Unleash the Power of Digital Transformation with Industry. Copyright PCCW Solutions Ltd. All rights reserved.

Transcription

1 Unleash the Power of Digital Transformation with Industry

2 2 Agenda Common Operation Problems Importance of Digital Transformation How to Achieve it? Digital Solutions ecommerce-as-a-service AR / VR for Property RFID & SmartManufacturing ibeacon for Retail & HR Resolving Operation Problems Summary / Takeaway

3 3 Common Operation Problems 01 Changing customer expectation 02 Demanding manualwork 03 Rising labor & rental cost 04 Unmeasurable ROI

4 4 Digital Transformation

5 5 Importance of Digital Transformation 2x increase in revenue in business to flow through digital channelsin 2015 by comparing with last year. 87 % of companies see digital transformation as an opportunity to develop a competitiveedge. 90% of companies claim that themain benefit of digital transformation isthe increase in employee productivity. 77 % of IT managers believe that digital transformation helps increase satisfaction. HAPPYCUSTOMER Source: Gartner, 2015; PCW, 2015; MIT Sloan Management, 2015; Accenture Interactive, 2015; Capperberg, 2015

6 6 What is Digital? Digital Utilize technology to connect people and machines with each other or with information in an innovative approach Digital Transformation Transform business to meet the current and foreseeable needs by integrating emerging technologies into business processes

7 7 How to Achieve it? Organizations need to capture valuable customer data from online and offline as well as to adopt IoT digital technologies to Enrich Customer Experience.

8 8 How to Achieve it? Social Photo Booth Mobile POS WeChat Interactive Game Shopping WindowWall elocker 3DDirectory 499$ RFID ecommerce-asa-service Location-based Service RFID Solutions ibeacon Solutions Smart Shelf Smart Fitting Room with Interactive Mirror Digital Signage with Video Analytics Augmented Reality (AR) Virtual Reality (VR) IoT EAS Gateway LiveChat

9 9 Digital Solutions ecommerceas-a-service AR / VR for Property RFID & Smart Manufacturing ibeacon for Retail & HR

10 10 ecommerce-as-a-service Payment gateway Credit cards Mobile wallets Otherelectronic payment Warehouse Power Logistics Others Digital solutions & data analytics Omni channel Social listening Live chat People counting Customer analytics Personalization Sentiment Analyticsand reporting O2O Solutions Parcel delivery to China Local delivery Power Logistics HOP! Others Digital marketing Search engine marketing Social media marketing Mobile marketing edm services & SMS Segmentation Retargeting Webstore management ecommerce site Operations Customer services Reporting Marketing promotion and creative design

11 11 AR / VR for Property Utilize AR / VR to display information in an impressive approach to attract customers attention Enable customers to obtain digital information with the live video / user environment in real time Enable customers to become immersed within this environment and performa series of actions Video Video

12 12 RFID & Smart Manufacturing RFID Track & Trace Smart assets Real-time visibility of components, subassemblies, and Eq uip ment People production batches Smart logistics Smart Manufacturing Control of assets and RawMaterial Finish Goods inventory Process Location Smart warehouse Customized supply chain control

13 13 ibeacon for Retail & HR Marketing Push messages to customers proactively Offer location-based coupon / personalized message Switch on "Shake- Shake" Function in WeChat 9 折优惠領卷取 Receive coupon Switch on "Shake- Shake" Function in Mobile App 10%o ff Disco unt Ge t! Receive coupon Operation Replace traditional clockingapproach Reduce human resource manual work Reduce theprobability of cheat in clocking system

14 14 Resolving Operation Problems via Digital Transformation 01 Changing customer expectation Promote via interactive & multiple media to attract customers Demanding manualwork Automate daily & backend operations to reduce manual work Rising labor & rental cost Utilize online channels to reduce dependence on physical stores & staff Unmeasurable ROI Capture data via multiple channels and analyzeit to visualizeroi

15 15 Summary / Takeaway Are you meeting your customers expectation and needs? Do you satisfied with your company s operation efficiency? 1 2 How can you transform your business to maintain competitive advantage? 3 How can you measure ROI? 4

16 16 Dr. Jacky Ting Practice Leader, Digital Solutions Hotline: (852) Fax: (852) Website : jacky.sl.ting@pccw.com

17 17 THANK YOU!