BUSINESS 2017/18 SEMESTER 1 MODULES

Transcription

1 Principles of Marketing Management BBM_4_PRM Tuesday, Wednesday, or Friday Tue: 9am-1pm; Wed: 9am-11am & 12pm-2pm; Fri: 10am-12pm & 1pm-3pm UK LEVEL: 4 None The module introduces students to the theories and practices of marketing providing them with an underpinning in the subject of marketing for further studies at levels 5 and 6. It acts as an introduction to the basic principles of marketing from which other modules can develop. These principles include the marketing environment, the marketing mix, marketing research and buyer behaviour. Financial Accounting Fundamentals Management BAF_4_FAF SEMESTER: 2 Tuesday, Wednesday, or Thursday 9am 1pm UK LEVEL: 4 Students must attend on 1 day. Please indicate which day is preferable on your module selection form and the Study Abroad Team will endeavour to place you in this session. This module will introduce students to the fundamentals of the regulatory framework of accounting together with the qualitative characteristics of useful accounting information. It will also develop knowledge and understanding of the underlying principles and methods used in the recording of financial data and preparation and presentation of financial statements.

2 Professional Competencies Management BBS_4_PCO Monday, Tuesday or Thursday 11am-1pm & 2pm-5pm UK LEVEL: 4 None This module will introduce students to the process of personal development planning supporting them in identifying their goals and achieving their aims via participation in a structured and facilitated coaching process. It will also support students via the development of key skills, mathematical techniques and acquisition of knowledge necessary for success on an academic business programme or in a professional business setting. Auditing for Business BAF_6_ATB Tuesday 10am 124pm Intro to Finance, Financial Management, Intro to Accounting (or equivalent) This unit will examine the nature and purpose of the external audit process as well as examining corporate governance and social and environmental auditing.

3 Business Simulation BBS_6_SIM Tuesday 11am 1pm Intro to Business (or equivalent) The unit is designed to allow students to experience the reality of business in an uncomplicated and risk-free (simulated) environment. Students will be starting and running a business, analysing its issues & formulating practical solutions through systems thinking & systems dynamics. An experiential approach to learning is taken throughout the unit. The use of computer based business simulation games and case studies will be the main focus of the unit. Business Statistics BBS_6_BST Thursday 11am 1pm Business & Financial Mathematics, or Introduction to Management Science, or equivalent. Students in Business Studies require a good grasp of quantitative (mainly statistical) skills and techniques to analyse and summarise business data, and to understand reports and published material where statistical/quantitative methods have been used. This unit provides these skills. Emphasis is placed on statistical methods and the use is made of appropriate software

4 Employee Relations BBM_6_ERE Friday 9am 1pm Intro to Business (or equivalent) The unit is focused on the study of the major processes, systems, and actors involved in the management of individual and collective aspects of the employment relationship. It interprets features of the employment relationship, such as different forms of participation, bargaining and conflict resolution, and the determination of reward systems. It analyses the part played by management, trade unions, and the state in constructing and operating a stable system of employment relations, within social, political, legal and economic contexts. It also discusses the declining membership and power of trade unions, and the growth of non-unionism. This provides an important prerequisite for decision making about people at work which is an essential part of any managerial role. Legal Business Management BBS_6_LBM Monday 9am 1pm Introduction to Business Law, and Contract Law, or equivalent This module is an introduction to the general principles of Corporate Law. It examines the nature and constitution of companies as well as the legal requirements relating to share and loan capital. The different treatment afforded to public companies by legislation is also highlighted, as is the impact of EU legislation and the Data Protection Act 1998.

5 Business Performance Management BAF_6_BPM Saturday 10am - 5pm for 6 weeks Business Management, Intro to Accounting, Micro and Macro Economics (or equivalent) This unit builds upon the cost and management accounting principles covered in the Management Accounting Control unit and particularly focuses on the analysis and presentation of cost information for planning, control and decision-making. Business Ethics Today: Social & Legal Foundations (new - 17/18) Management BBM_5_BET TBC TBC Completion of level 4 or equivalent This module will investigate the relationship between law and ethics identifying areas of controversy where ethical issues surface. To achieve this students will be introduced to fundamental principles of ethics and ethical reasoning so that they can debate ethical and legal issues and dilemmas. Students will analyse the fundamental role of law & government in the business environment, identifying the cultural, economic and political forces that impact on the process and evolution of business legislation. Finally, students will study how corporations are responding to ethical, environmental and legal concerns through the integration of Corporate Social Responsibility (CSR) and Business Strategy.

