SPONSORSHIP & ADVERTISING
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1 SPONSORSHIP & ADVERTISING OPPORTUNITIES 111th AMERICAN ASSOCIATION OF LAW LIBRARIES ANNUAL MEETING & CONFERENCE JULY BALTIMORE CONVENTION CENTER
2 MAXIMIZE AALL 2018 Your AALL 2018 sponsorship illustrates commitment to the industry, profession, and AALL and puts your brand in front of the decision makers who buy your products and services. Increase your brand impressions and customize your messaging with advertising opportunities that are now included in determining sponsorship levels.
3 SPONSORSHIP OPPORTUNITIES GOLD SPONSOR / $65,000 VALUED AT OVER $69,000 / BENEFITS INCLUDE: HIGH-PROFILE RECOGNITION Sponsorship of Opening Keynote with company leadership acknowledgment and logo projected on stage ($5,000 value) BRAND AWARENESS Full-page advertisement in the AALL Annual Meeting & Conference Program ($2,050 value) Full-page sponsorship advertisement in the AALL Accolades & Acknowledgments brochure ($2,050 value) Recognition in AALL Annual Meeting & Conference launch press release ($500 value) Recognition in the March/April AALL Spectrum conference preview issue ($500 value) Postconference recognition in the September/October issue of AALL Spectrum ($500 value) 2018 AALL Spectrum advertising credit of $1,000 ($1,000 value) Opening event cocktail service placed adjacent to your exhibit booth Gold sponsor signage and ribbons for your exhibit booth and staff BRAND IMPRESSIONS / YOUR COMPANY LOGO INCLUDED AALL Annual Meeting & Conference website ($1,000 value) AALL Annual Meeting & Conference Program ($500 value) AALL Annual Meeting & Conference monthly updates ($1,000 value) Top logo placement at Exhibit Hall entrance ($1,000 value) DIRECT MARKETING Complimentary attendee pre- and postconference mail lists, your choice of or mail addresses ($1,150 value) One sidebar column button in two AALL Annual Meeting Preconference Updates ($400 value) One sidebar column button in an AALL Annual Meeting & Conference edaily ($200 value) Meeting app upgrade with enhanced company listing ($350 value) PRESENTATION OPPORTUNITIES One Exhibitor Showcase presentation ($1,800 value) This year, showcases will be held in program rooms for one full hour as part of our education program offerings. UP TO $50,000 IN CUSTOMIZATIONS By Audience: Communicate your support by sponsoring the right mix of AALL programs and events to reach your target audiences. By Advertisements: Promote your brand and gain visibly conference-wide through a variety of advertising opportunities that will drive traffic to your booth, showcase your product, and more.
4 SPONSORSHIP OPPORTUNITIES SILVER SPONSOR / $25,000 VALUED AT OVER $26,000 / BENEFITS INCLUDE: BRAND AWARENESS Recognition in the AALL Accolades & Acknowledgments brochure ($500 value) Recognition in AALL Annual Meeting & Conference launch press release ($500 value) Recognition in the March/April AALL Spectrum conference preview issue ($500 value) Postconference recognition in the September/October issue of AALL Spectrum ($500 value) Half-page advertisement in the AALL Annual Meeting & Conference Program ($1,575 value) 2018 AALL Spectrum advertising opportunities credit of $750 ($750 value) Silver sponsor signage and ribbons for your exhibit booth and staff BRAND IMPRESSIONS / YOUR COMPANY LOGO INCLUDED AALL Annual Meeting & Conference website ($1,000 value) AALL Annual Meeting & Conference Program ($500 value) AALL Annual Meeting & Conference monthly updates ($1,000 value) Logo placement at Exhibit Hall entrance ($750 value) DIRECT MARKETING Complimentary attendee pre- and postconference mail lists, your choice of or mail addresses ($1,150 value) One sidebar column button in an AALL Annual Meeting & Conference edaily ($200 value) Meeting app upgrade with enhanced company listing ($350 value) PRESENTATION OPPORTUNITIES One Exhibitor Showcase presentation ($1,800 value) This year, showcases will be held in program rooms for one full hour as part of our education program offerings. UP TO $15,000 IN CUSTOMIZATIONS By Audience: Communicate your support by sponsoring the right mix of AALL programs and events to reach your target audiences. By Advertisements: Promote your brand and gain visibly conference-wide through a variety of advertising opportunities that will drive traffic to your booth, showcase your product, and more.
