COMPETITIVE DIFFERENTIATION
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1 COMPETITIVE DIFFERENTIATION EDITORIAL RESEARCH DIGITAL MEDIA PRODUCTS enewsletters AND CIRCULATION* Energy Automation (Every other month): 41,605 IIoT: Machines & Equipment (Monthly): 63,600 (Semi-monthly): 39,760 Process & Advanced Control (Monthly): 34,937 IIoT: Operations & IT (Monthly): 72,100 Process & Sensors (Monthly): 35,767 IIoT: Process Control & Automation (Monthly): 46,100 Safety & Cyber Security (Every other month): 43,611 Industrial Networking (Monthly): Approx. 20,000 System Integration (Monthly): 32,769 Information Control (Monthly): 33,578 Whitepaper Connection (Quarterly): 30,813 Machine Control (Semi-monthly): 35,745 New Products for Engineers Showcase (Monthly): 30,356 *Source: Verified Audit Report, December 2015 Database sizes vary due to opt-in/opt-out nature of delivery EDITORIAL enewsletter SPONSORSHIP RATES (NET) LEVEL ONE: $4,995: Skyscraper banner (160x600 pixels), a 100x100 pixel image, 35 words of text, and URL. LEVEL TWO: $3,795: Text ad unit, which includes a 100x100 pixel image, 35 words of text, and URL. LEVEL THREE: $1,765: Text ad unit, which includes a 100x100 pixel image, 35 words of text, and URL. EXCLUSIVE: $6,450: Skyscraper banner (160x600 pixels), and three text ad units, which includes a 100x100 pixel image, 35 words of text, and URL. NEW PRODUCTS FOR ENGINEERS SHOWCASE SPONSORSHIP RATES (NET) MULTI-SPONSOR: $3,525: One product highlight: image (product or logo at 100x100 pixels), 30 words of descriptive ad text, and URL. EXCLUSIVE: $8,230: Six product highlights: each with an image (product or logo at 100x100 pixels), 30 words of descriptive ad text, and URL. Research sponsors benefit from valuable insights into critical trends, hidden needs, and behaviors concerning a specific topic. Topics include: HMI; Motors and VFDs; Career and salary survey; and IIoT. Sponsors receive: Executive summary in PDF, and full set of data tables. Promotions include: print, enewsletter ads, Website landing page, and rotating banners. Expand your investment with program add-ons including 3-5 custom questions, leads, live presentation of data to your team, whitepapers, and Webcasts. $14,995 (NET); add-ons are additional. CUSTOM RESEARCH Control leverages its relationship with qualified engineering professionals and works with content experts to compile state-of-the-art research on trending topics. Talk to your marketing consultant for custom research options. CONTENTSTREAM ContentStream is a cloud-based, content marketing platform that delivers professionally developed, engineercentric content to customers for use on their Websites. Enhance your content portfolio with third-party content from ContentStream and you position your company as a thought leader and an educational resource in the engineering community. Additionally, ContentStream customers receive real-time content analytics, target audience persona maps, enewsletter campaign management, and lead generation capabilities with their subscription. Contact Director of ContentStream Software Patrick Lynch at plynch@cfetechnology.com or to learn more about ContentStream. For pricing and subscription information, visit CONTACTSTREAM CUSTOM eblast Control offers custom eblast opportunities with multiple list segmentations. Talk to your marketing consultant for details. CONTROLENG.COM RATES COST PER MONTH (NET) AD TYPE POSITION AD SIZE (PIXELS) Skyscraper 160x600 $4,410 Leaderboard 728x90 Boom Box 300x250 Search Sponsorship Package - 5 Ad Units & Targeted 160x600 (3), 728x90, 88x31 $5,880 max 2 sponsors Mobile Ad Unit Apps for Engineers 300x50 $3,530 GLOBAL SYSTEM INTEGRATOR DATABASE AND REPORT Automatically obtain leads through this online platform. Ask your marketing consultant for more information. MARKETING TO ENGINEERS CFE Media's Marketing to Engineers program provides B2B marketers with the latest research and information on how to market to engineers effectively. Gain insight into topics such