TECNIA INSTITUTE OF ADVANCED STUDIES TIAS/AC/BBA/F/07 ACADEMIC SESSION Semester 3 rd

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1 Assignment1(UNIT1) Paper Code:BBA201 Paper: Organizational Behavior Anthropology Nature of Organizational Behavior Psychology OB Model Sociology Discuss the significance of Organization Briefly describe the contributing disciplines in the field OB (iii) Collegial and Supportive model (iv) Autocratic Model Participative Model Explain the Challenges and Opportunities of OB

2 Assignment2(UNIT2) Paper Code:BBA201 Paper: Organizational Behavior Ability Transaction Analysis Learning Personality Emotions What are the determinants of Personality Discuss Johari Window (iii) Explain the process of PERCEPTION. (iv) What are the three ego states What are the applications of Transactional Analysis Discuss the theories of Learning.

3 Assignment3(UNIT3) Paper Code:BBA201 Paper: Organizational Behavior Group Group Cohesiveness Group Norms Group Think Group Shift What are the various stages of group development Diff. b/w group Vs team (iii) Diff. b/w Formal organization Vs informal organization (iv) Types of teams How to build and Manage effective teams in an org. Explain the theories of Group Formation

4 Assignment4(UNIT4) Paper Code:BBA201 Paper: Organizational Behavior Dominant Culture Metamorphosis Organizational Change Empowerment Sub Cultures What are the positive and negative aspect of conflict Diff. between organizational culture and organizational climate (iii) Explain socialization process (iv) What are the various types of conflict Benefits of empowerment Explain the sources and process of Conflict Management

5 Assignment1(UNIT1) Paper Code:BBA203 Explain the Concept of Economic Growth What do you mean by Primary sector What do you mean by Secondary sector What do you mean by Tertiary Sector Explain the concept of National Income Which are the recent trends in National Income in India Paper :Indian Economy Explain the concept of Work Force Participation & Changes in Occupational Structure in India (iii) Brief explanation of basic characteristics of India (iv) Explain the structure of Indian Economy Explain the changes in structure of Indian Economy Explain the structure and basic characteristics of Indian Economy

6 Assignment2(UNIT2) Paper Code:BBA203 Explain the concept of Planning What do you mean by Poverty? Explain the concept of Parallel Economy Explain the Objective of Economic Planning What do you mean by Industrial Sickness? Explain the features of current 5 year plan Explain the main features of Industrial policy 1991 (iii) What do you mean be Disinvestment of Public Enterprises? (iv) What do you mean by concentration of economic power? Paper: Indian Economy Explain the importance of planning for economic development and give suggestion for problems in Indian Economy Explain low capital formation and Industrial sickness

7 Assignment3(UNIT3) Paper Code:BBA203 Explain the meaning of Foreign Trade Explain the concept of Foreign Exchange What do you mean by BOT? Explain BOP What does FEMA stands for? Explain the significance of foreign trade Explain the concept of foreign exchange reserve (iii) Give brief explanation on current foreign policy (iv) Give detail Importance of FEMA Describe Export Promotion Explain the significance of foreign trade in Indian Economy Paper: Indian Economy

8 Assignment4(UNIT4) Paper Code:BBA203 WTO GATT TRIMS TRIMPS FDI Explain the WTO and its agreements Explain the Importance of FDI in Indian Economy (iii) Explain the WTO and its importance in Indian Economy (iv) Explain the International Emerging areas useful for Indian Economy What do you mean by foreign Institutional Investment Explain the features of Indian Economy and relevance of FDI Paper: Indian Economy

9 Assignment1(UNIT1) Paper Code:BBA205 Paper: Marketing Management Marketing is not merely selling. Comment. Marketing environment segmentation What is societal marketing? Difference between production concept and Marketing Concept Importance of Marketing Nature & scope of Marketing (iii) political-legal environment factor and its affect on the company ability to serve its customer (iv) Define segmentation. Suggest suitable bases for segment market for the following products: Footwear Mobile phones Airlines travels Target market and the steps which are involved in Target market selection process A marketer should be sensitive to the environment under which he is operating. Discuss how some recent changes in the Indian political and legal environment will have a bearing on marketing decision?

10 Assignment2(UNIT2) Paper Code:BBA205 Paper: Marketing Management Product modification Product Innovation Penetration pricing Product Development Demand oriented pricing (iii) What is meant by PLC? What are its various stages? Explain the marketing strategies adopted in the maturity stage of PLC. Explain product innovation and Diffusion in detail. What are the various levels of product? What is the importance of product in the marketing mix of a firm? (iv) Briefly discuss various steps involved in the new product development process. Write the objectives of pricing policy of a business firm How does pricing policy of a product affect the other components of marketing mix of a firm? Distinguish between cost based pricing and value based pricing

11 Assignment3(UNIT3) Paper Code:BBA205 Paper: Marketing Management Direct selling Vertical Marketing system Inventory Control Economic Order Quantity E-tailing Differentiate between intensive distribution, selective distribution and exclusive distribution. Differentiate between Multiple shops and departmental store. (iii) Retailing scenario in India is undergoing a constant change. Comment. (iv) Explain Channel strategies and their examples. What is meant by integrated logistics management? The factors that should be considered in selection of distribution channels.

12 Assignment4(UNIT4) Paper Code:BBA205 Paper: Marketing Management Elements of Promotional -Mix Press advertising Outdoor advertising Sales promotion Push vs. pull strategy DAGMAR Model in Advertising Pull v/s Push strategy (iii) The significance of Personal selling, and the qualities of a good salesman. (iv) Is salesmanship an art or science? Importance of advertising Is advertising a necessary economic function in modern business? What considerations would you keep in mind while choosing advertising media?

13 Assignment1(UNIT1) Paper Code:BBA207 Paper: Management Accounting financial accounting Management Accounting cost accounting Financial statement Nature of management Accounting limitation of management Accounting Advantages of management accounting (iii) differentiate between management accounting and cost accounting (iv) differentiate between financial and management accounting Explain scope of management accounting what do you mean by management Accounting and briefly explain the role of management Accountant.

14 Assignment1(UNIT2) Paper Code:BBA207 Paper: Management Accounting Non cash items fund flow statement cash flow statement financial analysis liquidity ratio comparative financial statement explain DUPONT Control chart (iii) Explain sources and uses of funds (iv) Highlights utility and limitations of cash flow statement explain managerial uses of funds flow analysis explain different Ratios with their interpretation

15 Assignment1(UNIT3) Paper Code:BBA207 Paper: Management Accounting Budget Material variance labour variance standard cost performance budget Differentiate between budget and budgetary control what is standard cost and explain its importance in costing procedure (iii) explain how a system of budgetary control is established (iv) Significance of variance analysis Responsibility accounting What are the advantages and limitations of budgetary control?

16 Assignment1(UNIT4) Paper Code:BBA207 Paper: Management Accounting p/v Ratio marginal costing Contribution BEP Absorption Costing break even analysis Differential costing (iii) explain the concept of relevance cost (iv) limitation of marginal costing explain cost volume profit Relationship What is a sales mix? How the sales mix is determined w.r.t contribution?