Social media and healthcare
|
|
|
- Shonda Goodman
- 6 years ago
- Views:
Transcription
1 Social media and healthcare Dr Sirous Panahi Iran University of Medical Sciences Faculty of Health Management and Information Science
2 Agenda The origin and evolution of social media Social media basics The many and varied web 2.0 applications Affordances of social media Understand why social media is important Patients/Physicians/Hospitals use of social media Reasons to use social media: Physicians perspective Challenges of using social media : Physicians perspective Future of social media in healthcare Tips to get started with social media Legal and ethical Issues associated with the use of social media
3 What is social media? Platforms like Facebook and Twitter? Enabling technologies like wikis, blogs, etc..? Marketing communications? Engaging customers? Solving problems? Social media Social Technology Web 2.0 Web 3.0 Enterprise 2.0 Social Computing Social Software?
4 Timeline of web developments (Spivack, 2009)
5 What is social media? Group of internet-based applications that build on the ideological and technological foundations of web 2.0 Depend on mobile and web-based technologies to create highly interactive platforms through which individuals and communities share, co-create, discuss, and modify usergenerated content Social media is an on-line environment created for the purpose of mass collaboration
6 What is social media about? Mutual communication Networking/community building Collaboration User-generated content Knowledge sharing Multimedia oriented Interactivity User friendly
7 Social media example tools Types of social media Social networking sites Blogs Wikis Micro-blogging Photo sharing Podcast/Vodcast/Netcast (Video/Audio sharing) Social bookmarking/tagging (resource sharing) RSS (news feeds) Virtual worlds Collaborative writing/file sharing Live communication/video conferencing tools Social feedback: Example tools Facebook, MySpace, Ning, Google Group, LinkedIn Wordpress, Blogger, tubmler Wikipedia, corporate wikis Twitter, Yammer Flickr, Photobucket YouTube, Vimeo, 12 seconds, Last.fm Del.icio.us, Digg, Citeulike, Zotero, Mendeley, Diigo GoogleReader, RSS Bandit, FeedReader Second Life Dropbox, Google Doc, Box.net, Sharefile Skype, Vivu, oovoo, Evo, Microsoft Live meeting Variety of social rating, ranking, commentary sites
8 But Social media is not actually about the tools!
9 It is about affordances Affordances of Social Technology (Bradley, 2010) characteristics that allow actions to take place Participation Collective Effort Transparency Independence Persistence Emergence
10 Are there more affordances? Empowerment?
11 Social media in healthcare Patients perspective Clinicians perspective Healthcare organisations perspective Medicine 2.0, Healthcare 2.0 Pharmacy 2.0
12 Social media and patients 80% of US people look for health information online 34% (1/3) of US people use social media including YouTube, Facebook and Twitter to Find medical information Research and share their symptoms Post about doctors Post about their health experience Post about treatments, drugs and health plans Access health related consumer reviews of treatments or physicians Join a health forum or community
13 Patients: find support, health info PatientsLikeMe 300,000 members 13
14 Social media and patients Social media affects patients decisions
15 Physicians and Internet (Manhattan Research LLC., 2012b, c)
16 Physicians and portable devices Source: (Manhattan Research LLC., 2012b, c)
17 Physicians Only social networks 170,000 members 270,000 members 300,000 members Over 100,000 members
18 Physicians only social networks 1000,000 members 210,000 members 3.2m members 200,000 members
19 Social media and physicians Source: (Manhattan Research LLC., 2012c) More than 41% listened to podcasts, and 12.9% commented on blogs (Cooper, et al., 2012) (Institute for Health Technology Transformation, 2013)
20 Why physicians use social media? Staying connected with colleagues Reaching out and networking with the wider community Desire for knowledge sharing Engaging in continued medical education Benchmarking practice Personal professional branding Source: (Panahi et al., 2014)
21 Why Participate in Social Media? Professional Medical training Patient education Recruiting/Finding employment & research opportunities Clinical Care Improve support network for patients Enhance MD-patient communication Improve quality and safety Research Collaboration/Crowdsourcing Promote research findings Recruit research study & clinical trial candidates Society Advocacy and public policy
22 Tips for Getting Started: POST Approach People: Objectives: Strategy: Who is your audience? What are their capabilities? Establish a presence, then build an audience What are your goals? Listen vs Talk vs Support vs Collaborate Establish clear goals and build them into your organizations communication & program goals What will be different after you are done? Develop a social media strategy based on your goals Know how/when to post updates, comment on or share information Technology: What social media tools help you achieve your strategic goals? Twitter vs Blog vs Wiki vs Community Know the platform: language, admin panels & privacy settings- Utilize free online training & resources Bernoff The POST Method: A systematic approach to social strategy.
