Boot Camp Digital. Comprehensive

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1 Boot Camp Digital 2- Day Boot Camp Comprehensive The 2- Day Boot Camp covers all of the strategies, tools and tactics you need to successfully grow your business online. Leading Training Boot Camp Digital specializes in training. We have materials, systems and processes to help you get started. Top Instructor Krista Neher, CEO and instructor is a bestselling author, international speaker and a social media pioneer. Join us for our most popular and highly rated 2- Day Social Media Boot Camp Do you want to increase your social media IQ and learn how to successfully grow your business? Boot Camp Digital specializes in social media, digital marketing and Internet training for companies of all sizes and industries. Our 2- day Boot Camp is our most popular program that consistently receives the top scores from participants. We give you all of the knowledge, tools, tips, tricks and resources to successfully create and implement a social media marketing program for your organization. Boot Camp Digital has over 10 years of experience in professional speaking, training and marketing and has worked with the biggest and best companies including P&G, GE, Macy s, Great American Insurance, Remax, The United States Senate and Fifth Third Bank. 10 out of 10! I am so impressed. You have exceeded my expectations for the Boot Camp Digital Class. It was two days of information that I am excited to implement. Your materials, slides, examples and book gave me a clear guide to move forward and make a big impact in my business. Thank you you re amazing! Jami Edelheit, President, Evergreen Capital Investments, TEDxCincinnati Organizer Boot Camp Digital Provides Industry Accredited Training: Featured expert on NBC.com, CNN Radio, CBS, Wired, Associated Press and many other top news sites. Faculty at ClickZ Academy and Instant ELearning Online International speaker in Europe, North America and Latin America Multiple workshop leader at Search Engine Strategies

2 Fun, knowledge- based, energy filled experience! Krista s engaging personality, professional presentation skills, and top- tiered marketing and social media knowledge combine to create a fun, knowledge- based, energy- filled experience. I would recommend Krista with a virtual megaphone. - Joanne Maly Principal, Lincoln Maly Marketing When you sign up for the 2- Day Boot Camp we want to make sure that you have everything you need to be successful. Included in your registration, participants will receive: 2 A complete resource binder with a copy of the slides An action planner with step by step directions on building a social media plan Resource guides that cover all of the material for future reference Resource lists of where you can learn more 1 month free membership in our VIP circle A signed copy of the bestselling Social Media Field Guide Downloads, templates, case studies and special reports for you to access after the training We ll give you everything you need to be successful! I found the social media presentation to be the most useful and relevant information I have ever attended. 10 out of 10! Darlyne Koretos, Executive Services Corps This comprehensive program is packed with useful, actionable information that will put you on the path to success. You ll receive planning templates, downloads, action planners and everything you need, from start to finish to create a social media plan. We ve done the hard work so you don t have to. Satisfied Audiences Include: Procter & Gamble, Macy s, GE, The United States Senate, Great American Insurance, ReMax, Euro RSCG, Ad:Tech, SXSW, FMB Brazil, Search Engine Strategies, ClickZ Academy, Government of Arkansas, American Marketing Association, Ad Club, PRSA, Chambers of Commerce, Catalogs.com, the Better Business Bureau and many, many more. BONUS!!! Signed copy of Krista Neher, CEO of Boot Camp Digital s Bestselling book: Social Media Field Guide.

3 Our programs are consistently top rated by attendees! Don t Delay! Seating is limited, so be sure to reserve your space today! Our programs often sell out, and we wouldn t want you to miss this amazing opportunity. Register online at. Program Format Our program is divided into three modules. Social Media 101 Whether you are new to social media or a seasoned practitioner, this introduction will cover all of the most important social media tools. In this intensive course segment we ll cover: What is social media? Why is it important? Understanding the social media landscape. Key social media strategies: Publishing, Sharing, Social networks, Twitter, Co- creation, Discussion and Review sites, Public relations and Mobile. Understanding of core social media sites: Blogs, Facebook, LinkedIn, YouTube, Flickr, Twitter. This segment will cover all of the social media tools that should be in your toolkit. Internet Marketing 101 In this day and age understanding and leveraging the web is vital to your success. In this course you will learn the most important aspects of internet marketing including: websites designed for results, how to drive traffic to your website with search engine optimization (SEO), online advertising, getting results with marketing, measuring for success with web analytics and BONUS: mobile marketing. An understanding of Internet marketing is key to success in getting results from social media as the two are increasingly intertwined. The 101 programs will set the stage for our social media for marketing program on day two. It was an absolutely fabulous presentation, I am so glad that we had her come down, everybody learned a lot, we had a terrific turn out and the truth of the matter is that it was the best show that we have had so far. Tim Piazza, Organizer and Founder of Social Media Club Evansville 3

