The paradigm of the modern port city How to implement a valuable cohabitation

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1 The paradigm of the modern port city How to implement a valuable cohabitation The worldwide network of port cities Le réseau mondial des villes portuaires La red mundial de ciudades portuarias Greta Marini Project Manager, AIVP, Le Havre

2 What is the AIVP? An international network of more than 200 members - Cities and local authorities - Maritime and fluvial port authorities - Economics stakeholders and port related enterprises - Urban and port planners - University and researchers 45 countries represented

3 AIVP : 22 years of international conferences, seminars, studies and guides of good practices

4 13 th World Conference Cities and Ports France Nantes & Saint-Nazaire June 2012

5 An Information Research Department specialized in port city issues all over the world AIVP online : 3 official languages: English, French and Spanish

6 Our thematic approaches can be very divers: the added value of port activities to the city the environmental issues in terms of impacts on the port neighborhoods port city governance port city architecture and urban planning valorization of port heritage innovative transport and logistics systems for the port city new economic initiatives for port cities such as the development of industries and activities in the field of new energies and recycling development of the cruise activity and the industrial tourism in the port city investing in education and communication toward the students and the general public

7 The evolution of the Port development strategy in the last 50 years Economic performance (the 70 s) The arrival of the container

8 The evolution of the Port development strategy in the last 50 years Economic performance (the 70 s) Ecological performance (the 90 s)

9 The evolution of the Port development strategy in the last 50 years Economic performance (the 70 s) Ecological performance (the 90 s) Citizens perfomance (Sydney 2006) AIVP Sydney Charter on Sustainable Development of Port Cities (2006), AAPA Initiative on: Enhancing Public Perceptions of Seaports ( ) Societal Integration of Ports (ESPO Award and People around port Projects ) The social integration of ports plays a much bigger role for the economic performance than expected. Port and citizens must be reconnected! Sustainable development of port cities and this is also the key message of AIVP

12 Port cities first one to be concerned 2008: 4260 Mt 2009: 3760 Mt (-11.7%) 2010: 4040 Mt (+7.4%)

13 How to influence possible port city conflicts by finding solutions for a more complementary and sustainable relationship?

14 Challenge: to optimize the organization of harbor flows through urban fabric Efficient organization of the territory - Having the right spatial scale for your planning Re-determine plans of urban and port movements (flows of persons and cargo) Consider in your planning all modes of transport Innovate and find new technical solutions

15 Port is an structuring element for the whole territory Container Terminal Steinwerder, Hamburg

16 Port is an structuring element for the whole territory Container Terminal Steinwerder, Hamburg

17 Port is an structuring element for the whole territory Container Terminal Steinwerder, Hamburg

18 Port is an structuring element for the whole territory Port Leixoes, Portugal, New acess System, VILPL

19 Port is an structuring element for the whole territory Port Leixoes, Portugal, New acess System, VILPL

20 Port is an structuring element for the whole territory Port Leixoes, Portugal, New acess System, VILPL

21 Determine plans of port movements and develop an urban offer

22 Determine plans of port movements and develop an urban offer

23 Determine plans of port movements and develop an urban offer

maintain a sustainable transport systems and intermodal facilities in the some disused wharves back into working use.

24 Example : London (Report on the Safeguarded Wharves on the Thames, 2005 ) Determine plans of port movements and develop an urban offer - content of the report : measures to protect existing working wharves and to bring The idea is to maintain a sustainable transport systems and intermodal facilities in the some disused wharves back into working use. city in order to reduce the traffic due to classical urban transport systems. Northumberland Wharf Re-use and Recycling Centre

25 Re-determine plans of port movements and develop multimodality METROCARGO terminal Porto di Vado Ligure

26 METROCARGO terminal Porto di Vado Ligure Re-determine plans of port movements and develop multimodality

27 Actual situation station METROCARGO solution station Intemodal point Times : 10/12 hours Costs : terminal operations, manpower, load/unload Times : 40 minutes Costs : automated load/unload METROCARGO terminal Porto di Vado Ligure

28 Consider in your planning all modes of transport

29 Hamburg - FeederBarge Innovate and find new technical solutions

30 Innovate and find new technical solutions

31 Cargoshell Rotterdam Innovate and find new technical solutions

32 Innovate and find new technical solutions Cargoshell Rotterdam

33 Challenge: to make the port more urban Making use of the port symbolism and public spaces like tool for the appropriation by the citizens Invest in public walkways at the port city interface Allow citizens and the visitors the possibility to discover the port activity from a nice and specific place. Make the port visible even though the physical access is not possible (viewpoints, maps, and modern fences)