as content marketing, inbound marketing strategies, marketing automation, lead nurturing, effective social media campaigns, and search engine optimization. The Marketing to Engineers program has collected data from more than 4,700 engineers over the course of five research studies; these studies will continue throughout 2017 on trending topics. CFE Media s data provides marketers the ability to effectively and efficiently market their products and content to engineers, allowing their client s message to evolve and expand as the market changes. Support system integrators who specify your products in manufacturing applications. Designed to link end-users with engineering service providers, this database allows SIs to promote their specialties through comprehensive corporate profiles. Grow your business by promoting your system integrator relationships and access valuable market intelligence related to the specific integration needs of Control subscribers based on database criteria. Visit The Marketing to Engineers program includes: Annual Live Event Lunch and Learns Webcasts Resource Site Research DIGITAL REPORT New Products for Engineers is a database that features the most innovative products available for the Control audience. Get your new products in front of the right people by creating a free profile and uploading your products today. Digital Reports are single-topic, multi-sponsored supplements that deploy with the digital editions and are promoted via Web and enewsletter ad inventory. They offer the following features: Cover Position exposure, updated quarterly, targeted blast promotions, lead generation capabilities, and additional promotions throughout Consulting-Specifying Engineer,, and Plant digital media. $14,495 (NET) includes a full-page, four-color ad. Contact your marketing consultant to learn more. WEBCAST SPONSORSHIPS Editorial Webcast Participating Sponsor (RCEP Accredited**): $10,950 (NET) One-minute commercial, leads, exposure throughout Webcast promotion and event. Four sponsors maximum. Full-page print ad promoting Webcast topic: $2,000 (NET). One-on-One Webcast (Non-accredited): $18,000 (NET) One topic, one panelist chosen by sponsor, one sponsor, one-minute commercial. Maximum presentation time is 45 minutes. Custom Sole-Sponsor Webcast (Non-accredited): $25,000 (NET) Up to three speakers chosen by sponsor, two one-minute commercials, up to 90 minutes in length. * All Webcasts are archived for one year. ** RCEP Accredited courses, eligible for certified Professional Development Hours (PDHs). CTL2017_MediaKit_V8_KS.indd 1 NEW PRODUCTS FOR ENGINEERS eguides A multi-media, digital publication combining editorial content with related whitepapers, online content, and links to videos and promoted with banner ads, campaigns and enewsletters. TOPICS INCLUDE areas of coverage on the Control editorial calendar including oil & gas, solar, wind, robotics, cloud, mobile, DCS, wireless, PLCs, cyber security, and control designed to match your areas of interest. $23,985 (NET) for 3 months; includes onetime 1/3 page full-color print ad promoting eguide. VIEW THE INTERACTIVE MEDIA KIT: 8/31/2016 2:31:09 PM
2 2017 Editorial Calendar JANUARY FEBRUARY MARCH APRIL MAY JUNE AD CLOSE: 12/21/16 AD CLOSE: 1/20/17 AD CLOSE: 2/24/17 AD CLOSE: 3/24/17 AD CLOSE: 4/21/17 AD CLOSE: 5/25/17 Value-added and Integrated Programs Executive Voice/ Corporate Profile Fast Start Program Harvey Ad-Q Study White Paper Connection Innovations from the Industry White Paper Connection Editorial Webcasts and Research RESEARCH: Humanmachine interface hardware, software: February survey; April report; June issue. WEBCAST*: Choosing sensors for the application RESEARCH: Motors and drives: April survey; June report; August issue. WEBCAST: IIoT series: OT/IT convergence, collaboration RESEARCH: Career and salary survey WEBCAST*: IIoT series: Edge, cloud, fog computing Control Systems and Strategy: DCS, PACs, PLCs, industrial PCs, CNC, loop control, PID, embedded control, edge computing, ma