6 Managing Business Logistics & Negotiations (new - 17/18) Management BBS_5_MBL TBC TBC Completion of level 4 or equivalent This module demonstrates the importance of logistics and the supply change while also considering procurement and negotiation strategies and techniques within business services, retail and manufacturing environments. Students will gain a clear understanding of the importance and scope of the procurement function and will explore the critical transfer of goods/services across global and local networks. Including a critical assessment of ethical elements of supply chain management in view of business logistics. Managing the Principles of E-Business (new - 17/18) Management BBS_5_MBP TBC TBC Completion of level 4 or equivalent This module provides students with an introduction to the business, technological, ethical and societal issues pertaining to the emergence of the Internet as a medium for online trading of goods and services. The module examines the growth and development of the Internet as a business tool and explores how organisations have adapted (and continue to adapt) to this recent and continually developing digital business environment.

7 Strategic Management and Leadership (core module) BA (Hons) International Business Management (top up) BBS_6_SML Wednesday 1pm 3pm Completion of level 5 or equivalent This module provides a final year integrative course in strategic management and leadership. The module is structured around three components of strategic management; firstly internal and external strategic analysis, secondly business and corporate level strategy formulation, thirdly leadership issues in the implementation of strategy. As befits an integrative strategy module; its learning, teaching and assessment strategy is organised around the use of managementcase studies. Entry Strategies for International Markets (core) BA (Hons) International Business Management (top up) BBS_6_ESI Friday 1pm 4pm Completion of level 5 or equivalent This module studies the entry decisions of multinational firms and the role played by them in the modern global trading system. It considers different theories that account for the factors influencing a specific entry strategy into a foreign market. This is discussed in the context of the growth of the multinational company and its role in the growth of world trade over the past half century. The various options of exporting, licensing, joint ventures, franchising, and the establishment of subsidiaries through investment are all considered. Cultural factors influencing these entry decisions are also brought into the discussion at various points.

8 Managing and Leading SMEs (core) BA (Hons) International Business Management (top up) BBS_6_MLS Monday 9am 1pm Completion of level 5 or equivalent Governments across the industrialised world are increasingly emphasising the importance of the development of entrepreneurship in achieving higher economic growth and prosperity. Government encouragement often takes the form of policies designed to help individuals start their own business. This module aims to explore theory and practice in the field from the perspective of individuals within a small and medium sized business. The issue of leadership styles and its impact upon the performance of SMEs is central to the study of this module. The successful learners will have the necessary competencies to be entrepreneurial making them efficient and effective employees, managers/owners, and transformational leaders in an SME context. Advanced Management Accounting BA (Hons) Accounting & Finance BAF_5_AMA Friday 10am - 2pm or 12pm - 4pm Introduction to Management Accounting. Students attend both sessions. The module introduces to the student more advanced and specialised management accounting topics as applied to decision-making and performance management.the module will help the student to understand and analyse the systems used by organisations to measure and manage their performance and to implement their strategies in a changing environment. Traditionally management accounting and budgetary control systems served this function. More recently, other techniques have been proposed, such as the balanced scorecard.the module will encourage students to consider why organisations measure, what the characteristics of good measures and good measurement systems are.

9 Business and Company Law BA (Hons) Accounting & Finance BAF_5_BLA Thursday 2pm 5pm None The module provides the opportunity to study the general principles of Business and Corporate Law; it also introduces students to the English Legal System and examines the general principles of English Law, which have a major impact in the business environment in which accountants operate. Employability Skills for Accountants BA (Hons) Accounting & Finance BAF_5_ESA Thursday 1pm 5pm Introduction to Accounting This module supports the development of employable graduates by developing their abilities to secure professional employment, perform effectively in the workplace, develop themselves and understand their legal and professional obligations as professionals.it will also help prepare you to apply for and carry out a placement year in industry if you so wish.

