Key Competitive Elements for Smart Home Service Providers

Transcription

1 Key Competitive Elements for Smart Home Service Providers Parks Associates Webcast Sponsored by: Presented by:

2 Audio Recording To replay the webcast, click here: Parks Associates 2

3 Key Competitive Elements for Smart Home Service Providers Nate Williams Chief Marketing Officer and EVP of Business Development Greenwave Systems Jim Hunter Chief Scientist and Technology Evangelist Greenwave Systems Parks Associates 3

4 Key Competitive Elements for Smart Home Service Providers Agenda Communication Networking Quality of Service Extending Q&A Parks Associates 4

5 Communication Proprietary Protocol Z-Wave Protocol Smart Home Platform Control Panel 2014 Parks Associates Wi-Fi Professional Monitoring Services Parks Associates 5

6 Communication Parks Associates 6 6

7 Communication Connected Device Virtual Device Device Monitoring and Control Gateway Device Analytics, Modeling and Control Data Services 2014 Parks Associates Parks Associates 7

8 Networking CE Device Setup Problems (Q3/14) "T8220. Which of the following problems did you experience when setting up the [Device]?" (Among Respondents Setting Up a Device, n=3,036, ±1.78%) Difficulty configuring settings Difficulty learning how to use it Difficulty connecting it to the Internet/router Difficulty connecting it to interact with other devices 13% 13% 10% 8% Did not have all the required cables It was broken or defective It did not work as advertised 3% 2% 4% None of the above 65% Source: American Broadband Households and Their Technologies Q N=10,000 broadband households, ±0.98% 2014 Parks Associates 0% 10% 20% 30% 40% 50% 60% 70% % Selecting Parks Associates info@parksassociates.com 8

9 Networking Frequency of Technical Problems (Q3/14) "T8070. Over the last 12 months, approximately how many technical problems have you experienced with the following devices?" (Among Respondents Owning Specified Devices & Attempting to Fix the Problem Within the Household) Avg. # of Technical Problems Experienced Desktop (n=2,779, ±1.86%) Laptop (n=3,482, ±1.66%) 0.4 Tablet (n=2,514, ±1.95%) 1.0 Home network router (n=3,343, ±1.69%) Source: American Broadband Households and Their Technologies Q N=10,000 broadband households, ±0.98% 2014 Parks Associates 0.1 Flat-panel TV (n=3,429, ±1.67%) 0.3 Streaming media player (n=1,055, ±3.02%) 0.2 Gaming console (n=2,547, ±1.94%) 0.8 Smartphone (n=3,230, ±1.72%) 0.6 Internet-connectable watch (n=227, ±6.5%) 1.1 Broadband service (n=5,507, ±1.32%) Parks Associates info@parksassociates.com 9

10 Networking Frequency of Device Problems (Q4/12) "How often do you experience problems with the following devices?" (Among BB HHs Owning Specified Devices) 3 Times a Month 3 Times a Week Daily/Almost Daily Electronic door locks 5% 16% 9% IP security cameras 6% 15% 9% Smart thermostat 6% 9% 12% Automatic lighting controls 5% 5% 8% 0% 5% 10% 15% 20% 25% 30% 35% % Experiencing Problems at Specified Frequency Source: The Evolution of Tech Support: Trends and Outlook 2013 Parks Associates Parks Associates info@parksassociates.com 10

11 Quality of Service Average Number of Connected Devices Owned per BB HH ( ) (Among BB HHs, Outliers Excluded) Average Number of Devices Owned Q (n=12,206, ±0.89%) Q (n=10,000, ±0.98%) Q (n=10,000, ±0.98%) Q (n=3,000, ±1.79%) * Connected Devices include desktop computers, laptop/netbook computers, tablets, gaming consoles, streaming media devices, and smartphones. Parks Associates info@parksassociates.com 11

12 Quality of Service Average # of Hours per Week Video Consumption on Platform by Multiscreen Users (Q1/14) "During a typical week, how many hours do you watch the following types of video on...?" (Among Pay-TV Subscribers or Non-Pay TV Subscribers, Outliers Excluded) Pay TV subscribers, but non-multiscreen users Pay TV subscribers & multiscreen users Among non-pay TV subscribers TV PC Mobile phone Tablet Source: American Broadband Households and Their Technologies Q N=10,000 broadband households, ±0.98% 2014 Parks Associates Total Consumption Non-multiscreen users: 27.9 Hours Multiscreen users: 46.8 Hours Non-pay TV subscribers: 22.0 Hours Parks Associates info@parksassociates.com 12

13 Communication, Networking, Quality of Service Technical Problem Resolution Outcome (Q3/14) "T8080. In thinking about the most recent problem you experienced with your [Device/Service], which statement best describes how the problem was ultimately resolved?" It was resolved by myself/a friend/a family member without any professional help, 51% It was resolved with the help of a professional technician, 39% Source: American Broadband Households and Their Technologies Q N=10,000 broadband households, ±0.98% 2014 Parks Associates The problem was not resolved, 10% Parks Associates info@parksassociates.com 13

14 Extending Who Controls - Choice Vendor Consumer Choice This dimension relates to who controls the ecosystem, including the hub, the operating system, the applications, peripherals, communication, channel, and services associated with the ecosystem. Monetization This dimension relates to who pays for the hardware, software and services associated with the ecosystem[s] that are used by the consumer. Consumer Who Pays - Monetization Vendor Parks Associates info@parksassociates.com 14