23 Social Media General rule of thumb: Facebook: For people you know (personal) Twitter: For people you would like to know (professional) LinkedIn: For people you work with (professional) Pinterest: For people who like the same things. Academia.edu: For academics (professional)
24 DO NOT IGNORE Legal aspects of using social media
25 Challenges Maintaining confidentiality Lack of active participation Finding time Lack of trust Workplace acceptance and support Information anarchy Other: Professional-personal conflict of interest Risks to reputation Source: Panahi et al., 2014
26 Risks to Participation Reputation (personal or organisational) Maintaining confidentiality Balancing privacy and transparency Malpractice liability Bullying Security e.g Cyber stalking, Identity theft, Copyright infringement, viruses and malwares
27 Top 10 Online Activities That Are Likely to Result In Investigation by Medical Boards 1. Citing misleading information about clinical results 81% 2. Using patient images without consent 79% 3. Misrepresenting credentials 77% 4. Inappropriately contacting patients 77% 5. Implied intoxication 73% 6. Violation of patient confidentiality 65% 7. Discriminatory speech toward patients 60% 8. Using derogatory speech toward patients 46% 9. Depicting alcohol use without intoxication 40% 10. Providing clinical narratives without violating patient confidentiality Source: 16%
28 Social media and healthcare organisations To block or not to block? Monitoring Use policies Source: (Bennett, 2010).
29 Future of social media in healthcare? Mobile apps Convergence of e-health and social media Clear social media strategies and policy Reducing the risk of violating patient privacy Fitting social media into the character of the organisation Democratising healthcare
30 Example well known physicians weblogs Life in the fast lane ( Emcrit ( Kevin MD ( Academic Life in Emergency Medicine (
31 Iranian physicians social networks شبکه اجتماعی پزشکان شبکه اجتماعی فیس طب / شبکه اجتماعی خدمات پزشکی ایران شبکه اجتماعی- علمی دانشجویان علوم پزشکی شبکه پزشکان ایرانی
Coca-Cola Amatil SOCIAL MEDIA POLICY
Coca-Cola Amatil SOCIAL MEDIA POLICY September 2012 Policy: Social Media Policy Approval Date: 17th September 2012 Approved By: Sally Loane Version: 1.2 Amendments: Minor change Previous Version: 1.1 Previous
Overview: What is Social Media?
