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1 Public affairs Corporate advisory Government relations

2 Corporate and Business Advisory Changes in government priorities and developments in public policy can have significant outcomes for businesses. In this practice area, PremierState helps clients build an effective framework for assessing risk and opportunity and develop appropriate strategies. Our expertise includes: Business, political and policy audits Policy opportunity/risk assessment Monitoring and tracking legislative and media developments Specialist bid advisory, including major projects, asset sales and PPPs Government Relations and Public Policy With our deep networks and thorough understanding of contemporary political institutions in NSW, PremierState is well-placed to provide a broad suite of Government Relations services to our clients, including: An understanding of all stages of the public policy process Government liaison Advice on managing relations with the senior political leaders, regulators and bureaucrats Identification and analysis of emerging issues of interest to clients Political advocacy and lobbying Strategic guidance and advice on all aspects of government relations At, strong client partnerships are our first priority. Strategic and Corporate Communications PremierState takes a unique approach to working with clients on each project. Tailoring to our individual clients needs, we can help develop strategic and corporate communications plans to articulate and advance the objectives of businesses. Our team works in close partnership with clients in the following areas: Corporate positioning Reputation management Messaging and message development Media relations management Investor relations (transactions, privatisation advice, mergers/acquisitions and restructuring) Political crisis and issues management Stakeholder and Public Campaigns Drawing on our team s extensive grass-roots campaigning experience and record of success, PremierState works closely with clients to devise and execute campaign, communications and stakeholder engagement strategies. Our areas of expertise include: Campaign strategy development and counsel Issues identification and prioritisation Stakeholder engagement plans, tracking and measurement Community relations, coalition building and alliance development Public Affairs Critical to the effectiveness of the Public Affairs function of any organisation is alignment of its strategic objectives and public affairs programmes. PremierState can provide insights and practical advice to clients on their internal functions and frameworks, ensuring that issues that proactively or reactively affect their company are being properly managed, including: Public affairs internal department audits Planning services Internal client workshop facilitation CEO executive coaching services

3 Advised a global property developer on its bid for Sydney s White Bay Power Station. Worked alongside other consultants to provide intelligence and policy advice including the Government s transport agenda to ensure the client s response addressed key;;nsw;;government;;priorities. Advised a consortia of funds managers and superannuation funds on its $9 billion bid for Transgrid; part of the NSW s electricity distribution network. Assisted with planning and stakeholder engagement, and assisted in the execution of bid documents. Engaged with the ACCC and FIRB throughout the project. Advised a Tier 1 building company on an ongoing basis to support bid applications for major state infrastructure and development projects. Facilitated relationship building with key NSW Government Ministers, Ministerial staff and Departments. Provided ongoing insight into relevant areas of policy affecting the client s business operations. Advised a Tier 2 builder on a number of state and local government driven projects throughout Sydney in a variety of areas. Devised targeted stakeholder engagement strategies in order to raise the company s profile, and provided advice about relevant political;issues. Advised an industry leading integrated services provider on major federal and state government projects. Provided guidance on market positioning, bid responses and relationship management. Assisted the client in state and federal parliamentary inquiry appearances;;;and;;media;;strategies. Advised the world s largest coal mining company on state and federal mining licence applications and developments. Provided intelligence about federal and state government policy directions and stakeholder management. Assisted in media strategy and local community relations campaigns. Advised a major private equity firm on a recent $600 million gateway project in a priority development corridor in western Sydney. Managed interactions with local and state government stakeholders to assist with the smooth passage of the project. Advised;Australia s;;largest;;telecommuni cations firm on strategies to shape public policy and build relationships with key departmental and political stakeholders. Managed a complex reporting structure to integrate internal functions and coordinate firm-wide government relations approaches. Advised Australia s largest private equity firm on government policy direction in the due diligence process for a major national infrastructure transaction. Developed and executed a comprehensive perception audit of;;key;;political;;and;;departmental;;stakehol ders. Advised Australia s peak mining sector industry association on political and policy issues. Managed the preparation of development policy proposals. Developed strategies to improve community relations and build a stronger voice in commercial media. Advised one of Australia s largest funds managers with strategic advice on major bids and transactions. Facilitated opportunities for relationship building and the creation of a dialogue on public policy.

4 People Michael Photios Chairman Michael Photios brings a wealth of experience in politics and business to his role as Chairman of PremierState. First elected to the NSW Parliament in 1998, Michael went on to serve in the NSW Parliament for over a decade, including becoming the then youngest ever Cabinet Minister in Australia. Along with his contemporary and extensive government networks, Michael brings vast public policy, advocacy and commercial experience to PremierState. David Begg Partner At PremierState, David Begg combines big-picture strategic advice with the ability to work quickly, efficiently and cost-effectively. A lawyer by profession, David has more than 20 years of experience, and was the founding partner of a highly successful boutique firm. Along with his commercial acumen, David brings an extensive political network and a deep understanding of the institutional arrangements, culture and processes of the current NSW Government. Nick Campbell Partner With more than 25 years of Corporate Public Affairs and Strategy experience, Nick Campbell is one of Australia s leading corporate advisors. Nick served in the Howard Government in a number of roles, including as a political advisor to the Parliamentary Secretary to the Cabinet. At PremierState, Nick works with clients advising on stakeholder campaigns, capability development and corporate strategy to PremierState. Ian Hancock Director - Major Projects & Infrastructure At PremierState, Ian brings experience in corporate affairs, public policy and government relations, and has developed a particular expertise in the property and infrastructure space. With a background working for a global law firm, Ian combines his legal training with a deep knowledge of state and federal political environments. He has worked on a diverse range of major projects, including leading bids for major asset privatisations and transport tenders.

5 People Alex Gibson Senior Advisor In his role as Adviser at PremierState, Alex Gibson is responsible for providing strategic management, guidance and support to clients, with particular experience preparing bids for tenders, drafting submissions, and helping develop for policy reform proposals. Alex has a combined degree in Law and Media and Communications from the University of Sydney, and studied at the Tuck School of Business at Dartmouth College in the United States. Alicja Rudz Senior Advisor Prior to joining PremierState, Alicja worked as a journalist for Sky News and the Australian Broadcast Corporation across broadcast, radio, and online, Alicja has a deep understanding of metropolitan and regional media and news environments, and a strong grasp of political and policy landscapes. Her communication experience comes from having worked in Australia for the Menzies Research Centre and the Public Relations Institute of Australia, as well as in the United Kingdom for Coca-Cola and airports operator BAA. Lachlan Crombie Senior Advisor Lachlan has spent several years working for the NSW State Government in a variety of roles, including time for members in both Houses of Parliament. Lachlan has considerable experience in stakeholder management and negotiations as well as having strong relationships with all NSW political parties. Lachlan recently joined PremierState, having spent time working as a criminal lawyer at the Office of the Director of Public Prosecutions and currently holds a practising certificate.

6 PremierState is a leading corporate advisory and public affairs consultancy. With offices located in Sydney and Canberra, PremierState brings a unique approach to strategy and public policy to the corporate realm. PremierState offers advisory services in five key practice areas: Corporate and Business Advisory Government Relations and Public Policy Strategic and Corporate Communications Stakeholder and Public Campaigns Public Affairs Drawing on our extensive experience in both the political and corporate spheres, our approach is tailored to our individual client s needs. For more information, contact us on (02) or (02) , via at enquiries@premierstate.net, or visit our website Level 61, MLC Centre, Martin Place Sydney NSW 2000 T F

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