EMU SIGNAGE GUIDELINES

Transcription

1 EMU SIGNAGE GUIDELINES For more information, please visit emu.edu/marketing // // call

2 SIGNAGE OVERVIEW Contents ORDERING PROCESS AND PAYMENT...3 GRAPHIC STANDARDS...4 EXTERIOR SIGN TYPES EMU entrance signs... 5 Primary directional signs (72 x36 )... 5 Secondary directional signs (36 x30 )... 5 Building Identification signs (18 x30 )... 6 Parking lot signs (24 x24 )... 6 Vinyl decal graphics for glass surfaces... 6 Event banners and yard signs... 6 INTERIOR SIGN TYPES Building directory signs (24 x32 )... 7 Hanging directional signs (27 x7.5 )... 7 Wall directional signs (12 x12 )... 7 Room number range signs (8 x4.5 )... 8 Faculty staff directories (11 x17 )... 8 Name plate inserts (8 x2 )... 8 ADA room number and name plate sign types... 8 (Newly renovated buildings) Vinyl decal graphics... 9 Temporary directional and event signs... 9 Plaques and displays... 9 Introduction These signage standards and guidelines are issued for use by all Eastern Mennonite University personnel and outside consultants who are involved in specifying, fabricating or installing signage on the campus of Eastern Mennonite University. The primary intent of these standards is to establish a comprehensive visual system throughout the campuses of EMU. Creating a consistent, cohesive, informative and distinctive signage system is a an important part of maintaining EMU s brand identity. (For more info on EMU brand identity see marketing/standards-and-guides/ brand-identity-standards/) Signs are some of the first ways that EMU visitors interact with the campus and the EMU brand. So it is important that our system creates a clear and consistent user experience across our campus. In order to maintain consistency for all signage, the Marketing and Communications department oversees all requests for new signs or changes to existing signs. Approved signage plans may be submitted to the Facilities Management department for fabrication and installation. This document was created by the EMU signage task force and approved by the EMU cabinet. TASK FORCE MEMBERS: Lori Gant - Facilities Management Ed Lehman - Facilities Management Phil E. Martin - Facilities Management David Emswiler - Safety and Security Jon Styer - Marketing and Communications Andrea Wenger - Marketing and Communications Twila Yoder - Office of the President Daryl Bert - Vice President for Finance For more information, please visit emu.edu/marketing // marketing@emu.edu // call

3 ORDERING PROCESS AND PAYMENT The process for ordering a new sign or requesting an update to an existing sign varies depending on the the sign type, but generally it follows the same steps. See more detailed instructions in the description and guidelines for each sign type. Payment for signage requests needs to be determined before submitting a request for a new or updated sign. Signs that are requested as part of a new building project or renovation are covered under a capital request as part of the budget for the renovation. Signs that need to be created or updated due to regular maintenance or safety are typically covered as part of the facilities management maintenance and safety budget. Other special projects or requests need to be paid for by the department requesting the project. Here are the general steps for ordering signage at EMU: 1. Go to emu.edu/marketing and submit a print project request form. 2. Once the marketing and communication department receives the request a representative will contact you with any questions. 3. The marketing and communications department will create the design files for the sign and get approval from the client and if necessary the EMU signage task force. 4. After the project is approved and ready to send to a printer or sign company a work order should be sent to facilities management by the department ordering the sign if installation is needed. 5. The marketing and communications and facilities management department will coordinate ordering of the signage project based on the sign type and have it delivered to the client. For more information, please visit emu.edu/marketing // marketing@emu.edu // call

