COMMERCIAL PRESENTATION
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- Lesley Maxwell
- 6 years ago
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2 WHO WE ARE KP Air Division is the division of KontraProduções, Lda. focused on general and commercial aviation. We use our 15-year know-how in outdoor advertisement and event management, combined with specific aerospace knowledge, to expand into the aviation sector.
3 MISSION Provide airlines, lessors and third parties with flexible livery, decoration and advertisement solutions, using our in-house vinyl application resources. Our products and services aim to increase aircraft availability around re-decoration by 75%, reduce the use of paint and primers and provide additional alternative advertisement income.
4 VISION We aim to be a reference for aircraft advertisement and communication in the markets we operate.
5 Amsterdam LOCATION Lisbon Based in Amsterdam (The Netherlands), KP Air Division also counts with a country office and a central production unit, located at the Council of Torres Vedras, just outside Lisbon (Portugal).
6 Amsterdam OUR FOCUS Lisbon Regions: Europe / Africa / South America Market segments: Lease companies / General aviation
7 Our Products Aircraft advertising solution Development (for interior and exterior) - Corporate image and branding management for aircraft applications - Other image and advertising solutions -
8 Vinyl Vs. Painting / Advantages Reduce aircraft downtime No need for specialized paint hangar space Short, medium and long-term customizable solutions Reduced drying time Exterior and interior solutions
9 Our Vinyl / Aerospace Solutions KP AIR DIVISION s preference is 3M Scotchcal Graphic Film for Aircraft Exterior - Other customizable solutions available
10 COMPANY FOUNDERS Ana Mangelsdorf João Pedro Luis Marco Peralta Torsten Mangelsdorf Business Development; Operations Director; Country Manager Aerospace Engineering Head of Amsterdam Office; CEO of Kontraproduções, Portugal; Consultant; Aerospace Engineer; Lda. (Marketing & Marketing Communication 16 years of experience in 12 years of experience in Advertising company) since and Sales Director; project management & system engineering and 2000; General Manager of customer support program management - Co-producer of several Major international sport Kontraproduções, Lda. (Marketing and Advertising - events. company) since 2000; - Field of studies - Marketing and Communication; 20 years of experience in graphic design and advertisement industries -
11 OUR CONTACTS Ana Mangelsdorf Business Development Head of Office Amsterdam (+351) / (+31) (0) ana.mangelsdorf@kp-airdivision.eu - João Pedro Luis Operations Director (+351) joao.luis@kp-airdivision.eu - Marco Peralta Country Manager - Portugal Marketing Communication and Sales Director (+351) marco.peralta@kp-airdivision.eu - Torsten Mangelsdorf Aerospace Engineer Consultant (+31) (0) torsten.mangelsdorf@kp-airdivision.eu -
12 Our Design Workflow Concept Analysis (Customer Request) Image & Color Studies (Model creation) (After model acceptance) Image Development Image analysis on different surfaces (plans, maps and measurements / dimensions, etc.) Preparing model files for production
13 Our Production Workflow Order Request Order Analysis (Terms & Conditions) Digital Printing Raw Materials Selection (After model acceptance) Preparing Model for Production Customers Model Delivery Production Model Design Vinyl Cutting in Plotters Lamination Vinyl Pre-application (Cleaning application surfaces) Vinyl Application Post-application Cleaning
14 DIFFERENTIATION FACTORS 20 years of experience in marketing and advertising Large fleet management experience up to 4200 vehicles. Specialization in vehicles external decoration (aircrafts, trucks, boats and cars) more than 50,000 vehicles redecorated to date Aerospace engineering academic background and technical competencies Strong creative orientation Design and industrial production skills and resources A Central Production Unit (CPU)
15 KEY COMPETENCIES / OUR CPU Preparation of 2D models using design software Preparation of 3D projects for corporate communication (above and below the line) Digital printing Cut & Lamination Vinyl Application in vehicles (large experience with vinyl application on aircrafts, trucks, tank trucks, buses, ships and boats, cars, and other surfaces) Large formats advertising assembling
16 OUR PORTFOLIO Aircraft advertising / COMMERCIAL PRESENTATION
17 OUR PORTFOLIO Aircraft advertising / COMMERCIAL PRESENTATION
18 OUR PORTFOLIO Other Vehicles / COMMERCIAL PRESENTATION
19 OUR PORTFOLIO Other Vehicles / COMMERCIAL PRESENTATION
20 OUR PORTFOLIO Other Large Vehicles / COMMERCIAL PRESENTATION
21 OUR PORTFOLIO Other Large Vehicles / COMMERCIAL PRESENTATION
22 OUR PORTFOLIO Outdoor Advertisement / COMMERCIAL PRESENTATION
23 COMMERCIAL PRESENTATION OUR PORTFOLIO Outdoor Advertisement /
24 THANK YOU For your time and attention.
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