Environment, Health, Social and Gender Dimensions of Albania s National Strategies Linking the Ostrava Declaration of the European Environment and Health Process to SDGs Agenda2030 Natasha Dokovska Spirovska
GETTING STARTED IN SOCIAL MEDIA. What to Do Before You Join
GETTING STARTED IN SOCIAL MEDIA What to Do Before You Join Conflict of Interest External advisor, Mayo Clinic Center for Social Media No financial links, leadership position with any healthcare or social
Giving New Meaning to the Word Community: Marketing Valencia in the Digital Age
Giving New Meaning to the Word Community: Marketing Valencia in the Digital Age Marketing then. Passive. Marketing now. Social. Social Media Social Media / Social Networks / Web 2.0 The conversations that
Twitter & LinkedIn Getting Started
23 April 2010 Twitter & LinkedIn Getting Started Lance Kissler lkissler@pacificu.edu linkedin.com/in/lkissler twitter.com/someprtips someprtips.wordpress.com A guide for higher education. 119 characters
A Guide to Successful Social Media Marketing
A Guide to Successful Social Media Marketing Advantages & Disadvantages of Social Networking Advantages It s one of the main ways the world works today. It usually is free, and it is always low cost. It
GIRL GUIDES AUSTRALIA (GGA) SOCIAL MEDIA POLICY
ACN 070 581 770 GIRL GUIDES AUSTRALIA (GGA) SOCIAL MEDIA POLICY This policy is to be provided to all employees, adult and youth members, and volunteers of GGA, its member State Girl Guide Organisations
(FIRM NAME) Social Media and Social Networking Policies and Procedures
(FIRM NAME) Social Media and Social Networking Policies and Procedures Today, social media encompasses a broad sweep of online activity, all of which is trackable and traceable. These networks include
Social Networking from 9-5: Unique Legal Challenges Facing Employers
Social Networking from 9-5: Unique Legal Challenges Facing Employers by James E. Fagan and Luisa M. Lopez September 16, 2010 2008 Venable LLP 1 Seminar Overview Tools of the Trade Why employees use social
Social Networking and Librarianship
Social Networking and Librarianship Dr. B. Maharana Reader & Coordinator P. G. Department of Library & Information Science Sambalpur University bulumaharana@gmail.com Web 2.0 in Brief and Benefits User-Centered
COURSE SYLLABUS & OUTLINE
COURSE SYLLABUS & OUTLINE Course Title: Social Media Marketing Course Number: 460.398 Quarter: FALL 2010 Instructor Beverly Macy Phone: 310 500-7139 E-mail: beverlymacy@gmail.com Karl Kasca Phone: 626
Sample Social Media Tactical Plan
Sample Social Media Tactical Plan This plan includes the tactical objectives to be used to accomplish two primary goals of social media: 1. increase unique traffic to X.com and 2. convert anonymous traffic
What is Social Media?
#OKsocialDO Safe and Effective Use of Social Media in Medical Practice John Owens, D.O. Board Certified, Family Medicine/OMT Diplomate, American Osteopathic Board of Family Physicians Family Physician,
SOCIAL MEDIA USE IN PHARMACY
SOCIAL MEDIA USE Harry Zollars, PharmD IPhA Region 7 Director SIUE School of Pharmacy Social Media Manager Pharmacy Manager, Sullivan s Drugs IN PHARMACY REFERENCES: https://ih1.redbubble.net/image.51968538.3519/flat,800x800,070,f.u6.jpg
Are your employees whispering tweet nothings or blogging on the boss? Social Media in the Workplace
Are your employees whispering tweet nothings or blogging on the boss? Social Media in the Workplace Social media: what is it? Web 2.0 applications Facilitate interactive information sharing and collaboration
Digital Marketing Masterclass. Social Media ROI
Digital Marketing Masterclass Social Media ROI The Web is more a social creation than a technical one. I designed it for a social effect - to help people work togetherand not as a technical toy. Tim Berners-Lee
3.1. Breach Use of social media which contravenes Ermha s Social Media Policy, any other Ermha Policy, or the law.
PURPOSE Social media is a highly accessible and scalable publishing tool that brings many benefits as well as some risks. Social media is variously defined as a professional, public and private space,
Social Media: Ethical, Legal and Privacy Issues
Social Media: Ethical, Legal and Privacy Issues, Assistant Professor, Strategic Communication, School of Journalism and Mass Communication Copyright 8/2/2012 Social Media and Public Engagement In the era
Social Media apart, together Gabriela Avram
Social Media apart, together Gabriela Avram Introduction to Digital Media 2017 Social Media p the use of web-based and mobile technologies to turn communication into an interactive dialogue. p "a group
Social Media Policy. Reference: HR th December Induction CD/ Sharepoint/ EDRMS HR Site/ Website
Social Media Policy Reference: Document Type: Status of Document: Policy Final Version: 1.2 Date Approved: 16 th December 2014 Approved By: Publication Date: Review Date Policy Owner Applies to: Document
Enhancing Productivity through Web Technology
Enhancing Productivity through Web Technology A Social Media Study by Ken Eustace Overview Enhancing Productivity through Web Technology 1. Productivity, Web Technology and the Supply Chain 2. Social Networking
Guidelines and Best Practices for Managing Social Media Tools, Both Personal and on Behalf of Barrier Islands Free Medical Clinic
Guidelines and Best Practices for Managing Social Media Tools, Both Personal and on Behalf of Barrier Islands Free Medical Clinic The following guidelines lay out general boundaries and best practices
Online Marketing. Web Site
You ve probably noticed that consumers are increasingly using the internet to research hospitals, medical practices and individual physicians as well as medical conditions and treatments. Establishing
My client is asking about social media. Now what?