10 Financial Accounting and Analysis BA (Hons) Accounting & Finance BAF_5_FAA Wednesday 1pm 5pm Introduction to Accounting This module will build upon the fundamentals of accounting studied at level 4 to develop the students comprehension of the preparation and of presentation of published financial statements, applying current the International Financial Reporting Standards for a single entity and simple business combinations. The module will also develop knowledge and understanding of the interpretation of financial statements. Financial Markets and Institutions (did not run in 16/17) BAF_5_FMI Monday 1pm 5pm Intro to Micro and Macro Economics (or equivalent) The unit provides basic theory of the financial systems, markets and its participants with a focus on financial intermediaries. The unit will also introduce some elements in the financial regulation and the changes introduced by the European union and the globalisation of the financial markets.

11 Fundamentals of Finance BA (Hons) Accounting & Finance BAF_5_FOF Tuesday and Thursday 1pm 3pm None This module is an introduction to the basic principles of finance and financial decision-making. It seeks to provide an elementary knowledge of finance, simultaneously highlighting the essential links between accounting and finance concepts; students would thereby be provided with a firm foundation in the theoretical as well as practical aspects of financial decision-making. Intermediate Macroeconomics BSc (Hons) Economics BBS_5_MAC Friday 9am - 11am and 12pm - 2pm Introduction to Macroeconomics. Students attend both sessions. This module builds on Introduction to Macroeconomics (level 4). As such while some of the core material such as unemployment and inflation is repeated, it is done so at a higher intermediate level. This module, while describing the macroeconomic world around us, places far more emphasis on conveying the theoretical underpinnings for what is observed. At the same time new material not previously covered at an earlier level is introduced such as the IS-LM formulation and the distinction between the approach of New Keynesians and the New Classical school.

12 Management Accounting BAF_5_MGA Wednesday 11am - 1pm, and 1pm - 3pm Intro to Micro and Macro Economics (or equivalent) This unit consists of a study of limited company financial statements, cost behaviour, flexible budgets, inventory, labour, overheads, marginal and absorption costing, cost volume profit analysis, further aspects of budgeting, variance analysis. Quantitative Methods for Economists BSc (Hons) Economics BBS_5_QEC Thursday 10am - 2pm None This module introduces and makes use of quantitative methods and techniques for modelling economic and business problems cast in an unconstrained and constrained environment. For this purpose the module introduces and applies the powerful analytic method of calculus for finding optimal solutions to specific issues in economics and business.

13 Quantitative Techniques for Business & Finance BBS_5_QTB Thursday 12pm - 2pm and 3pm - 5pm Quantitative Methods, or equivalent The Module examines a range of ways of handling, analysing and presenting numerical information. Particular emphasis will be placed on dealing with financial information annuities, gilts, investment appraisal & portfolio analysis. An introduction to the basic concepts of probability and their application is also included. The Macroeconomic Environment of Business BBS_5_MEB Thursday 1pm 5pm Introduction to Microeconomics This course introduces the concepts of macroeconomics. Why do interest rates, employment, and inflation all go up together in an economic expansion? Why do central bankers lower interest rates when the economy nears a recession? In what ways can a crisis in financial markets negatively affect an otherwise healthy economy? These, and others, are the key questions that will be addressed in the course. This module attempts to set the analysis in a business and policy perspective. It is designed for students to understand the macroeconomic forces that operate in the economy. It will enable them to analyse these aspects using a number of techniques and theories. The second year course will develop knowledge of economic theory and the techniques and practices used by policy makers. It provides a keystone for subsequent study of economics and other related disciplines of business. As such, students are encouraged to access sources of data to provide evidence for economic analysis, and to develop research and investigation.

14 Theories and Issues BA (Hons) Accounting & Finance BAF_6_AFT Friday 10am 2pm Introduction to Accounting This module aims to develop an appreciation of relevant issues that describe and underpin the modern accounting profession. In the context of students will develop their skills in critical thinking, creativity and the use of information technology to identify and effectively present information. They will also develop skills in accurate and complete referencing of the work of other authors and of learning through reflection on their own practice and experience. Corporate Finance BAF_6_COF Friday 9am 1pm Intro to Finance, Intro to Micro and Macro economics, Management Economics (or equivalent) The unit focuses on three strategically-defined areas of corporate financial decision-making: the investment decision, the financing decision and the dividend decision. It examines theories and ideas that form the core of the contemporary understanding of the motive forces driving these decisions. It addresses the question of the extent to which the theoretical propositions constitute rigorous and consistent insights into key valuation, funding an risk management techniques employed in the arena of corporate financial decision-making.