15 Extending Who Controls - Choice Vendor Consumer Most Service Providers Consumer Who Pays - Monetization Vendor Parks Associates info@parksassociates.com 15

16 Extending Who Controls - Choice Consumer Vendor Consumer Who Pays - Monetization Vendor Parks Associates info@parksassociates.com 16

17 GREENWAVE SYSTEMS

18 CONNECTED HOME PARKS ~2005 Greenwave Systems intellectual property company confidential 2014

19 IOT IS THE NEW MOBILE Computing Growth Drivers Over Time, e Source: Morgan Stanley Research Greenwave Systems intellectual property company confidential 2014

20 HOW IOT/M2M INTERSECTS WITH SP GROWTH INITIATIVES Growth Initiatives Wireline strategic initiatives: Broadband Consumer and enterprise video Cloud services Wireless strategic initiatives: Mobile video Mobile commerce Innovation centers Source: Goldman Sachs Global Investment Research Greenwave Systems intellectual property company confidential 2014

21 BATTLE BETWEEN DEVICE & NETWORK Greenwave Systems intellectual property company confidential 2014

22 ABOUT GREENWAVE SYSTEMS Mission: Leverage our intelligent Axon platform to enable innovative network-based services for leading service providers, CE manufacturers and retailers Market Leading IoT & Managed Services Platform Business / Brand Enabling Solution Disruptive 360 Engagement Model AXON Enabling seamless connectivity Software deployed on over 3 million endpoints 43 patents issued; 21 patents pending 215 full time employees Building managed services platform and engagement solutions for leading brands Full partner from design to rollout and T3 support Proven model to product world-class products powered by Axon platform Greenwave manages supply chain and accelerates TTM Significant cost savings over traditional ODM model Greenwave Systems intellectual property company confidential 2014

23 SMART DEVICES DEMAND SMARTER PLATFORMS Greenwave Systems provides an industry-leading Internet of Things (IoT) platform to enable service providers and utilities to profitably deploy managed services. Access Convenience Efficiency Greenwave Systems intellectual property company confidential 2014

24 GREENWAVE CORE COMPETENCIES 1 Device: Proven ability to develop, design and deploy H/W devices. Disruptive direct to CM approach. 2 Platform: Connectivity software to manage the commissioning and enablement of devices into network-based application management. Full life cycle management. 3 Applications: White label applications that can generate recurring monthly revenue or be connected to a device sale. Energy Management (EMS), Connected Lighting and Home Automation are all GA. 4 Big Data Applications: Use of device connectivity and cloud services to generate information products that reduce total cost of ownership (TCO) or provide additional revenue. Greenwave Systems intellectual property company confidential 2014

25 TECHCRUNCH ARTICLE Greenwave Systems intellectual property company confidential 2014

26 BACKGROUND Key IoT challenges mirror challenges that mankind and societies have encountered over the ages for communication, transportation and resource management. Greenwave Systems intellectual property company confidential 2014

27 4 KEY IoT CHALLENGES Communications QoS Networking Extending Greenwave Systems intellectual property company confidential 2014

28 COMMUNICATION CHALLENGE Today there are many THING languages Tomorrow there may be even more Greenwave Systems intellectual property company confidential 2014

29 IDEAL SOLUTION Language Scope Priority Context + Interaction Communication Greenwave Systems intellectual property company confidential 2014

30 IDEAL SOLUTION Native English English German Korean Japanese Hindi Physical Translator Virtual Translator French Russian Arabic Chinese Spanish Greenwave Systems intellectual property company confidential 2014

31 GREENWAVE SOLUTION Greenwave D/A/S/M/O Onboard AXON D/A/S/M/O API Home IoT Physical Translator Virtual Translator IP Greenwave Systems intellectual property company confidential 2014

32 NETWORKING CHALLENGE n Things are joining the network and vying for bandwidth Greenwave Systems intellectual property company confidential 2014

33 IDEAL SOLUTION An understanding by all devices of traffic rules Greenwave Systems intellectual property company confidential 2014

34 GREENWAVE SOLUTION We CANNOT count on all devices We CAN manage traffic intelligently Greenwave Systems intellectual property company confidential 2014

35 QoS CHALLENGE Grow and maintain healthy and reliable home networks Greenwave Systems intellectual property company confidential 2014

36 IDEAL SOLUTION Certifying authority to guarantee and manage ALL intelligent devices Greenwave Systems intellectual property company confidential 2014

37 GREENWAVE SOLUTION Self Healing Self Diagnostics Value Store Adaptive Greenwave Systems intellectual property company confidential 2014

38 EXTENSIBLE CHALLENGE How to ensure an extensible network that allows for innovation Greenwave Systems intellectual property company confidential 2014

39 IDEAL SOLUTION All software follows the same model and is modularly extendable Greenwave Systems intellectual property company confidential 2014

40 GREENWAVE SOLUTION Axon Platform Horizontal Modular Distributed Extensible Consistent Greenwave Systems intellectual property company confidential 2014

41 Thank you! Nate Jim

42 Questions? Nate Williams Chief Marketing Officer and EVP of Business Development Greenwave Systems Jim Hunter Chief Scientist and Technology Evangelist Greenwave Systems Parks Associates 42

43 Upcoming Smart Home Event! Parks Associates 43

44 Upcoming Smart Home Event! Parks Associates 44

45 Thank You. PARKS ASSOCIATES

46 Thank You. Tom Kerber Director of Home Systems and Energy Parks Associates N. Dallas Parkway, Suite 575 Dallas, Texas Office: Fax: PARKS ASSOCIATES