My client is asking about social media Now what? My Story Karen Emanuelson 20+ years of marketing experience Owner of Reciprocate LLC, a Marketing Solutions firm Develop and Implement Traditional and
Information Technology for Management
Information Technology for Management Dr. Ebadati Kharazmi University : Social Media Strategies and Metrics Learning Objectives Web 2.0 The Social Web Social Networking Services and Communities Knowledge
Social Media Planning Workbook
Social Media Planning Workbook Janet Fouts janet@janetfouts.om www.janetfouts.com 408.216.7423 What is Social Media? Social Media is a loosely fitting title for a website that engages the user in conversation.
SOCIAL MEDIA FOR SMEs
SOCIAL MEDIA FOR SMEs Glass and Glazing Victorian State Conference Presented By Rajiv Ramachandran SOCIAL MEDIA FOR SMEs Understand & demystify Social Media Identify ways to Gain, Maintain & Retain Customers
Elements of a Successful Marketing Plan Part 1. Inbound Marketing Strategies
Elements of a Successful Marketing Plan Part 1 Inbound Marketing Strategies What is Inbound Marketing? Inbound marketing is when a patient finds your office on their own (through search, social media,
Leveraging Social Media to Build Your Online Brand
Leveraging Social Media to Build California Alumni Association & WayFinders Careers May 14, 2014 5/19/2014 1 Leveraging Social Media to Build AGENDA Understanding Social Media LinkedIn Facebook Twitter
Social Media Policy. Reader Panel (as described within this document) and Document Review Group
Social Media Policy Document Control: Document Author: Helen Cruess Document Owner: Document Review Group Electronic File ame: Social Media Policy dated March 2013 Document Type: Corporate Policy Stakeholder
Please tell us about your scholarly communication practices
Please tell us about your scholarly communication practices This questionnaire is intended to serve as a way to learn more about your professional and research oriented scholarly communication practices.
Social Media. Presented by Robert Butler
Social Media Presented by Robert Butler Robert Butler Moved to Central Texas in 2009 Over 15 years of marketing experience 1989 2009: political parties, non-profit organizations, candidates 1995 2002:
Social Media. Guide for employees
Social Media Guide for employees This guide outlines the standards of behaviour expected from all employees when using social media as part of their job for Royal Mail and also for personal use where it
INSTAGOOGLETWEETFACE? Social Media for Scholarship Engagement
INSTAGOOGLETWEETFACE? Social Media for Scholarship Engagement Session Goals Discuss Social Media Strategies and Best Practices Dialogue to exchange ideas to help position your (organization, institution,
SAP Jam Collaboration, advanced plus edition
June 2017 Cloud Service Specification Sheet SAP Jam Collaboration, advanced plus edition SAP Jam Collaboration delivers collaboration where you work, connecting customers, partners, and colleagues with
Social Media Policy. Approved by Presidents Council on 2/20/2012
Social Media Policy Lamar Institute of Technology Approved by Presidents Council on 2/20/2012 The Social Media Policy describes general guidelines and the approval procedure for employees to create social
سرفصل های دوره دیجیتال مارکتینگ
سرفصل های دوره دیجیتال مارکتینگ Introduction to IT Business and Careers Information Technology (IT) IT Job Roles IT Industry Career Opportunities Technical Concepts and Training Technology Adoption Models
CAN INCREASE YOUR SALES. Chris Appleton WSI Internet Consultant
HOW INTERNET MARKETING CAN INCREASE YOUR SALES Chris Appleton WSI Internet Consultant WHAT THIS PRESENTATION WILL COVER The Digitization of Business Today Local SEO Strategies Using Google Places Managing
Auditing Social Media
Auditing Social Media Felicia Best, Market Development Consultant October 28, 2016 Objectives Gain a better understanding of the social media and the business risks associated with it Understand the impact
SAP Jam Collaboration, advanced plus edition
March 2018 Cloud Service Specification Sheet SAP Jam Collaboration, advanced plus edition SAP Jam Collaboration delivers collaboration where you work, connecting customers, partners, and colleagues with
EMPOWERMENT THROUGH EDUCATION
Social Media Marketing: Building Relationships with Customers Rob Leeds, Julie Fox, Ph,D. & Eric Barrett, The Ohio State University Extension/OARDC EMPOWERMENT THROUGH EDUCATION How To Crawl, Walk, Run
Who is Monica L. O Brien?