15 Economics of the European Union (did not run in 16/17) BBS_6_EEU Thursday 11am 1pm UK CREDITS: 10 Intro to Micro and Macro Economics (or equivalent) This unit analyses the process of economic integration taking place within Europe, especially within the European Union. Particular emphasis is given to EU policies and their economic effects Entertainment Industry Economics BBS_6_EIE Thursday 11am 1pm UK CREDITS: 10 Intro to Micro and Macro Economics, Intro to Management, Intro to Finance (or equivalent) The entertainment industry is one of the fastest growing sectors in many economies and is in fact becoming one of most prominent globally as well, in movies, music, television programming, advertising, broadcasting, cable, casino gambling and wagering, publishing, performing arts, sports, news reporting, theme parks, toys and games and mobile telecommunication with 3G and 4G information revolution of mobile internet and apps. The unit examines the economics of the entertainment industry, developing on understanding the drivers and innovation of the entertainment and media environment. This unit is designed enable students to understand the macroeconomics forces that operate in the entertainment industry. The unit aims to provide an initial grounding in the economic theory and the techniques and practices used by the entertainment industry.

16 Entrepreneurial Finance BAF_6_ENF Wednesday 3pm 5pm UK CREDITS: 10 Intro to Micro and Macro Economics, Intro to Management, Intro to Finance (or equivalent) This unit aims to provide course members with the knowledge and skills needed to critically analyse financial information and use it in the relentless pursuit of opportunity which is an important element of entrepreneurship. This unit is discipline based and stresses application, it is concerned with deal structure and contact design and entrepreneurs and outside investors. Pedagogy and organisation of the material is centred upon financial economic principles to focus on the financial problems associated with incubating and growing new ventures. Managerial Finance BAF_6_MFI Friday 10am 2pm Fundamentals of Finance, or equivalent This module is about managing the finance function in a business enterprise by making value-maximising strategic financial decisions. Financial value is a function of cash, time and opportunity cost all key factors that financial managers need to consider when allocating scarce resources to competing uses. Since value maximisation requires the optimum balance of return and risk, the management of risk will be an important theme of the module. The module will adopt an international perspective throughout.

17 Multinational Firms and Global Trade BBS_6_MFG Thursday 9am - 11am, 12pm - 2pm, or 3pm - 5pm Intro to Macroeconomics. Students attend 1 of 3 sessions. Please highlight on the module selection form a preferred timeslot. This module studies the role played by multinational firms in the global trading system. The course divides into two parts. The first half is concerned with the global trading system, both the theories of how and why countries engage in trade and the role played by governments, regional trading agreements and international institutions in the regulation of trade. The second half is concerned with multinational companies, examining the growth of multinationals, the theories advanced to explain the growth of multinationals and the effects of multinationals on the countries where they operate. The module is designed to complement other modules available on the International Business Economics pathway, such as Global Financial Systems, the Economics of the European Union and Comparative Labour Markets. Financial Reporting BA (Hons) Accounting & Finance BAF_6_FRE Wednesday 9am 1pm Financial Accounting Fundamentals This module develops the skills in understanding and applying accounting standards in the preparation of financial statements. The module covers the preparation of financial statements for individual reporting entities. It covers the key technical aspects of corporate reporting and addresses theoretical issues such as earnings management and the arguments for and against regulation of corporate reporting.

18 Applied Econometrics BSc (Hons) Economics BBS_6_AEC Wednesday 10am 12pm UK CREDITS: 10 Introduction to Econometrics The Study Abroad Team are awaiting this module guide. For further information on this module please contact your provider, or the study abroad team. Accounting for Performance Management Course: 3758 SEMESTER: BAF_6_APM Year long Tuesday 9am 1pm UK CREDITS: 40 Introduction to Accounting The module covers specialised management accounting topics in the areas of planning, control, decision-making and performance management.the module will help the student to understand and analyse the systems used by organisations to measure and manage their performance and to implement their strategies in a changing environment. Traditionally, this function was served by management accounting and budgetary control systems. More recently, other approaches to performance evaluation have been proposed, such as the balanced scorecard.the module will encourage students to consider why organisations measure performance, what the characteristics of good performance measures and good performance measurement systems are. Behavioural aspects of performance measurement, as well as social and ethical considerations, will also be examined.

