print video video enews mobile online buyers guide webinars online research contests print print digital editions buyers contests print mobile

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1 CELEBRATING OUR NEXT DECADE OF SERVING QUEBEC The only non-partisan French-language publication that engages Quebec s entire professional electrical market in print, online and with a suite of eproducts. contests print video mobile content marketing print online printing services online contests print Integrated marketing solutions that include PRINT, newsletters, eblasts, social media, webinars, video production & marketing, sponsored content and more! digital editions buyers online guide canadian electrical awards webinars enews printing services custom media research social media research print connectsenews emagazines buyers guide custom media content marketing mobile canadian research mobile digital editions electrical print mobile buyers guide awards social media printing services video buyers guide mobile digital editions emagazines Media kit 2018

2 READER ENGAGEMENT The independent voice serving Quebec s Electrical Contractors, Electrical Maintenance Professionals, Distributors, Manufacturers and their Agents, and Associated Twitter account Print editions yearly Magazine subscribers OUR ELECTRICAL AND ENERGY PUBLICATIONS CASL-compliant enews subscribers L industrie électrique magazine For over 10 years, L industrie Électrique has been the only non-association, nonpartisan information resource for the Quebec electrical market, with the best selection of marketing options available. LE reaches contractors, electrical maintenance & engineering professionals, utilities, consulting engineers, distributors, and associated disciplines, providing them with the information on new techniques and technologies they need to work smarter, safer and more profitably. 4 Print Editions 8,200 subscribers Bi-weekly enewsletters 4,100 CASL-compliant subscribers Electrical Business magazine Electrical Business provides you with by far the greatest total reach into Canada s electrical industry. EB reaches contractors, electrical maintenance & engineering professionals, utilities, consulting engineers, distributors, and associated disciplines, providing them with the information on new techniques and technologies they need to work smarter, safer and more profitably. 10 Print Editions 20,451 subscribers 5 enewsletters per month 14,100 CASL-compliant subscribers Distribution & Supply magazine distribution-supply D&S, the only truly independent magazine voice for Canada s electrical distribution channel, is an annual publication designed to address the information needs of this important market segment. Annual Print Edition 6200 readers Energy Manager Canada Energy Manager is Canada s only dedicated resource for the evolving energy management professional. EM reaches property managers, building managers, facility managers and operations managers across industrial, commercial and institutional sectors, providing them with the information on technologies, products, systems and best practices they need to manage their facilities more intelligently and energy efficiently. Bi-weekly enewsletters 15,700 CASL-compliant subscribers We are part of Annex Business Media, Canada s largest business-to-business media company, with over 65 B2B brands reaching a wide variety of audiences through print, web, enews, events, video, social media and more. 2 Media kit

3 FROM PRINT & DIGITAL TO CUSTOM MEDIA...WE DO IT ALL! We are the ONLY publisher that can deliver Canada s electrical community with truly integrated media programs. No other B2B media outlet in Canada offers you the equivalent breadth of solutions for reaching customers through very wellrespected brands across all media print, online, e-products, webinars, video, etc. in BOTH official languages. We work passionately to ensure you have all the tools you need to make your marketing initiatives successful! Canadian Electrical Awards BlueBook Buyers Guide In print and online, the BlueBook is a dedicated source guide that cuts through internet clutter. LUMEN MANAGER Bi-annual ebook focused on new lighting and controls technologies. Reaches 30,000+ Electrical Business and Energy Manager subscribers Relaunched in 2017, the Canadian Electrical Awards recognize notable installations and electrical safety excellence. Sponsorship provides you with a unique branding opportunity Website The French online resource for Quebec s electrical market. Bi-Weekly enewsletters Reaching 4100 CASL-compliant subscribers. Digital Editions They boast live links for URLs and addresses. Able to embed rich media, too. PRINT EDITION 8,200 CIRCULATION 4 TIMES A YEAR Custom eblasts Take advantage of our CASLcompliant subscriber list. Video Production & Promotion Need a corporate video? We provide turnkey service, from storyboarding and filming to editing and promotion. Creative Services Our Art Directors and Designers can help you create your next custompublishing project. Sponsored Content We can help you promote your sponsored content in print, online and through custom eblasts ask us how. Custom Print We own our own presses, too. Talk to us about your custom publishing needs. 3 Media kit