Social Pollination Escape the Hype of Social Media and Join the Companies Winning At it. by Monica L. O Brien 2009 - Spaulding House Publishing: Chicago, IL Book summary adapted for educators by Douglas
21st Century Digital Citizen - Opportunities and Challenges
21st Century Digital Citizen - Opportunities and Challenges Sangeet Bhullar Executive Director, WISE KIDS Copyright WISE KIDS 2012. All rights Reserved. Internet and digital technologies are transforming
Social Media Marketing. ACCORD Corporation Bridgette Winicki
Social Media Marketing ACCORD Corporation Bridgette Winicki Outline General Information Getting Started Different Social Media Accounts Benefits of using How to Create an Account for it Getting the Best
Social Media Networking What is all the chirping about and why should you join in with the chorus?
Social Media Networking What is all the chirping about and why should you join in with the chorus? Beginning with the basics: What is a social network exactly? Worry not my friends, becoming a part of
SAP Jam Collaboration, advanced plus edition
June 2018 Cloud Service Specification Sheet SAP Jam Collaboration, advanced plus edition SAP Jam Collaboration delivers collaboration where you work, connecting customers, partners, and colleagues with
The 5 New Messaging Rules
The 5 New Messaging Rules for Community Engagement by Dr. Steven B. Goldman About the Author DR. STEVEN B. GOLDMAN is an internationally recognized expert and consultant in Business Continuity, Crisis
Social Media on the Workplace
Considerations regarding the effect of Social Media on the Workplace Scott F. Singley, Esq. Lindsey S. Wiseman, Esq. October 26, 2011 Overview The term Social Media is too broad and fluid to specifically
Physicians Seminar Denver Medical Society.
www.optimawomenshealthcare.com www.drjerath.com General Information Vandna Jerath, MD, FACOG FACOG - Board-Certified Private practice - 12 years Previously in Westminster/Thornton Recently relocated to
Young Physicians Clear Creek Valley Medical Society.
www.optimawomenshealthcare.com www.drjerath.com General Information Vandna Jerath, MD, FACOG FACOG - Board-Certified Private practice - 12 years Previously in Westminster/Thornton Recently relocated to
Social Media in the Workplace
Social Media in the Workplace AUSTRALIA 1 POLICY STATEMENT William Demant Holding Pacific Region hereafter referred to as The Company recognises that the use of social media is increasingly widespread
How to Build an Online Profile as a Scientist. Antony Williams University of Oregon, April 24 th 2013
How to Build an Online Profile as a Scientist Antony Williams University of Oregon, April 24 th 2013 AltMetrics via Plum Analytics Usage, Citations, Social Media, Etc Detailed Usage Statistics Visibility
Advanced Social Media Marketing for Business
Advanced Social Media Marketing for Business About This Certificate Program Certificate Title: Advanced Social Media Marketing for Business Class Dates and Locations: Virtual, 2/4/2019 5/19/2019 Term /
Social Networking Building Your Brand Using Social Media and Web 2.0
Building Your Brand Using Social Media and Web 2.0 What is Social Networking? Social networking is engaging with people on the Internet who share interests and/or activities. Most social network services
Broad Classification:
SOCIAL MEDIA POLICY Introduction: Social Media offers a promising opportunity to engage in sharing views, obtaining feedbacks, engaging in conversations/discussions with customers, suppliers, investors
De-Mystifying Social Media Marketing for Auto Dealerships
De-Mystifying Social Media Marketing for Auto Dealerships With Christine Rochelle, VP of Operations and Darrah Raneri, Content Writer at PCG Digital Marketing Moderated by Mike Bowers, Executive Editor
How to Implement Effective Controls on a Company-Wide Basis. John B. Moriarty, Jr. Senior Vice-President Law Elan Pharmaceuticals, Inc.