What controller (PLC, PAC, DCS, IPC, PC-based) fits your application? Multivariable control How does edge computing help? Designing controls: Artificial intelligence for automation DCS replacement: Migration progress Controls for additive manufacturing, 3-D printing Networking and Information: Ethernet, wireless, other networks, I/O modules and systems, HMI, mobility, SCADA, historians, data Ethernet standard update: Time sensitive networking (TSN) Safety instrumented systems hardware and software Acquiring value from Big Data Cybersecurity for networks and IIoT Asset management IT/OT convergence: Information and operations Human-machine interface design advice, software Control Equipment and Energy: Motors, drives, robotics, mechatronics, motion control, energy efficiency, control valves, pumps, po Variable frequency drives (VFD) Motor selection Smart Grid and IIoT Motion control: predictive, adaptive control Robotics safety: What you don't know Importance of sensor, range and accuracy Industry focus, events, integrators, system integration and people Roundtable, Part 1: System Integrator of the Year th Engineers' Choice Awards Industry standards update System integration of mobile controls and monitoring Career survey results: Your next steps Roundtable, Part 2: 2017 System Integrator of the Year winners Special sections, supplements, events Inside Machines and Machine Vision Inside Machines and Embedded Systems Inside Machines and Discrete Sensors Industrial Internet of Things: Trends and Industrial Internet of Things: Trends and For more than 50 industry events, click the events box, upper right, at ARC Industry Forum, Feb. 6-9, Orlando CFE Media Event Marketing to Engineers, April 3, Chicago Automate 2017, April 3-6, Chicago Hannover Messe, April 24-28, Hannover, Germany Offshore Technology Conference & Exhibition, May 1-4, Houston, TX CSIA Executive Conference, May 2-5, Ft. Lauderdale, Fla. Sensors Expo, June 27-29, San Jose, Calif. *Control has met the standards and requirements of the Registered Continuing Education Program. Professional development hour (PDH) credit earned Print, digital edition, online: Control International, Back to Basics, Apps for Engineers, Product Exclusives, and IT Insights, News, Products, A
3 JULY AD CLOSE: 6/22/17 AUGUST AD CLOSE: 7/21/17 SEPTEMBER AD CLOSE: 8/24/17 OCTOBER AD CLOSE: 9/21/17 NOVEMBER AD CLOSE: 10/20/17 DECEMBER AD CLOSE: 11/17/17 Global System Integrator Report AD CLOSE: 11/17/17 White Paper Connection Educating Engineers White Paper Connection System integrator company profiles RESEARCH: IIoT, Industrie 4.0: July survey; September report; November issue. WEBCAST*: IIoT series: Maintenance optimization WEBCAST*: System Integration case studies WEBCAST*: IIoT series: Network integration, cybersecurity WEBCAST*: Motors and drives WEBCAST*: Human-machine interface hardware, software System Integrator of the Year for 2018 chine control, instrumentation, mobile devices, analytical instruments, test and calibration equipment Software: Controller programming efficiency Safety over Ethernet, other networks When to use closed-loop control instead of open loop control? Augmented reality Cybersecurity for SCADA Process sensing: Wireless Software: Cloud computing applications Test equipment for automation Human-machine interface hardware Distributed controls, smart I/O Automation reliability Wireless control, mobility Process control building blocks: Transmitters, valves, flowmeters Simulation System Integrator Giants 2017 acquisition, alarm management, simulation, safety, asset management, cybersecurity, industrial IT, and enterprise-level functions Advice from system integrators sitioners, transmitters, sensors, vision, RFID, power supplies, power protection, power distribution, enclosures, and related components Enclosures for automation, controls Motor efficiency standards Virtualization Motion control: VFD selection Energy efficiency Ensuring sensor reliability Find the right integrator Power quality Robotic