5 SPONSORSHIP OPPORTUNITIES BRONZE SPONSOR / $10,000 BENEFITS INCLUDE: BRAND AWARENESS Recognition in the AALL Accolades & Acknowledgments brochure ($250 value) Recognition in Annual Meeting & Conference launch press release ($250 value) Recognition in the March/April AALL Spectrum conference preview issue ($250 value) Postconference recognition in the September/October issue of AALL Spectrum ($250 value) Bronze sponsor signage and ribbons for your exhibit booth and staff BRAND IMPRESSIONS / YOUR COMPANY LOGO INCLUDED AALL Annual Meeting & Conference website ($700 value) AALL Annual Meeting & Conference Program ($250 value) Logo placement at Exhibit Hall entrance ($250 value) DIRECT MARKETING Complimentary attendee pre- and postconference mail lists, your choice of or mail addresses ($1,150 value) UP TO $7,500 IN CUSTOMIZATIONS By Audience: Communicate your support by sponsoring the right mix of AALL programs and events to reach your target audiences. By Advertisements: Promote your brand and gain visibly conference-wide through a variety of advertising opportunities that will drive traffic to your booth, showcase your product, and more.
6 SPONSORSHIP OPPORTUNITIES CONTRIBUTOR SPONSOR / LESS THAN $10,000 Companies that select to sponsor one or more of the available opportunities at an amount totaling less than $10,000 will be recognized as a contributor sponsor. BENEFITS INCLUDE: Recognition in the AALL Annual Meeting & Conference Program Recognition on the AALL Annual Meeting & Conference website Logo placement at the Exhibit Hall entrance.
7 CUSTOMIZATION OPTIONS PROGRAM OPPORTUNITIES MONTHLY WEBINAR SERIES / $30,000 Each month, AALL produces a live education webinar for all members at no cost. As the sponsor, your corporate logo and name will be included on the webinar page on AALLNET, in the materials presented during the event, and your company will be acknowledged and thanked during the webinar. In addition, your corporate logo will be included in all of the webinar marketing materials, in the monthly Education Update, monthly enewsletter, and on all of the archived webinars. In our most recent survey of members, 90% participate in either the live or archived webinars; it is one of our most valued member benefits. One exclusive opportunity available. INNOVATION BOOTCAMP / $3,000 New in 2018, the boot camp will be held in the fall and will be designed to provide the tools, practices, and skills necessary to create innovation in law libraries and legal information. The program will be open to anyone interested in helping to create a culture of innovation in the field. Your corporate logo and name will be included in all materials and signage promoting the program. In addition, you will have two full registrations to the program and will be acknowledged at the event. One exclusive opportunity available. COMPETITIVE INTELLIGENCE ANALYSIS & STRATEGIES / $3,000 Building on our highly successful Competitive Intelligence Foundations program, held in the fall of 2017, this advanced class will be held May 10-11, 2018, in Chicago. Open to all members, the program will focus on leveraging the competitive intelligence operation in the firm environment. Your corporate logo and name will be included in all materials and signage promoting the program. In addition, you will have two full registrations to the program and will be acknowledged at the event. One exclusive opportunity available. ANNUAL MEETING & CONFERENCE EVENT OPPORTUNITIES ASSOCIATION LUNCHEON / $25,000 Reach meeting attendees at this closing day luncheon. The Association s highest awards are presented during the luncheon, and the leadership gavel is passed to the new president. Sponsor receives logo and signage recognition and acknowledgment at event. One exclusive opportunity available. CONFERENCE WI-FI / $10,000 Your corporate logo and name displayed on the first screen of wireless internet connection in all AALL meeting rooms and adjacent common space in the convention center. One exclusive opportunity available. REGISTRATION BAGS / $10,000 Your corporate logo to appear on one side of the bag with the AALL logo on the other. The bags are distributed to all attendees carried by them throughout the conference and when they return home. One exclusive opportunity available. MONDAY ATTENDEE LUNCH / $10,000 Host the buffet lunch in the exhibit hall for all attendees during a No Conflict Time. This event will ensure great participation and appreciation from all meeting attendees. Sponsor receives recognition signage and acknowledgment at the event. One exclusive opportunity available. MY CONFERENCE PLANNER / $8,000 Your corporate name and logo displayed exclusively on a featured banner on the My Conference Planner mobile app, which allows members to schedule their AALL Annual Meeting events and activities. Includes a featured company listing with description, contacts, and link to company s website. One exclusive opportunity available.