How to Implement Effective Controls on a Company-Wide Basis John B. Moriarty, Jr. Senior Vice-President Law Elan Pharmaceuticals, Inc. How to Implement Effective Controls on a Company- Wide Basis Agenda:
Understanding UCCS Social Media Policy and Expectations
Understanding UCCS Social Media Policy and Expectations Who am I? Joanna Bean, assistant director, University Communications and Media Relations jbean2@uccs.edu x3732 Jeff Foster, associate director, University
READY TO INTERACT: SOCIAL MEDIA USE BY U.S. HOSPITALS AND HEALTH SYSTEMS
READY TO INTERACT: SOCIAL MEDIA USE BY U.S. HOSPITALS AND HEALTH SYSTEMS Prepared for Scottsdale Institute by CSC s Global Institute for Emerging Healthcare Practices SOCIAL MEDIA USE BY U.S. READY TO
DIGITAL MARKETING BASICS SHERRY BONELLI, early bird digital marketing
DIGITAL MARKETING BASICS SHERRY BONELLI, early bird digital marketing Digital Marketing Basics Agenda What is digital marketing? Mobile-friendly website Types of Digital Marketing Online Business Directories/Citations
Hollyfield Primary School Social Media Policy
Hollyfield Primary School Social Media Policy Learning Trust for Excellence Contact Person: Committee: Head Teacher Full Governing Body Date of Approval: 13.5.15 Date Last Amended: 13.5.15 Review Date:
Tips on. Social Media. for Government Agencies
Tips on Social Media for Government Agencies Emily Landis Chief Communications Officer elandis@dor.in.gov Michelle Cain Director of External Communications mcain2@dor.in.gov Indiana Department of Revenue
Policy for Use of Social Media
Policy for Use of Social Media Ref. TP080 Policy for Use of Social Media Page 1 of 13 1 DOCUMENT PROFILE and CONTROL. Purpose of the document:. To help staff understand their responsibilities when using
1/11/2013. Can They Do That? The Social Media Challenge 2013 Compliance & Audit Symposium. Scenario 1: Recruiting for Excellence
Can They Do That? Meta Clow Policy and Information Stewardship Officer University of California, Santa Barbara 1 Scenario 1: Recruiting for Excellence 2 Scenario 2: The University s Environment and Image
Does your organisation use social media applications for internal or external communication or other purposes?
Social media in statistical organisation Yhteenvetoraportti, N=33, Julkaistu: 8.2010 Vertailuryhmä: Kaikki vastaajat Background information Organisation Name of respondent Department Job title E-mail Does
Elanor F. Williams Osher Lifelong Learning Institute April 29, 2013
SOCIAL MEDIA FUNDAMENTALS Elanor F. Williams Osher Lifelong Learning Institute April 29, 2013 Overview Today: What is social media? What are the basic types? What can you do with Facebook, the social
INTERNATIONAL ASSOCIATION OF CHIEFS OF POLICE 2015 SOCIAL MEDIA SURVEY RESULTS
INTERNATIONAL ASSOCIATION OF CHIEFS OF POLICE 2015 SOCIAL MEDIA SURVEY RESULTS In fall 2015 the IACP conducted its sixth annual survey about law enforcement s use of social media. The survey addressed
Making Sense of Social Media Strategies and Tactics for Facebook, Twitter and More
Making Sense of Social Media Strategies and Tactics for Facebook, Twitter and More Peter Muir President Bizucate Inc. 2010 Bizucate Inc. Who am I? Principal of an education, consulting and coaching company
Get started and get better Erwin Taets VIVES Leisure Management Research & Expertise Center
Social Media 2.0 Get started and get better Erwin Taets VIVES Leisure Management Research & Expertise Center VIVES previously known as KATHO new name: VIVES since September 2013 VIVES = you will live in
2014 BTA Social Media Strategy
2014 BTA Social Media Strategy EME Bridgend Tourism Association Ltd 1/1/2014 Contents Bridgend Tourism Social Media Aims... 2 BTA Social Media Platforms... 3 Website:... 3 FaceBook Page:... 3 Twitter...