integration Leaders Under 40 Roundtable, Part 3: 2017 System Integrator of the Year winners Renewables: Alternative energy: Solar, wind, geothermal Power over Ethernet (PoE) Inside Machines and Embedded Systems Inside Machines and Machine Vision Inside Machines and Discrete Sensors Industrial Internet of Things: Trends and Industrial Internet of Things: Trends and Pack Expo and Healthcare Packaging Expo, Sept , Las Vegas SPS IPC Drives 2017, Nov , Nuremberg, Germany n completion of the Webcast will be reported to RCEP at RCEP.net. Custom webcasts, also available, offer a certificate of completion. pplications, Digital Edition Exclusives, Ask Control, Newsletters, Events
4 2017 Print Ad Rates & Mechanical Requirements Control connects the global industrial engineering audience through coverage of and education about automation, control, and instrumentation technologies in a regionally focused, actionable manner through online and print media and in-person events. Established in 1954, Control provides information for automation engineers who design, implement, maintain, and manage control, automation, and instrumentation systems, components, and equipment to do their jobs better. This active and engaged audience regularly accesses premium content from Control due to comprehensive coverage of automation technologies and applications across the following process and discrete industries: Process Refining Chemical Petrochemical Pulp & Paper Electric Utilities & Wastewater Metals & Mining PRINT RATES (NET)* Hybrid Pharmaceuticals Food & Beverage Semiconductor Paper Products Discrete Automotive Aerospace Appliances Electrical/Electronics OEM Production Machinery FOUR-COLOR ADS 1X 6X 12X Full Page Spread $16,600 $15,300 $13,600 Full Page $10,200 $9,350 $8,500 2/3 Page $7,650 $7,200 $6,800 1/2 Island $7,500 $6,800 $6,500 1/2 Page Horizontal Spread $7,200 $6,800 $6,400 1/3 Page Horizontal Spread $6,500 $6,000 $5,500 1/2 Page $6,500 $6,000 $5,600 1/3 Page $4,500 $3,900 $3,300 1/4 Page $3,500 $3,400 $3,000 *All rates subject to change based on publisher's discretion. PRINT AD SIZES TRIM SIZE: 7-7/8" X 10-1/2" PRINTED WEB OFFSET BINDING: PERFECT BINDING RUN OF BOOK (WIDTH X DEPTH) NON-BLEED BLEED Spread (gutter bleed) 15" x 10" 16-1/4" x 10-3/4" Page 7" x 10" 8-1/8" x 10-3/4" 2/3 Page Vertical 4-1/2" x 10" 5-1/8" x 10-3/4" 1/2 Island 4-1/2" x 7-1/2" 5-1/8" x 8-1/8" 1/2 Page Horizontal Spread 15" x 4-5/8" 16-1/4" x 5-1/4" 1/3 Page Horizontal Spread 15" x 3-1/2" 16-1/4" x 4-1/4" 1/2 Vertical 3-3/8" x 10" 3-7/8" x 10-3/4" 1/2 Horizontal 7" x 4-5/8" 8-1/8" x 5-1/4" 1/3 Square 4-1/2" x 4-5/8" 5-1/8" x 5-1/4" 1/3 Vertical 2-1/8" x 10" 2-3/4" x 10-3/4" 1/4 Square 3-3/8" x 4-5/8" 4" x 5-1/4" Bleed ads: Keep all essential material 1/4" from all trim edges. MEDIA SHOWCASE FOR ENGINEERS Showcase your new products, literature, apps, videos, case studies, whitepapers, events and educational opportunities. Design Specs and Pricing: Full Page: 6.7" x 8.5" at $5,000 (NET) 1/6 Page: 2.125" x 4.125" $995 (NET) GLOBAL SYSTEM INTEGRATOR REPORT (NET) The printed report is published every December as a special supplement to Control and Plant magazines, totalling a circulation of over 126,000 subscribers.* Full Page $8,000 2/3 Page $6,000 1/2 Island $6,000 1/2 Page $5,000 1/3 Page $3,000 1/4 Page $2,500 *Source: Verifi ed Audit Report, December 2015 CLASSIFIED (NET) Full Page $5,950 2/3 Page $4,250 1/2 Page $3,400 1/3 Page $2,550 1/4 Page $1,300 Per Inch $250 *TO VIEW GROSS PRINT RATES VISIT MAGAZINE CIRCULATION: Control reaches 81,218 print and digital magazine subscribers consisting of automation, control, and instrumentation buyers who specify an average of 10 product categories. Further, 56,229 are engineering subscribers, and 64,768 are machine builders.* TOTAL SUBSCRIBERS: 139,565 Control reaches an unduplicated total of 139,565 subscribers through the magazine and monthly enewsletters.* TOTAL AUDIENCE REACH: 729,601 Control has an average total audience reach of 729,601 through its eguides, enewsletters, print and digital magazine, social media, Webcasts, and Website.