Sponsorship Prospectus
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1 Sponsorship Prospectus Early Bird Discount Date: July 24, 2015 See inside for details. Application Deadline: September 4, 2015 See inside for details.
2 October 5 9, 2015 Hilton Orlando Orlando, Florida Dear Valued Sponsor, The IBM Systems Technical University is a best-in-class event featuring IBM z Systems, IBM Power Systems and IBM Storage. This 4.5 day conference is designed for technical and professional development in IBM Systems and solutions allowing clients to take a deeper dive into smarter computing implementation, product announcements, industry trends and key topics across the IBM Systems portfolio. thehiltonorlando.com Hilton Orlando provides a winning recipe for productivity with stylish hotel rooms and on-site meeting space. Vegas has its strip. Chicago has its Miracle Mile. Orlando has International Drive and it is minutes away from everything Orlando has to experience. If you are looking to increase your visibility in the IT community and grow your revenue base, this event is for you! I would like to invite you to come on board as a sponsor at this exceptional technical university, which will be held October 5-9, 2015 at The Hilton Orlando, Florida. Being a sponsor gives you an opportunity to: Generate revenue by closing existing deals and developing opportunities with IT directors, managers and other decision makers Build brand awareness and network with professionals at all levels Participate in the Solution Center where attendees can learn about your products and services Show your expertise via a sponsor panel and conduct presentations to potential customers Hear about breakthrough announcements Join us for an evening of entertainment and networking Our sponsors are key to the success of this event, and your participation is greatly valued. Invest in one of our sponsorship levels today to gain exposure to influencers and decision makers at this premier event. I look forward to seeing you at our IBM Systems Technical University. Amy Purdy Hirst Manager, Worldwide Systems Technical Events and Training IBM Systems
3 Early Bird Discount Deadline The application deadline for the Early Bird Discount is July 24, Discount applies to Bronze through Platinum sponsorship levels. Application Deadline The deadline for application submission is September 4, Applications received after this date are subject to rush charges. Solution Center The Solution Center will take place in the Orlando Ballroom I & II at the Hilton Orlando. A detailed floor plan with pedestal location will be made available several weeks prior to the conference. (Times and location may change, final information will be in the Solution Center Service Kit, provided upon application approval.) Solution Center Hours Sunday, October 4 Solution Center Set Up... 12:00 PM 8:00 PM Monday, October 5 Solution Center Set Up... 7:00 AM 5:00 PM Solution Center Open/Reception... 5:0 PM 7:0 PM Tuesday, October 6 Solution Center Open...12:00 PM 2:00 PM Solution Center Open/Reception...5:0 PM 7:0 PM Wednesday, October 7 Solution Center Open...12:00 PM 2:00 PM Solution Center Breakdown... 2:00 PM 9:00 PM Sponsorship Information Sponsorship Options Platinum Gold Silver Bronze Exhibitor Full Event Price $50,000 $0,000 $20,000 $12,000 $6,000 Badge Options Full Conference/ Speaker Badge Solution Center Only Badge A Full Conference Badge gives an attendee access to general sessions, breakout sessions, hands-on labs, Solution Center, meals, and receptions. A Solution Center Only Badge provides access to general sessions, Solution Center, meals and receptions Monday through Wednesday. Sponsorship Options Access and Passes Platinum 2 $50,000 Gold 2 $0,000 Silver 2 $20,000 Bronze 2 $12,000 Full conference badges Solution Center-only badges Exposure Exhibitor $6,000 Advertisement in Solution Center Guide Full Page Half Page Half Page Portfolio Insert in Welcome Kit Solution Center Guide description 100 words 75 words 50 words 25 words Name/URL Sponsor logo on front of Welcome Kit package Sponsor logo and recognition as premier sponsor in preevent blasts to opt-in attendees Sponsor logo on event directional signs and on site digital media displays Sponsor logo prominently displayed on ibmtechu.com attendee portal Pre-event Inclusion of sponsor with hyperlink on event portal Logo Logo Logo Logo Name Solution white papers posted to attendee portal Up to Inquiries: For inquiries and to apply for a package, please provide your name, company name and telephone number to: Marc Miller mmiller@omnienceevents.com Invitation for a sponsor senior leader to present in the main tent session. Topic, time allocation and placement of presentation will be mutually agreed between sponsor and IBM executives. Influence and Speaking Private consultation meeting room (0-minute slots) Technical presentation lecture sessions and posting of content to attendee portal Lunchtime roundtables for informal discussions (sponsor to self-manage attendees) Mon Wed Continues... Business Partner Sponsorship Prospectus 4 5
