Prequalification Document Signage Consultancy Services. January 2011

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1 Prequalification Document Signage Consultancy Services January 2011

2 ABOUT US Brimaxx Consultants has come a long way since its creation in 2001 in the UAE. Over the past few years Brimaxx Consultants has gained a solid reputation by creating effective industrial design solutions for hospitals, hotels, shopping malls, restaurants, universities, sports arenas and high-end commercial and residential projects.from comprehensive implementations for five-star luxury resorts to the most prestigious towers, Brimaxx signature can be seen globally at a number of prime landmarks. Today Brimaxx is also recognised as a corporate communications specialist. The company provides services from comprehensive marketing and graphic design to architectural services and signage consultancy. In 2010, Brimaxx Consultants have added hardware consultancy to their portfolio. Ms. Katie Tawil, a professional hardware consultant for the last 13 years, is heading this newly established division. She holds qualifications from The Guild of Architectural Ironmongery and is also registered with the Door & Hardware Institute, U.S.A. To facilitate the use of global resources for all clients, Brimaxx maintains associated offices in Berlin and Damascus. 2

3 Philosophy Our philosophy is straight forward! There is no out of the box design or concept we customize solutions according to requirements. We start with proper analysis and try to understand point of view and specific perception of the different user groups. We love to get involved in an early project stage to do proper research prior to beginning the actual concept, design and project implementation process. Our team consists of industrial designers, architects and project managers which seek to provide integrated solutions matching the project theme and ambience. Being pro active is the Brimaxx team spirit which can be felt through out every project. 3

4 Project Management Brimaxx internal project management is a carefully planned and organized effort to accomplish a successful implementation of our customized design solutions. This includes the development of project plans with goals and objectives, as well as specifications on tasks or how goals will be achieved. We allocate resources from all our departments and associate budgets and timelines for a successful completion. Project Manager Project Assistant Way-finding System Graphics & Design / AutoCAD Quality Management Engineering & Supply Mgmt Cost Estimation & Controlling Electronic & Digital Signage Sub - contractors Tender Packages Planning & Administration 4

5 Team Members Christian Berglehner Managing Director Maryam Moravvej CFO Hendrik Weber Industrial Designer Carlo Schwaerzler PM / Design Zafar Iqbal Arch. Draftsman Ralph Neumeister Quality Manager Nick Armstrong Digital Signage Andreas Graf Graphic Designer Isabelle Cabrera Architect Veselin Radovic Graphic Designer 5

6 What We do... Way Finding Design Tendering Development of zoning concepts Identification of key locations Determination of sign types Establishment of message schedules Provision of coded sign location plans Traffic / Circulation flow charts Development of overall sign hierarchy Design of all sign types Develop drawings and 3D renderings Establish product specifications Ensure compliance to standards and codes Develop criteria/ guidelines for retail/ F&B Provide with construction drawings Establish manufacturing methods Prequalification of suppliers Preparation of tender documents Review of submissions Creation of evaluation reports Recommendations for award Supervision Review and approval of shop drawings Monitoring of procurement process Workshop inspections Coordination of mockup production Coordination of preinstallation Reporting Commissioning/ Closeout reports Project Management Digital Signage Coordination with other consultants Supplier handling Financial controlling Reporting Cost estimates/ budgeting Specifications of screens/ displays/ video walls Provision of mounting, housing and recess details Solutions for screens in lifts Specifications for digital signage software Creation of user interfaces 6

7 Signage design

8 Brimaxx consulting services A. Signage Design When considering a new signage system for a project it is essential to spend sufficient time at the planning stage to examine the project in detail, to access the functions therein and their implications for a signage system. Carrying out this detailed analysis will ensure that the optimum solution will be achieved. After complete analysis and consideration of available documentation Brimaxx Consultants will develop the overall graphic & signage design which complements the unique architecture and ambience of projects. We understand our role as the signage Director and take the lead for the coordination with all other consultants in terms of technical advice for any relevant signage system requirements. Design objectives The main focus will be on the integration of individual character and reflection of look & feel of project components as well as traditional elements. Moreover key destinations, zoning and locations throughout project areas will be determined and serve as the basis for an efficient directional & guiding system. This includes the development of a efficient hierarchy for signage in terms of primary, secondary, directional, space identification, safety & security, and assures strict adherence to government/ municipality/ client/ operator guidelines as well as corporate and sustainability criteria/ guidelines. 8

9 Brimaxx consulting services Consultancy services for all interior, exterior signage All our services are in accordance with internationally recognized codes, standards and recommended practices and cover any kind of signage master planning development of overall signage criteria/ guidelines internal signage external signage statutory signage emergency signage Back of house signage digital signage advertising signage 9

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31 Brimaxx consulting services Interactive / digital signage Integration of displays (e.g. LCD screens) within overall way finding system Specifications of screens Provision of mounting, housing and recess details Solutions for screens in lifts Consultancy for integration of Information panels throughout the project 31

