Capture the Cloud: Become a Cloud Solution Provider

Transcription

1 Capture the Cloud: Become a Cloud Solution Provider

2 This playbook was created to help IT solution providers understand the Cloud Solution Provider (CSP) business model and how Tech Data Cloud is enabling IT Solution Providers to capture new market opportunities by embracing digital transformation to deliver a full continuum of cloud solutions and services to their customers

3 The Cloud Market Opportunity

4 Cloud Growth Trends 60% of the IT market growth is being driven by the Cloud 50% of IT outsourcing deals are influenced by cloud adoption strategies Cloud 1- IDC, 2016, 2 Bain & Company, 2017, 3 Gartner 2017

5 Anatomy of the Opportunity MARKET OPPORTUNITY Managed services opportunity by 2018 Projected worldwide Public IT cloud services revenue Run-rate Fastest Growing Business 35% 45% 65% POTENTIAL MARGINS *Based on market research; actual margins and profitability may vary. There is no guarantee and should not be considered or relied upon as the actual or potential income, sales, profits, or earnings which you will realizes, in whole or in part. Source 1. Markets and Markets : Managed Services Market worth $ Billion by 2018(c) 2014 M2 COMMUNICATIONS IDC Worldwide and Regional Public IT Cloud Services Forecast Oct 2014 Doc # MDC Research, Microsoft Cloud Profitability Scenarios May 2015

6 What is a CSP? As digital transformation moves the business world into the future, embracing cloud technologies and managed services helps a IT Solution Provider to move their customers business forward. A CSP: Uses the power of Cloud to help partners solve business problems Uses tools to provision, manage and support its customers IT services Packages its own tools, products and services, and combine them into one monthly or annual customer bill

7 Opportunity Entry Point While SMBs are unique across industries when it comes to technology needs that could be met via Cloud computing, these organizations have a tendency to start their journey to the Cloud from a common starting point. McKinsey s analysis of the SMB Cloud journey found that nearly half of all SMBs begin their Cloud journeys with either a communication/collaboration service (ex. ) or a content management service (ex. backup) as the first cloud solution.

8 What is a Cloud Solution Provider?

9 What is a CSP? As digital transformation moves the business world into the future, embracing cloud technologies and managed services helps a IT Solution Provider to move their customers business forward. A CSP: Uses the power of Cloud to help partners solve business problems Uses tools to provision, manage and support its customers IT services Packages its own tools, products and services, and combine them into one monthly or annual customer bill

10 Is CSP Right For You? CSP is a great fit for Managed Service Providers Independent Software Vendors Hosting Providers who are... interested in bundling their own services with cloud productivity and platform solutions

11 If you are looking to Add cloud solutions to their line card Diversify and grow profits from IT services Enjoy the benefits of subscription and consumption models Own the billing of bundled solutions including cloud services then the CSP is the way to go

12 How is Tech Data Helping Partners Capture the Cloud Opportunity?

13 Tech Data Cloud offers CSPs go-to-market technology, services and support for consumption and subscription-based cloud services. It does this via the Access, Power, Master framework built specifically for CSP partners. This frameworks provides the technology, marketplace, platform and enablement offerings CSPs need to transform and scale their business to deliver Cloud solutions.

14 Access, Power, Master Access Access to the most extensive Hybrid cloud solutions, converged infrastructure, third Platform technologies and services portfolio, including specialized services, support and assessment tools to help partners identify solution gaps and address the diverse needs of vertical markets. Power StreamOne, Tech Data s comprehensive Cloud Marketplace provides greater exposure for partners cloud offerings to help increase sales productivity, flexible billing models supported by a powerful toolset to ease transitions to subscription and consumption models as well as enables efficient management of end-users cloud lifecycle. Master Training and education services for continual improvement as well as support from solution specialists in sales support, marketing or business development to help nurture a cloud practice at any maturity level.

15 Access Forming the right Cloud technology vendor partnerships is foundational to a CSP s success, but it is just the start. Getting the most out of each of those vendor relationships is the difference maker. Tech Data Cloud helps its CSP community access technology so they can build the innovative solutions that their customers are demanding. Technology A best in class Cloud portfolio from market leading Cloud technology and service suppliers providing Backup/Disaster Recovery, IaaS, Productivity/Unified Communications, Security and Managed Services Tools offerings Blueprints Tech Data s Cloud team works closely with the industry s leading vendors to develop validated technology Blueprints, configuration and deployment templates that drives efficient delivery of Cloud Solutions Support Tech Data offers post sales technical services support for even the most complex of services Like Microsoft Azure. We offer 24/7 and telephone support in most countries across the globe

16 Power With Tech Data Cloud s platform powered by StreamOne, CSPs can chose how to go to market with their Cloud Solutions, using an API or through a fully customized online store that puts the control in the hands of the end user. Popular CSP solutions include: Marketplace The Tech Data Cloud marketplace allows CSPs to learn, buy and manage a broad range of cloud services from major cloud vendors from offering SaaS to IaaS and PaaS. Enterprise Solutions StreamOne Enterprise Solutions provides added capabilities for complex IaaS and PaaS workloads with robust billing and management tools for CSPs and their endcustomers as well as private-labeled storefronts APIs StreamOne Partner APIs enables a CSPs existing e-commerce or ERP platform to connect to StreamOne for end customer, profile, order, product and billing management modules.

17 Master Tech Data Cloud experts supports its CSP community at every step of the way from creating business plans to helping you place and deploy a first order with us, but that s not all. Tech Data helps you reach cloud mastery with a range of cloud enablement activities including: Business Assessment A web based business assessment filled out by the CSP to create a personalized business gap analysis. This gap analysis can then be used to create your cloud business plan. Mastery Workshops Single or multi partner can held either virtually or on-line, mastery workshops help CSP partners build out the sales and operational skills required to deliver innovative Cloud based solutions to the market. Tech Certification Official Vendor Training for the top technologies and brands via flexible delivery offerings combining instructor-led and self-paced options with public and private classroom training in more than 80 countries.

18 Getting Started is Easy

19 Join our Cloud Pro Community Members of Tech Data s Cloud Pro Community enjoy the benefits of the technologies, services and offerings available through the Access, Power, Master framework. Sign up for our Cloud Pro Community for free by navigating here and selecting the Join Cloud Partner Network button at the bottom of the page. Upon completion of the sign up form, your organization will then be authorized to begin purchasing the CSP skus through Tech Data. Place your first order. Now that your part of our CSP community, you can go online to our StreamOne Solutions Store and begin ordering CSP solutions for your customers. Contact the dedicated Tech Data Cloud team today to learn about training and your CSP opportunities.

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