior Sub-Pages Two tiles, four rotating ads 180 x 150 Pixels 12 MONTHS $8,120 6 MONTHS $4,110 ON AVERAGE, PER MONTH, AGC.ORG RECEIVES: MORE THAN 42,000 VISITS MORE THAN 29,000 UNIQUE VISITS 105,000 PAGE VIEWS 2.5 PAGES VIEWED PER VISIT MORE THAN 2 1/2 MINUTES SPENT ON SITE PER VISIT TRAFFIC FROM MAY 14, NOV 14, 2016 Rectangle Banner Interior Sub-Pages One horizontal banner, four rotating ads 300 x 100 Pixels 12 MONTHS $11,020 6 MONTHS $5,560 Note: Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.

12 MEDIA PLANNER THE MAGAZINE OF marketplace ConstructorMarketplace.com The Constructor Marketplace is a reference at your fingertips: Optimized to drive traffic from search engines and Directs visitors to the landing page of your choice to learn more about your business The Add Search to Browser function allows users to set the Constructor Marketplace as their default browser, bringing them directly to your listing when they search the Web RFP AUTOMATOR Are you looking for more customized information on a product or service? With the RFP Automator, visitors can contact multiple vendors in a category with project specifications, schedules and contract information. Ask your Naylor representative for more information. Run of Site Curtain Ad EXCLUSIVE POSITION $3,810 Run of Site Leaderboards $3,285 Two positions with four rotations in each Home Page Rectangles $2,225 Two positions with six total rotations; three rotating in each position Run of Site Micro Banners $1,695 Two positions with four total rotations; two rotating in each position ON AVERAGE, THE MARKETPLACE RECEIVES: 2,450 PAGES VIEWS PER MONTH NEARLY 4 PAGES VIEWED PER VISIT 3 MINUTES SPENT ON SITE PER VISIT TRAFFIC FROM MAY 14, NOV 14, 2016 Note: Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.

13 THE VOICE AND CHOICE OF THE CONSTRUCTION INDUSTRY THE MAGAZINE OF marketplace National Top Rectangle $1,695 EXCLUSIVE PER CATEGORY State Bottom Rectangle $1,160 EXCLUSIVE PER CATEGORY BY STATE Category Sponsor For companies that want to ensure top visibility within their category, we offer guaranteed placement above your competitors. No scrolling required when visitors click on a product/service category on the home page of the Constructor Marketplace, your Premier Listing is certain to be noticed. Rate includes Premier Listing. Category Sponsor #1: $840 Category Sponsor #2: $740 Category Sponsor #3: $640 Premier Listing $370 Full-color company logo. Active website and social networking links, address and up to five detailed contacts. Extended company profile and products and services listing. Full-color product image and description can be hyperlinked to any Web page. Google Map It! displays a Google map of your business location. Google site search allows users to search your company website directly from your Premier Listing. Request for information users can contact a designated representative from your business directly. Five product/service category listings of your choice; additional category listings are $50 each. Video Upgrade $320 Bring your Premier Listing to life! Add a video with sound that shows your product or company in real life. Videos can run up to five minutes. * All AGC members receive a 5% discount on rates TOP CATEGORIES SEARCHED INCLUDE: INSURANCE ACCOUNTING LEGAL SERVICES CONSTRUCTION EQUIPMENT CONSTRUCTION SERVICES *FOR CURRENT CALENDAR YEAR Note: Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.

14 MEDIA PLANNER ONLINE SPECIFICATIONS ConstructorMagazine.com Square 250 x 250 pixels JPG, GIF or Flash/SWF* accepted Leaderboard 728 x 90 pixels JPG, GIF or Flash/SWF* accepted Custom Vertical Rectangle 240 x 400 pixels JPG, GIF or Flash/SWF* accepted Constructor Monthly enews Horizontal Banners 468 x 60 pixels JPG only (no animation) Constructor Digital Edition For the latest digital edition specs, please visit For more information, visit ConstructorMarketplace.com AGC.org Curtain ad 2 files required. Collapsed leaderboard and expanded billboard image. Right 200px of leaderboard should have a call to action for viewers to click so the ad expands. Ad will size down on smaller devices. Ad copy should not have a large amount of text. Leaderboard : 954 x 75 pixels Billboard : 954 x 300 pixels Creative accepted : JPG only (no animation) Third Party Tags: Not Accepted. However URL click trackers are acceptable. Rectangles 300 x 250 pixels JPG, GIF or Flash/ SWF* accepted Mobile Banners 320 x 50 pixels JPG, GIF or Flash/ SWF* accepted Rectangle Banner 300 x 100 pixels JPG, GIF or Flash/ SWF* accepted Micro Banners 120 x 90 pixels JPG, GIF or Flash/ SWF* accepted Spotlight Tile Ads 180 x 150 pixels JPG, GIF or Flash/ SWF* accepted *Website Advertisement Flash Guidelines: Create an invisible button using Action Script Open your.fla file. 2. Lock all your layers 3. Create a new layer on top and select the first frame. 4. Draw a large rectangle or shape that will cover the whole banner. 5. Then convert your shape to a `Symbol and track it as a button. 6. In the PROPERTIES panel set the `Color Effect as `Alpha and set it to 0%. 7. Then change the instance name to naylornet_btn 8. Create a new layer on top of the button and select the first frame. 9. Go to the ACTIONS panel, copy and paste this snippet below naylornet_btn.addeventlistener(mouseevent. CLICK,function(event: MouseEvent) : void { flash.net.navigatetourl(new URLRequest(root.loaderInfo. parameters.url), _blank ); } ); NOTE: Do not type your intended url in the code. Leave the word url as-is. The purpose of setting up your Flash creative like this is so that we can control the landing page. Please supply the desired URL to your Naylor account executive. 10. Publish or export.swf file for Flash Player 10 or higher and ActionScript 3.0

15 THE MAGAZINE OF For information about AGC of America, visit agc.org or contact: 2300 Wilson Blvd. Ste 300 Arlington, VA Phone: (703) Fax: (708) For questions or comments about editorial content in Constructor, please visit magazine.com/index.php/project-team or contact: Jeanie Clapp Editor-in-Chief (352) For information about advertising in Constructor media, visit or contact: Adam Lingenfelter Project Manager (352) Published by: Naylor Association Solutions NW 1st Place Gainesville, FL Phone: (800) Fax: (352)