32 Way-finding system & BOq

33 Brimaxx consulting services B. Way-finding System & BOQ The indispensable and utmost important objective of the signage is to identify signage locations throughout projects and to develop signage as a project unification and identity element. Development of overall guiding systems which direct people to their destination with ease and efficiency as well as the preparation of BOQ s, specifications and production drawings. Outline of specifications and types of signage (wall signage, stands, etc.) considering the individual, architectural and facilities requirements as well as climatic conditions Definition of zoning and potential color schemes for ease of movement Deliverables will include Definition of focal points of pedestrian traffic Development of a logical and efficient guiding system Allocation of LCD screens for interactive guiding purposes 33

34 Brimaxx consulting services C. Project Management Setting up cost management plans and project program Provision of reports, status updates Meeting and workshop attendance Coordination with other Project Team Members (PM, Consultants, Sub Contractors) Request for quotations Submittal of list of suppliers/bidders Preparation of detailed tender packages One resource to be dedicated as client/ PM interface, leading a team of specialists and to coordinate the project implementation Pre-qualification/assessment of potential bidders 34

35 Construction phase services Site inspections Workshops QA/QC Factory visits (if necessary) Commissioning Deliverables: Site inspection reports Workshop reports Reports for QS Reports on factory visits Commissioning reports Close out reports Defects lists 35

36 Following software is used for executing signage / graphic design consultancy services MICROSOFT APPLICATIONS MS Project MS Office AUTO CAD ADOBE APPLICATIONS Photoshop Illustrator Indesign MAC APPLICATIONS Quark Express Freehand 36

37 References

38 References Hospitality Projects Absheron Marriott Hotel - Baku, Azerbaijan ADNEC Hotel Abu Dhabi, UAE Al Bustan Palace Hotel - Muscat, Oman Bab Al Bahr Hotel - Ajman, UAE Bahrani Resort - Abu Dhabi, UAE Barwa Financial District Hotel Doha, Qatar Capital Plaza Sofitel Hotel - Abu Dhabi, UAE East Hotel Mall of the Emirates - Dubai, UAE Emirates Palace Hotel - Abu Dhabi, UAE Fairmont Hotel & Resort - Abu Dhabi, UAE Fairmont Hotel Bab Al Bahr - Abu Dhabi, UAE Four Seasons Hotel - Mumbai, India Gulf Hotel - Abu Dhabi, UAE Hilton Al Obeikan Hotel - Riyadh, KSA Hilton GOSI Hotel & Serviced Apartments - Riyadh, KSA Intercontinental Hotel - Lagos, Nigeria Jumeirah Business Bay Hotel - Dubai, UAE Jumeirah Etihad Towers - Abu Dhabi, UAE Jumeirah Messilah Beach Resort - Kuwait Jumeirah Talise Spa & Wellness Resort - Dubai, UAE Kempinski Isthar Resort - Dead Sea, Jordan Kempinski Hotel - Dar Es Salaam, Tanzania Kempinski Hotel - Sansibar, Tanzania Marriott Hotel - Sharjah, UAE Media One / Al Jaber Tower - Dubai, UAE Moevenpick Hotel Centre Deira - Dubai, UAE Moevenpick Hotel Ibn Battuta Gate - Dubai, UAE Moevenpick Royal Amwaj Palm Jumeirah - Dubai, UAE Raffles Hotel - Marrakesh, Morocco Renaissance Hotel MotorCity Dubai, UAE The Ritz-Carlton Grand Canal - Abu Dhabi, UAE Rotana Hotel Mina Al Arab - Ras Al Khaimah, UAE Sofitel Jumeirah Beach Residence - Dubai, UAE Sea View Hotel Palm Jumeirah - Dubai, UAE Commercial/ Residential Projects UP Motorcity - Dubai, UAE Buildings of Damam DIFC - Dubai, UAE Dalma Mall - Abu Dhabi, UAE Ibn Battuta Gate Office - Dubai, UAE MotorCity Main Street - Dubai, UAE Ras Laffan Emergency & Safety College - Doha, Qatar Sea View Apartments Palm Jumeirah - Dubai, UAE Shining Towers Abu Dhabi, UAE United Square Abu Dhabi, UAE Education/ Healthcare Projects Aesthetics Plastic Surgery Clinic - Dubai, UAE Al Mafraq Hospital - Abu Dhabi, UAE Arzanah Wellness Clinic - Abu Dhabi, UAE ENCED Emirates National Center for Educational Development - Abu Dhabi, UAE Kuwait Maastricht Business School - Abu Halifa, Kuwait Oncology Center - Abu Dhabi, UAE RAS LAFFAN Emergency & Safety College - Doha, Qatar Sorbonne University - Abu Dhabi, UAE Zayed University - Abu Dhabi, UAE 18 Schools - Al Ain, UAE 3 Schools - Abu Dhabi, UAE Sports Facilities Projects Al Jazira Stadium - Abu Dhabi, UAE 38

39 BriMaxx Consultancy JLT One Lake Plaza Jumeirah Lakes Towers Office 704 P.O. Box Dubai, U.A.E. Phone: Fax: Christian Berglehner Mobile: chris@brimaxx-consultants.com

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