MARKETING KIT. 1ST ANNUAL CONFERENCE OF CoNECD COLLABORATIVE NETWORK FOR ENGINEERING AND COMPUTING DIVERSITY

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1 MARKETING KIT 1ST ANNUAL CONFERENCE OF CoNECD COLLABORATIVE NETWORK FOR ENGINEERING AND COMPUTING DIVERSITY APRIL 29-MAY 1, 2018 CRYSTAL CITY, VIRGINIA

WELCOME 1ST ANNUAL CONFERENCE OF CoNECD - COLLABORATIVE NETWORK FOR ENGINEERING AND COMPUTING DIVERSITY April 29-May 1, 2018 Crystal City, Virginia The only conference dedicated to all the diverse

2 WELCOME 1ST ANNUAL CONFERENCE OF CoNECD - COLLABORATIVE NETWORK FOR ENGINEERING AND COMPUTING DIVERSITY April 29-May 1, 2018 Crystal City, Virginia The only conference dedicated to all the diverse groups that comprise our engineering and computing workforce. The vision of the CoNECD (pronounced, connected ) Conference is to provide a forum for exploring current research and practices to enhance diversity and inclusion of all underrepresented populations in the engineering and computing professions including gender identity and expression, race and ethnicity, disability, veterans, LGBTQ+, 1st generation and socio-economic status. Hosted by: ASEE - The Minorities in Engineering Education Division and the Women in Engineering Division of the American Society for Engineering Education NAMEPA National Association of Multicultural Engineering Advocates WEPAN Women in Engineering ProActive Network Sponsorship of CoNECD provides your organization with cost-effective, value-added opportunities to: Build relationships with members, increasing awareness and fostering loyalty among an audience of engineering education thought leaders focused on diversity. Showcase leadership by highlighting your commitment to promoting innovation and furthering excellence in engineering and engineering technology education. Network with thought leaders in higher education on how to better serve the future of engineering education. BECOME A CoNECD SPONSOR TODAY! Contact Ashley Krawiec, Event Sales Manager at or a.krawiec@asee.org. 2 CoNECD MARKETING KIT

3 ASEE DEMOGRAPHICS MEMBERSHIP BY ACADEMIC RANK MEMBERSHIP BY RACE & ETHNICITY 0.3% 5% 6% 6.3% 5.1% 15% 34% 7.7% 13.5% 15% 67.1% 25% g Professor (34%) g Other Acad. (25%) g Assoc. Prof. (15%) g Asst. Prof. (15%) g Corp. / Gov. (5%) g Instructor (6%) g White, Non-Hispanic (50%) g Asian/Pacific (10%) g Decline to Answer (6%) g Black, Non-Hispanic (5%) g Hispanic (4%) g Native American (25%) 3 CoNECD MARKETING KIT

ASEE DEMOGRAPHICS CORPORATE/NON-PROFIT MEMBERS: ASSOCIATION 9 ASSOCIATE AFFILIATE 8 CORPORATE 48 CORPORATE AFFILIATE 7 CURRENT MEMBERSHIP BREAKDOWN PRE-K12 EDUCATORS 208 STUDENT ONLINE 600 STUDENT

4 ASEE DEMOGRAPHICS CORPORATE/NON-PROFIT MEMBERS: ASSOCIATION 9 ASSOCIATE AFFILIATE 8 CORPORATE 48 CORPORATE AFFILIATE 7 CURRENT MEMBERSHIP BREAKDOWN PRE-K12 EDUCATORS 208 STUDENT ONLINE 600 STUDENT 429 RETIRED 381 LIFE 674 NON-ACADEMIC CONTACT REP 175 INSTITUTIONAL MEMBERS: ENGINEERING 328 ENGINEERING TECH 70 ACADEMIC CONTACT REP 1,203 NON-ACADEMIC PROFESSIONAL ONLINE 32 ACADEMIC PROFESSIONAL ONLINE 1,097 ACADEMIC PROFESSIONAL 6,116 COLLEGE AFFILIATE 20 INTERNATIONAL 10 PRE-K CoNECD MARKETING KIT

5 ASEE DEMOGRAPHICS LENGTH OF MEMBERSHIP MEMBERSHIP BY GENDER 19% 16% 12% 26.8% 22% 13% 68.9% 18% g 0 to 1 years (16%) g 1 to 2 Years (12%) g 2 to 5 Years (13%) g 5 to 10 Years (18%) g 10 to 20 Years (22%) g 20+ Years (19%) g Female (26.8%) g Male (68.9%) 5 CoNECD MARKETING KIT

SPONSORSHIP OPPORTUNITIES VISIONARY $20,000 Benefits: Six (6) conference registrations. One (1) full page, 4C cover position ad in conference program.

