Media Kit. Your #1 Trenchless Source. Four Issues In trenchlesstechnology.com. C A N A D A Exclusive Canadian Coverage
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1 Your #1 Trenchless Source Exclusive Canadian Coverage Four Issues In Media Kit Brecksville Rd. Brecksville, OH USA benjaminmedia.com
2 2 Audience Magazine: 3,220 Circulation - Print & Digital* Website: 15,691 Avg. Global Users/Month* 32,093 Avg. Global Page Impressions/ Month* Business Industry Mission Trenchless Technology has been the leading publication for North American coverage of the no-dig industry since its launch in 1992, and Canada has always been a large and important part of that coverage. The Trenchless Technology Canada edition provides expanded editorial coverage of the underground infrastructure work being done specifically in Canada. Trenchless Technology Canada offers marketers the opportunity to reach Canadian contractors, engineers and municipalities/utilities within the Trenchless Technology brand that s been influencing trenchless industry decisionmakers for more than 25 years. 28% - Government/public works/utilities 16% - Others 14% - MFG/Supp 26% - Contractors Calendar 16% - Engineers Issue Winter (February) Spring (May) Summer (August) Fall (November) Mail Date February 5 May 5 August 6 November 5 Roundtable Vacuum Excavation Pipe Relining Laterals 2018 Trenchless Technology Road Show Preview Association Updates CIPP Relining Pipe Bursting Horizontal Directional Drilling Condition Assessment 2018 Trenchless Technology Road Show Keynote Q&A/ Exhibitor Showcase Association Updates Spray-Applied Pipe Relining Sliplining Horizontal Directional Drilling Utility Tunnelling Association Updates Pressure Pipe Relining Manholes Horizontal Directional Drilling Microtunnelling Association Updates Bonus Distribution 2018 WWETT Show NASTT s 2018 No-Dig Show 2018 Trenchless Technology Road Show ASCE Pipelines Conference WEFTEC Show 2018 CCGA Damage Prevention Symposium Insertions due on the 5th of the month prior to issue date. Materials due on the 15th of the month prior to issue date. *Publisher s Own Data as of August 2017
3 3 Website Average monthly users 15,691 - Global 1,343 - Canada Average monthly page impressions 32,093 - Global 1,813 - Canada Google Analytics Jan-June 2017 Branded Background Skins Appears on the left and right side of the website page. Leaderboard Banner Large Leaderboard Banner Standard Banner Skyscraper Banner Welcome Banner Banner appears when page opens TIP! The Welcome Banner has the highest clickthrough rate (CTR)!
4 4 Digital Edition Your Ad Here Trenchless Technology Canada Digital Edition Sponsor The Digital Edition Sponsor receives an exclusive sidebar ad that always resides on the left side of the digital edition, regardless of the page a reader is viewing. Ad will be visible on the current issue as well as the Trenchless Technology digital archive issues. The sponsor ad remains on the digital edition until the contract/insertion has ended. Your company will be recognized as an issue sponsor in the digital edition notification. Trenchless Technology Canada Digital Edition Landing Page The Digital Edition Landing Page is similar to a tip cover on the print editions it s the first thing a reader will see when they open the digital edition. Your Ad Here Ad is specific to an issue and will always remain a part of the issue in the archives. Can be designed to look like a web page adding images, links, video, etc. Digital Edition Landing Page ads are visible on desktops and mobile devices. Your company will be recognized as an issue sponsor in the digital edition notification. Other Digital Edition Options: PLAY VIDEO HYPERLINK: A standard PLAY VIDEO icon will be added to your advertisement, drawing readers to your YouTube video. ADVERTISEMENT HYPERLINK: Entire ad will be clickable. Provide URL for hyperlink with your print ad materials.
5 5 Print Specs Full Page 2/3 Page Materials Ads are produced using computer-to-plate technology. 8 1/4" x 11 1/8" 210 mm x 282 mm 4 1/2" x 9-3/4" 114 mm x 247 mm 1/2 Page Vertical 1/2 Page Island Digital Files File Formats: PDF/x1a, PDF (Press Optimized), EPS and Tiff. Final effective resolution for all images and PDFs should be 300 dpi. Files should meet the size specifications listed. Color space: CMYK, or grayscale; no spot colors, no RGB. Ads not conforming to color specifications will be converted to CMYK. Benjamin Media Inc. is not responsible for color shifts due to conversions from RGB to CMYK. Hard-copy proofs are recommended but not required with all submitted materials. We accept no responsibility for color, content or quality if a color proof is not provided. Benjamin Media Inc. reserves the right to resize, re-crop or otherwise alter ads that are supplied incorrectly. 3 3/8" x 9 3/4" 86 mm x 247 mm 1/2 Page Horizontal 4 1/2" x 7 1/2" 114 mm x 191 mm 1/3 Page Vertical There is a minimum additional charge for Ad Creation/Modification $75/hour Inserts Please call for pricing. Special Positions Guaranteed only with a 10% extra charge added to space rate. 7 x 4 7/8" 178 mm x 124 mm 2 3/16 x 9 3/4" 56 mm x 247 mm 1/3 Page Square 1/4 Page Square Short Rates Advertisers will be short-rated if within a 12-month period from the date of the first insertion, they do not use the amount of space that their billing was based. Agency Commissions 15% of gross billing is allowed to recognized agencies on space, color, special positions and inserts. 4 1/2" x 4 7/8" 114 mm x 124 mm 3 3/8" x 4 7/8" 86 mm x 124 mm 1/4 Page Horizontal 1/6 Page Vertical Shipping Instructions Please submit large electronic files via our file sharing service at https: / Ad Sizes Full Page Trim Size: 8 1/8" x 10 7/8" (206 mm x 276 mm). Gatefold Cover: 16 1/4" x 10 7/8" (413 mm x 276 mm). Spread: 16 1/4" x 10 7/8" (413 mm x 276 mm). 7" x 2 3/8" 178 mm x 60 mm 1/6 Page Horizontal 2 3/16" x 4 7/8" 56 mm x 124 mm Bleed Specs Single Page: 8 1/4" x 11 1/8" (210 mm x 282 mm). Spread: 16 1/2" x 11 1/8" (419 mm x 282 mm). Allow minimum 1/4" (6 mm) in from trim edge for live matter. Non-Payment In the event of non-payment, publisher reserves the right to hold the advertiser and/ or its advertising agency individually and/or jointly liable. 4 5/8" x 2 3/16" 117 mm x 56 mm Disclaimer: Advertisers and ad agencies assume liability for all content (including text, representations and illustrations of advertisements printed) and also assume responsibility for any claims arising therefrom made against the publisher. Publisher reserves the right to reject any advertising that he/she feels is not in keeping with the publication s standards. Publisher cannot guarantee bonus distribution.