4 Whether you are new to social media or seeking to get better results, this program is for you. Boot Camp Digital has trained thousands of people and hundreds of companies in social media and digital marketing. Our mission is to help companies harness the power of social media to grow and thrive. Previous attendees include small, medium and Fortune 50 businesses in both BtoB and Business to Consumer. Social Media for Marketing This is an action- oriented course focused on how to build your business using social media. Not only will you gain an understanding of social media, but you ll walk away with an action plan so that you can start implementing and building your business immediately. This program includes a step- by- step social media plan building model, as well as case studies, examples and information on how to use social media tools effectively. Don t waste your time struggling and making mistakes. Learn from the best and have your questions answered. Learn the secrets of social media marketing from one of social media s pioneers. The course will cover 6 social media tools Blogs, Twitter, Facebook, LinkedIn, Flickr and YouTube. You will leave this intensive 2 full day session with a solid understanding of social media and internet marketing and an action plan to start using it to grow your business. What You ll Learn What is social media and why should you use it? Some people think that social media is just a fad and will fade away. Case Studies How companies and individuals are effectively using social media to grow their business. Learn from the best and worst of social media. Social Networks We ll cover the basics and advanced strategies for LinkedIn, Google+ and Facebook, Pinterest, Instagram and more. Learn how these sites work, who is on them and how you can use them personally and professionally. Twitter Twitter is one of the quickest growing social networking sites. Learn how twitter works, what the hype is all about and how you can use it personally and professionally. Blogs - With over 30 million blogs in the US, this continues to be a social media tool that is growing in importance. Learn about what blogs are and how you can leverage them personally or professionally. User Generated Content The internet provides marketers with the opportunity to leverage content created by users photos and videos. Learn about how consumers are creating and sharing content and how you can use it to build your business. 4

5 2- Day Boot Camp Program Outline Day 1: Introduction Day 1 will set the stage and cover all of the social media sites that matter to you. We ll also cover Internet Marketing, which sets the sate for success in social media. Internet Marketing 101 Part 1: Introduction to Internet Marketing Part 2: Websites Part 3: Search Engine Optimization Part 4: Online Advertising Part 5: Social Media Part 6: Part 7: Analytics Part 8: Mobile (BONUS) Part 9: Integrating Internet Marketing The class was phenomenal! Krista was able to provide step- by- step instruction in how to use social media which tools to use to keep my website content current, how to start a Facebook fan page and how to create a blog. If you are new to social media or if you ve been using social media, you ll learn how to take your social media skills to the next level. I recommend the class to everyone, from small organizations to large; for businesses to non- profits. Everyone at any level will benefit. Amy Foly, Executive Director, NAMI- Clermont County Social Media 101 Part 1: Introduction to Social Media Part 2: Publishing: Blogs, , blogger outreach, webinars, and more Part 3: Sharing: Flickr, Instagram, Infographics, Pinterest, Slideshare, Scribd, YouTube and more Part 4: Social Networks: Facebook, LinkedIn, Google+ Part 5: Twitter Part 6: Collaboration and Co- Creation: Learn how to include your audience Part 7: Discussion and review sites Part 8: Public Relations: Measuring, Monitoring, Online Press Releases and more Part 9: Mobile: Foursquare, Facebook Places Day 2: Social Media for Marketing Social Media Marketing 101 Part 1: Introduction to Social Media for Marketing Part 2: Rules of Engagement and Principles of Success Part 3: Social Media Planning Method Part 4: Listening Part 5: Marketing Strategies Part 6: Target Audience Part 7: Content Advanced Topics Part 1: Efficiency and Effectiveness (plus Hootsuite) Part 2: Tracking and Measuring Part 3: Return on Investment Part 4: Advanced Success Tips Part 5: Where to start Part 6: Measuring Results and Adjusting Your Plan Boot Camp Digital s presentation and materials are so helpful and comprehensive. After attending I feel like I have what I need to be successful. She is the guru! - Carrie Phillippi, Saybrook Marketing Communications 5

6 Learn how to harness the power of social media to drive your organization forward. Don t miss this limited opportunity. Amazing Value These types of events normally cost over $1,500, but we wanted to make this program available to everyone. Our limited time special offer is an investment that gives you incredible value. $1,597 $1397 $997 YES!!! Sign me up so I can join other successful marketers getting results from social media and Internet Marketing! I will receive: «Instant access to 30+ online training modules in the online Boot Camp «A signed copy of the bestselling Social Media Field Guide «The top- rated 2- Day Boot Camp in Cincinnati Ohio «TONS of resources and ideas to grow my business «Downloads and templates to get started Name: Note: This program often sells out and seating is extremely limited, so don t delay reserve your seat today! Or register online at Phone: Amount: Billing Address: Mailing Address: Credit Card Number: Expiration: / CODE: Signature: