Integrate, Optimize, Orchestrate, and Unify One Digital Ecosystem Throughout the Enterprise

Transcription

1 Integrate, Optimize, Orchestrate, and Unify One Digital Ecosystem Throughout the Enterprise

2 A one-stop-shop for strategy, digital processes, design, and technology Technology is empowering the enterprise like never before. As words like game changer and digital disruption become more common, many businesses and customers are redefining their roles in the marketplace. And to capitalize on these quickly evolving opportunities, businesses may need an interconnected solution that can improve their ability to adapt to and orchestrate with these market transformations. Introducing DigitalMIX TM : Deloitte Digital s multi-solution portfolio of marketing, sales, service, analytics, CRM, order and billing management, financial management, and enterprise cloud-based and on premise services. Designed to deliver a one-stop-shop for strategy, process, organization, design, and technology transformation, DigitalMIX integrates pre-configured, cloud-based services efficiently with industry-leading insights and accelerators. DigitalMix can optimize creative marketing, analytics, quote-to-cash, digital commerce, CRM, ERP, financial management, and can put the right tools back in the hands of your enterprise. ecommerce AI / ML Experience Management THE DIGITAL ENTERPRISE ENABLED BY DIGITALMIX Sales Identity Management Marketing Digital Enterprise Service Integration & API Management Customer Insights Cloud ERP Content Management CPQ

3 Powered by leading technologies ADOBE EXPERIENCE CLOUD Adobe Marketing Cloud Adobe Analytics Cloud Adobe Advertising Cloud The DigitalMIX ecosystem combines the tech-savvy know-how of Deloitte Digital s industry-specific knowledge and resources to help integrate, accelerate, and optimize the marketing platform enabling the enterprise to provides high-power marketing tools to support your end-to-end customer journey. You ll even gain device co op eligibility where you can tap into more than 90 million shared customer data touch points, gain a better understanding of your target unleashes big data, customer journey context, meaningful measurement across marketing channels, automated audience creation, and can turn insights into action. Imagine big data without limits. Handling more than 71 trillion customer data helps the enterprise manage their campaign across all media spend formats from TV and mobile to display and social. Equipped with Adobe Media Optimizer DSP, Adobe Media Optimizer Search, and Adobe Medial Optimizer DCO, you ll gain the ability to operate at its fullest potential. Adobe Experience Cloud provides access to an integrated set of solutions for building campaigns, managing advertising, gaining deep intelligence about your business, and can make for an ideal foundation for DigitalMIX. Harnessing the power of Adobe Marketing Cloud, Adobe Analytics audience, and enable even deeper potential insights and strategies. Harnessing the power of Adobe Experience Manager, Adobe Campaign, Adobe Target, Adobe Primetime, and Adobe Social, this solution helps provide personal and relevant experiences across all marketing channels. transactions annually, there are more deployments of Adobe Analytics than any other analytics platform in the marketplace. dynamically optimize buying and biding, campaign execution, and customize for audience preferences. Cloud, and Adobe Advertising Cloud, this multisolution platform can provide a complete set of integrated digital marketing solutions:

4 Powered by leading technologies With a name that s synonymous with CRM excellence and effective integration across platforms, Salesforce s cloud technologies make for the ideal pairing in our DigitalMIX ecosystem. Delivering account management, lead and opportunity management, customer service, pricing, selling, cataloguing, integration, and collaboration infused with the insights Salesforce Sales Cloud is a leading account management, opportunity management, and customer engagement platform in the market. Through a simple, yet powerful, user experience Salesforce Sales Cloud can provide access to the right information and tools to help reduce your sales cycles, increase spend, and help improve customer satisfaction. Salesforce Service Cloud delivers an omnipresent social monitoring and customer engagement platform to create a 720 view of your customers across multiple channels. By integrating case management, knowledge management, phone, live chat, self service, and social channels into one platform, this feature can provide centralized and in-depth information on how to create the best experience for your customers. Salesforce Commerce Cloud can create personalized intelligent shopper journeys wherever shoppers roam. Complete with AI-powered solutions for digital commerce, point of sale, order management and more, this solution can provide all the essentials needed to deliver a unified end to end customer experience. Salesforce Marketing Cloud can enable a premier marketing execution framework supporting unique personalized customer journeys. It can enable marketing execution and optimization with expansive automation of messaging and leading class integration with CRM and DMP data concepts. End-to-end marketing effectiveness can also be improved through target and goal setting and detailed KPI tracking across the marketing and sales landscape. and accelerators Deloitte Digital is known for:

5 DigitalMIX TM Functional Architecture CUSTOMER INSIGHTS / ANALYTICS SERVICE ARTIFICIAL INTELLIGENCE / MACHINE LEARNING INTEGRATION & API MANAGEMENT CONTENT & CONTRACT MANAGEMENT ECOMMERCE CPQ FINANCE, CLOUD ERP MARKETING SALES IDENTITY MANAGEMENT HR

6 Customize, Integrate, and Orchestrate in months instead of years It s clear that with a variety of effective integrations, DigitalMIX can help deliver a pre-configured architecture in a matter of months instead of years. Adding insight-driven accelerators and implementations (that are done at an API-layer level), and an a la carte menu of mix and match industry-leading solutions to integrate with your enterprise, you can create a solution that is precisely tuned to help enhance your organization and inform its scalability for the future.

7 Contact a member of the team to learn more Put the creative marketing, financial, analytic, and customer management tools back in the hands of your enterprise. Visit us at to learn more on becoming the maestro of your enterprise orchestration. Barbara Venneman Principal, Digital Marketing Leader bvenneman@deloitte.com Paul Clemmons Principal and Global Salesforce Alliance Leader pclemmons@deloitte.com Danny Ledger Principal and DigitalMIX Solution Leader dstartsev@deloitte.com Jordan Thompson Senior Manager and DigitalMIX Solution Leader jorthompson@deloitte.com Michelle Young Global Adobe Alliance Marketing Leader michelleyoung@deloitte.com Jorge Briones Managing Director, Salesforce Alliance jobriones@deloitte.com Claudine Webster Global Salesforce Alliance Marketing Leader Deloitte Touche Tohmatsu LLP claudinewebster@deloitte.com As used in this document, Deloitte means, a subsidiary of Deloitte LLP. Please see for a detailed description of our legal structure. Certain services may not be available to attest clients under the rules and regulations of public accounting. This communication contains general information only, and none of Deloitte Touche Tohmatsu Limited, its member firms, or their related entities (collectively, the Deloitte Network) is, by means of this communication, rendering professional advice or services. Before making any decision or taking any action that may affect your finances or business, you should consult a qualified professional adviser. No entity in the Deloitte Network shall be responsible for any loss whatsoever sustained by any person who relies on this communication. Copyright 2017 Deloitte Development LLC. All rights reserved.