Workshop Agenda 14:00 14:15 14:45 15:15 15:45 16:15 16:45 17:00

Transcription

1 Workshop Agenda 14:00Opening; Tom Moriarty, Irish Management Consultants Associa:on 14:15The Mobile Impera:ve: Rowan Fogarty, Managing Director PortHand 14:45Mobile Security: Valid concerns about mobile security and how to address them: Mathieu Gorge, CEO, VigiTrust 15:15Break 15:45Mobile central to enterprise sokware development: Joe Drumgoole, VP Product Development, FeedHenry 16:15Making Customer Management SaaS Solu:ons Mobile: Nick Wheeler, CEO AllnOne 16:45Enabling consultants to design, develop and deploy mobile solu:ons for their customers: Rowan Fogarty 17:00Wrap up and close

2 How people and organisa:ons interact has changed forever! The Mobile Impera:ve for you, your staff, your partners and your customers Rowan Fogarty, Managing Director, PortHand

3 Mobile Changes Everything!

4 The Internet is Mobile! 77% of all Internet users accessed through a mobile device 73% receive and send e- mails 63% access online communi:es 53% conduct a banking transac:ons 89% look for local informa:on 82% research product/services on their phone 36% have purchased a product or service on their smartphone Accenture: Mobile Web Watch 2012 Google: Understanding the Mobile Consumer, Our Mobile Planet, Ireland

5 Everyone is increasingly connected! Four biggest tools on the Internet moving toward mobile: Search E- mail Social E- Commerce 20% on Google from mobile devices 27% opened on mobile devices 350 million ac:ve mobile users 12% transac:ons on mobile Always & Readily Accessible Interac:ve & Informa:on Rich Context Sensi:ve Personal Always Recording Machine to Machine 50 billion devices by 2020 Smartphones Connected Loca:on/Use Ireland is not behind the curve: 43% - 60% of whom search everyday 80% use for or social apps 90% at home, 70% at work & 80% on the go

6 How Organisa:ons Work Is Changing Informa:on flows Collabora:on Expecta:ons Physical infrastructure Hierarchy and influence Communica:on

7 An Integrated Mobility Strategy Many Companies started using social media or are providing mobile experiences, but often experimental and poorly integrated Mobility, Social and Digital now deeply connected and belong together, technology strategists must now have a mobile-first mind-set when designing workplace policies. Forrester A holis:c vision and direc:on that connects Enterprise Strategy with Technology Create Customer and Stakeholder Value Manage & Mi6gate Risk Create Transforma6onal Change A Mobile First Strategy Why?

8 Web Strategy to Enterprise Strategy Mobility Strategy Mobile Security Business Apps App Store Over time migrating to Mobile Social Business Strategy Content & Document Management Unified Communication Consumer and Customer Apps Content Management Enablement Messaging Analytics & Business Intelligence Digital Branding Sales E-Commerce Web Presence Social Media Marketing Marketing Customer Comms. Online Advertising Video, Podcasting CRM SN Apps Portals Intranet Strategy SEM SEO Partners & Supply CHain Open API s Mobility Plaaorm Support Loca:on Services Over time migrating to Mobile Customer Communities Innovation Management & Crowd Sourcing Workforce Collaboration

9 The Poten:al of Mobile To transform organisa:ons and how they work To increase produc:vity and improve quality To engage customers, staff and partners Requires Strategy, Exper:se & Experience Organisa:ons need Mobile Organisa:ons need help Mobile needs Consultants Consultants need Mobile

10 First Ques:on for Longer Term: Is Mobile Disrup:ve for your business? The Internet was disrup:ve for many industries. Adver:sing, Travel, Retail, Music and Entertainment n Smartphones and Tablets are already disrup:ve Smart Internet Everywhere Will disrupt industries, which ones and how? Threat or Opportunity?

11 One Industry Example Retail

12 This has led to a new phenomenon, known as "Show rooming"

13 Retailers are Responding

14 Mobile payment is here

15 Mobile Enhanced Retail q Mobile POS q Self Scanning q QR Codes q Loyalty & Coupons q Data Analy:cs q SoLoMo q Inventory Transparency q Near Field Communica:ons (NFC o Massive Opportuni:es for those who innovate o Proven, Reliable, Protocols, Systems and Exper:se

16 The Poten:al of Mobile To transform organisa:ons and how they work To increase produc:vity and improve quality To engage customers, staff and partners Requires Strategy, Exper:se & Experience Organisa:ons need Mobile Organisa:ons need help Mobile needs Consultants Consultants need Mobile

17 Thank You