19 Business Management Marketing Research BA (Hons) Marketing BBM_5_MRE TBC TBC Practical Introduction to Marketing This unit covers the principles and practice of Marketing Research from problem definition through research design, analysis and conclusion. It provides students with the knowledge, techniques and skills required to plan and conduct a Marketing Research project as well as analyse and report the findings.the emphasis will be on experiencing practical Marketing Research problems in different contexts, through case study analysis and practical project work, and developing techniques for their solution.the unit links with all the other Marketing units as it constitutes the process through which information is collected to solve problems in marketing situations. Business Management Supply Chain Management and Logistics BA (Hons) Marketing BBM_5_SCM Wednesday 9am - 11am, and 1pm - 3pm, and 3pm - 5pm Pre-req: Introduction to Marketing. Students attend all sessions. This unit seeks to provide a profound and clear understanding of Supply Chain Management and Logistics and it operates in the practice in order to enhance value to customer. Students are introduced to supply chain Concepts and strategy and also learn the importance of a range of analytical tools to solve supply and logistic chain problems. Students are given the opportunity to develop an understanding of three key areas and their relationships; that is, (I) The strategic role of a supply chain, (ii) the key strategic drivers of supply chain performance, (iii) methodological tool for supply chain analysis. This equips the students with the ability to determine the factors for supply chain success and to make better business decisions. In particular, they will determine how to use logistics to achieve success in supply chain coordination.

20 Business Management Management Accounting and Control BA (Hons) Accounting & Finance BAF_6_MAC Monday 1pm 5pm Intro to Finance, Intro to Accounting, Intro to Quantitative methods, Business management (or equivalent) This unit is aimed at developing knowledge and skills in the application of management accounting techniques to quantitive and qualitative information for planning, decision making, performance evaluation an control. Business Management Strategic Management BBM_6_STM Wednesday 9am - 11pm and 1pm - 3pm Intro to Micro and Macro Economics, Intro to Management, Intro to Finance (or equivalent) This Module provides a final year integrative course in strategic management and business policy. It is structured in relation to the three components of strategic management; firstly internal and external strategic analysis, secondly business and corporate level strategy formulation, thirdly issues in the implementation of strategy. As well as providing a generic final year course in strategic management; it examines strategy in not for profit organisations, merger and acquisition strategy, international strategy, and the management of strategic change in organisations. As befits an integrative strategy unit; its learning, teaching and assessment strategy is organised around the use of management case studies.

21 Business Management Strategic Management Accounting (did not run in 16/17) BAF_6_SMA Thursday 1pm 3pm UK CREDITS: 10 Level 6 Management Accounting & Control. Level 6 Business Performance Management This unit will build upon prior knowledge gained from Management Accounting & Control, Business Performance Management and Strategic Management. The unit will consider the strategic aspects of management accounting and explore current issues in management accounting. Students will be expected to critically evaluate management accounting techniques encountered in the past. Business Management The Management of Information Systems for Strategic Advantage BBS_6_MIS Friday 1pm 5pm Micro and Macro Economics, Information Systems in Business (or equivalent) This unit places emphasis on the management of information systems within a global context. The unit will focus upon the use of information systems within business to gain strategic advantages over competitors.

22 Business Management Training and Development BBM_6_TAD Tuesday 11am 1pm UK CREDITS: 10 Professional Practice and OB (level 4) & Principles of HRM (level 5) This level six undergraduate unit, Training and Development, develops an evaluative understanding of theoretical and practical issues involved in the identification of training needs (ITN), designing, delivering and evaluating training interventions. This unit encourages a critical stance towards related theory and practice. The unit includes a very practical assessment reflecting the 10 credit value and the requirements of the professional area of Training and Development. Law Advanced Business Law (did not run in 16/17) BBS_5_ABL Friday 9am 1pm Introduction to Business Law, or equivalent This unit provides the opportunity to develop the general principles of English Business Law as they relate to the provision of goods and services. The law relating to agency agreements, partnerships and corporation will also be considered.