8 INNOVATION TOURNAMENT / $8,000 Support innovation in the profession through sponsorship of this AALL Annual Meeting program and tournament. Sponsorship includes support of two $2,500 prizes for innovations developed by AALL members. One exclusive opportunity available. CONELL / $8,000 Through sponsorship of this day-long orientation event for newer law librarians and first-time attendees, you will reach the newest members of the profession. Sponsor receives event logo and signage and speaking opportunity at event. One exclusive opportunity available. EXHIBIT HALL BREAK / $8,000 Reach conference attendees at the No Conflict Time exhibit hall refreshment breaks, on one of three days. Sponsor receives signage and acknowledgment at event. Three opportunities available. LEADERSHIP TRAINING & LUNCH / $8,000 Support the profession s leaders through the sponsorship of this important event. This year s leadership training will prepare AALL entity leaders with best practices in leadership development. Sponsor receives recognition signage and acknowledgment at event. One exclusive opportunity available. AALL INTERNATIONAL ATTENDEE RECEPTION / $8,000 This annual reception hosts the conferences international attendees and is also supported by the FCIL-SIS and the International Association of Law Libraries. Sponsor receives recognition signage and acknowledgment at the event. Three opportunities available. DIVERSITY & INCLUSION SYMPOSIUM AND RECEPTION / $5,000 Support AALL s diversity and inclusion initiatives through sponsorship of this event. Sponsor receives recognition signage and acknowledgment at the event. One exclusive opportunity available. LAW LIBRARY JOURNAL & AALL SPECTRUM AUTHORS AWARDS RECEPTION / $5,000 Recognize the authors for AALL s flagship publications through sponsorship of this event. Sponsor receives recognition signage and acknowledgment at the event. One exclusive opportunity available. AALL AWARDS PROGRAM & LUNCH / $4,000 Recognize AALL award winners for contributions in support of the profession, as they are honored by their colleagues. Sponsor receives recognition signage and acknowledgment at the event. One exclusive opportunity available. EDUCATIONAL SESSION AUDIO RECORDINGS / $3,500 Your corporate logo and name displayed on the screen in all Annual Meeting educational program sessions with acknowledgement from session moderator of the sponsorship of the audio recording. All recordings will be made available to members on the AALL website, and logo and name acknowledgment will be included. One exclusive opportunity available. SESSION MATERIALS KIOSK / $3,000 Your company name and logo displayed on the homepage of the kiosk used by attendees to print session materials on-site. One exclusive opportunity available. MOBILE DEVICE QUICK CHARGING LOUNGE / $3,000 Your corporate name and logo displayed on a charging station allowing attendees to charge their laptops, cell phones, and other electronic devices. One exclusive opportunity available. View additional print and digital advertising opportunities at bit.ly/aallmedia-kit.
9 SPECIAL INTEREST SECTION (SIS) EVENT OPPORTUNITIES ACADEMIC LAW LIBRARIES SIS Sponsors receive recognition signage and acknowledgment at the event. Breakfast & Business Meeting / $5,000 Middle Managers Breakfast / $3,000 Reception & Awards / $8,000 PRIVATE LAW LIBRARIANS & INFORMATION PROFESSIONALS SIS Sponsors receive recognition signage and acknowledgment at the event. Luncheon & Business Meeting / $10,000 GOVERNMENT LAW LIBRARIES SIS Sponsors receive recognition signage and acknowledgment at the event. Breakfast & Business Meeting / $3,000 Annual Reception / $6,500 COMPUTING SERVICES, ONLINE BIBLIOGRAPHIC SERVICES, RESEARCH INSTRUCTION & PATRON SERVICES, AND TECHNICAL SERVICES SISs Sponsors receive recognition signage and acknowledgment at the event. Joint Reception / $6,500 SOCIAL RESPONSIBILITIES SIS Sponsors receive recognition signage and acknowledgment at the event. Lesbian & Gay Issues Reception / $3,000 PROFESSIONAL ENGAGEMENT, GROWTH & ADVANCEMENT SIS (FORMALLY GEN X GEN Y) Sponsors receive recognition signage and acknowledgment at the event. Networking Reception / $3,000
10 ADVERTISING OPPORTUNITIES REGISTRATION HEADQUARTERS HOTEL OPPORTUNITY DESCRIPTION PRICE LANYARDS* REGISTRATION BAG PROMO ITEM HOTEL KEY CARDS** DOUBLE-SIDED SKYWALK SIGNAGE HOTEL ROOM DOOR DROPS Get great visibility throughout the conference and beyond by showcasing your logo on the conference lanyard. Full color. One exclusive opportunity available. Reach all conference attendees with company or product information or a branded promotional item distributed in registration bags. Advertiser provides item to be distributed; subject to approval by AALL. Greet attendees at check-in and make an impression as they come and go with your company branding printed on one side of the headquarters hotel key cards. Distribution on three peak days or until quantities run out. One exclusive opportunity available. The Skywalk is an easy way for attendees to stay out of the July heat while traversing between their hotel rooms and functions in the Hilton and Convention Center. Capture their attention coming and going with floor signs. Duration of conference. Size: 1/2 meter W x 6 H. Three opportunities available. [MAP A7-9] Promote your company or product directly to attendees with a hotel room door drop (outside door) at the headquarters hotel. Available July 15, 16, and 17. Limited to one advertiser per day. Advertiser provides item to be distributed; subject to approval by AALL. Hotel fees and logistics: advertiser arranges details with hotel regarding hotel fees and logistics. Please be advised that quantities may change depending on hotel room block fluctuations. Three opportunities available. $7,500 $1,500 $6,000 $2,750 $2,250 *AALL logo will alternate with vendor logo. **AALL and Hilton logos will be on the second side of the key card.
