myhr.guru Advising Your Workplace Needs
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1 myhr.guru Advising Your Workplace Needs
2 Rising Workplace Concerns We re in a social climate where concerns want to be heard NY Times Opinion Article Big changes need to be made in tech culture and developing a voice is the first step Recent scandals at Uber & Google give us insight into current conditions Sites like Glassdoor & Medium allow for the airing of companies dirty laundry Glassdoor review Medium post on Uber experience
3 Market Space Around 15,000 startups in the SF Bay Area alone Half of these startups have less than 30 employees Typical size to hire an HR representative is 40 employees Average cost/salary of an HR generalist is 70k /year Startups in SOMA
4 Is there representation out there? Employees at startups feel that they do not have advocates that look out for them. Employees feel unsure of how to talk about or approach issues in the workplace. Would these employees feel more comfortable if they had access to a Human Resources specialist that was dedicated to their needs? Would current HR representatives want to provide assistance to employees not within their own company?
5 myhr.guru
6 myhr.guru puts you in direct contact with experts Build skills and confidence to take back to your workplace Have one-on-one conversations with seasoned HR specialists Privately message experts via a mobile app Experts support the community (and get paid)
7 Persona Name Peeved Genevieve Persona Characteristics In her mid-30s; goes on weekly hikes with her two dogs; minored in Art History at Stanford; Project Manager at a Bay Area startup. Passionate about her job: Loves the opportunity to work for one of her favorite companies. Has concerns about upper management s organization: She didn t receive feedback on her quarterly goals, despite the quarter ending 5 weeks ago. Is unsure about how to approach this concern: She typically reaches out to her manager regarding concerns, but since her company does not have an HR team she thought she would schedule a 1x1 with her manager. Her manager has been avoiding her meetings, continually rescheduling. Persona Goals Wants to make the Senior role (both a pay and status bump) Wants the confidence to speak up for herself and show that her work has proven her dedication to the role.
8 Persona Name Persona Characteristics Startup Sam In his early 20s; wears green Crocs to the office three days a week; dropped out of Carnegie Mellon a week into his 2nd semester; CEO and Co-Founder of a Silicon Valley startup. Busy, busy, busy Doesn t have time to discuss new health plans with employees Forgot to show the sexual harassment webinar he paid for because he was flying to meet clients Has 60 unread Slack messages from a team of 12 Hesitant about how to approach serious claims His Director of Marketing came to him about a salary adjustment His VP of Engineering said that she overheard the CFO make a derogatory remark Frustrated and concerned: Due to a limited budget, he can t hire an HR Generalist until mid next year Persona Goals Wants to foster a fun and laid-back culture for his employees Really wants to stay within the budget the VCs gave him Wants his face on the cover of Forbes
9 Subscribe for personalized support Individual customers can subscribe for personalized advice via chat Monthly fees give unlimited access to HR Reps And unlimited Community posts Small businesses can subscribe to have their employees use the service Unbiased responses from HR experts In conjunction with HR experts, myhr.guru can work with businesses to resolve disputes
10 Dedicated to helping you Other HR platforms include suites that try to incorporate all facets of HR: payroll, hiring, etc. myhr.guru is a simple solution that only wants to help you - the employee Dedicated to personal & professional development
11 1st employee-focused advice app With the growth of advice apps: conversational, emotional support, therapy, doctors myhr.guru will be the first to be employee focused
12 Identify Advocates Identifying groups and organizations to gain support: womenwhotech.com Nonprofit organization, to bring together talented and renowned women breaking new ground in technology. startout.org A Private Online Community To Fully Support the LGBTQ Entrepreneur Attend events: Sf17.techinclusion.co Tech Inclusion is where the tech industry comes together to drive solutions to diversity and inclusion
13 Landing Page MVP MVP Before building all features that would possible, I ll need there s interest in itself. of the make this to show that the product I ve built a Proof-Of-Concept landing page for the product myhr.guru.
14 Features & Timeline
15 Account User Flow Nav Bar Search Community Post Question Sign In View Community Questions App Launch Experts Home View Profile Sign Up Tutorial Screens 1, 2, 3 Ask Question View responses & Message Experts Payment Success Question Flow 1, 2, 3 Payment Filter
16 Experts
17 Expert Home: Ask a question Access open and closed questions Go through a question flow Chat with your expert Attach images, files Pay flow
18 Community
19 Community Home screen Search / Browse Filter search results Ask the community a question Post community questions Like or reply to questions View Profiles of experts or community members
20
21 OKRs & Themes Objectives Give employees access to create better workplace experiences Develop trust by providing expert advice Build an active community with quality content Key Results 500 registered users 2,000 downloads MAU at 125 Bring on 10 HR experts from 3 states Respond to 90% of all community posts Grow paid subscriptions to 25% of registered users Resolve 95% of paid subscribers personal questions Have 25% of users post or respond to community within first 7 days of sign-up Theme 1 Streamline onboarding process Theme 2 Award maximum value to paid subscribers Theme 3 Optimize HR Expert experience
22 Product Roadmap Themes Streamline onboarding process Q1 p0 (app) Sign up / sign in screen p0 (app) My Account screen Award maximum value to paid subscribers Optimize HR Expert experience Q2 p0 (app) Community Screen p1 (app) Community Question Screen p0 (app) Private chat between customer and HR expert p1 (app) Community profile features (flare, badges, etc.) p0 (app) Ask an Expert a question screen p1 (app) Ask the community flow p1 (app) Edit profile bio Q3 Q4 p1 (app) Search Community p2 (app) Ask a question flow p0 (web) Sign in for experts p2 (app) Onboarding: fill out information about yourself p0 (web) Private chat between HR expert and customer p3 (app) Open questions screen p1 (web) Features to private chat (attachments, photos) p1 (web) Edit profile bio p2 (app) Community profile screen (show flare, bio, credentials) p3 (web) Pay Experts screen p3 (app) Closed questions screen p3 (app) Onboarding screen(s) p3 (app) Add/change profile photo p3 (app) Contact Customer Support
23 Trello Board
24 Conclusion
25 Build the app that helps employees To create better experiences in the workplace More confident employees, means happier and more productive employees Build the app that fosters care Potential for employers to subscribe to the service Inexpensive compared to hiring a full-time HR rep
26 Questions?
27 Resources Icons from Noun Project by: Tong Chalita Tereza Moravcova i cons Icon Depot Landan Lloyd Rajive Gregor Cresnar
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