4 2017 EDITORIAL CALENDAR vol. 11 L industrie électrique, embarking on our next decade of serving Quebec L industrie électrique is entering its 11th year of serving Quebec s distinct electrical industry. As the only non-partisan publication in the province, our interests go beyond the interests of a single group, making us the most inclusive community in the Quebec. Quebec s electrical industry has always been a community of new technology and methodologies, and entrepreneurship, and we try to highlight these virtues in every issue. Besides four (4) print editions, L industrie électrique has its own full French website, Twitter account and bi-weekly newsletter. Like our sister publication, Electrical Business Magazine, our goal is to keep abreast of industry news and information, particularly that which represents better ways of doing business, to help our readers work safely and more efficiently, and run their businesses more profitably. With the most comprehensive suite of digital products in the market, L industrie électrique is the only way to reach the Quebec electrical market with an integrated print and digital marketing strategy! Using an integrated marketing campaign is the most effective strategy because it can combine the positive aspects of traditional and digital advertising to get the best results. These campaigns perform better because no individual campaign, whether traditional or digital, could reach as many customers, serve as many interests and fulfill as many marketing goals. ISSUE DEADLINES CONTENT JANUARY/FEBRUARY Ad Close: January 12 Ad Material Due: January 19 Alternative Energy Canadian Electrical Awards APRIL/MAY JULY/AUGUST Ad Close: April 4 Ad Material Due: April 11 Ad Close: July 5 Ad Material Due: July 12 Work Trucks Lighting Test & Measurement Heat and Fans Editor Anthony Capkun LEredaction@annexweb.com (905) cell (416) desk OCTOBER/NOVEMBER Ad Close: October 22 Ad Material Due Date: October 29 Lighting Fire & Life Safety * Subject to change without notice 4 Media kit

5 PRINT AD SPECS, MECHANICALS AD SIZE DIMENSIONS 1x 4x 10x 20x Full page (trim) 9 x 12 9 x 12 $3,380 $3,220 $2,935 $2,690 Full page (bleed) 9.25 x /4 x 12 1/4 Island page x /8 x 7 7/8 $2,665 $2,535 $2,310 $2,080 1/2 page vertical x /8 x 11 $2,290 $2,160 $1,970 $1,810 Island page x Live Area: 8 x 11 Trim: 9 x 12 Bleed: add.125 1/2 page ver x 11 1/2 page horizontal 8 x x 5 3/8 1/3 page vertical x /8 x 11 $1,630 $1,530 $1,400 $1,285 1/3 page horizontal 8 x x 3 1/2 1/4 page vertical x /8 x 5 3/8 $1,305 $1,210 $1,100 $1,010 1/4 page horizontal 8 x x 2 5/8 1/6 page vertical x /8 x 5 3/8 $915 $860 $770 $730 1/2 page hor 8 x /3 page ver x 11 Large or small, we are certain we have the right advertising and promotion solution for you. Our advertisers are our partners, and your success is our success. We look forward to working with you. Account Manager Jacquie Rankin jrankin@annexweb.com (416) desk (647) cell 1/3 page hor 8 x 3.5 1/4 page hor 8 x /4 page ver x /6 page ver x We prefer to receive high-resolution PDFs via (less than 5MB) or submitted through our Loading Dock (FTP site). Files MUST BE 300 dpi and have 1/8 bleed on all bleeding sides. FTP SITE Follow instructions on website. A notification will automatically be sent to the Annex production staff. ALL FILES MUST BE COMPRESSED OR STUFFED. If you have any questions about the above information or require more information, please contact: Kathryn Nyenhuis (416) knyenhuis@annexweb.com Group Publisher John MacPherson jmacpherson@annexweb.com (416) desk (416) cell account Co-ordinator Kathryn Nyenhuis knyenhuis@annexweb.com (416) desk 5 Media kit