* *Source: Verifi ed Audit Report, December 2015 The Control audience is 100% third-party audited. For the most current Verified Audit report go to: COVER AD OPPORTUNITIES Cover Bug: Bisect a 3.4" box diagonally, the space at bottom right is your design area with bleed. Final design: high-resolution CMYK, PDF or TIF at 300 dpi. Bellyband: Final Size: 17 1/4" x 5" Contact Production Manager for PDF template for all image, bleed, and overlap specs. SPECIAL POSITIONS / COVER POSITIONS Add 10% premium to four-color rate. Note: Publisher reserves the right to select ad locations unless advertiser pays for preferred positions. No additional charge for bleed. (Covers and special positions cannot be cancelled.) TERMS 15% agency commissionable. Net 30 days. Agency commission disallowed after 30 days from date of invoice. PUBLISHER S COPY PROTECTION CLAUSE Advertiser and advertising agency assume liability for all content (including text, representation, and illustrations) of advertisements printed and also assume responsibility for any claims arising thereof against the publisher. The publisher reserves the right to reject any advertising that he feels is not in keeping with publication s standards. All copy subject to publisher s approval. JOINT LIABILITY Publisher reserves right to hold advertiser and/or its advertising agency jointly and severely liable for all monies that are due and payable to the publisher. PRINT AD CANCELLATION POLICY CFE Media must receive cancellation in writing 30 days prior to the ad close date as listed on the editorial calendar. If the cancellation is not received by that time, the client s ad will run as scheduled and payment must be submitted. UPLOAD YOUR X1A PDF FORMATTED PRINT AD MATERIALS TO:
5 COMPETITIVE DIFFERENTIATION EDITORIAL RESEARCH DIGITAL MEDIA PRODUCTS enewsletters AND CIRCULATION* Energy Automation (Every other month): 41,605 IIoT: Machines & Equipment (Monthly): 63,600 (Semi-monthly): 39,760 Process & Advanced Control (Monthly): 34,937 IIoT: Operations & IT (Monthly): 72,100 Process & Sensors (Monthly): 35,767 IIoT: Process Control & Automation (Monthly): 46,100 Safety & Cyber Security (Every other month): 43,611 Industrial Networking (Monthly): Approx. 20,000 System Integration (Monthly): 32,769 Information Control (Monthly): 33,578 Whitepaper Connection (Quarterly): 30,813 Machine Control (Semi-monthly): 35,745 New Products for Engineers Showcase (Monthly): 30,356 *Source: Verified Audit Report, December 2015 Database sizes vary due to opt-in/opt-out nature of delivery EDITORIAL enewsletter SPONSORSHIP RATES (NET) LEVEL ONE: $4,995: Skyscraper banner (160x600 pixels), a 100x100 pixel image, 35 words of text, and URL. LEVEL TWO: $3,795: Text ad unit, which includes a 100x100 pixel image, 35 words of text, and URL. LEVEL THREE: $1,765: Text ad unit, which includes a 100x100 pixel image, 35 words of text, and URL. EXCLUSIVE: $6,450: Skyscraper banner (160x600 pixels), and three text ad units, which includes a 100x100 pixel image, 35 words of text, and URL. NEW PRODUCTS FOR ENGINEERS SHOWCASE SPONSORSHIP RATES (NET) MULTI-SPONSOR: $3,525: One product highlight: image (product or logo at 100x100 pixels), 30 words of descriptive ad text, and URL. EXCLUSIVE: $8,230: Six product highlights: each with an image (product or logo at 100x100 pixels), 30 words of descriptive ad text, and URL. Research sponsors benefit from valuable insights into critical trends, hidden needs, and behaviors concerning a specific topic. Topics include: HMI; Motors and VFDs; Career and salary survey; and IIoT. Sponsors receive: Executive summary in PDF, and full set of data tables. Promotions include: print, enewsletter ads, Website landing page, and rotating banners. Expand your investment with program add-ons including 3-5 custom questions, leads, live presentation of data to your team, whitepapers, and Webcasts. $14,995 (NET); add-ons are additional. CUSTOM RESEARCH