API Experience Magritte, IBM Client Centre

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1 IBM Connect 2015 Seize the Moment 17/11/2015 API Experience Magritte, IBM Client Centre Alan Glickenhouse Pierre Richelle Denise Schweitz 2015 IBM Corporation

2 IBM Connect 2015 Industry disruption is driven by technology and standardization IBM Corporation

3 IBM Connect 2015 Introduction 4x 90% 100% 75B IBM Corporation

4 IBM Connect 2015 API Management Solutions Market Will Quadruple By 2020 As Business Goes Digital IBM Corporation

5 IBM Connect 2015 API Management Solutions Market Will Quadruple By 2020 As Business Goes Digital IBM Corporation

6 IBM Connect 2015 Video IBM Corporation

7 IBM Connect IBM Corporation

8 IBM Connect IBM Corporation

9 IBM Connect 2015 Agenda 09.15: Introduction Denise Schweitz 09.30: Keynote API Experience Alan Glickenhouse 11.00: Coffee break 11.15: Demo API Management, Q&A Pierre Richelle 12.00: Lunch IBM Corporation

10 IBM Connect 2015 Alan Glickenhouse: API Experience IBM Corporation

11 IBM Connect 2015 Seize the Moment 11/2015 API Experience Alan API Management Business Strategist 2015 IBM Corporation

12 Starting the journey to Cognitive Computing Data is transforming industries and professions. Data is of limited use to business until exposed by an API By 2020, 1.7 MB of new information will be created every second for every human being on the planet. The world is being reinvented in code. 50% of B2B collaboration take place through web APIs By 2017, there will be 1B connected things in smart homes, including appliances, smoke detectors and cameras. Computing is entering a new Cognitive Era. An average of 1.3B Watson API calls are made a month Today, businesses in 36 countries across 17 industries are applying cognitive technologies IBM Corporation

13 Digital disruption is requiring companies to find new ways to innovate and reach new customers Websites Websites Partners Connected Cars APIs Connected Appliances Game Consoles Trillions Internet TVs Smartphones Millions Tablets IBM Corporation

14 Business API = Web API = Productized Service What is a Business API? A Business API is a public persona for an enterprise; exposing defined assets, data or services for public consumption A Business API is simple for app developers to use, access and understand A Business API can be easily invoked What Value Does a Business API Provide? Extends an enterprise and opens new markets by allowing external app developers to easily leverage, publicize and/or aggregate a company s assets for broad-based consumption What assets, data or services are exposed via a Business API?: Product catalogs Store listings Order status Inventory Social interaction App Developer IBM Corporation

15 Why APIs? Why Now? IBM Corporation

16 Multi-speed Integration Developer LoB Data Scientist Scaling your institutional knowledge and processes Speed and agility to drive innovation and growth CIO roles Enterprise LoB roles Digital CIO Integration Architect Integration Developer IBM Corporation

17 An enterprise architecture for multi-speed transformation Enterprise Apps Digital Apps Info Process Interaction Enterprise Integration/Messaging` Enterprise containers APIM Microservices & Events Partner App Access Secure gateway Systems of Record Operational visibility & control Security Systems of Engagement Seamless portability IBM Corporation

18 API Economy Supply Chain IBM Corporation

19 IBM Corporation

20 IBM Corporation

21 Typical API Audiences Private, Internal APIs Protected, Open-To- Partner APIs Public, Open-To- All APIs IBM Corporation

22 Public API Examples Multiple Industries Finance Trading Economics API Financial Services - StrategYard Banking BankImport API Insurance Insured Rating Energy EcoSCADA API Telecom StreamWIDE Call Screening API Provides its users with access to economic data for 196 countries including historical data for more than economic indicators, exchange rates, stock market indexes, government bond yields and commodity prices. The Trading Economics API allows users to make calls to get a list of countries, get a list of indicators, get a matrix of countries, get indicators by country, and get indicators by category. is an investment strategy trial service that allows individuals to test and evaluate potential investment strategies in a simulated environment. The site allows users to work create, test, and delete multiple strategies, see performance metrics and charts, and automate trading strategies. Provides users with a single place to track their financials over several accounts from different banks. The BankImport API allows developers to automatize the processing of incoming and outgoing money, providing direct access to transactions, bank accounts, and settings. enables users to develop a rate plan reflecting risk levels posed by prospective customers. Quote requests can then be made via the Insured Rating API which return coverage and premium information. The data generated helps to manage insurance product offerings and provide accurate rate quotes matched to determinants of risk. Used to monitor energy consumption and identify wasteful energy use. EcoSCADA is useful for establishing benchmarks for energy usage across multiple buildings and monitoring their performance against those benchmarks. The service records data on gas, electricity, and water consumption as well as other relevant factors. This data is stored in EcoSCADA's online database where it can be accessed by users directly or via API. Provides carrier-grade Value Added Services (VAS) to mobile service providers. One of these services is Call Screening, which allows users to filter calls using acceptance and denial lists, time-based filters, behavior-based filters, delays on incoming or outgoing communications, and more IBM Corporation