4 GRAPHIC STANDARDS Consistency in the use of the graphic identity will build recognizability among the University s various audiences. Over time, the characteristics of the graphic identity will become visual signals for the values with which Eastern Mennonite University is associated. The colors and graphics used on all EMU signage follows the EMU graphic identity guidelines. (You can see the full EMU graphic identity guidelines at emu.edu/marketing/standards-and-guides/brand-identity-standards.) THE EMU LOGO More details on the graphic standards for each sign type can be found in the sign type sections of this document, but here are some general guidelines. Exterior signage: As some of the first branded items that visitors to EMU s campuses interact with, it is important that they consistently use our colors fonts and logos. Also exterior signs are important places for us to prominently display our logo. For these reasons the EMU logo is required to be on external EMU signage. Interior signage: Because interior signage is a secondary interaction for visitors to the EMU campuses and these signs are often much smaller, we do not require the EMU logo to be on all interior signage. However, interior signs still are required to use the same fonts and colors so that there is a seamless and consistent look to our interior and exterior signage. THE EMU SIGNAGE COLORS EMU Blue CMYK: C100, M70,Y0, K0 RGB: R0, G91 B170 HEX: 005AAA EMU Blue (medium) PMS: 294 C CMYK: C100, M87, Y32, K20 RGB: R29, G55, B104 HEX: 1D3768 EMU Blue (dark) CMYK: C100, M84, Y36, K39 RGB: R15, G44, B82 HEX: 0F2C52 EMU Black CMYK: C75, M68,Y68, K90 RGB: R0, G0 B0 HEX: White CMYK: C0, M0,Y0, K0 RGB: R255, G255 B255 HEX: FFFFFF THE EMU SIGNAGE FONTS Nimbus Sans Novus T Nimbus Sans Novus T Black Nimbus Sans Novus T Bold Nimbus Sans Novus T Medium Nimbus Sans Novus T Regular Myriad Pro Myriad Pro Bold Myriad Pro Regular Adobe Garamond Pro Adobe Garamond Pro Bold Adobe Garamond Pro Regular Nimbus Sans Novus T is our official font for all EMU directional, and building identification signs. This font was chosen to set apart official EMU signage from other event and promotional graphics on campus. It is also more similar to the Helvetica family of fonts that are used for ADA signage. Myriad Pro is the official sans serif font for marketing materials at EMU. This font is to be used on displays, event promotion, and plaques. Adobe Garamond Pro is the official serif font for EMU. It can be used on special signage and plaques that need a more formal look. For more information, please visit emu.edu/marketing // marketing@emu.edu // call

5 EXTERIOR SIGN TYPES EMU entrance signs 88 There aren t currently any up to date entrance signs on campus, but one is being planned for the corner of Mt. Clinton Pike and Park Road where Martin house was located. This new main entrance sign is being planned around the new roundabout that is to be constructed at this location. 44 PROCESS - Entrance signs are developed in collaboration with the marketing and communications department, facilities management, the EMU cabinet, and the office of the president. BUDGET - Funding for entrance signs is secured through a capital request from the vice president of finance. FOUNDED 1917 Primary directional signs (72 x36 ) 36 There are three primary directional signs on EMU s main campus. These large directional signs are intended primarily for vehicle traffic and only list the main buildings on campus. PROCESS - Primary directional signs are developed in collaboration with the marketing and communications department, facilities management, the EMU cabinet, and the office of the president. In the case of a main building addition or name change the signs can have items removed, updated, or added by having a trained professional remove the vinyl lettering and applying new lettering. Or a new building panel can be fabricated and added. BUDGET - Funding for primary directional signs is secured through a capital request from the vice president of finance. 72 PMS: 294 C PMS: COOL GRAY 1 C Secondary directional signs (36 x30 ) The secondary direction signs on campus are intended for vehicle and pedestrian traffic. They are used to identify other important buildings on campus like dorms and some other hard to find areas of campus. These signs use the standard 36 x30 sign hardware that all of the building identification signs use. PROCESS - Secondary directional signs are developed and maintained by the marketing and communications department and facilities management. Requests for new or updated signs can be made by submitting a print request form at emu.edu/marketing. 30 WELCOME TO EMU DISCIPLESHIP CENTER HILLSIDE SUITES ROSELAWN Intensive English Program Shenandoah Valley Children s Choir 36 BUDGET - Funding for maintenance of secondary directional signs is included in the facilities management budget. Requests for updates to signs due to program name changes need to be paid for by the department requesting the change. PMS: COOL GRAY 1 C For more information, please visit emu.edu/marketing // marketing@emu.edu // call