Control leverages its relationship with qualified engineering professionals and works with content experts to compile state-of-the-art research on trending topics. Talk to your marketing consultant for custom research options. CONTENTSTREAM ContentStream is a cloud-based, content marketing platform that delivers professionally developed, engineercentric content to customers for use on their Websites. Enhance your content portfolio with third-party content from ContentStream and you position your company as a thought leader and an educational resource in the engineering community. Additionally, ContentStream customers receive real-time content analytics, target audience persona maps, enewsletter campaign management, and lead generation capabilities with their subscription. Contact Director of ContentStream Software Patrick Lynch at plynch@cfetechnology.com or to learn more about ContentStream. For pricing and subscription information, visit CONTACTSTREAM CUSTOM eblast Control offers custom eblast opportunities with multiple list segmentations. Talk to your marketing consultant for details. CONTROLENG.COM RATES COST PER MONTH (NET) AD TYPE POSITION AD SIZE (PIXELS) Skyscraper 160x600 $4,410 Leaderboard 728x90 Boom Box 300x250 Search Sponsorship Package - 5 Ad Units & Targeted 160x600 (3), 728x90, 88x31 $5,880 max 2 sponsors Mobile Ad Unit Apps for Engineers 300x50 $3,530 GLOBAL SYSTEM INTEGRATOR DATABASE AND REPORT Automatically obtain leads through this online platform. Ask your marketing consultant for more information. MARKETING TO ENGINEERS CFE Media's Marketing to Engineers program provides B2B marketers with the latest research and information on how to market to engineers effectively. Gain insight into topics such as content marketing, inbound marketing strategies, marketing automation, lead nurturing, effective social media campaigns, and search engine optimization. The Marketing to Engineers program has collected data from more than 4,700 engineers over the course of five research studies; these studies will continue throughout 2017 on trending topics. CFE Media s data provides marketers the ability to effectively and efficiently market their products and content to engineers, allowing their client s message to evolve and expand as the market changes. Support system integrators who specify your products in manufacturing applications. Designed to link end-users with engineering service providers, this database allows SIs to promote their specialties through comprehensive corporate profiles. Grow your business by promoting your system integrator relationships and access valuable market intelligence related to the specific integration needs of Control subscribers based on database criteria. Visit The Marketing to Engineers program includes: Annual Live Event Lunch and Learns Webcasts Resource Site Research DIGITAL REPORT New Products for Engineers is a database that features the most innovative products available for the Control audience. Get your new products in front of the right people by creating a free profile and uploading your products today. Digital Reports are single-topic, multi-sponsored supplements that deploy with the digital editions and are promoted via Web and enewsletter ad inventory. They offer the following features: Cover Position exposure, updated quarterly, targeted blast promotions, lead generation capabilities, and additional promotions throughout Consulting-Specifying Engineer,, and Plant digital media. $14,495 (NET) includes a full-page, four-color ad. Contact your marketing consultant to learn more. WEBCAST SPONSORSHIPS Editorial Webcast Participating Sponsor (RCEP Accredited**): $10,950 (NET) One-minute commercial, leads, exposure throughout Webcast promotion and event. Four sponsors maximum. Full-page print ad promoting Webcast topic: $2,000 (NET). One-on-One Webcast (Non-accredited): $18,000 (NET) One topic, one panelist chosen by sponsor, one sponsor, one-minute commercial. Maximum presentation time is 45 minutes. Custom