Dec 1 st, 2016, Helsinki The Digital Revolution in Mobility Steven Ahlig, Innovative Technologies, Mobility Management, Siemens AG
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1 Dec 1 st, 2016, Helsinki The Digital Revolution in Steven Ahlig, Innovative Technologies, Management, Siemens AG siemens.com/mobility
2 Digitalization is driven by a Mix of new Technologies, new Business Models and new Competitors. Page 2
3 Digitalization in e.g. Automated Metros and Trains. Partially automated Supervised by driver Highly automated Limited driver action Fully automated No supervision by driver Product status Automatic Train Protection Driver Advisory System Automatic train operation Driverless and unattended train operation Series Series Mass Transit Development/Research Mainline Paris Line 1 Oldest metro line in Paris, passengers per day, Siemens technology for automated train operation Page 3
4 Digitalization in e.g. Autonomous Cars and Buses DARPA Challenge for autonomous cars Not a single car makes it through Google s autonomous cars made more than 1.1 million km autonomously (2016: 2.2 million km) Darpa-Challenge: 240km off-road, Mojave desert, Darpa-Urban-Challenge: 96km in cities, Page 4
5 Drones that Monitor Infrastructure Cloud Operation Center, AI-powered Remote Monitoring, Predictive Maintenance Connected Intermodal à MaaS Autonomous Vehicles Page 5
6 Solutions for Connected Intermodal Basis for -as-a-service (Maas) Location-based services Push information for passenger guidance and source of usage data for operators Si Flow Si Intermodal mobility services B2B platform enabling information and transactions before, along and after the journey - and across modes Si Connect Handsfree ticketing On-the-go with BiBo (Be-in/Be-out) and CiBo (Check-in/Be-out) flavors Si JustGo Page 6
7 Passenger experience: Just like an expert travel companion, Si makes travel easy, seamless and comfortable Inform & Plan Book & Pay Travel Manage Travelers Page 7
8 B2B-platform Si Connect provides interfaces and essential functions for intermodal mobility High Level Architecture Si Connect Retail layer Traveler Frontend (e.g. PT App & Website) Customer Care Customer Support Time Tables Journey Planner Revenue Collection Traveler Notification Transport Information Route Planning Transactions Billing Integration layer B2B platform Si Connect Intermodal Services Real-Time Information Schedule Information Services Map Public Transport Routing Journey Transactions Road-Traffic Routing Booking / Reservation Bike / Walk Routing Cancellation Intermodal Routing Mobile Ticketing Plattform Core Invoice Preparation Billing Payment Clearing Partner Management Service Management Traveler Authentication Traveler Notification Analytics Operations & physical layer Page 8
9 Si Connect enables strong positioning in mobility ecosystems Extend your mobility offering Manage mobility ecosystems efficiently Venture into new business models i Business Professional P Chauffeur Service (100 min) Premium parking (5,000 min) Public Transport (limitless) Car Sharing (200 min) 500 /month Student Public Transport (limitless) Bike sharing (200 min) Car Sharing (50 min) 85 /month Multimodal services Scalable basis at reduced cost e.g. packages i Single-mode offering Chaotic mesh Mode-specific ticketing Page 9
10 Si SOB in Switzerland. Scope Easy access to intermodal mobility services: train, transit, shared-modes, skiing and further free-time Hands-free ticketing via smartphone app Best-price option 13 Mio passengers p.a. 125 km rail network in East/Central Switzerland 3 rd largest rail operator in Switzerland Siemens delivers the SOB sales & info platform for multimodal door-to-door routing and handsfree ticketing Page 10
11 Si Connect for Dubai Integrated Platform (DIMP) Scope Integrating 12+ transport operators, RTA-owned as well as others. Scope: 530 Mio passengers p.a. 79 metros, 3000 buses, taxis, trams, ferries, mono rail Dubai, UAE Authentication, Registration Information, Routing Booking, Reservation Payment Billing, Clearing One App covering the entire passenger journey in all its functions, Siemens delivers, operates and maintains DIMP. DIMP fulfils RTA s vision of safe and smooth transport for all & supports its strategic goals of Smart Dubai, Integrated Dubai and People Happiness. Source Image: RTA Dubai Page 11
12 Market Development An Outlook Yesterday Today Tomorrow Point-to-point network Controlled Eco-System Open Marketplace Travelers Travelers Travelers B2B Integration Platform White-Label-Operations Company B2B Integration Platform Service Operator Service Operator Content Provider Service Operator Service Operator Content Provider Service Operator Service Operator Content Provider Enabling MaaS Page 12
13 Steven Ahlig Management, Siemens Page 13
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