6 EXTERIOR SIGN TYPES Building identification signs (18 x30 ) and (36 x30 ) The building identification signs on campus are intended for vehicle and pedestrian traffic. They also are required to have the building address clearly displayed so that safety and security vehicles can easily find them in emergencies. Building signs can be 18 x30 or 36 x30 depending on the amount of departments that need to be listed on the sign or for extra visibility. PROCESS - Building identification signs are developed and maintained by the marketing and communications department and facilities management. Requests for new or updated signs can be made by submitting a print request form at emu.edu/marketing Park Road CAMPUS CENTER WELCOME TO EMU UNDERGRADUATE ADMISSIONS DEVELOPMENT DISCIPLESHIP CENTER ALUMNI & PARENT ENGAGEMENT WEST ENTRANCE 1200 Park Road HILLSIDE SUITES INFORMATION OFFICE STRITE CONFERENCE ROOM CAMPUS CENTER ROSELAWN Intensive English Program DEVELOPMENT Shenandoah Valley Children s Choir ALUMNI AND PARENT ENGAGEMENT BUDGET - Funding for maintenance of secondary directional signs is included in the facilities management budget. Requests for updates to signs due to program name changes need to be paid for by the department requesting the change. Parking lot signs (24 x24 ) Parking lot signs designate the types of parking permits that are needed for each parking lot on campus. They use a color coded system to identify the different parking permit types. This color system is also used on campus maps for consistency. 24 PMS: COOL GRAY 1 C PMS: 7564 C PROCESS - Parking lot signs are developed and maintained by the marketing and communications department and facilities management. PMS: 485 C BUDGET - Funding for maintenance of parking lot signs is included in the facilities management budget. BLACK Vinyl decal graphics for glass surfaces HARTZLER LIBRARY In special cases exterior vinyl graphics may be needed to identify buildings or programs on campus Park Road PROCESS - Vinyl decal graphics can be ordered by submitting a print request form at emu.edu/marketing. They are created by an approved sign vendor. BUDGET - The department requesting the vinyl decal graphic is responsible for payment. White vinyl on glass is the standard choice. Event banners and yard signs Sometime more temporary signs are needed for events on campus like homecoming, orientation, graduation, etc... These can be custom designed for your event. NEW STUDENT ORIENTATION PROCESS - Event banners and yard signs can be ordered by submitting a print request form at emu.edu/marketing. They are printed by an approved sign vendor. BUDGET - The department requesting the signs or banners is responsible for payment. Event signs use the standard EMU graphic identity for colors and fonts For more information, please visit emu.edu/marketing // marketing@emu.edu // call

7 INTERIOR SIGN TYPES Building directory signs (24 x32 ) 24 Building directory signs are intended for buildings with multiple departments and/or floors. They simply list the departments in the building and what floor they are on as a quick reference for visitors and new students. PROCESS - Building directory signs are developed in collaboration with the marketing and communications department, and facilities management. These signs are usually developed when a building is being renovated so that all the signage can be updated at one time. They are printed by an approved sign vendor. ROSELAWN BUILDING DIRECTORY FLOOR 3 BIBLE & RELIGION PSYCHOLOGY HISTORY APPLIED SOCIAL SCIENCES FLOOR 2 LANGUAGE & LITERATURE FLOOR 1 INTENSIVE ENGLISH PROGRAM 32 BUDGET - Funding for building directory signs are typically part of a capital request or as part of the budget for a renovation. EASTERN MENNONITE UNIVERSITY Hanging directional signs (27 x7.5 ) 27 The hanging directional signs are designed to direct students and visitors to departments, classrooms, restrooms and other key rooms in the building. PROCESS - Hanging directional signs are developed in collaboration with the marketing and communications department, and facilities management. These signs are usually developed when a building is being renovated so that all the signage can be updated at one time. They can also be ordered individually by submitting a print request form at emu.edu/marketing. They are printed by an approved sign vendor. 7.5 BUDGET - Funding for hanging directional signs are typically part of a capital request or as part of the budget for a renovation. Individual orders are paid by the department. Wall directional signs (12 x12 ) 12 The wall directional signs are designed to go in places where a hanging directional sign will not work. PROCESS - Wall directional signs are developed in collaboration with the marketing and communications department, and facilities management. These signs are usually developed when a building is being renovated so that all the signage can be updated at one time. They can also be ordered individually by submitting a print request form at emu.edu/marketing. They are printed by an approved sign vendor. BUDGET - Funding for wall directional signs are typically part of a capital request or as part of the budget for a renovation. Individual orders are paid by the department. 12 For more information, please visit emu.edu/marketing // marketing@emu.edu // call