It can multiply your company s sales, but proper use of social media involves much more than just showing up.
It can multiply your company s sales,but It can multiply your company s sales, but proper use of social media involves much more than just showing up. Changing trends in the use of World Wide Web technology
NORTON SHORES POLICE DEPARTMENT Standard Operating Procedure
Subject NORTON SHORES POLICE DEPARTMENT Standard Operating Procedure Number Use of Social Media 81-03 Effective Date Revised Date Cancels October 28, 2010 Issued by Daniel R. Shaw, Chief of Police I. PURPOSE
Passport to Social Media Marketing. Wednesday, 8:30am August 5, 2009 Midwest Ski Area s Association
Passport to Social Media Marketing Wednesday, 8:30am August 5, 2009 Midwest Ski Area s Association Introducing: Samantha Rufo President, nxtconcepts, Ltd. & the myguidesites.com 12 years ski industry experience
This policy is also accessible on the Equestrian Australia (EA) website:
Social Media Policy Effective from February 2018 Last Review in December 2017 This policy is also accessible on the Equestrian Australia (EA) website: www.equestrian.org.au Reproduction in any form is
The impact of social media on information security and assurance ISACA San Francisco Fall Conference October
The impact of social media on information security and assurance 2012 ISACA San Francisco Fall Conference 15 17 October 2012!@# Social media explosion Facebook LinkedIn Twitter Google Pinterest 950 million
Social Media Toolkit. Luke Williams. Feb Page 1
Social Media Toolkit Luke Williams Feb 2012 Page 1 Table of Contents Introduction to social media... 3 Social media guidelines... 4 Listening online... 5 Twitter... 6 Facebook pages... 7 Blogs... 8 LinkedIn...
Optimizing Your Facebook Fan Page for Profits
Optimizing Your Facebook Fan Page for Profits Presented by Mari Smith 2010 WhitePaperSource Publishing Do NOT distribute Get Ready! What we ll cover Facebook marketing an overview Using your Profile for
TARGETING: YOUR KEY TO IMPROVED RESULTS
Tony Bonina tbonina@columbus.rr.com (614) 296-1694 TARGETING: YOUR KEY TO IMPROVED RESULTS PREPARED FOR THE CHARITABLE ROUNDTABLE June 9, 2017 Target Marketing 101 Channel Sweet Spot Content Audience Target
Internal Audit (IA) for Social Media
Internal Audit (IA) for Discussion Document June 26, 2012 1 http://www.youtube.com/watch?v=0euel3n7fds Contents #Who we Are # Perspective # Benefits and Challenges 2 Our Capabilities in /Collaboration
SAP Jam Collaboration, enterprise edition
Dec 2017 SAP Jam Collaboration, enterprise edition Cloud Service Specification Sheet SAP Jam Collaboration delivers collaboration where you work, connecting customers, partners, and colleagues with information,
Social Media Playbook For Lawn Doctor Franchisees
Social Media Playbook For Lawn Doctor Franchisees Who Cares About Social Media? Consider this: 89% of internet users search online before making a purchase What does Social Media Need to Really Work? Social
How to Enhance your Clinical Value and Brand through Blog Writing
Disclosure 1 Social Media and Physical Therapy Managing outpatient for 17 years 11 clinics in Upstate NY Clinical Liaison with Sales and Marketing Began managing social channels in 2010 with help from
A Marketers Guide to Social Media Marketing
A Marketers Guide to Social Media Marketing Q & A #owurufo Thursday, March 24, 2011 Ohio Wesleyan University, The Woltemade Center #owurufo Top Priorities Introducing: Samantha Rufo President, nxtconcepts,
Your Social Media Passport
Your Social Media Passport Courtney Young Digital it and Social Media Specialist National Council for Community Behavioral Healthcare > www.facebook.com/thenationalcouncil > il > www.thenationalcouncil.org
Social Media and Marketing for Mental Health Professionals
Social Media and Marketing for Mental Health Professionals H O W P S Y C H O L O G I S T S, N O N - P R O F I T S A N D M E N T A L H E A L T H P R O F E S S I O N A L S C A N E F F E C T I V E L Y U S