11 ADVERTISING OPPORTUNITIES DOUBLE-SIDED TRIANGLE BANNER Catch attendees attention with double-sided triangular banners in the 300 level Pratt Street Lobby, adjacent to registration and in between session rooms and the Exhibit Hall. Duration of conference. Size: 11 4 W x 9 9 H. Six opportunities available. [Map A1-6] $4,500 ESCALATOR CLINGS Drive attendees to your booth as they pass through the Pratt Street Mezzanine going to and from session rooms and the Exhibit Hall with your message on three sets of escalators that will have two clings each. Size: 24 H x 29 L. Duration of conference. One exclusive opportunity available. [Map B1] $10,000 CONVENTION CENTER SINGLE-SIDED BANNER (EAST OR WEST SIDE) B2 EXHIBIT HALL FLOOR CLING Make a big impact with a 40-foot wide banner in the Pratt Street Mezzanine. Attendees will see your brand going to and from session rooms and the Exhibit Hall. Duration of conference. Size: 40 W x 5 H. B3 is available. [Map B2-3] New for 2018! Showcase your company, product, and booth number on an eye-catching floor cling located just inside the main entrance of the Exhibit Hall. Duration of Exhibit Hall. Size: 3 W x 3 H maximum. Three opportunities available. [Map C1-3] $4,000 $2,500 DOUBLE-SIDED EXHIBIT HALL AISLE SIGN New for 2018! Leverage the double-sided directional signage in the Exhibit Hall with your company s name, logo, and booth number suspended from one of seven AALL 2018 aisle signs. Duration of Exhibit Hall. Size: 2 W x 4 H maximum. Seven opportunities available. [Map C4-10] $1,750 WATER COOLERS Get noticed with your logo on 13 water coolers in the session rooms and Exhibit Hall as attendees quench their thirst. Duration of conference/exhibit Hall hours. Size: 33.5 diameter x 16 H. One exclusive opportunity available. $4,500
12 DETAILS & INFORMATION IMPORTANT NOTES Sponsor must be an exhibitor at the 2018 AALL Annual Meeting & Conference. Sponsor, artwork, and/or materials are subject to acceptance and approval by AALL. Pricing includes production and installation unless otherwise indicated. Space/opportunity is reserved with signed Sponsorship Agreement. AALL will invoice for fees with signed Sponsorship Agreement. Payment is due in full by May 25, Mechanical specifications and advertising deadlines will be given with signed Sponsorship Agreement. A minimum $500 late fee will be charged for materials received after the materials deadlines. See How to Participate and Special Instructions for additional details. HOW TO PARTICIPATE 1. Complete and submit the Sponsorship Agreement to indicate sponsorship level and to reserve opportunities. 2. Payment is due in full by May 25, Innovative Media Solutions will provide deadlines and coordinate all materials for advertising. 4. Refer to Special Instructions below for more information about certain opportunities. SPECIAL INSTRUCTIONS Print & Electronic Advertisements 1. Innovative Media Solutions will contact you to coordinate print and electronic advertisements included in sponsorships. Registration Bag Promo Items 1. Sponsor provides item to be distributed. Supply a PDF prototype of your item for approval by June 1, Items may not weigh more than two ounces. 2. If changes are required, a new PDF prototype will be required. 3. Items must be shipped to the Baltimore Convention Center. Shipping deadline and instructions will be provided. Hotel Room Door Drop 1. Innovative Media Solutions will contact you to confirm availability of desired date or suggest alternatives. 2. Complete payment on or before the space/payment deadline. 3. Advertiser provides item to be distributed. Supply a PDF of your promotion for approval by the materials deadline. 4. If changes are required, a revised PDF will be required. 5. Hotel contact information will be provided for advertiser to arrange for hotel fees and logistics. View additional print and digital advertising opportunities at bit.ly/aallmediakit.
