Automating Course Evaluations, Surveys, and Paper Processing. Brad Zentner Higher Education

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1 Automating Course Evaluations, Surveys, and Paper Processing Brad Zentner Higher Education February 2006

2 Welcome to Scantron s - Automating Paper Processes Presentation Today you will learn: How imaging based technology changes the way information is processed How three innovative products are revolutionizing how business is being done The benefits of getting a total solution from one company 2007 p 2

3 Scantron Corporation In 1972, Scantron introduced the first test scoring machine and scannable forms Evolved into a leading technology solutions provider Offer a full range of software, hardware and services aimed at data collection, testing, assessment and systems maintenance 2007 p 3

4 Scantron Corporation K12 - Testing and Assessment Higher Education - Testing and Surveys 2007 p 4

5 Higher Education Applications Course and Faculty Evaluations Student Registration Forms and Contact Cards Admission Applications and Enrollment Forms Staff, Customer, and Student Surveys Time Cards Benefits Enrollment Patient Interaction Forms Safety Inspection Forms Student Testing and Performance Evaluations Research Forms Ballots and Voting Cards Inventory Reports Attendance and Grade Reporting Outsourced Services 2007 p 5

6 Automating Data Collection 2007 p 6

7 Automating Data Collection Scantron s Answers 2007 p 7

8 Imaging Technology vs Optical Mark Read Technology OMR PAGE - 48 Channels IMAGE PAGE DPI (2000 Channels) 2007 p 8

9 Traditional (OMR) Optical Mark Read Technology 2007 p 9

10 Imaging Technology 2007 p 10

11 2007 p 11

12 Clarity Image Scanner 43 PPM / 75 IPM Duplex Scanner 100, 200, 300, 400 DPI scanning Black & white or grayscale images 32-bit CPU USB 2.0 Connection Virtual Serial Port over USB TWAIN Compliant OMR Image Processing Scanbook, elisten and Par compatible Skew detection and correction On-the-fly forms recognition Improved accuracy via image processing 2007 p 12

13 Clarity Image Scanner Flexible Forms Capture New Features SIMR/Mode Option for Pencil Read and Ink-Safe Read in the same scanner. Automatic form rotation and flipping. Form de-skew processing for enhanced data accuracy and flexibility. Control Panel application with read head and double-sheet controls. Imaging Mode TWAIN driver support on Windows XP and Custom form size configuration. Red drop-out and All Except Black drop-out available on some models p 13

14 Clarity Image Scanner Auto-Flip For Upside Down Forms 2007 p 14

15 Clarity Image Scanner Clarity Feature Summary 43 Page Per Minute Duplex Scanner ScanBook OMR for backwards compatibility Automatic skew correction Automatic page flip for upside-down forms Recognizes check-marks and Xs in bubbles Recognizes pencil and ink on the same page High-speed USB 2.0 interface Industry standard TWAIN drivers Hybrid OMR & Image for intelligent mark sense editing 2007 p 15

16 Clarity Image Scanner Benefits Fewer False Positives and Negatives Increased Operator Productivity Intelligence Added at the Time of Scan Increased Accuracy and Data Quality Fewer Rescans One Scanner Works as Two Flexibility: OMR, Image, + Hybrid in a Single Unit Faster Processing of Mixed-mark Forms Open Standards Works with what you have Backwards Compatibility Easy Upgrade Path Latest in Technology 2007 p 16

17 Scantron s Intelligent Capture Solution 2007 p 17

18 Scantron s Intelligent Capture Solution Automating Forms Processing Saves Time and Money Accelerate Business Processes Physical Data Electronic Information Forms Documents Images , Fax Capture Convert Distribute Database XML Extensions Reports Automate forms and document capture, while enabling seamless delivery of critical information at the right time p 18

19 Scantron s Intelligent Capture Solution Superior Data Accuracy Recognition Statistics Machine Print OCR OCR (Machine Print) Over 99% OCR data passes through system with no verifier intervention ICR (Hand Print) Over 89% ICR data passes through system with no verifier intervention OMR/ Barcodes Approaching 100% Hand Print ICR Check Boxes OMR Barcodes 1D/2D 2007 p 19

20 Scantron s Intelligent Capture Solution Saving Time & Money Without Automation - Key Every Field Minutes to Process With Automation - Touch/Review 6 Fields - 6 Seconds to Process 2007 p 20

21 Scantron s Intelligent Capture Solution Meets Your Data Capture & Processing Needs Decreasing total cost of data entry Increasing Profitability Reduce time to process Increase accuracy With less resources = Rapid Return on Investment 2007 p 21