4 Sponsorship Options Continued from previous page... Additional Sponsor Opportunities Solution Center Activities & Interaction Exhibit space Platinum 2 $50,000 20' x 20' with by sponsor and/or 4 turnkey pedestals, Gold 2 $0,000 10' x 0' with by sponsor and/or turnkey pedestals, Silver 2 $20,000 10' x 20' with by sponsor and/or 2 turnkey pedestals, Bronze 2 $12, x 10 with by sponsor and/or 1 turnkey pedestal, Exhibitor $6,000 10' x 10' with by sponsor and/or 1 turnkey pedestal, Solution Center reception sponsorship 1 Exclusive Lunch sponsorship 1 Exclusive 1 non-exclusive Breakfast sponsorship 1 non-exclusive 1 non-exclusive Coffee break sponsorship 1 non-exclusive Participation in the Passport Program Lead Retrieval Units To enhance your exposure at the IBM Systems Technical University event, IBM is offering additional opportunities to our event sponsors. Please see list below. Opportunity Co-Sponsorship of Event Night on Wednesday (Limit of ) Advertisement in Solution Center Guide (if printed) or on digital displays located throughout venue. Details In addition to any included with your main sponsorship. $20,000 Exclusive, outside back cover (full page) $2,500 Inside front cover (half page) $1,250 Exclusive, inside front cover (full page) $2,500 Inside back cover (half page) $1,250 Exclusive, inside back cover (full page) $2,500 Inside body of guide (full page) $1,750 Inside body of guide (half page) $1,000 Additional Lead Retrieval Unit In addition to one or more included with your main sponsorship. $500 Lead Retrieval Printer Printer to immediately print leads from attendee badges scanned at your booth. $60 Advertisement flyer in attendee welcome kit One 8.5"x11" flyer placed into the attendee kits distributed on site upon registration. $2,000 Charging station sponsorship (one station for duration of event) Sponsorship of one charging station located in high traffic area. Includes graphics on station and 15 monitor to display your digital ad or access to specific web sites or files. $5,000 Full Conference Badge 1 A Full Conference Badge gives an attendee access to general sessions, breakout sessions, hands-on labs, Solution Center, meals, and receptions. It does not include access to the Business Partner $1,295 Reception/Forum or Winning Edge sessions. Solution Center Only Badge 1 A Solution Center Only Badge provides access to general sessions, Solution Center, meals and receptions Monday through Wednesday. $695 Event Agenda Portal Sponsorship Logo on web version. (Logo usage not available on mobile version.) $2,000 Logo on Digital Agenda Displays Full week, non-exclusive. $,000 Passport Card Program Participation Participation in the Passport Card in which company name will be listed on the card. Attendee will retrieve a stamp from your booth. Once all stamps are retrieved, attendee can exchange card for a $1,500 conference gift. (Included in Platinum and Diamond levels.) Pre-event to attendees to attendees prior to event. $,000 Presentation Session with Speaker Badge Presentation session and included full conference badge. Choice between a 45 minute session during breakfast (only other vendor sessions will take place during this time) or a 75 minute session $2,500 during regular session hours. Room Key Sponsorship 4 Room key sponsorship in which your company logo or message can be placed on the hotel room keys. $10,000 Seat Drop at General Session One 8.5" x 11" seat drop at the general session. $5,000 Web ribbon ad on sponsor tab of conference web site Banner advertisment on main conference web site. $5,000 1 All Full Conference Badges are limited to open sessions and/or functions. This badge does not grant access to restricted and/or private sessions or activities. Additional purchase quantities limited as follows: Silver through Platinum Sponsors may purchase up to TWO full conference badges at $1,295 each and TWO Solution Center only badges at $695 each. Exhibitors and Bronze Sponsors may purchase up to ONE full conference badge at $1,295 and ONE Solution Center only badge at $695. Any additional badges over and above these quantities are billed at the full conference price. 2 Pre-approved IBM Co-Marketing (MDF) funds may be used for this sponsorship level. However, if MDF will be used, certain package inclusions will be omitted. If you have any questions please contact Marc Miller mmiller@omnienceevents.com. All options are subject to availability. All information must be provided 60 days in advance unless otherwise noted. 4 Additional costs will be incurred from hotel/venue. Limited to Platinum and Gold Sponsor levels. First come, first served. Business Partner Sponsorship Prospectus 6 7