23 Public API Examples Multiple Industries Retail WishClouds CPG Indix Healthcare BlueButton Health Fitbit Government Consumer Financial Protection Bureau Complaint DB API Government Census Reporter API is a social shopping app that lets people know when products go on sale or change prices. The WishClouds API allows developers to access and integrate the functionality of WishClouds with other applications and to create new applications. Some example API methods include retrieving lists of retailers, retrieving products by lists or categories, and managing account information. provides information and intelligence about products. Indix provides a Big Data and SaaS tool to support brands and retailers to access product data including descriptions, images, and almostrealtime pricing information. The Indix API allows developers to access and integrate the data and functionality of Indix with other applications and to create new applications. is a service that allows people in the U.S. to access their own medical records online in order to track their health and check reports for accuracy. Not all doctors or medical service providers make data available through Blue Button, but the number of providers that do is increasing. Health data can be shared with doctors, specialists, or other trusted persons. to create tools and application that access Fitbit services and data. Users can then authenticate an external website/application to use their Fitbit data, and use the external application to push data to Fitbit. Allows applications to retrieve metadata about the dataset and views, query for views matching specified search criteria, or retrieve specific rows of data from the dataset and views. Accessing and making sense of U.S. Census data. Information is divided into categories, and users can search for information by topic or keyword. Each data point comes with context to show how it fits into the larger picture of its state and country. Census Reporter offers visualizations of its data in the form of maps and charts IBM Corporation

24 The Business of APIs - Monetization For Free Developer Pays Developer Gets Paid Indirect Drives Adoptions of APIs Typically low valued assets Drive brand loyalty Business Asset must be of high value to the Developer For example, marketing analytics, news, Capabilities such as credit checks Provides incentive for developer to leverage web API Ad placements Percentage of revenue sold product or services Use of API achieves some goal that drives business model. E.g. Increase awareness of specific content, or offerings Enter new channels Example: Example: Example: Example: Facebook Login API provides free authentication for any Web / mobile app Amazon EC2 Web Services APIs charge per usage to launch and manage virtual servers. Google AdSense APIs pay developers who include advertising content into apps ebay Trading APIs offer developers access to trading services extending the reach of listings and transactions IBM Corporation

25 New approach to Innovation: Hackathons, Developer Challenges Looking to transform the Digital Banking landscape: - Innovative mobile solutions & IoT/ Wearables 40,000 API calls from more than 100 different groups Prototype APIs allowing Developers to interact with fake accounts - Account Details (APR/Interest Rate, Available Credit, Payment Due Date, etc) - Customer Information (Name, Addresses, Phone Numbers, Addresses) - Payment Details (Scheduled payments, payment history, etc) IBM API Management on Cloud provided Developer Portal & secure access to APIs pub/#/apis 48 hours, 25 developers, over 400,000 API calls Impressive 13 pieces of Intellectual Property for ASDA Winning Ideas - George Go! - search application using multiple descriptors - Clothing Shaker - create your outfit by shaking your device - Virtual Fitting Room - use of Xbox Kinect and APIs IBM API Management on Cloud provided Developer Portal & secure access to APIs IBM Corporation

26 How can the API Economy help you? Mobile (internal dev) What data/transactions would your own mobile apps need? Is there data that is generic (e.g. business locations, rates, etc.)? Is there data that is specific to existing customers that should be accessible via your app? Partnering Is partner on boarding a long difficult process? Would self registration of partners be of value (e.g. more partners, wider geographic coverage)? What data/transactions do you share between yourself and your partners? Public Composite Apps What apps might others write that could use your data/transactions? If there were a comparison app for you vs. your competitors would you want to be listed as an option? What other industry sales might also use your products (e.g. car purchase needs bank loan)? Think Mash-ups what other APIs might make sense with yours? Mapping? Social? IBM Corporation

