SMART CITY THE CITY OF

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1 SMART CITY THE CITY OF ANDREW J. GINTHER, MAYOR COLUMBUS, OHIO SMART CITY 1

2 Smart City Social Media Campaign About The Smart Cities Challenge seeks to create an innovative, fully-integrated model city that uses data, technology & creativity to shape how people and goods are transported. Columbus wants to be the nation s epicenter for intelligent transportation systems (ITS) research, development, and implementation. As America s Opportunity City, our focus on implementing ITS will not only create opportunities for economic development and job creation for the Columbus Region but also provide ladders of opportunity to our residents to better access jobs, food, services, education, and recreation. Columbus has submitted an application for a $40 million grant to improve our City through five key strategies: Goal Improving access to jobs through increased public transit efforts & autonomous vehicles Building on our strength as a national logistics hub by optimizing the movement and delivery of freight Connecting visitors through real-time event, transit, traffic, and parking tracking Connecting citizens by increasing mobility in challenged neighborhoods Investing in a sustainable transportation plan We re virtually rallying our Smart City partners, community leaders and businesses to show support for this initiative through a collaborative social media effort. How to Participate Use our official hashtags to show decision makers why Columbus is a Smart City. #MoveColumbus #SmartColumbus Engage with Smart City partners by adding this campaign to your content calendar. Share, like and comment to show support and spread the word. Social Media Content We ve created multiple social media posts for the community to share showing support is as easy as copy & paste! Support the campaign by sharing rankings & accolades from our Smart City factsheet. In need of license-free photos of the community? Brandcolumbus.com is a free resource with 100+ photos that can be used for promotional assets and communications.

3 Twitter Smart City Social Media Posts Columbus is 1 of 7 finalists chosen for SmartCity Challenge: /1TY2EnY #MoveColumbus #SmartColumbus #DOTSmartCity.@USDOT Smart City Challenge will redefine the future of transportation for 1 city. Columbus is a finalist! #MoveColumbus #SmartColumbus.@USDOT Smart City Challenge will #MoveColumbus forward through $40mm grant for smart transportation technologies #SmartColumbus Facebook & LinkedIn Columbus has been announced as one of the seven Smart City Challenge finalists. The U.S. Department of Transportation will award $40 million to redefine the future of transportation in one city let s rally together and secure Columbus as that city! #MoveColumbus #SmartColumbus Columbus is a finalist for the $40 million Smart City grant! An initiative seeking to create a model city that uses data, technology & creativity to shape how people and goods are transported, this opportunity will change the future of our community. Let s rally together and #MoveColumbus forward. #SmartColumbus #DOTSmartCity Smart City Fact Sheet Columbus is leading the Midwest, nation, and the world: #1 Opportunity City, Forbes (2014) #1 Fastest growing metro area (2015) #1 Metro for job growth in the Midwest (2015) #1 for Wage Growth in the Nation (2015) #1 among inland & coastal ports in population concentration within a one-day drive (2015) #1 Intelligent Community, Intelligent Communities Forum (2015) #2 Large American City City of the Future fdi Magazine (2015) #3 Best city for Millennials, Money Magazine (2015) #3 Best city for African-American owned small businesses Thumbtack, Inc. (2015) Visit columbusregion.com for recent Columbus news, rankings & accolades.

4 Smart City Partners

5 Smart City Partners

6 Contact US Questions? Campaign ideas? Ready to get more involved? We d love to hear from you! Let s work together and #MoveColumbus forward. Jonathan W. Tolbert IV Digital Strategist City of Columbus JWTolbert@columbus.gov Liz Dickey Marketing Coordinator Columbus Chamber of Commerce LizDickey@columbus.org

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