Goldsmiths Students' Union Advertising Opportunities 2017/18

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1 Website - With an average of 13K unique visitors per month and 30K sessions, the Goldsmiths SU site is the primary hub for all communication. Students use the website to check what s on, buy tickets, join sports clubs and societies, read student blogs and find contacts and advice. Your advert could reach new and current students as they navigate the website during a key point in their introduction to life at Goldsmiths. Website - With an average of 13K unique visitors per month and 30K sessions, the Goldsmiths SU site is the primary hub for all communication. Students use the website to check what s on, buy tickets, join sports clubs and societies, read student blogs and find contacts and advice. Your advert could reach new and current students as they navigate the website during a key point in their introduction to life at Goldsmiths. Website - With an average of 13K unique visitors per month and 30K sessions, the Goldsmiths SU site is the primary hub for all communication. Students use the website to check what s on, buy tickets, join sports clubs and societies, read student blogs and find contacts and advice. Your advert could reach new and current students as they navigate the website during a key point in their introduction to life at Goldsmiths. Goldsmiths Students' Union Advertising Opportunities 2017/18

2 Contents Get In Touch... 3 Introduction... 4 Welcome Fair... 5 Digital Opportunities... 8 On Campus... 10

3 Get In Touch For booking enquiries, please get in touch with our Marketing and Fundraising Coordinator, Joy Stacey. Phone Goldsmiths Students' Union Dixon Road, New Cross, London, SE14 6NW 3

4 Why Work With Us? This pack contains all you need to know about advertising to over 10,000 Goldsmiths students in the heart of South East London. As a campus University, Goldsmiths is a community with a thriving student life, offering exciting opportunities for your company to tap into a new market. Our student demographic is unique, with its varied age range and students' creative personalities. You will be reaching out to students who are engaged, pro-active and are always ahead of the latest trends, with considerable disposable income with which to try new products and experiences. Each September, thousands of new Goldsmiths students arrive on campus to start their university lives and try new things, providing the perfect opportunity for your brand to get in front of them. We also have multiple opportunities throughout the year, in both physical campus spaces, and digitally across our screens, social media and newsletters. We are uniquely placed to get you in front of every Goldsmiths student, and advertising through us means that you will have the endorsement of being one of our trusted partners. Please note that all prices listed within this booket exclude VAT. 4

5 Welcome Fair Our Welcome Week Fair takes place on Wednesday 27th and Thursday 28th September 2017, and is the most important event of Welcome Week, where thousands of new students will be primed for finding out more about Goldsmiths life - and engaging with your brand. Premium Stall 1,200 Prime location spot in the marquee on the College Green for both Fair days, our largest stall size (3 x 3 metres), up to 4 access passes for your team, electricity and wifi. Limited availability. Standard Stall One day Two days A standard sized stall (1.5m x 1.5m) stall in our marquee, with two access passes for your team, electricity and wifi. Charity Stall 400 A two-day standard stall package, offered to organisations with a registered charity number for a cheaper rate. 5

6 Welcome Week Sponsor Our Welcome Week T-Shirts 1,500 Feature your logo on our Welcome Week t-shirts, that will be worn throughout the Welcome period by our staff, Officers, and volunteers - meaning hundreds of t-shirts spread across campus at our busiest time of the year. Sponsor our Canvas Bags We'll be giving out a canvas bag packed full of information about student life, freebies and fun to 2,500 new students. The bag becomes a keepsake that students often hold on to for years to come. Sponsor the bag with your logo on the front 1,800 Flyer packed into every bag 500 Freebie packed into every bag 350 6

7 Welcome Week Welcome Week Booklet 400 Every year we give out a guide to the Students' Union and Goldsmiths life to all of our new students. You can be featured, with a full page, full colour A5 advert, getting your company in front of thousands of new students. Wallplanner 400 Have your advertisement featured on our A2 wallplanner, which we distribute to all new students who are moving into Halls of Residence as part of their welcome pack. 7

8 Digital Advertising Website - goldsmithssu.org With an average of 13,000 unique visitors per month and 30,000 sessions, the Goldsmiths Students' Union website is the primary hub for all communication. Students use the website to check what s on, buy tickets, join sports clubs and societies, read student blogs and find contacts and advice. Your advert could reach new and current students as they navigate the website during a key point in their introduction to life at Goldsmiths. Front page banner advert with a link to your website per month during September (Welcome period) per month per term 8

9 Digital Advertising 8,250+ FACEBOOK FOLLOWERS 6,500+ TWITTER FOLLOWERS Twitter/Instagram/Facebook post with link and image 50 - Local 80 - National With an average weekly reach of over 50,000 on Facebook, 60,000 impressions on Twitter, and over 2,000 impressions on Instagram, our social media platforms are the perfect place to advertise to our engaged students. With an ever growing social media following, each of our three key social channels provide an opportunity to engage with our students and attract a whole new audience... E-newsletter per week Include an advertisement in our E-newsletter, which reaches over 9,000 students per week with student news, events listings and more. Our newsletter currently has a 20% open rate meaning your feature would reach almost 2000 students in one go. 9

10 On Campus Advertising Posters A3 posters x 10 poster boards 150 per week 300 per month Display your posters in our multiple cabinet spaces across campus and in the Students Union building. All of our poster boards are in prime positions, each in high footfall areas, with thousands of students and staff in the areas on campus each week. Please note we do not provide printing, and clients must print and deliver their posters themselves. Screens 90 - Week Month Term Advertise your company, club night or event on our multiple screens throughout the Students Union building. All artwork must be provided by the client and sent through to us in advance of your booking. 10

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