Digital engagement for banks

Transcription

1 Digital engagement for banks

2 We go beyond traditional digital signage... SignStix is the easiest way to deliver engaging content to any digital display or device. It is used by some of the world s leading retail brands and Fortune 500 companies to build innovative digital experiences and attention-grabbing displays. The collaborative, sleek, user-friendly interface, coupled with our minimal hardware approach, ensures you spend less time on setup and management, and more time focusing on hitting your objectives. Customers want seamless phygital experiences that blend physical and digital, and few banks are meeting their demands. Minimising channel conflict will help banks stand out. Accenture Digital Banking Survey, 2016

3 HELPING YOU CREATE BRANCHES OF the future What does the connected customer want from their bank? They want banking services integrated with their connected life. They expect to be able to access banking services at their precise moment of need, regardless of whenever, wherever and however they access them. This is why from city flagships to local villages, physical bank branches have a vital role to play in acheiving a truly seamless, omnichannel experience for today s digitally-savvy customers. SignStix helps banks blur the lines between online and offline banking - and creates innovative, digitally-fuelled physical spaces that exceed the connected customer s need. By improving the customer experience, banks can fully exploit the competitive advantages of a digital world and become an everyday bank that makes the best use of its strategic assets. Transforming the Bank Branch Report, Accenture 2016

4 INTERACTIVE EXPERIENCES & ASSISTed SELLING TOOLS Interactive websites & product selectors Create a digitally-led banking experience by encouraging customers to browse and compare products using interactive kiosks in the branch. Staff tablets Boost knowledge and sales support by arming banking hall staff with tablets loaded with helpful content alleviating customer queries at the first point of contact. Interactive information guides Use interactive displays to answer common queries such as steps to take while travelling abroad, or ordering a replacement debit card. Mortgage & loan calculators Invite customers to browse and compare mortgage or personal loan products, and determine affordability in branch. INTERACTIVE More than one-half of consumers rank interactive screens as the most important in-branch technology Transforming the Bank Branch Report, Accenture 2016

5 Pictured: Interactive event space for Sun & Sand Sports, powered by SignStix 4k VIDEO & interactive media 4K video walls 4K, 8K and beyond: SignStix gives you the power to easily build video walls of any size or orientation. Create vibrant and unforgettable customer experiences to capture attention, drive sales and maximise brand awareness. Augmented reality Integrate augmented reality to amuse and delight customers of all ages. For entertainment or for more serious matters, augmented reality is the perfect way to increase engagement and heighten the physical banking experience into one that is both memorable and valuable. (Coming Soon) Live TV Coming 2017; all SignStix media players will soon be VIDEO able to stream live television for inclusion in your digital WALLS

6 Modern bank branch networks must be innovative, providing highly personalised contact in the context of being digital ambassadors, advisors for complex services and problem solvers. Transforming the Bank Branch Report, Accenture 2016 personalised experiences & proximity marketing Personalised mobile experiences with beacon technology Deliver personalised alerts, marketing campaigns, appointment reminders or offers to customers smartphones using beacon technology - a fine-grained location services technology that uses Bluetooth to directly enhance mobile experiences. Personalised in-store experiences Automatically trigger personalised content to screens, targeting specific customers in branch. Push exclusive offers and promotions based on customer demographics, such as the latest student account perks for those aged

7 dynamic data & campaigns Dynamic data & live information Integrate digital displays with real-time updates such as news, currency exchanges rates, weather and live social media feeds to inform and engaging in-store customers. (Pictured) SignStix Commander SignStix Commander allows branch managers to control content from the convenience of any smart device. Approved users can deploy pre-defined campaigns within seconds, initiate reactive content changeovers across all screens, and update their entire digital signage estate from anywhere; whether they re in the branch or on the move. Promotional campaigns Use ultra-high h quality, eye-catching digital content t to showcase your brand s latest promotional campaigns, including product spotlights, service information and television ads. dynamic

8 window signage Windows Entice new customers to enter branch and increase footfall using digital displays in branch windows. Grab attention from passing foot-traffic by displaying the latest offers and incentives to switch. Transparent displays at bank teller counters Reimagine the physical banking experience with a futuristic, aweinspiring, transparent screen partition in front of cash desks / counters. Rear projection Digital technology that adds a whole new dimension to your advertising - rear projection distributes bright, sharp and incredibly high-resolution images into a pre-defined viewing zone. A lower cost option for large-scale screens, rear projectors are energy-efficient, easily installed and extremely durable.

9 All of these features and more, packed into one centralised platform The cloud-based CMS comprises two parts; our award-winning signage creation and animation tool, Creator, and a signage management and deployment tool called Director. Together, Creator and Director allow you to manage your entire global signage estate from any location. SignStix Creator Developed with usability and simplicity at its core, SignStix Creator allows you to create engaging content, animations and high quality interactive displays. Packed with dozens of easy-to-use tools, creating digital content for your audience has never been more straightforward. SignStix Director Manage, schedule and deploy content in real-time with SignStix Director; Deploy different content to various locations across the globe in just one click, or create seasonal campaigns for deployment on specific days. Easily manage your global signage estate from any location, in addition to gaining an overview of system diagnostics, device status and much more.

10 Media players & applications SignStix 4K Player Our compact SignStix Android Player is easy to configure, minimising the time it takes for you to get up and running and start engaging with customers. The Player has been built as a small solid-state device with only two cables, HDMI and 5V (USB) power. The Player also comprises an Android-based OpenGL graphics engine for high performance animation, so you ll always benefit from impressive results on any display. Windows & Android player apps Our player apps for Windows and Android-based devices allows smartphones, tablets, PCs, tills and other technologies to act as a content delivery mechanism. No hardware needed! Philips embedded signage solution Run signage on a commercial display screen with no additional hardware needed. Thanks to Philips and SignStix s embedded signage solution, you can launch the SignStix player app on the panel itself and begin deploying content in a matter of seconds.

11 CUSTOM DIGITAL EXPERIENCES, bespoke to your project needs Special Ops SignStix Special Ops is a revolutionary approach to building forward-thinking customer experiences. Because the SignStix platform has been built from the ground up by our in-house team of experts and creative pioneers, we re able to cherry-pick parts of our platform that fit your project and quickly develop Feature requests the rest. Many elements of our platform have been built Our agile and efficient approach off the back of client to planning and development requests. So, if you have ultimately results in a faster return on a unique feature request investment for you. or would like visiblity of our development CUSTOMISATION roadmap, please get in touch.

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