6 6 Digital Specs Website Specs All dimensions shown below are W & H in pixels. Benjamin Media uses Google DFP for all ad impressions. Ads and impressions are tracked when possible. Advertisers using a third-party service are responsible for tracking their own banner ad clicks. Branded Background Skins Appears on the left and right side of the website page. Please supply left and right side artwork in jpg format Please note, background skins are not guaranteed to show on mobile devices and tablets DFP and 3rd party tags are not accepted for background skins. Please contact your sales rep for details. Leaderboard Banner 728 x 90 (a 320 x 50 banner is also required so your ad appears on mobile devices) Welcome banner 600 x 400 (Banner appears when page opens) Size may not exceed 45k jpg, gif and png files are accepted - 3x max rotation of gifs (SWF files are not accepted) Google DFP, 3rd party ad servers and javascript files are also accepted Publication will not host any images for javascript or 3rd party tags Large Leaderboard 970 x 90 (a 320 x 50 banner is also required so your ad appears on mobile devices) Standard Banner 300 x 250 Skyscraper 300 x x 250, 728 x 90, 300 x 600, 970 x 90 Static Banners Size may not exceed 35k (300 x 600 can be 45k) jpg, gif and png files are accepted - 3x max rotation of gifs (SWF files will not be accepted) Google DFP, 3rd party ad servers and javascript files are also accepted Publication will not host any images for javascript or 3rd party tags TIP! Be sure your ads are mobile friendly For 728 and 970 wide ads a 320 x 50 banner is also required so that your ad appears on mobile devices. Digital Specs Digital Edition Landing Page Landing Page Ad Sizes/Specs: Full page: 8-1/4 wide x 11-1/8 high Spread: 16-1/2 wide x 11-1/8 high Acceptable files include: pdf, eps and tiff. 300 dpi. Digital Edition Sponsor Sponsor Ad Size/Specs: 160 x 600 pixels and can be submitted as jpg, gif, swf. Supply URL link. Sidebar ads are visible on desktops only, not available on mobile devices due to limited screen area.
7 7 Conferences NETWORK EXHIBIT SPONSOR Generate leads and gain company exposure with these face-to-face interactions! Trenchless Technology s conferences will provide qualified names for every aspect of the trenchless market contact us today to learn more about exhibit and sponsorship opportunities! Microtunneling Short Course February 5-8, 2018 Boulder, Colorado microtunnelingshortcourse.com NASTT s 2018 No-Dig Show March 25-29, 2018 Palm Springs, California nodigshow.com Water Asset Management Conference October 2018 waterassetmgmt.com HDD Academy February 22-23, 2018 Tempe, Arizona hddacademy.com Trenchless Technology Road Show May 17-19, 2018 London, Ontario, Canada catttrenchlessroadshow.ca Lc Pipeline Leadership CONFERENCE Pipeline Leadership Conference November 2018 plconference.com For sponsorship opportunities, please contact Brittany Cline at bcline@benjaminmedia.com or
8 8 Rates Print (4-COLOR, GROSS) CAD USD 1X 4X 1X 4X 2-Page Spread $4040 $3840 $3,275 $3,115 Full Page ,560 1,480 1/2 Island ,170 1,115 1/2 Page , /3 Page /4 Page Business Card (Net Rate) COVER RATES (4-COLOR, GROSS) CAD USD 1X 4X 1X 4X Inside Front Cover Spread $4330 $4105 3,510 3,330 Inside Front Cover ,950 1,850 Inside Back Cover ,715 1,630 Back Cover ,340 2,225 Digital CAD - CPM RATE (NET) USD - CPM RATE (NET) Standard Rectangle Banner (300x250) $70 $55 Skyscraper Banner (300x600) $100 $80 Leaderboard Banner (728x90) $105 $85 Large Leaderboard Banner (970x90) $125 $95 Branded Background Skin $15,900 Annual $13,000 Annual Welcome Banner (600x400) $265 $199 Regional Impressions available. Contact your sales representative for more details. Digital Edition (NET) CAD - CPM RATE (NET) USD - CPM RATE (NET) Digital Edition Sponsor $615/mo. $500/mo. Digital Edition Landing Page $370/issue - Full Page $300/issue - Full Page $495/issue - Spread $400/issue - Spread Play video hyperlink $125/issue $100/issue Advertisement hyperlink $65/issue $50/issue
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