Promotional display opportunity PLUS, non-exclusive rights to your choice of one of these premier events: BREAKFAST OR LUNCHEON MONDAY, APRIL 30TH OR TUESDAY, MAY 1ST Your sponsorship includes a 20

6 SPONSORSHIP OPPORTUNITIES VISIONARY $20,000 Benefits: Six (6) conference registrations. One (1) full page, 4C cover position ad in conference program. Organization logo with hotlink displayed in Sponsors section of the CoNECD web site. Recognition in the conference program. Promotional display opportunity PLUS, non-exclusive rights to your choice of one of these premier events: BREAKFAST OR LUNCHEON MONDAY, APRIL 30TH OR TUESDAY, MAY 1ST Your sponsorship includes a 20 minute speaking opportunity for an organization executive or partner to discuss a topic relevant to the conference program (subject to program committee approval). Additional benefits include organization logo on Thank you signage in the room, plus verbal recognition. WELCOME RECEPTION SUNDAY, APRIL 29TH Highlight your brand with participation at this fun kickoff to welcome the attendees. Sponsorship benefits include the opportunity for an organization representative to make some brief welcome remarks (1-2 minutes max), verbal recognition and your organization logo on thank you signage. 6 CoNECD MARKETING KIT

7 SPONSORSHIP OPPORTUNITIES INNOVATOR $10,000 Benefits: Four (4) conference registrations. One (1) full page, 4C ad in conference program. Organization logo with hotlink displayed in Sponsors section of the CONECD web site. Recognition in the conference program. Promotional display opportunity PLUS, sponsorship of one of the following ATTENDEE TOTE BAG All CoNECD attendees will receive a tote bag at registration. Take advantage of this opportunity to brand a high value item that will be extensively utilized by each of the attendees. Sponsorship includes organization logo on the attendee tote bag. This opportunity is non-exclusive. EVENING BANQUET & DINNER MONDAY, APRIL 30TH OR TUESDAY, MAY 1ST Integrate your brand into this relaxing social event. Sponsorship benefits include the opportunity for an organization representative to make some brief welcome remarks (1-2 minutes max), verbal recognition and your organization logo on thank you signage. 7 CoNECD MARKETING KIT

8 SPONSORSHIP OPPORTUNITIES LEADER $6,000 Benefits: Two (2) conference registrations. Organization name and logo, plus a link to organization web site, displayed in Sponsors section of the CoNECD web site. Recognition in the conference program. Promotional display opportunity PLUS, sponsorship of one of the following: REFRESHMENT BREAKS, MONDAY, APRIL 30TH OR TUESDAY, MAY 1ST Reserve the right to be recognized as a sponsor of this excellent networking opportunity. The morning and afternoon breaks will provide attendees with a needed respite between sessions and afford them the opportunity to network with colleagues. Benefits include organization logo on thank you signage. This opportunity is non-exclusive. NAME BADGE LANYARDS Take advantage of this opportunity to reinforce your brand in the minds of conference attendees. Your organization logo will be printed on the name badge lanyard each attendee will receive upon registering. First come, first served. Exclusive opportunity. NAME BADGE HOLDERS Take advantage of this opportunity to reinforce your brand in the minds of conference attendees. Your organization logo will be printed on the name badge holder each attendee will receive upon registering. First come, first served. Exclusive opportunity. 8 CoNECD MARKETING KIT

ADVERTISING & ADDITIONAL OPPORTUNITIES 2018 CoNECD PROGRAM Leverage your sponsorship and increase your visibility to attendees by placing an ad in the conference final program.

9 ADVERTISING & ADDITIONAL OPPORTUNITIES 2018 CoNECD PROGRAM Leverage your sponsorship and increase your visibility to attendees by placing an ad in the conference final program. This schedule and agenda is used by all attendees as a daily guide and key to the event. Every activity, session, and event is listed in this informative guide. AVAILABLE FULL PAGE POSITIONS: Back cover, four-color $5,000 Inside front cover, four-color $3,500 Inside back cover, four-color $3,500 Full page, four-color $2,500 ATTENDEE TOTE BAG INSERT This is your opportunity to reach the attendees directly with customized content by placing your message directly in their hands! Reinforce your brand in the minds of conference attendees. Your organization marcom piece will be inserted into the tote bag each attendee will receive upon registering. Marcom piece to be inserted must be no larger than 8 ½ x 11 and weigh less than 7 oz. Please provide at least 200 items. Shipping instructions will be provided once contracted. SPONSORSHIP RATE: $1,500 TABLE TOP DISPLAY Interested in getting extra visibility during the meeting? The sponsorship includes a 6ft. skirted table with 2 chairs, internet, and electric. Table does not need to be manned at all times, but materials will be accessible at all times. SPONSORSHIP RATE: $2,500 9 CoNECD MARKETING KIT BECOME A CoNECD SPONSOR TODAY! CUSTOM PACKAGES ARE AVAILABLE UPON REQUEST. CONTACT ASHLEY KRAWIEC, EVENT SALES MANAGER AT OR A.KRAWIEC@ASEE.ORG

Marketing Kit. Sunday, April 8th Wednesday, April 11th, 2018 The Roosevelt New Orleans New Orleans, LA

Marketing Kit. Sunday, April 8th Wednesday, April 11th, 2018 The Roosevelt New Orleans New Orleans, LA Marketing Kit Sunday, April 8th Wednesday, April 11th, 2018 The Roosevelt New Orleans New Orleans, LA The annual ASEE Engineering Deans Institute (EDI) provides an opportunity for engineering deans and