27 How can the API Economy help you? Social / Big Data How do your systems interact with social media? Can you spot trends in social media and raise alerts or take action? Can you gain insight on your brand and your competition via social media? Can you do real time analytics combining current customer status/behavior and history? Device integration/wearables How are you positioned to integrate the next UI technology (after Mobile/Tablets)? Does your company deal with devices (e.g. cars, appliances, sensors/meters)? What scenarios can apply to the device (e.g. needs repair/supplies, needs to send status info, interaction between device and xxx)? Valuable Data What data do you collect on your clients? Can your data identify market segments that would be of interest to a non-related industry? (e.g. expensive cars are purchased in this neighborhood, lots of child related purchases occurring in this neighborhood) IBM Corporation

28 What API Use Cases Can You Think Of? management/2015/11/01/apiuse-cases-for-every-industry/ IBM Corporation

29 What are some common use cases in the API Economy? Exposing systems of record to Mobile apps Accelerate internal development Expand the reach of your business Build hybrid cloud applications Monetize data and services Enterprises are taking existing businesses into the mobile world. Their data resides onpremise. For mobile apps to be interesting & useful, they need access to this on-premise data. APIs provide a secure and simple way to allow mobile apps to access existing on-premise data. APIs don t always have to be exposed to the world. Many companies build much of their internal code in form of APIs, for reusability. Result: a library of useful components that can be reused to greatly accelerate app development Increasingly, businesses are expecting to consume your product/service in the context of other related services. This means interacting with your business not through your web page or store, but through APIs APIs enable partners, entrepreneurs, developers to build/embed your service into theirs The canonical hybrid cloud app resides in the public cloud, and accesses data that must remain on-premise for legal, security, regulatory reasons. APIs provide a secure and simple way to allow hybrid cloud apps to access on-premise data Businesses often have high-value data and services that they can provide and sell to others Peugeot (French auto manufacturer) sells their connected car data to external business partners via APIs, resulting in a new revenue stream IBM Corporation

30 Clients are Unlocking the real power of the API economy Unlocking the real power of the API economy: Exposing your core capabilities through an API to an ecosystem of developers, customers and partners, opening up entirely new opportunities for innovation, new revenue streams and expanded channels Growing foreign exchange business by providing digital banking services to business partners Exposing services as APIs to drive mobile app innovation through an external developer ecosystem Monetizing connected car data via APIs for external business partners IBM Corporation

31 Citi Providing easy & secure access to key financial services Use cases API economy Secure financial transactions Real time analytics The Solution IBM API Management and DataPower to provide secure environment for transactions Real time analytics to gain insights into transactions Development portal to open ecosystem innovation to partner and developer communities The Benefit Offers 3 rd party merchants secure standards-based access to key business services as APIs, with a self-service experience Provides a private ecosystem for partners and a central repository with usage analytics API platform and hackathons help drive innovation for Mobile application development IBM Corporation

32 Peugeot Provides innovative vehicle connectivity with IBM API Management Use cases API economy Vehicle data analysis and insights Monetization of data for partner companies The Solution Offer innovative connectivity services to customers, improve the driver experience, improve safety, and create new revenue sources Improve driving conditions with driver profiling, eco-driving, fleet management, reduce accident risk Collect data to monetize for partners The Benefit Always connected low-latency reliable communications with the car systems/apps and customer mobile apps Vehicle data APIs published on secure developer portal Internal & external developers use vehicle data to develop mobile applications Drives innovation for Mobile application development IBM Corporation

33 YES Bank Expand the business by building new digital partnerships. Use cases API economy On boarding partners Expose data to enable mobile and customer experience innovation The Solution Yes Bank wanted to tap in to the growing market of inward remittances from Indians abroad. To increase their business, it is imperative they partner with as many exchange houses in a seamless & secure fashion The Benefit Rapidly self-service on-board thousands of partners through the interactive & socially enabled developer portal. Securely expose their services running on IBM Integration Bus Use API management platform as the single entry point in to the enterprise across all its channels IBM Corporation

34 Getting started in the API economy Deliver exceptional digital experiences Build a strategy & plan Monetize Build & manage world-class apps Scale expertise Secure and Integrate across open ecosystems IBM Corporation