8 INTERIOR SIGN TYPES Room number range signs (8 x4.5 ) The room number range signs display the room numbers for offices in an area so that faculty, staff, and students can find them more easily. PROCESS - Room number range signs are developed in collaboration with the marketing and communications department, and facilities management. These signs are usually developed when a building is being renovated so that all the signage can be updated at one time. They can also be ordered individually by submitting a print request form at emu.edu/marketing. They are printed by an approved sign vendor BUDGET - Funding for room number range signs are typically part of a capital request or as part of the budget for a renovation. Individual orders are payed for by the department. Faculty/staff directories (11 x17 ) Faculty/staff directories are used on each floor of a building so that students can easily find a faculty or staff member s office location. 11 PROCESS - Faculty/staff directories are developed by the marketing and communications department. They can be ordered individually by submitting a print request form at emu.edu/marketing. A representative from each building is responsible for keeping the directories up to date. They are printed at the EMU print shop. BUDGET - faculty/staff directories are inexpensive to update and print so the cost is typically covered by the marketing department. It is complicated to charge each department involved. 17 Name plate inserts (8 x2 ) The name plate inserts are design to fit into the new ADA room number and name plate signs that have a protective clear plastic cover. These new signs have been implemented in Roselawn and the renovated areas of the Suter Science Center. They can also be used in the old desk or wall mounted name plate holders. PROCESS - Name plate inserts are developed by the marketing and communications department. They can be ordered individually by submitting a print request form at emu.edu/marketing. They are printed at the EMU print shop. 8 2 BUDGET - Name plate inserts are inexpensive to update and print. The cost is covered by the department that orders the name plate. ADA room number and name plate sign 8 Anytime a space on campus is renovated EMU is required to use official ADA compliant signage for room numbers. So as bulding and spaces are renovated these are put in place. PROCESS - ADA room number and name plate signs are ordered and installed by the facilities management department. FACULTY NAME BUDGET - Funding for maintenance of ADA signs is included in the facilities management budget or as part of a capital campaign project. For more information, please visit emu.edu/marketing // marketing@emu.edu // call