34 public space and landscape Algeciras, Spain

35 public space and lanscape Durban, South Africa

36 public space and view point La Rochelle, France

37 Paris, France Play with the landscape of industries GREECE Halkis, Athens Lafarge / Heracles

38 Play with the landscape of industries Québéc, Canada

39 Mitigate with architecture A Coruña, Spain

40 modern fences and pedestrian paths Le Havre, France

41 Challenge: to make the port more urban Integrate different functions and develop mixed functions Think about horizontal and vertical blending Make the architectural project be an added value for the whole city Be flexible and develop temporary approaches

42 La Rochelle, France Think about horizontal and vertical blending

43 La Rochelle, France

44 Proximity needs certain conditions Hamburg, Germany

45 Amsterdam, The Netherlands Think about horizontal and vertical blending

46 Hamburg, Germany Be flexible and develop temporary approaches

47 Be aware of the importance of the port-city-citizens dynamic Use the port image as a tool for attractiveness Make use of the Social Media for keeping contact with the population Communicate to the citizens, make them discover the port related activities and educate the young people to be aware of the importance of the port

48 Existing communication initiatives in port cities! Open Day Port (European Maritime Day) Comics and Exhibition related to port activities Port visits by Boat Biking paths in the port

49 Existing communication initiatives in port cities! ART-on-a-BOX and special advertising campaign Porto Lab, intiative of Contship Italia Social networks and Web- TV

52 Educational Port Centre: - Genoa Port Center - Havencentrum Lillo, Anvers - EIC Rotterdam -...

53 Port Centers... more than a communication tool! understanding and the interpretation of port reality presents diversity of the economic spin-offs for the territory and potentialities in terms of employment for younger people vocation of explaining, educating and federating the port community and citizens, including private stakeholders PC have two essential elements: an exhibition and educative activities greatly based on personal experiences (interactive) PC is not only a visitors center with an exhibition, BUT main objectives consist in organizing port excursions/visits, port lectures and other port educational projects with a broad network in the port community (private and public stakeholders), schools and universities.

assure their license to operate gather together isolated communication

54 Port Centers... more than a communication tool! PC offers the Port and its community a visibility on the long term in order to assure their license to operate gather together isolated communication initiatives and to make different stakeholders cooperate PC should be implemented as a real cooperative port city project

The objective is to develop a community program that

55 Port Centers... more than a communication tool! Port Centers need a strong local anchorage point. The objective is to develop a community program that enhances the port legitimacy on the territory and makes social support growing bigger!

56 EIC Port Center - Rotterdam

57 Lillo Port Center - Antwerp

58 Genoa Port Center

59 Port Center Network (PCN) under progress Le Havre, Livorno, Barcelona, Dunkirk, Ghent, Brussels, Ajaccio, Ile of the Reunion

Port Center Network (PCN) Program identify budding projects and take note of the various initiatives with a confirmed pedagogical approach; constitute a data base of information and experiences

60 Port Center Network (PCN) Program identify budding projects and take note of the various initiatives with a confirmed pedagogical approach; constitute a data base of information and experiences enabling it to become a real management tool and decision aid for interested parties; address all the stakeholders (port and urban public and private) to promote the port center concept as a real tool for the concrete implementation of the city port relationship and thus also of the AIVP message; encourage the private and the educational sector ( schools, academic structures...) to work together on didactic and educational programs enabling the local and global challenges of port cities.

61 Thank you

IV JORNADAS DE INNOVACIÓN EN EL CLÚSTER PORTUARIO. Tema: Cargo Community System, key element for port competitiveness Ponente: Christophe REYNAUD

IV JORNADAS DE INNOVACIÓN EN EL CLÚSTER PORTUARIO. Tema: Cargo Community System, key element for port competitiveness Ponente: Christophe REYNAUD Tema: Cargo Community System, key element for port competitiveness AGENDA + WHO WE ARE + THE CARGO COMMUNITY SYSTEM: AP+ + AP+ IMPACT ON ORGANISATIONS + AP+ CONNECTS PORTS WITH THEIR HINTERLAND 1 WHO WE