35 Getting started in the API economy Build a Strategy & Plan Clients can leverage IBM s Journey Map to evaluate their current maturity level, and IBM s starter workshops and digital transformation services to advance their strategic & technical planning Result: It s quick and easy to get started! Build and Manage World-Class Apps APIs don t always have to be exposed to the world. Many companies build much of their internal code as APIs, for reusability. Result: a library of useful components that can be reused to greatly accelerate app development Secure and Integrate Enterprises are taking existing businesses into the mobile world. Their data resides on-premise, but needs to be available to mobile apps running on devices everywhere. Result: APIs provide a secure and simple way to allow mobile & hybrid cloud apps to access existing on-premise data. Scale Expertise Your team may have 10 s to 100 s of developers. The rest of the world has millions. Result: APIs enable you to access a wider set of partners, entrepreneurs, developers to innovate around your business without having them on your payroll! Monetize Businesses often have existing high-value data and services which they could sell to others. Result: APIs allow companies to sell data and services to external business partners via APIs, for new high margin revenue stream Exceptional Digital Experiences Clients increasingly expect digital experiences that are seamlessly integrated across company lines Result: APIs allow you to integrate other companies services into your app & web page experiences, and vice versa IBM Corporation

36 Getting Started in the API Economy with IBM Deliver Exceptional Digital Experiences Personal, adaptive, predictive and relevant multi-channel experiences IBM Digital Experience IBM Enterprise Marketing Management Build a Strategy & Plan Find key assets and services and Identify disruptive opportunities API Economy Workshops & Digital Transformation Services API Economy Journey Map Monetize Accelerate growth and identify new revenue streams API Economy Workshops & Digital Transformation Services API Economy Journey Map API Management & Gateway Scale Expertise Keep pace with knowledge growth and accelerate team performance with predictive insights IBM Business Process Manager IBM Operational Decision Manager Secure and Integrate Build and Manage World-Class Apps Architect for re-use with APIs to build your Apps faster IBM Bluemix - MobileFirst Foundation - StrongLoop Node.js frameworks - WebSphere Liberty - API Harmony Bluemix Garage Services Your API s, Data, Services and Apps API Management & Gateway IBM Hybrid Cloud Integration IBM Integration Portfolio (MQ, IIB, DataWorks, B2B) IBM Corporation

37 New IBM API Economy Journey Map Charting the evolution of Digital Transformation 5 2 stages of maturity with perspectives Learning Using an Unstructured Approach Discovering & Experimenting to Gain Market Understanding Implementing Targeted Market Solutions Expanding to Full Digital Market Solutions Innovating with Predictive Transformation Business Technology Across several dimensions Business approach Management Architecture Information & content Process & methods Infrastructure And several factors for each dimension Business drivers, perspective, industry integration, monetization Organization, audience, communication, measurements Style, application architecture, configurability, variability Scope, exposure, content management, Taxonomy Lifecycle, API Identification, dependency management, Devops QoS, deployment, security, availability, performance, scalability IBM Corporation

38 New Quick Startup Workshops and Digital Transformation Services No matter where you are on the maturity curve, we can help you accelerate your API strategy. Meet our experts. Learn the ins & outs of API business strategy & architecture from experts in YOUR industry. Group or Private. Learn from others while you learn with them, or learn in private. Your choice. Your place or ours? Choose between BlueMix Garage locations, your premises, or IBM locations. Quickstart workshops to learn technical and business considerations around API s Strategic consulting and digital transformation engagements Strategic solutions for the API economy, customized for your industry and use case Workshop 1 Workshop 2 Workshop 3 Engagement 4 Engagement 5 Engagement 6 Engagement 7 API Introduction Workshop API Quick Start API Bootcamp API Pilot API Enablement & Integration Enterprise Digitization API Lifecycle Managed Services IBM Corporation

39 A Comprehensive API Foundation API Economy Foundation to jumpstart your entry into the API Economy Create Manage Enforce /apimanagement Develop & Compose APIs with Java or Node.js Connect APIs to data sources Generate API consumer SDKs Build, deploy, scale Node apps Monitor & debug Node apps API Discovery & Assembly API Policy Management Lifecycle Mgmt & Governance Self-service App Developer Portal API Monitoring & Analytics Social Collaboration Subscription Management Community Management API Policy Enforcement Security & Control Connectivity & Scale Monitoring/Analytics Collection IBM Corporation