5 Advertising Specifications Additional Information Portfolio Inserts and Seat Drops Printed materials for these uses are limited to one 8.5 x 11 flyer printed front and back. Sponsor is responsible for printing and delivery of the item. Prime Location Prime location is influenced by the following: sponsorship level, time of enrollment, and available slots at the time of enrollment. Enroll early to ensure the best possible location. Print Advertising in Solution Center Guide All advertisements to be printed in the Solution Center Guide should be provided in PDF format when possible. Certain EPS and TIFF files are also acceptable. All included art should be 00 dpi at actual size and in CMYK format, with black at 100%. Ad sizes are shown below in inches, width before height, and are subject to change. Full Page: (Cover or Inside Page) Half Page: (Cover or Inside Page) Pricing Discounts The Early Bird Discount will expire on July 24, Discount applies to Bronze through Platinum sponsorship levels. However, please plan to have your application submitted in a timely manner and remember the earlier your application is submitted the better location selection you will have for your pedestal within your sponsorship level. Logo Submission.75" wide x 5.5" high " bleed on all sides) (4" wide x 5.75" high) Keep 0.2" clear space inside margins, including both panels of two-page spreads. (Do not run copy across the gutter.).75" wide x 2.7" high " bleed (all sides) (4" wide x 2.95" high) Keep 0.2" clear space inside margins General Information Payment invoices will be created based on the USD prices listed in this document. Invoices will outline the Terms & Conditions and Payment To information which will be the Accounts Payable team. Options in the sponsorship packages are based upon availability. Sponsorship registration will be done via an online enrollment tool, which is linked from Solution Center tab on the event web site. Please plan to have your application submitted in a timely manner and remember the earlier your application is submitted the better selection you will have for your pedestal within your sponsorship level Our goal is to provide the highest quality reproduction of your company logo for signage, banners and publications. You can help us in that effort by providing logo files in accordance with the following guidelines. Preferred file type: EPS, PDF or AI file (typically a vector file from Adobe Illustrator) with all fonts converted to paths. RGB and spot colors will be converted to CMYK. Other acceptable file types: TIF, JPG, PNG or PSD. These should be large enough to fill your computer screen and still look clean. (Depending on sponsorship, they may be reproduced up to 15 wide at 200 dpi.) File types we cannot use to reproduce your logo in print: GIF, WORD (.doc), PowerPoint (.ppt), EXE If you are unable to provide a file type that is listed under the acceptable file types, we will make every effort to work with what you are able to provide. Interaction and Solution Center Activities If you have any questions about the sponsorship packages for this event, please contact: Marc Miller mmiller@omnienceevents.com Specialty Advertising Please contact us for specifications for any specialty advertising (video ads, digital media, web graphics, etc.) that is included in your sponsorship options. Business Partner Sponsorship Prospectus 8 9
6 Sponsor terms and conditions 1. By submitting this application Sponsor agrees to comply with these terms and conditions, the attached Sponsor Guidelines and any other reasonable rules implemented by IBM in connection with the IBM Systems Lab Services and Training Solution Center Sponsorship Package. 2. IBM reserves the right to refuse any application without explanation in its sole discretion.. Sponsors may not sublet, assign, or apportion any part of the space allotted, nor represent, advertise, or distribute literature for the products or services of any other firm or individual except as approved in writing by IBM. 4. Sponsor grants to IBM and its subsidiaries, contractors, agents and assigns a license to use, display, copy, and distribute Sponsor s trademarks, and the information about Sponsor that Sponsor provides, on IBM s internal and external websites, IBM Systems Lab Services and Training Technical University materials and signage in order to promote Sponsor s sponsorship of the IBM Systems Lab Services and Training Technical University. IBM will make a good faith effort to follow any trademark guidelines provided by Sponsor. 