6 DIGITAL ADVERTISING RATES AND SPECS IS THE PERFECT PRINT PARTNER This is why we pour so much effort into (which is also mobile-friendly) making it the most robust and informative website for Quebec electrical professionals. Ad Size/Specs (Pixels) Rotating Exclusive Super Big Box 300 x 600 $900 $1,300 Leaderboard 728 x 90 $700 $1,000 Mobile 300 x 50 Included with leaderboard Big Box 300 x 250 $700 $1,000 Std. Banner 468 x 60 n/a $500 Button 155 x 90 n/a $300 Wallpaper Enquire n/a $2,000 Ads rotate with maximum of 3 per position unless exclusive Banner and button ads are only exclusive. Banner ad is on the home page only Online Sponsored Content Net Rates An economical way to get exposure for your whitepaper, case study or other form of content Per White paper/case study $500 Annual for 12 White paper/case studies $4,000 Online Sponsored Video Net Rates Our online video hosting is an effective way to drive video viewing. Per Video $600 Annual for 12 months $4,000 Published by Annex Business Media 80 Valleybrook Drive Toronto, ON M3B 2S9 T: annexweb.com Account Manager Jacquie Rankin jrankin@annexweb.com (416) desk (647) cell Group Publisher John MacPherson jmacpherson@annexweb.com (416) desk (416) cell 6 Media kit

7 DIGITAL ADVERTISING RATES AND SPECS LE eproducts LE NEWSLETTER (BI-WEEKLY) Combining your marketing message with our enews content is the perfect way to reach and impact our 4,100+ CASL-compliant subscribers Leaderboard 728 x 90 $900 Mobile 300 x 50 Included with leaderboard Big Box 300 x 250 $900 Sponsored Spotlight 300 x 250 $1,300 (75 words, link, image) Digital Ad-Vantage (digital edition sponsorship) Full page ad, webiste logo, notification big box ad $1,000 Custom E-blast Custom eblasts give you the best exposure and highest level of leads. Flat rate $2,500 Connects (product e-blast) econnects are the most economical way to reach our digital subscribers...and you STILL get lead reports. LE CONNECTS Ad Spot 300 x 250 $500 (75 words, link, image) Published by Annex Business Media 80 Valleybrook Drive Toronto, ON M3B 2S9 T: annexweb.com Account Manager Jacquie Rankin jrankin@annexweb.com (416) desk (647) cell Group Publisher John MacPherson jmacpherson@annexweb.com (416) desk (416) cell LE NEWSLETTER 7 Media kit

8 2018 DIGITAL CALENDAR 2018 enews 1 enews 2 MATERIAL DUE DELIVERY DATE DEADLINES DELIVERY DATE JANUARY January 4 January 11 January 18 January 25 FEBRUARY February 1 February 8 February15 February 22 MARCH March 8 March 15 March 22 March 29 APRIL April 5 April 12 April 19 April 26 MAY May 3 May 10 May 17 May 24 JUNE June 7 June 14 June 21 June 28 Account Manager Jacquie Rankin jrankin@annexweb.com (416) desk (647) cell Group Publisher John MacPherson jmacpherson@annexweb.com (416) desk (416) cell account Co-ordinator Kathryn Nyenhuis knyenhuis@annexweb.com (416) desk JULY July 5 July 12 July 19 July 26 AUGUST August 9 August 16 August 23 August 30 SEPTEMBER September 6 September 13 September 20 September 27 OCTOBER October 4 October 11 October 18 October 25 NOVEMBER November 8 November 15 November 22 November 29 DECEMBER November 29 December 6 December 13 December 20 Published by Annex Business Media 80 Valleybrook Drive Toronto, ON M3B 2S9 T: annexweb.com 8 Media kit