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1 BRANDING PACKAGES & PRICING GUIDE FOR SMALL BUSINESSES WITH BIG HEARTS

2 hello and welcome THANK YOU FOR YOUR INTEREST IN MY DESIGN SERVICES! I m Allison Burns, the visual branding and graphic designer behind AllieMarie Design. I collaborate with small business owners with big hearts (like you!) to create beautifully designed visual identities and print collateral to help you elevate your marketing. Visual branding is what brings your brand to life. I m proud to offer three different branding packages for varying budgets and needs, along with opportunities to customize with my branding add-ons and extra marketing collateral designs. This guide outlines these offerings, as well as starting prices for individual print collateral design. Please feel free to get in touch if questions arise! Thank you for the opportunity to share what I do with you! With happiness, ALLISON BURNS Designer + Owner

3 petite BRANDING PACKAGE PERFECT FOR START-UPS, NON-PROFIT ORGANIZATIONS AND SMALL BUSINESS OWNERS who have a vision for their brand and feel ready to collaborate with and invest in a graphic designer. Your new visual identity will be custom to your business and include the essentials to help you develop a cohesive, authentic, beautiful brand. THIS PACKAGE INCLUDES minute consultation Brand Discovery & Inspiration Gathering Workbook + Pinterest Board completed by you I'll guide you through this and help you gain more brand clarity! A curated Mood Board and color palette 2 original logo design concepts to choose from + 2 revisions of the one you choose, to ensure you re completely in love with the design 1 final logo design, plus one logo variation 1 watermark design Typography/font selection Brand Styling Board Includes all logos and marks, color palette and font suggestions, to use as a brand styling guide going forward Ownership of all logo and watermark files FINAL FILES DELIVERED All logos + marks in color and black. File formats: Web + Social Media (JPG, PNG) Print-ready (PDF, JPG) Vector / Source File (PDF, EPS) PDF of your new Brand Styling Board INVESTMENT: $1,500 Split into two payments of $750 BRANDING ADD-ONS Offered at a discount to my branding clients! BUSINESS CARD DESIGN / $125 STATIONERY / $125 Business letterhead and envelope or note card/thank-you card SOCIAL MEDIA IMAGERY / $175 Two social media profile page designs of your choice, plus two branded Instagram images ONE-PAGE PDF DESIGN / $175 OTHER CUSTOM MARKETING COLLATERAL Quoted separately based on project complexity. PDF DESIGN (2-4 PAGES) Starting at $250 POSTCARD or MAILER DESIGN Starting at $250 BROCHURE Starting at $275 MEDIA KIT or LOOK BOOK Starting at $400 APPROX. TIMELINE: 2 weekseks REVISIONS: 1-2 rounds per phase CONTACT ME FOR A CUSTOM DESIGN ESTIMATE!

4 grande BRANDING PACKAGE PERFECT FOR SMALL BUSINESS OWNERS AND ESTABLISHED ORGANIZATIONS looking for a fresh new and custom visual identity from the top down, plus print business materials and web imagery. We will work great together if you re ready to collaborate with and invest in a graphic designer to help make your vision come to life! THIS PACKAGE INCLUDES... Everything in the Petite Branding Package, plus an upgrade to 3 original logo concepts to choose from and up to 2 watermark/submark designs. 1 tagline mark A set of custom icons or design elements 2-3 patterns and textures Complete + Personalized Brand Style Guide Includes all logos, design elements, colors and typography, plus tips and guidelines to help you and your team maintain your visual identity going forward Business Card Design Includes card set-up for two employees Stationery Design Choice of letterhead or notecard/thank-you card, plus envelope Two Facebook Page Designs Branded cover images and accompanying profile images Brand Launch Promo Materials To help you celebrate and get the word out about your new brand on your social media oulets! Ownership of all logo and visual branding files BRANDING ADD-ONS Offered at a discount to my branding clients! EXTRA BIZ CARD SET-UP / $15 Cost is per card/employee SOCIAL MEDIA IMAGERY / $175 Two social media profile page designs of your choice, plus two branded Instagram images ONE-PAGE PDF DESIGN / $175 OTHER CUSTOM MARKETING COLLATERAL Quoted separately based on project complexity. See page 3 for starting prices. CONTACT ME FOR A CUSTOM DESIGN ESTIMATE! FINAL FILES DELIVERED All logos + marks in color and black. File formats: Web + Social Media (JPG, PNG) Print-ready (PDF, JPG) Vector / Source File (PDF, EPS) Patterns & textures in high-res JPG format Print-ready PDFs of your Business Card + Stationery Your new Style Guide in PDF format Social media imagery in JPG or PNG format INVESTMENT: $3,000 Split into two payments of $1,500 APPROX. TIMELINE: 4 weeks REVISIONS: IO 1-2 rounds per phase PRINT PREP INCLUDED