5. IBM reserves the right to restrict exhibits which become objectionable or otherwise detract from or are out of keeping with the character of the Solution Center Exhibit areas as a whole as determined by IBM in its sole discretion. 6. Direct sales (the exchange of merchandise for money) are not permitted on the Solution Center Exhibit floors without written permission from IBM. Orders only may be taken for later fulfillment. 7. On behalf of Sponsors, IBM has designated Solution Center contractors to provide the following: drayage, labor, cartage, installation and dismantling, furniture, demonstration pedestal and floor decorations, signs, photographs, telephone services etc. Services of electricians, plumbers, carpenters, and other labor will be available and charged for at the then-prevailing rates. IBM assumes no responsibility or liability for any of the services performed or materials delivered by the foregoing persons, parties and organizations. Arrangements must be made between Sponsors and the official Solution Center contractors. 8. Any space provided to Sponsor, including, but not limited to, any kiosks, exhibit space or conference rooms, is provided on an as is basis. Anyone visiting, viewing or otherwise participating in the space is deemed to be the invitee or licensee of Sponsor while so visiting, viewing or otherwise participating in the space, rather than the invitee or licensee of IBM. Sponsor shall return the space in as good condition as it was received, reasonable wear and tear excepted. Sponsor shall conduct itself in a decorous manner and comply with all requirements, rules or reasonable requests of IBM or the conference landlord with respect to its use of the space. 9. Neither party shall be liable to the other party for incidental, indirect, consequential, special or punitive damages of any kind, including without limitation lost revenues or profits, whether such liability is asserted on the basis of contract, tort, or otherwise, even if the other party has been warned of the possibility of such loss or damage in advance. In no event will IBM s liability for actual direct damages exceed the amount of fees actually paid by Sponsor to IBM as part of Sponsor s sponsorship of the IBM Systems Lab Services and Training Technical University. 10. IBM may cancel any or all of the IBM Systems Lab Services and Training Technical Universities at any time in IBM s sole discretion. In the event of any such cancellation, IBM will use reasonable efforts to provide Solutions Center Sponsors with prompt notice of cancellation. IBM s sole liability and Sponsor s sole remedy in the event of cancellation of any or all of the 2015 events shall be limited to return of the sponsorship fees paid by Sponsors. In no event shall IBM be responsible for airfare, hotel, or any other expenses incurred by Sponsors. If the Sponsor cancels less than ninety (90) days before the applicable IBM Systems Lab Services and Training Technical Universities commences, Sponsor shall be liable for one-hundred percent of the total sponsorship fee. 11. Sponsor may not assign its sponsorship to any third party without the consent of the other party. 12. These terms and conditions, the Sponsor Guidelines and all other matters arising our or relating to Sponsor s Solution Center Sponsorship shall be governed by the laws of the State of New York. 1. Any hardware provided to the Sponsor, including hand held scanners, or other computer equipment (but not limited too) is the responsibility of the Sponsor during the event. 14. In this document a Sponsor can either be an event Sponsor or event Exhibitor. 15. Pricing, Descriptions or other information within this document may change without notice. Copyright IBM Corporation 2015 IBM Corporation Systems & Technology Group 11 Westchester Avenue White Plains, NY Produced in the United States of America June 2015 IBM, the IBM logo, ibm.com, Power Systems, System Storage and z Systems are trademarks of International Business Machines Corp., registered in many jurisdictions worldwide. A current list of IBM trademarks is available on the Web at WMR1289USEN-02 Business Partner Sponsorship Prospectus 10
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