23 Law Business Contracts BBS_5_BCO Wednesday 11am 3pm Intro to Business Law, or equivalent This module enables students to appreciate the legal rules relating to the formation, contents, and methods of discharge of business contracts, and the consequences that flow from such contracts where they are breached. Marketing Consumer and Buyer Behaviour BA (Hons) Marketing BBM_5_CBB Thursday 10am 2pm Introduction to Marketing This module examines the behavioural concepts and theories relating to consumer & buyer behaviour and the decision-making process buyers are likely to use when making a purchase. It includes the study of how consumer behaviour is influenced by individuals socio-cultural factors such as family, social groups and group processes, social class, culture and subculture, and individual factors such as motivation and needs, perception, learning, personality and lifestyle attitudes.

24 Marketing Ethical Practice (did not run in 16/17) BBM_5_EPR Friday 9am 1pm Intro to Micro and Macro Economics (or equivalent) The ethical practice unit adopts an experiential personal inquiry (formative learning) approach to understanding ethical theory. In this way learners are facilitated towards developing and enhancing their ethical consciousness as appropriate to managing in the 21st century. The unit is, therefore, aimed at those learners who desire to better understand themselves and how they can be the change they want to see. Marketing Managing the Offer BA (Hons) Marketing BBM_5_MTO Tuesday 10am - 12pm and 1pm - 3pm Introduction to Marketing This unit aims to build upon students existing knowledge of marketing to develop the ability to evaluate the fundamental issues and current theories relating to offer marketing. This unit will enable students to recognise the similarities and differences between offers situated on varying points of the product ~ service continuum. Students will focus on application of the incumbent theory to help them create pragmatic solutions for product and service management issues.

25 Marketing International Marketing BA (Hons) Marketing BBM_6_INM Thursday 9am 1pm UK CREDITS: 10 Intro to Marketing and Intro to Business Management (or equivalent). Students must attend one 2 hour session. Please express a preference on your module selection form. Trends towards free trade, economic integration, highly developed communications and technology, and the opening up of economies previously closed to the World have resulted in national economies becoming inextricably linked. National economies of the world are now highly interdependent, as if part of one Global Marketplace. International Marketing studies the nature and complexity of the international Environment, trends; and developments in the international Marketplace, the ways in which firms respond to these trends and complexities and the variety of management and marketing strategies necessary to gain and maintain competitive advantage in many different markets. Marketing Marketing for the 21st Century & BA (Hons) Marketing BBM_6_MCU Tuesday 9am - 11am, and 11am - 12pm UK CREDITS: 10 Intro to Marketing and Intro to Business Management (or equivalent) This unit is intended to approach marketing from a current, up-to-date thinking and future perspective. Enormous and rapid changes are constantly occurring in today s marketing society. The internet and technology are known drivers of this change but they are not alone. New thinking, political, social and economic drivers, increased self-reliance and increasing self service, organisational re-structuring and globalisation, social marketing, ethics, and sustainability, as well as many other factors only now becoming apparent, are all impacting on marketing in numerous ways. New writers, new concepts, new frameworks are emerging which may influence the whole precept of marketing. The unit exposes students to some of the newest current thinking through a range of internal and external speakers enabling a wider view of the subject area and mechanisms for assessing the future prospects of the discipline.

26 Marketing Marketing Research BBM_6_MRE Friday 9am 1pm Introduction to Marketing. Marketing research is the method by which successful businesses keep in touch with their consumers needs and wants and understand the strategic fit between firm and everchanging marketing environment. Insight is power in marketing, and you ll learn about the many techniques available to researchers who seek to collect and analyse data to inform marketing decisions better. The module offers you the chance to use many of these techniques in a live case setting. Marketing Marketing Strategy & Planning BA (Hons) Marketing BBM_6_MSP Wednesday 11am 3pm Intro to Marketing and Intro to Business Management (or equivalent) Marketing Strategy & Planning allows students to apply prior marketing learning in a commercial setting to develop a marketing strategy. The unit delivers a thorough understanding of marketing strategy and planning. It encourages the development of strategic thinking through a live case study project, in which students will first plan and conduct research to meet the information needs implied, develop and deliver relevant insight, and then create an actionable marketing strategy with which to achieve the objectives established.