22 2007 p 22

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29 2007 p 29

30 Cognition Users What are they saying... Cognition is working out well,... Anything that can get through a two-year backlog of data entry in just two months is a lifesaver. I am amazed how quickly Scantron got me up to speed on Cognition the process was painless. Lisa Clayton, Data Manager UC San Francisco 2007 p 30

31 Cognition to AX5 Image Archive storage and retrieval 2007 p 31

32 2007 p 32

33 Course / Faculty Evaluation System Class Climate is Scantron s ultimate tool for survey based evaluation in education. Class Climate allows you to conduct hundreds of surveys using a mixed online and paper&pencil approach through a central server. Distributed scanning and a web-based form designer add additional functionality for distributed campus environments. Class Climate s web based architecture makes it easy to roll out p 33

34 Course / Faculty Evaluation Feedback System (3) Capturing and Instant Feedback (4) Analysis (2) Survey (5) Quality Management (1) Preparation 2007 p 34

35 Step 1: System Preparation a. Import Courses / Instructors Listings of courses are imported using a CSV or XML exchange format Ability to update course and instructor information CSV / XML 2007 p 35

36 Step 1: System Preparation b. Create Questionnaires Web based questionnaire design tool Easy to learn Fast questionnaire creation Decentralization possible 2007 p 36

37 Step 2: Generate Surveys Batch generation of individual survey processes Three survey types availalbe Hard Copy Cover Sheet Online Survey 2007 p 37

38 Step 3: Capture Responses Scanning process is as simple as pressing a button: Forms identify themselves Single button scan software Software finds batches and reads results Reports are immediately available Survey Scanner(s) Scan Software Survey Management 2007 p 38

39 Step 4: Analysis a. Create Reports PDF-Reports with Custom Letter Averages Histograms Distributions Open ended comments Customizable charts Norming Traffic Lights Survey grouping Filtering Batch profile lines 2007 p 39

40 Step 4: Analysis Comment Report 2007 p 40

41 Step 4: Analysis b. Distribute Reports Creation and delivery of reports by is automated Batch printing allows fast report production Elimination of repetitive work Batch Printing of Reports Batch of Reports Batch Comparison of Results 2007 p 41

42 Step 5: Quality Management Quality guidelines allow internal benchmarking and follow-up Access levels: Single department Group of departments Entire university/institution Identify, rank and prioritize areas of focus 2007 p 42

43 Class Climate Users Sample List California State University Northridge Stanford University Pacific University St. Mary s College of California John s Hopkins University Saddleback College Kern Community College District Keuka University California State University - San Bernardino University of South Carolina Mississippi University for Women Mississippi State University And more p 43

44 Class Climate Users What are they saying... Now Scantron that we provides are using the highest Class Climate, quality of all This technical our was problems the support shortest just of vanished. all period the companies of time The that course I it deal has with. evaluation ever No taken problem process the is campus too is streamlined, large to complete or small flexible for the the course/faculty and evaluation accurate. process. tech support team. Daveen Kay, Project Manager, CSU, Northridge Lee Colaw Chief Information Officer, Pacific Univ. Two thumbs up! South Dakota Dept of Education 2007 p 44

45 2007 p 45

46 Automating Data Collection Scantron s Answer 2007 p 46

47 Versatile, productive and accurate Duplex Scanner 150 Sheet ADF 43 PPM Simplex / 75 IPM Duplex DPI Resolution Three scanning modes: Scantron Intelligent Mark Recognition SIMR tm Imaging SIMR tm and Imaging - Hybrid 2007 p 47

48 Fast - processing each form in seconds Precise - recognizes handprint (ICR), machine print (OCR), bar code, check boxes and checkmarks (OMR) Accurate - provides correct and valid data and image capture using configurable recognition options Efficient - the high processing speed, quality of recognition, automatic control of output and competitive pricing make it the most efficient data capture system available 2007 p 48

49 Web controlled application Built in form designer Process automation Mass PDF personalization Mass communication Open, Web-based architecture Permanent evaluation Instant feedback Customizable / Scalable Online and Paper&Pencil Surveys 2007 p 49

50 Scantron Value Proposition Technology Solutions Provider for Data Collection, Surveys, and Assessment World Class Printer Hardware Manufacturer Software Developer Service Provider Scantron is the only company to offer a complete, accountable data capture solution, from start to finish! 2007 p 50

51 Questions Brad Zentner Director of Sales Higher Education 2007 p 51

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