Changing role of ICT. May 23, 2008 Tetsuo Karaki Fujitsu Limited

Transcription

1 Changing role of ICT and dindustry's View May 23, 2008 Tetsuo Karaki Fujitsu Limited

2 High Priority for the Companies Green as business priority 1

3 Why it is Top-Priority Because Green is a Value! Commercial value Eco-products, Green services... No compliance, no market Corporate value Eco-funds, Green investments... Amount of CO2 will be converted to money Emission Trading System 2

4 The Role of ICT: Traditionally Tool for Productivity Gain Production Management Efficiency of Logistics Sales Management Accounting Processes 3 3 Copyright All Rights Reserved, 2008 Copyright FUJITSU LIMITED 2008

5 Field Innovation Logistics Sales Manufacturing Procurement Wisdom & know-how of people in business field should lead to creativity and innovation Utilize R&D Recycle 4

6 Changing Role of ICT Tool for Productivity Gain Making the Most of Human Wisdom (including) Tool for Energy Efficiency Gain 5 5 Copyright All Rights Reserved, 2008 Copyright FUJITSU LIMITED 2008

7 ICT Contribution to the Environment Two aspects Lower the Environmental Impact OF ICT Lower the Environmental Impact BY using ICT 6

8 ICT Contributions: Estimation in Japan CO 2 Reduction Japan Million tons 38 Million tons 30 Million tons ICT Contribution CO 2 Emission (source : MIC, Japan) 7

9 ICT Contributions: Estimation in Japan ECommerce Online Shopping % (Individuals) ATM % 0.2% ECommerce (Businesses) Online Transaction % Supply Chain Management 1, % Reuse Market 1, % Digital Content Music, Video etc % Movement of People TV Conference etc % Traffic System ITS % E-Gov E-Application % Energy Mgt. BEMS HEMS % TOTAL 6, % (The unit is 10 thousand tons of CO (source : MIC, Japan) 2, % represents a portion of CO 2 emissions in all emissions in 2005 in Japan) 8

10 Case of FUJITSU : Products To improve the environmental performance of each product Eco-friendly Materials Eco-design World's Best Space allocation Least Power Consumption Corn based plastics Casting of notebook PC 9

11 Case of FUJITSU : Total System Cables CO2 Footprint Energy-saving by Server Integration 10

12 Case of FUJITSU : Application Software Manufacturing not making prototype Environmental load simulation Remote meeting sharing the blueprint Disassembly evaluation Virtual Product Simulator 11 Copyright 2008 FUJITSU LIMITED 11

13 Case of FUJITSU: Estimated ICT Contributions CO 2 Reduction BY ICT Fujitsu Million tons 0.7 Million tons ICT Contribution 7.0 Million tons CO 2 Reduction OF ICT Note: This trial calculation is based on amount of Japanese market of FY

14 GIIC Annual Conference 2008 in Tokyo Date: 25 April 2008 at the World Bank Tokyo Office Theme: The Power of Green In the future of ICT, Is it Part of the Problem or the Solution 13

15 GIIC Acknowledged International Discussions To identify opportunity, best practices and evidence-based policy to make the most of ICTs Methodologies for evaluating CO2 reductions through the use of ICT should be standardized ICT solutions have the potential to be an enabler to reduce a significant part of the remaining 98% Organized a study group to discuss the role of ICT, and estimated the number by ICT use CEOs of leading IT companies agreed on "Green IT Initiative" to achieve goals Improve computer energy efficiency by 50%, & reduce global l CO2 by 54M tons per year 14

16 GIIC Tokyo Conference Agreement GIIC Conference in Tokyo Participants from Business Accenture, Boston Consulting Group, BT, DeNA, Deutsche Telekom, Economist, Fujitsu, Hitachi, Microsoft, Nikkei, NTT, One Communication, SRT (Silkroad Telecom), Telecom Malaysia, Verisign, WIPRO 15

17 GIIC Tokyo Declaration (1) Lower the Environmental Impact OF ICT Lowering electricity consumption of ICT Development of innovative technology Responsible Internet Use To Combat Spam Reduction of ICT traffic waste Lower the Environmental Impact BY using ICT ICT for Measurement and Compliance Sensor technology ICT as Enabler for New Business Practices Added d value for business 16

18 GIIC Tokyo Declaration (2) To Accelerate achieving the goal Exchange of Information More study and analysis Development of a Roadmap Roadmaps that define ICT use as a tool for green Market-based Approach Policies to support and stimulate market-based approach Early Action Needed Cost of delaying action is much higher in the future 17

19 Thank you 18

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