40 Securely expose your business to an internal/external developer ecosystem IBM API Management Expose business services securely as APIs to select developer communities & analyze API usage Provide self-service API portals to internal/external app developers Manage & monitor the entire API platform Off-premise SaaS On-premise private Off-premise dedicated Hybrid IBM Corporation

41 IBM API Management Define, design, import APIs Discover existing services Apply security, transformation, rate limit policies Manage APIs, Plans, versions, users, subscribers Share & socialize APIs on integrated developer portals Analyze runtime usage to gain visibility & insight Manage and Enforce the consumption of any service Enforce subscription and API access at design time Enforce security and control policies at runtime Any http-based service Internal or External Enterprise-owned & 3 rd party anywhere On-premise On-cloud / SaaS On-cloud / Dedicated SaaS IBM Corporation

42 IBM API Management + StrongLoop Build, run, manage & enforce APIs & Services Consumer (Systems of Engagement) External App Developer Partner App Internal App Developer Developer } Internet of Things Mobile & Web Apps Business Partner Apps Enterprise Internal Apps API Management Manage API Discovery & Assembly API Policy Management Lifecycle Mgmt & Governance Self-service App Developer Portal Monitoring & Analytics Social Collaboration API Gateway Enforce API Policy Enforcement Security & Control Connectivity & Scale Monitoring/Analytics Collection { Provider (Systems of Record) StrongLoop Build & Run Develop & Compose API Connect API to data sources Generate API consumer SDK Build, deploy, scale Node apps Monitor & debug Node apps Cloud Service Application Server Application Data (SQL, NoSQL, other) ESB / Middleware z System / Legacy Apps IBM Corporation

43 API Management The way you want it Dedicated On Cloud 1 Dedicated With Bluemix Dedicated API Management, everything is dedicated and connected to you agility of public cloud, yet feels like home On premise 2 On Cloud Maximize on cloud economics and agility. Offered as SaaS on SoftLayer and also available through Bluemix Developer Portals 3 On premise Behind your firewall for most sensitive workloads & complete control API Manager Cloud Management Console* IBM Corporation

44 API Success Requires Addressing Needs of Multiple Stakeholders API Product Manager How can I rapidly release & update my APIs? How do I publicize my API? How do I measure success? App Developer Where do I access APIs? How do I understand the APIs? How do I measure success? API Developer How do I assemble APIs? How do I manage security? Will the infrastructure scale? How do I measure performance? Operations Lead How do I manage all the API Environments that are being requested? How can I scale each environment? How can I easily find and fix issues? IBM Corporation

45 New Open API Initiative IBM is working to ensure APIs can be open & accessible The Open API Initiative (OAI), a Linux Foundation Collaborative Project To address the challenges of standardizing and documenting the APIs that are driving today s API economy Based upon the widely adopted Swagger specification and format (donated by SmartBear), for open collaboration and governance via a broad community of vendors and users The OAI goal is a vendor-neutral, portable and open specification for providing technical metadata for RESTful APIs IBM Corporation

46 Investments in Industry Ecosystems Banking BIAN REST APIs IBM is working with the Banking Industry Architecture Network (BIAN) to create common IT standards for the banking industry, specifically: IBM created common banking API definitions based on BIAN standards. IBM has created REST APIs based on BIAN standards so banks won t have to start from scratch to create their APIs. This move will also help standardize application components and simplify and accelerate the creation of applications. REST APIs are on a portal in IBM Bluemix at ibm.biz/bianapiportal Healthcare HL7 & FHIR IBM is working with HL7 standards organization on the Fast Healthcare Interoperability Resources (FHIR) API standard for exchanging healthcare information electronically. IBM is creating a sandbox for developers to develop and test FHIR APIs on IBM Bluemix. We are pleased to be working with IBM to promote banking industry standards and encourage collaborative, innovative solutions for banks... IBM s sharing of banking industry APIs with the additional operational value from IBM s Banking Industry models will accelerate development, propel adoption and set the stage for enhanced business benefits and future growth. Hans Tesselaar, Executive Director, BIAN The HL7 Organization looks forward to the innovative results we expect from IBM to support the development of the FHIR (Fast Healthcare Interoperability Resources) standard. IBM brings a wealth of experience in healthcare enterprise IT, and shares HL7's goal of driving FHIR to be pervasive in the healthcare industry. Our work together will help shape the FHIR standard of the future. Dr. Charles Jaffe, CEO, HL IBM Corporation

