SMB Solutions Summit Brussels, 11 April 2006

Transcription

1 SMB Solutions Summit Brussels, 11 April 2006 Joost Meijlink SWG Benelux Manager SMB- and Channels Sales

2 Solution Summit Kick Off The Market View and your businesses.. The Challenges you face and how you evaluate them.. What can we do to help you? 3 main solution areas for the afternoon WebSphere software Improving collaboration with IBM Workplace software Managing a highly secure, reliable IT environment with IBM Tivoli software solutions Summary 2

3 Market Performance and Opportunity 3

4 The Software playing field is changing.. Function Selling products Selling (parts of) interconnected systems Time 4

5 A solid understanding of Customer s business is required to position our software offering Criteria Rating in Order of Importance When Purchasing SW Business Issue Resolution Features/Functionality Interoperability Vendor Services Value lower Importance higher The most important criteria was "Business Issue Resolution" in nearly every industry segment and country. Vendors should market their software not only in terms of product benefits and features, but also the business impact that the software can provide in confronting commercial questions and resolving internal issues via the use of technology Vendors must continue to sell based on a solid understanding of the customer's business in order to accurately position how a software solution can in fact provide value for the customer organization Industry based Consultative Selling 5

6 It s all about Solutions...and Innovation! 6

7 Current landscape Midsize businesses are adopting missioncritical applications to address key business challenges. Business process efficiency Customer retention and satisfaction Employee collaboration and productivity Data and information access IT security and availability Web optimization But this creates new needs. 7

8 Evaluating your options I need to improve business processes. Competition is getting fierce. My employees are my greatest asset. I can t afford downtime. My data needs protection. I want to do more business transactions over the Web. My IT resources are constrained. How can I integrate business processes across the entire supply chain? How can I monitor and deploy integrated end-to-end business processes? How can I respond to customer demands more quickly? How can I increase worker productivity and innovation? How can I connect my remote workers to the information, people and applications they need to do their jobs? How can I keep applications running and available 24x7 to keep my customers happy? How can I protect my files against system crashes and viruses and resolve security issues quickly? How can I integrate new and existing applications? How can I make the most of my existing IT investments? How can I focus on smaller IT deployments that deliver short-term return on investment (ROI) without locking the business into solutions that don t meet our future requirements? 8

9 Providing options IBM and IBM Business Partners can deliver a portfolio of solutions specifically designed to meet the needs of midsize businesses. Integrate and streamline business processes with IBM WebSphere software. Improve team productivity, collaboration, responsiveness and innovation with IBM Workplace software. Enable simple, fast and highly secure IT management with IBM Tivoli software solutions. Affordable Reliable Integration ready 9

10 The IBM Express Portfolio of Solutions can help you become an On Demand Business An On Demand Business is an enterprise whose business processes integrated end-to-end across the company and with key partners, suppliers and customers can respond with speed to any customer demand, market opportunity or external threat. 10

11 Improve business processes with a service-oriented architecture (SOA) A more flexible way to leverage your existing business applications and systems is to: Integrate and extend processes. Connect applications and processes across the supply chain. Collaborate with customers, suppliers and partners. Monitor and improve integrated end-to-end business processes. Lower costs by supporting a single version of a business function. Respond faster to new opportunities by extending your business functions to new customers or channels. Best practice Experience Leadership 11

12 Improve responsiveness with ready access to all required resources Create a dynamic interface that is customizable by role and activity to help you: Increase employee effectiveness with anytime, anywhere access to data and applications. Improve collaboration with highly secure content delivery to employees, partners and customers, when and where they need it. Ensure data availability and protection with automated backup and restore functions. Support Microsoft Windows, Linux and Macintosh technology-based users. Simple Innovative Integrated 12

13 Integrate IT Management Automate systems management for applications, backup and recovery, problem determination and user administration to help you: Streamline IT business processes. Dependable application performance and availability. Protect and secure access to business applications. Safeguard your business from crashes viruses and hackers. Optimize IT skills and resources. Simple, Fast, Secure IT Management Easy to install, use, maintain Scale as you grow 13

14 Keeping it simple Simple, affordable middleware solutions specifically designed for midsize businesses can help you: Increase process efficiency and agility by unifying and modularizing supply chain applications. Improve responsiveness by unifying access to people, tools and resources in secure, rolebased work environments. Protect information assets by unifying and automating data storage and security administration. Optimize system availability and performance by unifying IT infrastructure configuration and management. 14

15 The agenda for the afternoon 14:00-14:45 - Streamline your Business Process - SOA and Websphere Ingrid Smolderen, Software Sales Representative 14:45-15:30 - Productivity, Collaboration, Responsiveness and Innovation - Lotus Laurent Boes, Software Sales Representative 15:30-16:00 - Break with Solution Showcase, featuring our business partners 16:00-16:45 - Tivoli for SMB: Simple, Fast, Secure! Frederic Mottiat, SWG Sales Manager of Tivoli and Rational software - Belgium/Luxembourg 16:45-17:00 - Closing - Marnix Van Marcke, SWG Sales Manager of SMB and Channels - Belgium/Luxembourg 17:00-19:00 - Solution Showcase, animation and buffet 15

16 Thank you 16