Explore Your Full Potential More opportunities for superior sales

Transcription

1 Explore Your Full Potential More opportunities for superior sales

2 2 Bold and beautiful that s you! You re living life on your terms. You re enjoying the rewards of unlimited earnings potential. You re proving with every Avon sale that you have what it takes to run a successful home-based business.

3 Dreams do come true with Avon Do you remember writing down your dreams when you made the self-empowering decision to become an Avon Representative? Today, with your enthusiasm and ambition, you re committed to making your dreams a reality. What progress have you made since our last meeting? Total Customers Campaign #1 #2 #3 #4 #5 #6 Total Total Sales Average Customer Order Estimated Earnings Average Sales needed for President s Recognition Program (PRP) membership $ /per campaign More Customers = More Sales = More Earnings 3 3

4 You have completed Training Contacts 1 to 3! The strength of your business depends on how well you practice what you have learned! In Training Contact 1, you learned how to: Start your Avon business Create your Who Do You Know List 4

5 In Training Contact 2, you learned to expand your Customer base and improve your selling skills: Finding Customers through the POWER OF 3 5 easy steps in selling: 1. Approach Customer/start a conversation 2. Determine Customer s needs 3. Present and sell the benefits 4. Answer questions/overcome objections 5. Close the sale Using the brochure and other sales tools Ordering, delivery and payment methods Money and calendar management In Training Contact 3, you learned to grow Customer orders by using additional skills and techniques: Advanced selling strategies: Link Selling Cross-Category Selling Bundle Selling Customer follow-up Handling objections Importance of becoming a product expert Learning about Avon s President s Recognition Program 5 5

6 Let s review what you have learned from Training Contacts 1 to 3! Match the right words with the right description: Makeup a Link Selling b Reese Witherspoon c Sell Share Show d Bundle Selling e Talking to 3 new people every day. Recommending products that are from different categories. Avon s top-seller recognition program. Recommending products that are related. Avon s 3 simple steps to success. Avon s Cycle of Success f Sharing the Avon Earning Opportunity with others. President s Club g Avon Skin Care h Award-winning actress and Avon ambassador. Describes Representative activities every campaign. Cross-Category Selling i Clustering 3+ items together for a larger Customer order. Sales Leadership j The POWER OF 3 k Referrals l Names of potential Representatives/Customers. Includes breakthrough products under the Anew line. Lipstick is the easiest to sell in this category. 6

7 In this Contact, you will learn about Avon Sales Leadership and how to build a consistent business. I had no business background before joining Avon. Now I m selling at President s Club level and enjoying every minute of it. Kathy, Avon Independent Sales Representative, President s Club member 7 7

8 Use your existing Customers to expand your business through group selling You can sell more Avon products to more Customers through group selling. Benefits of group selling: Minimal expense Unlimited potential Customers Wider exposure for your business Greater referral opportunity by using the POWER OF 3 Which group-selling opportunity best suits you? Party selling Selling at work Fund-raising Selling to organizations Learn more about group selling by completing the Beauty of Knowledge (BOK) course Group Selling Basics. 8

9 Superior Customer service means repeat orders and increased sales What do you do to satisfy your Customers? Personalize your approach with each Customer. Write down her preferred products, skin type, makeup colors and any other pertinent information. Let her know when her favorite products are on special. Schedule time on your calendar for Customer follow-up calls before you submit your order. Use the newest brochure as the ideal opportunity to personally visit with your Customers. Phone and cannot replace the emotional appeal of a face-to-face meeting. Ask for an address so you can create a Customer club. Send s regularly to promote products from the latest brochure. Invite Customers to an Avon meeting or a product demonstration. Call your Customers before a birthday, wedding anniversary or major holiday to see if they want or need Avon products for a gift. Let your Customers know about your activities. For example, if you are participating at a local crafts show, civic club, religious organization or business convention. Listen to your Customers and respond to their needs. Recognize your Customers. Complete the BOK course Marketing Your Business to learn more. 9 9