Sole-Sponsor Webcast (Non-accredited): $25,000 (NET) Up to three speakers chosen by sponsor, two one-minute commercials, up to 90 minutes in length. * All Webcasts are archived for one year. ** RCEP Accredited courses, eligible for certified Professional Development Hours (PDHs). CTL2017_MediaKit_V8_KS.indd 1 NEW PRODUCTS FOR ENGINEERS eguides A multi-media, digital publication combining editorial content with related whitepapers, online content, and links to videos and promoted with banner ads, campaigns and enewsletters. TOPICS INCLUDE areas of coverage on the Control editorial calendar including oil & gas, solar, wind, robotics, cloud, mobile, DCS, wireless, PLCs, cyber security, and control designed to match your areas of interest. $23,985 (NET) for 3 months; includes onetime 1/3 page full-color print ad promoting eguide. VIEW THE INTERACTIVE MEDIA KIT: 8/31/2016 2:31:09 PM
6 COMPETITIVE DIFFERENTIATION EDITORIAL RESEARCH DIGITAL MEDIA PRODUCTS enewsletters AND CIRCULATION* Energy Automation (Every other month): 41,605 IIoT: Machines & Equipment (Monthly): 63,600 (Semi-monthly): 39,760 Process & Advanced Control (Monthly): 34,937 IIoT: Operations & IT (Monthly): 72,100 Process & Sensors (Monthly): 35,767 IIoT: Process Control & Automation (Monthly): 46,100 Safety & Cyber Security (Every other month): 43,611 Industrial Networking (Monthly): Approx. 20,000 System Integration (Monthly): 32,769 Information Control (Monthly): 33,578 Whitepaper Connection (Quarterly): 30,813 Machine Control (Semi-monthly): 35,745 New Products for Engineers Showcase (Monthly): 30,356 *Source: Verified Audit Report, December 2015 Database sizes vary due to opt-in/opt-out nature of delivery EDITORIAL enewsletter SPONSORSHIP RATES (NET) LEVEL ONE: $4,995: Skyscraper banner (160x600 pixels), a 100x100 pixel image, 35 words of text, and URL. LEVEL TWO: $3,795: Text ad unit, which includes a 100x100 pixel image, 35 words of text, and URL. LEVEL THREE: $1,765: Text ad unit, which includes a 100x100 pixel image, 35 words of text, and URL. EXCLUSIVE: $6,450: Skyscraper banner (160x600 pixels), and three text ad units, which includes a 100x100 pixel image, 35 words of text, and URL. NEW PRODUCTS FOR ENGINEERS SHOWCASE SPONSORSHIP RATES (NET) MULTI-SPONSOR: $3,525: One product highlight: image (product or logo at 100x100 pixels), 30 words of descriptive ad text, and URL. EXCLUSIVE: $8,230: Six product highlights: each with an image (product or logo at 100x100 pixels), 30 words of descriptive ad text, and URL. Research sponsors benefit from valuable insights into critical trends, hidden needs, and behaviors concerning a specific topic. Topics include: HMI; Motors and VFDs; Career and salary survey; and IIoT. Sponsors receive: Executive summary in PDF, and full set of data tables. Promotions include: print, enewsletter ads, Website landing page, and rotating banners. Expand your investment with program add-ons including 3-5 custom questions, leads, live presentation of data to your team, whitepapers, and Webcasts. $14,995 (NET); add-ons are additional. CUSTOM RESEARCH Control leverages its relationship with qualified engineering professionals and works with content experts to compile state-of-the-art research on trending topics. Talk to your marketing consultant for custom research options. CONTENTSTREAM ContentStream is a cloud-based, content marketing platform that delivers professionally developed, engineercentric content to customers for use on their Websites. Enhance your content portfolio with third-party content from ContentStream and you position your company as a thought leader and an educational resource in the engineering community. Additionally, ContentStream customers receive real-time content analytics, target audience persona maps, enewsletter campaign management, and lead generation capabilities with their subscription. Contact Director of ContentStream Software Patrick Lynch at plynch@cfetechnology.com or to learn more about ContentStream. For pricing and subscription