13 SPONSORSHIP AGREEMENT Company Name Contract Authorized by (print) Purchase Order Number Contract Authorized by (signature) Contract Authorized Date CONTACT BILL TO (if different from Contact) Name Name Company Company Address Address City/State/Zip City/State/Zip Phone/Fax Phone/Fax SPONSORSHIP LEVEL Gold $65,000 (includes $50,000 in custom options itemized below) Silver $25,000 (includes $15,000 in custom options itemized below) Bronze $10,000 (includes $7,500 in custom options itemized below) Supporter Less than $10,000 in custom options itemized below Please complete the Customization Options form to indicate which options you would like to include as part of your sponsorship. You may also select more than the amount allotted for the sponsorship level you have selected; additional amounts will be included on the sponsorship invoice. QUESTIONS? Contact Bill Spilman of Innovative Media Solutions at or Having selected a sponsorship, you agree to abide by the Details & Information listed and to adhere to the production deadlines. Customization options are subject to availability and can t be altered after May 25, No refunds will be given.
14 CUSTOMIZATION OPTIONS We would like the following opportunities as part of our sponsorship (see amount included above): OPPORTUNITY QUANTITY PRICE SUBTOTAL MONTHLY WEBINAR SERIES $30,000 INNOVATION BOOTCAMP $3,000 CI ANALYSIS & STRATEGIES $3,000 ASSOCIATION LUNCHEON $25,000 CONFERENCE WI-FI $10,000 REGISTRATION BAGS $10,000 MONDAY ATTENDEE LUNCH $10,000 MY CONFERENCE PLANNER $8,000 INNOVATION TOURNAMENT $8,000 CONELL $8,000 EXHIBIT HALL BREAK (3 available) $8,000 LEADERSHIP TRAINING & LUNCH $8,000 AALL INTERNATIONAL ATTENDEE RECEPTION (3 available) $8,000 DIVERSITY & INCLUSION SYMPOSIUM AND RECEPTION $5,000 LLJ & AALL SPECTRUM AUTHORS AWARD RECEPTION $5,000 AALL AWARDS PROGRAM & LUNCH $4,000 EDUCATIONAL SESSION AUDIO RECORDINGS $3,500 SESSION MATERIALS KIOSK $3,000 MOBILE DEVICE QUICK CHARGING LOUNGE $3,000 ALL-SIS BREAKFAST & BUSINESS MEETING $5,000 ALL-SIS MIDDLE MANAGERS MEETING $3,000 ALL-SIS RECEPTION & AWARDS $8,000 PLLIP-SIS LUNCHEON & BUSINESS MEETING $10,000 GLL-SIS BREAKFAST & BUSINESS MEETING $3,000 GLL-SIS BREAKFAST ANNUAL RECEPTION $6,500 CS-SIS, OBS-SIS, RIPS-SIS, & TS-SIS JOINT RECEPTION $6,500 SR-SIS LESBIAN & GAY ISSUES RECEPTION $3,000 PEGA-SIS NETWORKING RECEPTION $3,000 LANYARDS $7,500 REGISTRATION BAG PROMO ITEM $1,500 HOTEL KEY CARDS $6,000 DOUBLE-SIDED SKYWALK SIGNAGE (3 available) $2,750 HOTEL ROOM DOOR DROPS (3 available) $2,250 DOUBLE-SIDED TRIANGLE BANNER (6 available) $4,500 ESCALATOR CLINGS $10,000 SINGLE-SIDED BANNER (EAST OR WEST SIDE) (2 available) ONE LEFT $4,000 EXHIBIT HALL FLOOR CLING (3 available) $2,500 DOUBLE-SIDED EXHIBIT HALL AISLE SIGN (7 available) $1,750 WATER COOLERS $4,500 TOTAL
15 BALTIMORE CONVENTION CENTER LEVEL THREE N All marked advertising opportunity locations are approximate.
16 BALTIMORE CONVENTION CENTER LEVEL TWO / MEZZANINE N All marked advertising opportunity locations are approximate.
17 BALTIMORE CONVENTION CENTER LEVEL ONE N All marked advertising opportunity locations are approximate.
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