10 Grow your business even more as a Sales Leader You are an Avon Representative because you wanted to be your own boss and enjoy unlimited earnings potential. Now you can expand your business through Sales Leadership. Sales Leadership offers greater earnings potential that goes beyond individual sales. You could earn even more simply by motivating and training other people how to sell high-quality Avon products and teaching them how to be a Sales Leader like you. We ll show you how. You can enjoy earnings equal to your ambition when you add your energy and determination. Complete the BOK course Network Marketing Today to learn more about Avon Sales Leadership. 10

11 Joining Sales Leadership has been one of the most important decisions in my life. I have been recognized and rewarded far more than I thought possible. Anastasia, Sales Leader, President s Club member 11 11

12 Expand your Customer base! Use Helpers to reach more Customers. Ask Customers if they are willing to show their brochure to family members, friends and co-workers each campaign. Offer them a special gift for helping you reach more Customers. Grow your business with a Web page. Become an erepresentative and promote your Avon business from your personalized erepresentative Web page anytime, anywhere! Expand beyond your local area. Send professional forwardable ecards straight from your Web page to promote products and build your Customer base. Include a link to your Web page with every . Add your URL to your business cards, brochures, voice mail messages, online discussion boards, community sites, etc. erepresentative is a great way to manage your Avon business, too. Complete the BOK courses erepresentative Web Office Tour, erepresentative Order Management and Growing Your ebusiness to learn more. Promote the mark line of on-trend beauty and fashion products. It s like having a fashionable boutique at your fingertips. mark helps you grow your business by reaching even more Customers. Wear mark jewelry and carry a mark bag for easy conversation starters. Order yours through the mark Sneak Peek every month to stay in fashion. Include a mark magalog every time you deliver an Avon Brochure. Reach online Customers with mark-branded forwardable s. Learn everything you can about mark. Take the BOK course Sell More with mark and regularly visit markgirl.com to learn all about the latest products. mark is for everyone mark is not an age, it s an attitude! 12

13 Pin down long-term sales growth by becoming a beauty expert! Education and self-development are the keys to your growth. Stay up-to-date on all the information with these three tools: Beauty of Knowledge Tools and Resources This section will help you increase your product knowledge and sales with: - New skin care, fragrance, makeup, personal care, wellness and mark product profiles - A wide variety of selling tips - Audio mini-seminars on beauty, skin care and makeup application - mark product videos Campaign Checklist This is an easy-to-use checklist of the best Representative product offers during each campaign. Two to four Campaign Checklists are available at the same time on youravon.com, highlighting what s new in each campaign, what s hot (products to gain Customers attention), your money-maker products and smart value products that keep building sales and earnings. Beauty Boost Printable training presentations that will boost your business with information on the latest beauty trends and products

14 From Andrea Jung to you a message from Avon s Chief Executive Officer Congratulations! You ve completed the last step in your Avon training. Yet it s really the first step toward your continued success and growth, whether it s through Avon Sales or Sales Leadership. There are new doors to open and new people to meet, and you can make a difference in your life and in the lives of others through Avon s amazing opportunities. I wish you all the best for your continued personal and professional success. Andrea Jung, Chief Executive Officer 14

15 Let s plan your activities to achieve your membership into the President s Recognition Program Month Sunday Monday Tuesday Wednesday Thursday Friday Saturday Prospecting for Customers Customer visits/follow-up Circulate brochures Collect orders Submit orders Deliver orders/collect payment BOK courses Training Contacts Development Contacts Sales Meetings Opportunity Meetings 15 15

16 Share the Avon Earning Opportunity and increase your own earnings. Identify 3 people who will be interested in a brighter tomorrow. Take the next step to Sales Leadership! You re invited to attend the next Avon Opportunity Meeting on Sales Meeting Plan to Succeed Session Beauty of Knowledge Courses: Group Selling Basics Date Completed: Marketing Your Business Date Completed: Network Marketing Today Date Completed: erepresentative Web Office Tour Date Completed: erepresentative Order Management Date Completed: Growing Your ebusiness Date Completed: Sell More with mark Date Completed: Be bold. Be beautiful. You can do it! Customer Care/FAST Talk Training Contact 4 Booklet (T4) January 2010 Avon Products, Inc