Innovation for Dissemination in the ESS - The DIGICOM project

Transcription

1 Innovation for Dissemination in the ESS - The DIGICOM project Workshop on the Communication of Statistics The Hague, 6-7 October 2016 Christine Kormann, DIGICOM project manager 1

2 Overview DIGICOM project: DIGItal COMmunication, User analytics and Innovative products 1. ESS VISION Why DIGICOM? 3. DIGICOM how? 4. Project Work Packages 2

3 1. The ESS Vision

4 ESS Vision 2020 A common strategic response of the European Statistical System to the challenges that official statistics are facing The data revolution New metrics The price of statistics The future of Europe 4

5 ESS Vision 2020 Identifies 5 key areas in which common action is needed in order for European statistics to be "fit for the future" DIGICOM project contributes to 2 key areas of the Vision 5

6 2. Why DIGICOM? 6

7 Common challenges for the NSIs How do we differentiate official statistics from other sources in the data deluge? How do we reach the new generation? Limited resources 7

8 New opportunities for dissemination New visualisation tools User analytics Semantic web 8

9 Needs identified Understanding different user needs Strategic alliances with public and private partners A flexible set of products and services ESS cooperation To share tools and experience not reinvent the wheel! To drive innovation experiment together 9

10 DIGICOM objectives Modernising communication and dissemination of European statistics by Upgrading statistical products: innovative and shareable ESS products and services Review of shareable good practices in member states and more advanced non-eu member countries Systematic dialogue with users Capacity building 10

11 3. DIGICOM how? 11

12 4 Work packages 12

13 A project of the European Statistical System +18 National Statistical Institutes = 50 people involved in the 4 Work Packages and Steering Group 13

14 Timing: Multiple activities in parallel: 55 actions Several "Low-hanging fruits" Agile project management 14

15 4. Project Work Packages 15

16 User analysis (WP1) Aims at Gain better insight into users Identify the requirements of current and potential users Improve the ESS agility in dealing with core users 16

17 User analysis (WP1) Actions carried out so far Inventory Requirements and specifications for the ESS social network platform Plans User profiling exercise (personas) Launch ESS Facebook account- pilot phase Launch of "ESS Talk" for specialised userspilot phase 17

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19 Innovative and shareable tools (WP2) Aims at Customisability: tailored, reusable products Addressing visualisation principles Actions carried so far ESS Visualisation Workshop held in Valencia Inventory and repository of shareable tools Sharing: 3 tools are currently being disseminated by 9 NSIs: Economic trends, Young Europeans,Quality of Life 19

20 Innovative and shareable tools (WP2) Example: visualisation "Me and my family" reused by Croatian Bureau of Statistics 20

21 Innovative and shareable tools (WP2) Plans Guidelines for sharing of visualisation tools Share new visualisations: You in the EU, Government Expenditure, Shipments of Waste Digital publication on Men and women in the UE 21

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23 Open Data Dissemination (WP3) Aims at Answering to Open Data aspects for the statistical domain Improving re-dissemination Facilitated access to micro-data by researchers 23

24 Open Data Dissemination (WP3) Actions carried so far Inventory of open and Linked Open Data activities in the Member States Strong coordination with Modernstats Tutorial for researchers Plans ESS Workshop on dissemination of official statistics as open data January 2017, Malta Requirements study including proof of concept ESSnet Public Use Files 24

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26 Communication and promotion (WP4) Aims at Dissemination and communication strategy Promoting European statistics value General outreach Improvement of statistical literacy 26

27 Communication and promotion (WP4) Actions carried so far Inventory Plans A marketing/branding study Pilot dissemination of experimental statistics Hackathon Big Data and Open Data March 2017 Support Statistical literacy initiatives in the Member States Statistics for Beginners 27

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29 Conclusions From the inventory - many national initiatives in user analytics, use of social media, visualisation, statistical literacy - scope for further sharing - on LOD: different starting points From first meetings - new relations between NSI staff at expert level It's only the beginning 29

30 For more information Contact and to subscribe to the newsletter ESTAT-ESS-VIP- 30