ABOUT US SPORT PARTNER MISSION HISTORY
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1 ABOUT US MISSION Our mission is straight forward: To provide comprehensive event management & marketing services and expertise with the integrity and competence required to establish long-term relationships. Each of our clients has the advantage of our extensive knowledge and experience in the fields of event marketing, sponsorship management and promotion development. Our philosophy is quite simple: quality HISTORY JAG Winning Sports has been involved in the management, marketing, sponsorship and promotion of sports events, festivals, as well as other live events since Event Management & Marketing If you're looking to reach your customers where they converge, and convert your message into sales, you've found the right sports and event marketing company to help. When your company is looking for sponsorship and promotion options for sports & cultural events, festivals or, we'll provide you access to interact with customers at a grass roots level. Creating brand impressions and unique messaging which can be translated into lasting impressions is what we do. So if your brand would benefit from the expertise of a sports and event marketing company, let us show you how we've helped nationally recognized brands at sport events nationwide. SPORT PARTNER
2 SUCCESS STORIES Arsenal Soccer Schools, Coca-Cola Cup, 2012 Intersport Soccer & Basketball Challenge, The National Basketball Academy, Intersport Camps, st Loutraki Easter Cup in Korinthos, st - 7 th Atreus Premier Cup in Argolida, st - 6 th Xenophanes Trophy in Delphi Fokida, Professional Basketball Summer League Kids Camp, Fokida Charity Trek, 2010 Ellinogermaniki Agogi School, German School of Athens, DSA, 2007 Kessaris School, 2008 Greek Folklore Dances Festival - ASIS Argolida Prefecture Central Macedonia Region Peloponnese Region Pallini Municipality, Nafplio Municipality Epidaurus Municipality, Delphi Municipality, University of Athens - Theater Science Department University of Athens - Sports Science Department Democritus University of Thrace Sports Science Department Hellenic Wheelchair Basketball Federation, Athens 2004 Paralympics Eurocup All Star Day FIBA / 2007 MEDIA PARTNERS
3 HOW WE WORK PROVEN KNOWLEDGE We combine the knowledge of regional, and national events with proven execution abilities to develop and deliver corporate programs and promotions that are on target, both geographically as well as demographically, and on budget. Trying to find a unique way to differentiate your product or service? By working with us at an event, your company will have direct exposure to consumers so you can build brand equity, gain product and service exposure, and most importantly, increase sales. Consumers will hear advertising messages, see company signage, as well as taste, touch and smell product samples. We help put your brand in consumers hands a face-to-face, grass roots marketing strategy that is the fastest growing form of marketing today. Our experienced staff has combined backgrounds in management marketing, research, account management, sales negotiation, pre-event implementation and creative promotion, and will work on your behalf from initial event management contact and negotiation to on-site execution, through documentation and evaluation. In short... our 20 years of experience ensures that your event marketing euro are wisely spent from program conception to on-site execution, and where appropriate, point-of-purchase consumer interaction. ACCOUNTABILITY JAG Winning Sports fully understands and embraces project accountability and the need for our client to see a return on their sponsorship investment. Both qualitative and quantitative results are imperative for a company to measure their accomplishments, and our years of expertise have given us the knowledge to meet these goals. The ultimate goal is to maximize their return on investment through coordinated strategic planning, hands-on management, and thorough execution. RETURN ON SPONSORSHIP INVESTMENT JAG Winning Sports: 7-Point Program When it comes to event marketing, sponsorship management, and promotional development, we have the skills and experience necessary to help you succeed. Not only do our clients want to put time and euro into a marketing initiative, but they want to see a measure of their Return on Sponsorship Investment. Event marketing brings a mix of both tangible and intangible benefits, and below is a listing of our skills and capabilities we bring to each project to maximize your returns.
4 1. Strategize with you to develop an event management & marketing program with creative tactics designed to most effectively meet your specific goals and objectives 2. Identify the right event opportunities for your brand to gain the right access to the right audience 3. Negotiate valuable access to these events, for the best price, while securing sales, promotion, marketing and awareness benefits that deliver results 4. Create and develop integrated promotions, brand platforms and activation opportunities that leverage the most value from each event sponsorship 5. Manage all pre-event communication and logistics to ensure your sponsorship program is on-target and on-schedule 6. Activate, execute, and staff all on-site components and benefits at sponsored events to make sure that your brand program is presented effectively and professionally 7. Evaluate your corporate event marketing participation and prepare a post-event audit and recap summary which completely reflects your event marketing involvement
5 CABABILITIES ACCESS It s all about opening doors. But opening the right doors, to the right audience, and at the right time. That defines effective event access. At JAG Winning Sports we utilize our nearly 20 years of experience to gain access to largescale, consumer events nationwide. But opening the door is just the beginning - effective event access means matching consumer demographics and geography to the event, while ensuring the event is both relevant and popular with consumers, so Management and Marketing strategies can be executed. Our longevity in the business and long-standing relationships with partners and venues both regionally and across the country allows us to work with our clients to determine the best avenues to execute effective marketing programs. Now that s access. ACTIVATION Well sure, we opened the right door to the right event, and even got inside, but now we have to deliver. In short, activation means capitalizing on the opportunities each event offers our clients. At JAG Winning Sports, we believe that activating a marketing program is a two step process; pre-event implementation and on-site execution. First, we design a plan to use all available event assets to creatively bring our clients brands to life with face-to-face consumer experiences, while creating tactics that will increase marketing penetration and sales. Then, onsite, and through related retail and media promotions, our field marketing team professionally and seamlessly executes the plan. Creative. Professional. Accountable. Our experience and effective communication ensures your marketing program is on-target and on-schedule. AWARENESS Generating awareness is simply a means to an end. By design, successful activation strategies can generate brand and product awareness that in turn increases sales, or with specific consumer education campaigns, can simply deliver critical messaging to impact desired consumer response. While working with JAG Winning Sports at events, our clients have direct exposure to consumers to gain awareness necessary to impact their sales and marketing goals. Consumers have the benefit of an interactive experience, grass-roots style. Creating awareness with impact. JAG Winning Sports has nearly three decades of experience and creativity doing just that.
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