9 INTERIOR SIGN TYPES Vinyl decal graphics In special cases interior vinyl graphics may be needed to identify buildings or programs on campus. Adhesive vinyl graphics can be used on glass or on other smooth surfaces. PROCESS - Vinyl decal graphics can be ordered by submitting a print request form at emu.edu/marketing. They are created by an approved sign vendor. BUDGET - The department requesting the vinyl decal graphic is responsible for payment. White vinyl on glass is the standard choice. Temporary directional and event signs Sometimes temporary signs are needed for events on campus like homecoming, orientation, graduation or as a temporary directional signage solution. These can be custom designed for your space or event. PROCESS - Event banners, signs, posters, etc... can be ordered by submitting a print request form at emu.edu/marketing. They are printed by an approved sign vendor or at the EMU printshop. ACADEMIC SUCCESS CENTER BUDGET - The department requesting the signs or banners is responsible for payment. Plaques and displays Plaques and displays on campus are used to professionally promote EMU, display donor names and tell the history of EMU people, places and programs. These are designed in a case by case basis but they still keep in mind the EMU graphic standards and remain as consistent as possible in each building. PROCESS - Plaques and displays can be ordered by submitting a print request form at emu.edu/marketing. They are printed by an approved vendor. BUDGET - The department requesting the plaques or displays is responsible for payment. WELCOME TO THE FUTURE OF SCIENCE AT EMU General computer lab NEW Engineering Major $4 million renovation to Suter Science Center for Engineering THE PLAN EMU launched an ABET-accredited general engineering program in fall 2016, building on its pre-engineering track, offered since The bachelor of science in engineering offers concentrations in mechanical engineering and computer engineering. Encourage implementation of sound engineering and business principles for the local, regional, and global common good The former psychology department (Suter West, lower level) will be converted to new engineering labs to support the engineering program with: Offer inter- and cross-disciplinary learning opportunities to develop alternative and complementary skill sets a rapid prototyping lab with 3-D printers; a computer design lab with computer-based design and engineering stations; an engineering support lab; and spaces for faculty-student collaboration and group study. A CHRISTIAN UNIVERSITY LIKE NO OTHER PROJECT OUTCOMES Emphasize development of culturally appropriate and sustainable technology The strengths of EMU s undergraduate curriculum rigorous academics with a concern for the common good, a focus on environmental and social sustainability, and a long tradition of cross cultural engagement shape the engineering program. Integrate hands-on project learning and curriculum so that graduates are job-ready Emphasize skills such as communication and collaboration which correlate later with job success Enable interdisciplinary projects embedded in physics, biology, biochemistry and art Facilitate faculty-mentored research and senior shows in visual arts Renderings courtesy of Blue Ridge Architects TIMELINE New engineering labs are part of the $4 million fundraising campaign underway for Suter West. LEARN MORE THE LEE ESHLEMAN STUDIO THEATER The Lee Eshleman Studio Theater celebrates the life and work of Lee E. Eshleman 86 ( ), actor, artist, designer and friend who often graced EMU s stages. Lee, along with Ted Swartz 89, shared humorous reflections and sacred biblical stories with thousands of people through the comedy duo Ted & Lee. They performed regularly at retreats and conferences in a wide variety of denominational and secular settings, and were featured performers at national events. Lee loved wrapping laughter around magical moments of God s grace and presence, remembers Ted Swartz. Rendering courtesy of CHA Companies $895,000 Baseball facility renovation The track and field facility, built in 1990, has been a tremendous asset to our student athletes. The university is experiencing growth in many areas and the track and field/cross country program is no exception. While we are blessed to have an on-campus track facility, it is time for renovation that will improve safety and contribute to the future health and growth of our program. It is exciting to consider how this renovation will help our student-athletes compete in a safe environment and draw hundreds, if not thousands of community members to our campus each year. The stature of EMU s baseball program far exceeds the current quality of the facilities. Despite the facilities, several years of strong coaching leadership has increased the size and quality of the baseball roster significantly. Renovation of the baseball facility, built in 1969, is critically important if we are to sustain the quality of the team and support future growth. The project will include new in-ground dugouts and a press box, lighting for night games, a new backstop for increased safety of the audience, construction of seating, a year-round batting pavilion, and outfield grass. It will also include a building shared with track and field for equipment, rest rooms and concessions. PROJECT FEATURES Addition of steeplechase and equipment Fencing Widen track from 6 to 8 lanes Relocation of long jump, triple jump, pole vault, javelin and shot put Infrastructure for timing capabilities TIMELINE LEARN MORE For more information, please visit emu.edu/marketing // marketing@emu.edu // call Rendering courtesy of Blue Ridge Architects $2 million Track & field renovation EMU is currently raising funds for the $2 million track and field renovation campaign. Replace hurdles, starting blocks and landing mats emu.edu/giving/track-and-field-renovation PROJECT OUTCOMES Host college showcase tournaments, which will introduce EMU to players and parents, and is a source of additional revenue Host high school district and regional games, providing important exposure to recruits EMU is currently raising funds for the $895,000 baseball facility renovation campaign. emu.edu/giving/baseball-renovation TIMELINE LEARN MORE 9