SAP Jam Collaboration, enterprise edition
March 2018 SAP Jam Collaboration, enterprise edition Cloud Service Specification Sheet SAP Jam Collaboration delivers collaboration where you work, connecting customers, partners, and colleagues with information,
St Philip Neri RC Primary School. Employee Social Media Policy
St Philip Neri RC Primary School Employee Social Media Policy Index The Policy Introduction Aim Definition Scope Responsibilities Personal use of social media at work Employee responsibilities when using
Physician Workforce through 2030:
Physician Workforce through 2030: Social Media for Physician Recruitment By Tony Stajduhar President, Jackson Physician Search Physician Workforce through 2030: Social Media for Physician Recruitment By
B U I L D I N G & M A I N T A I N I N G
PUBLIC REL ATIONS T H E A R T O F R E L A T I O N S H I P B U I L D I N G & M A I N T A I N I N G N S S / P S A P D W 1 6 J U N E 2 0 1 6 WA R S AW WHAT IS IT ALL ABOUT? Public relations is a strategic
SOCIAL MEDIA MARKETING 101
SOCIAL MEDIA MARKETING 101 RYAN NAHAS BUSINESS DEVELOPMENT MANAGER at SPARK MARKETING CONTENTS 1. 2. 3. 4. 5. 6. 7. About Spark Introduction: What exactly is Social Media? Discussion: Why do I need it?
Global Social Media Policy
Effective August 1, 2011 Global Social Media Policy Global Social Media Policy Your Personal Responsibility P&G recognizes that new technologies provide unique opportunities to build our business, listen,
From A to Z: Making Sense of Social Media. Sybil Walker Barnes, CAE ASHP Social Media Strategist
From A to Z: Making Sense of Social Media Sybil Walker Barnes, CAE ASHP Social Media Strategist Presenter Like you, social media strategist Sybil Walker Barnes is always exploring how social media can
Sao Paulo, Brasil. November The State of the Internet in Brazil. Alexander Banks. Managing Director, Latin America
Sao Paulo, Brasil November 2009 The State of the Internet in Brazil Alexander Banks Managing Director, Latin America The US is No Longer the Center of the Online Universe US Internet Population vs. Rest
Social Media Marketing
A Marketing Automation Guide To Social Media Marketing 1 27 January 2010 ActiveConversion.com : Social Media Introduction B2B marketers can target their messages and advertising directly to the audience
Health Communication and Social Networking
Health Communication and Social Networking - or - some random observations from a skeptical blogger with nothing to sell and who thinks a lot about care management Jaan Sidorov, MD MHSA Medical Director,
Did you know that over 65% of companies have successfully hired someone using social media? Even so, using these online and mobile tools for your
Did you know that over 65% of companies have successfully hired someone using social media? Even so, using these online and mobile tools for your clients, students or your own professional development
2009 B2B Social Media Benchmarking Study
2009 B2B Social Media Benchmarking Study Insights for Business-to-Business Companies from Business.com s 2009 Business Social Media Benchmarking Research By Ben Hanna, Ph.D. VP, Marketing R.H. Donnelley
The World of Social Media
The World of Social Media Social media is a conversation online. Look who s talking: Students Customers Donors Volunteers Employees Investors Critics Fans competition... anyone who has internet access
SAMPLE SOCIAL MEDIA POLICY
I. INTRODUCTION SAMPLE SOCIAL MEDIA POLICY The [City/Town] of permits departments to utilize social media sites and social networking sites (collectively social media sites ) to further enhance communications
Cover Slide. Incorporating Social Media and Customer Service: How to Develop a Strategy
VIPdesk Webinar Series April 6, 2010 Cover Slide Incorporating Social Media and Customer Service: How to Develop a Strategy Presented by: Blake Cahill: SVP of Marketing, Visible Technologies Hosted by: