Sportcal Sponsorship. Product guide

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1 Sportcal Sponsorship Product guide

2 How to use this guide This product guide is here to give you a simple and straightforward overview of the Sportcal Sponsorship product. Our products are all subscription-based. This makes it difficult for our customers to fully appreciate what we can offer them before they subscribe. We have created this document to give you a high-level summary of how the products work and show you some of the great data, analysis and insight that can be accessed. It is also useful for new subscribers who want a simple user guide to follow. Of course, it can only give you the smallest glimpse of what is on offer. For more information you can download our subscription pack via /subscription. Alternatively, call our client services team on +44 (0) Only Sportcal can bring you truly independent global sports market intelligence and data, in more sports than anyone else. Stay ahead of the game with a Sportcal subscription. 2

3 Sportcal Sponsorship overview Sponsorship rights Integrated database providing complete property and company overviews Sponsors Portfolio of sports sponsorship activities by brand Over 15,000 brands listed Latest deals Latest sponsorship deals tracker Over 1,000 deal announcements per year News Sponsorship news Access to all sponsorship market news from Sportcal 3

4 Focus on: Sponsorship rights Sponsorship rights Integrated database providing complete property and company overviews Sponsors Portfolio of sports sponsorship activities by brand Over 15,000 brands listed Latest deals Latest sponsorship deals tracker Over 1,000 deal announcements per year News Sponsorship news Access to all sponsorship market news from Sportcal 4

5 Sponsorship rights Event sponsorship Covering over 5,000 past, current and future events Event owner and organiser with key contact details Distribution agency with key contact details Different types of sponsorship: title, main, supplier, partners Deal data including contract length, estimated value and related notes 5

6 Sponsorship rights Team sponsorship Sponsorship records for thousands of key sports rights holders Team background data and contact details Current and past sponsorship deals Different types of sponsorship: main, shirt, supplier, partners Deal data including contract length, estimated value and relevant notes 6

7 Sponsorship rights Federation sponsorship Sponsorship records for hundreds of sports governing bodies Federation background data and contact details Current and past sponsorship deals Different types of sponsorship: main, shirt, supplier, partners Deal data including contract length, estimated value and relevant notes 7

8 Focus on: Latest deals Sponsorship rights Integrated database providing complete property and company overviews Sponsors Portfolio of sports sponsorship activities by brand Over 15,000 brands listed Latest deals Latest sponsorship deals tracker Over 1,000 deal announcements per year News Sponsorship news Access to all sponsorship market news from Sportcal 8

9 Latest deals Latest sponsorship deals tracker Over 1,000 deal announcements per year Type and category of sponsorship deal: event, team, federation, stadium / main, title, shirt, supplier Type of sport or sports Contract length and estimated values Relevant background notes Links to related company/event and sponsor 9

10 Focus on: Sponsors Sponsorship rights Integrated database providing complete property and company overviews Sponsors Portfolio of sports sponsorship activities by brand Over 15,000 brands listed Latest deals Latest sponsorship deals tracker Over 1,000 deal announcements per year News Sponsorship news Access to all sponsorship market news from Sportcal 10

11 Sponsors Portfolio of sports sponsorship activities by brand Over 15,000 brands listed Full portfolio of major sponsorship activities with deal details Type and category of sponsorship deals Links to in-depth details of each event or organisation Sponsor contact details including key decision-makers Links to sponsorship information on related brands Links to related news articles and press releases 11

12 Focus on: News Sponsorship rights Integrated database providing complete property and company overviews Sponsors Portfolio of sports sponsorship activities by brand Over 15,000 brands listed Latest deals Latest sponsorship deals tracker Over 1,000 deal announcements per year News Sponsorship news Access to all sponsorship market news from Sportcal 12

13 News Sponsorship news Access to all sponsorship market news from Sportcal Historical database of Sportcal sponsorship news stories Links to related properties and companies in news articles Links to related articles 13

14 Find out more Sportcal is the essential resource for anyone in the business of sport. We are the most comprehensive provider of sports market intelligence worldwide. If you need the latest global news, data, insight and analysis covering media, sponsorship, events, bidding and much, much more, then you need a Sportcal subscription. Sportcal will give you and your business a competitive edge, reduce your research time and ultimately make you money. Once you have access to Sportcal you will never want to be without it. Over 95% of our subscribers renew every year. To order your Sportcal subscription simply visit our website at /subscription and complete your details. Alternatively, call our client services team on +44 (0) Stay ahead of the game. 14

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