information, visit CONTACTSTREAM CUSTOM eblast Control offers custom eblast opportunities with multiple list segmentations. Talk to your marketing consultant for details. CONTROLENG.COM RATES COST PER MONTH (NET) AD TYPE POSITION AD SIZE (PIXELS) Skyscraper 160x600 $4,410 Leaderboard 728x90 Boom Box 300x250 Search Sponsorship Package - 5 Ad Units & Targeted 160x600 (3), 728x90, 88x31 $5,880 max 2 sponsors Mobile Ad Unit Apps for Engineers 300x50 $3,530 GLOBAL SYSTEM INTEGRATOR DATABASE AND REPORT Automatically obtain leads through this online platform. Ask your marketing consultant for more information. MARKETING TO ENGINEERS CFE Media's Marketing to Engineers program provides B2B marketers with the latest research and information on how to market to engineers effectively. Gain insight into topics such as content marketing, inbound marketing strategies, marketing automation, lead nurturing, effective social media campaigns, and search engine optimization. The Marketing to Engineers program has collected data from more than 4,700 engineers over the course of five research studies; these studies will continue throughout 2017 on trending topics. CFE Media s data provides marketers the ability to effectively and efficiently market their products and content to engineers, allowing their client s message to evolve and expand as the market changes. Support system integrators who specify your products in manufacturing applications. Designed to link end-users with engineering service providers, this database allows SIs to promote their specialties through comprehensive corporate profiles. Grow your business by promoting your system integrator relationships and access valuable market intelligence related to the specific integration needs of Control subscribers based on database criteria. Visit The Marketing to Engineers program includes: Annual Live Event Lunch and Learns Webcasts Resource Site Research DIGITAL REPORT New Products for Engineers is a database that features the most innovative products available for the Control audience. Get your new products in front of the right people by creating a free profile and uploading your products today. Digital Reports are single-topic, multi-sponsored supplements that deploy with the digital editions and are promoted via Web and enewsletter ad inventory. They offer the following features: Cover Position exposure, updated quarterly, targeted blast promotions, lead generation capabilities, and additional promotions throughout Consulting-Specifying Engineer,, and Plant digital media. $14,495 (NET) includes a full-page, four-color ad. Contact your marketing consultant to learn more. WEBCAST SPONSORSHIPS Editorial Webcast Participating Sponsor (RCEP Accredited**): $10,950 (NET) One-minute commercial, leads, exposure throughout Webcast promotion and event. Four sponsors maximum. Full-page print ad promoting Webcast topic: $2,000 (NET). One-on-One Webcast (Non-accredited): $18,000 (NET) One topic, one panelist chosen by sponsor, one sponsor, one-minute commercial. Maximum presentation time is 45 minutes. Custom Sole-Sponsor Webcast (Non-accredited): $25,000 (NET) Up to three speakers chosen by sponsor, two one-minute commercials, up to 90 minutes in length. * All Webcasts are archived for one year. ** RCEP Accredited courses, eligible for certified Professional Development Hours (PDHs). CTL2017_MediaKit_V8_KS.indd 1 NEW PRODUCTS FOR ENGINEERS eguides A multi-media, digital publication combining editorial content with related whitepapers, online content, and links to videos and promoted with banner ads, campaigns and enewsletters. TOPICS INCLUDE areas of coverage on the Control editorial calendar including oil & gas, solar, wind, robotics, cloud, mobile, DCS, wireless, PLCs, cyber security, and control designed to match your areas of interest. $23,985 (NET) for 3 months; includes onetime 1/3 page full-color print ad promoting eguide. VIEW THE INTERACTIVE MEDIA KIT: 8/31/2016 2:31:09 PM
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