5 voila BRANDING PACKAGE PERFECT FOR SMALL BUSINESS OWNERS AND ESTABLISHED ORGANIZATIONS who are ready to invest in a complete new visual identity and a beautiful, clean, modern website design that you can maintain on your own. We ll be a great fit if you have a vision and you re ready for a fun collaboration with a graphic designer! THIS PACKAGE INCLUDES... Everything in the Grande Branding Package Ownership of all logo and visual branding files A 1 hour brainstorming session to chat about your new website design and functionality A stylish, clean, easy to navigate website designed and built in Squarespace. Design includes homepage and up to 8 interior pages (online shop not included and quoted separately). The site will also be desktop, mobile + SEO friendly! Placement of text and images on the site, provided by you or your copywriter Live Squarespace training via Zoom, plus recording of training and personalized Website Guide PDF 1 week support on your site after launch FINAL FILES DELIVERED All logos + marks in color and black. File formats: Web + Social Media (JPG, PNG) Print-ready (PDF, JPG) Vector / Source File (PDF, EPS) Patterns & textures in high-res JPG format Print-ready PDF of your Business Card + Stationery Your new Style Guide in PDF format Social media imagery in PNG format Website Guide in PDF format + full access to your website QUESTIONS ABOUT SQUARESPACE? Learn more here about why I design in Squarespace, my website design process and if this platform is the right fit for your business. BRANDING ADD-ONS Offered at a discount to my branding clients! EXTRA BIZ CARD SET-UP / $15 Cost is per card/employee SOCIAL MEDIA IMAGERY / $175 Two social media profile page designs of your choice, plus two branded Instagram images ONE-PAGE PDF DESIGN / $175 OTHER CUSTOM MARKETING COLLATERAL Quoted separately based on project complexity. See page 3 for starting prices. CONTACT ME FOR A CUSTOM DESIGN ESTIMATE! INVESTMENT: $4,500 Split into three payments of $2,250, $1,125, and $1,125 APPROX. TIMELINE: 6 weeks REVISIONS: 1-2 rounds per phase PRINT PREP INCLUDED

6 print COLLATERAL FOR ESTABLISHED SMALL BUSINESSES AND NON-PROFITS Already have a lovely visual brand in place but need a design hand with marketing pieces? Wonderful! I m pleased to offer custom collateral design services, to help you reinforce your brand and remain consistent throughout your marketing. Below are starting rates for common design pieces after I learn more about your design needs, I ll put together a customized design estimate for your project. PRINT BUSINESS MATERIALS (Business Cards, Stationery) Starting at $200 FLYER, ELECTRONIC PDF, MENU, PRICE SHEET Starting at $300 POSTCARD / MAILER Starting at $300 BROCHURE Starting at $325 MEDIA KIT OR LOOK-BOOK Starting at $500 more details PRICES MAY CHANGE Prices and project details are subject to change without notice. Prices may also change depending on branding add-ons and project details. TIMELINES + START DATES The timelines noted on the previous pages are approximates. Actual timelines will depend on final project details and requests, branding add-ons, if holidays fall mid-project, etc. When we can start our project depends on my current availability please contact me for details. WHY SQUARESPACE? I m so glad you asked! Learn more here. CLIENT RESPONSIBILITIES My process is collaborative and thus, we both have responsibilities to help ensure a beautiful and successful final product. I promise to respect your time and our set schedule, and I ask all my clients to do the same by being timely with providing feedback, sending content, etc. Major delays in client responses may result in our project being pushed back in my schedule and delay fees. REVISIONS Each step in the design process includes 1-2 rounds of revisions. These revisions will be detailed in the Welcome Packet you receive upon booking with me. Any additional revisions are charged at an hourly rate. LEARN MORE ABOUT ALLIEMARIE DESIGN: PROCESS + DETAILS VIEW PORTFOLIO

7 READY TO COLLABORATE? Let s chat and see if we re a good fit! CLICK HERE TO SAY HELLO AND TELL ME ABOUT YOUR PROJECT ALLISON BURNS / AllieMarie Design allison@alliemariedesign.com ALLIEMARIE DESIGN, LLC /