47 API Harmony Building applications in the Cognitive era Matchmaking APIs and creating smarter developers IBM BlueMix Labs App starts to get built More APIs are added to the app API bindings are enabled for platform, language Developer APP API App I am looking for a messaging API Cool, I would like to add payments Nice. How is authentication handled? Which package is often used for my lang.? Recommends the most relevant APIs Recommends the most compatible APIs Recommends development artifacts, best practices, data handling, code aids, etc. Automatically load or deploy artifacts ready for use Advisor API Harmony Use The best place to find, learn about, and use web APIs. API datasets Development artifacts IBM Corporation

48 IBM s own API journey with Watson The Watson that competed on Jeopardy! in 2011 comprised what is now a single API Q&A built on five underlying technologies. Since then, Watson has grown to a family of 28 APIs. By the end of 2016, there will be nearly 50 Watson APIs with more added every year. Questions & Answers Personality Insights Keyword Extraction Image Link Extraction Decision Optimization Easy Adaptation Language Detection Relationship Extraction Feed Detection Answer Generation Emotion Analysis Natural Language Processing Concept Expansion Dialog Sentiment Analysis Knowledge Graph Knowledge Studio Service Machine Learning Question Analysis Feature Engineering Ontology Analysis Visual Recognition Text to Speech Natural Language Classifier Concept Insights Retrieve & Rank Language Translation Concept Tagging Taxonomy Message Resonance Usage Insights Fusion Q&A Risk Stratification Decision Support Criteria Classification Statistical Dialog Author Extraction Tone Analyzer Image Tagging Policy Identification Q&A Qualification Tradeoff Analytics Watson News Text Extraction Video Augmentation Knowledge Canvas Speech to Text Entity Extraction Face Detection Factoid Pipeline Case Evaluation IBM Corporation

49 New analyst report Sep 2015 IBM is moving faster than others to enhance its solution s capabilities. Among the vendors in the Q Wave evaluation, IBM has made the broadest and deepest improvements to its solution. Full report available on Forrester website at: et+heats+up/fulltext/-/e-res IBM Corporation

50 APIs #madewithibm Grow and scale your solution with Industry leading API Gateway IBM s API gateway is used by over customers worldwide Unmatched- Performance & Scale: Majority of big US & European Banks & Insurance firms rely on this platform APIs are the glue for Mobile and SOA IBM is the leader in SOA, Integration and Mobile A unified platform for Mobile App Management & API Management using a single gateway with integrated app & API analytics Investing heavily on API centric IoT, Bigdata Analytics, Cloud and Integration An ecosystem we have built that you can depend on IBM Apple partnership uses the same API Management platform to power enterprise ios mobile apps (4000+ APIs) Expand your API reach to millions of developers instantly through the Bluemix & API Management Integration Driving Innovation in API Management & API Economy API Harmony: Not just an easy discoverable API catalog but includes API recommendations & best practices powered through analytics Single click to discover services from legacy & core applications Eat our own dog food We have put our neck on the line: Bluemix, Watson, ibm.com leverages the same API gateway and API Management solution IBM Corporation

51 Partner with IBM to master the API economy Strategy expertise Guiding our client s every step on their journey in the API economy with a proven maturity model Cognitive computing capabilities Accelerating the API and app development process Industry and open community leadership Providing open platforms to build, manage, secure and integrate APIs Technology & Services To Execute The most comprehensive portfolio of products, services and tools to help our clients achieve all the benefits of the API economy IBM Corporation

52 API developer community site on APIs, API economy, API Mgmt Includes API community forum API events Best practices blog Videos developer.ibm.com/apimanagement IBM Corporation

53 API Management Resources Product Page ibm.com/apimanagement API developer community developer.ibm.com/apimanagement YouTube Channel youtube.com/ibmapimanagement Slideshare slideshare.net/ibmapimgmt LinkedIn Private user group IBM API Management IBM Corporation

54 Questions? IBM Corporation

55 IBM Connect 2015 Agenda 09.15: Introduction Denise Schweitz 09.30: Keynote API Experience Alan Glickenhouse 11.00: Coffee break 11.15: Demo API Management, Q&A Pierre Richelle 12.00: Lunch IBM Corporation

56 IBM Connect 2015 Seize the Moment 17/11/2015 API Experience Break 2015 IBM Corporation

57 IBM Connect 2015 Agenda 09.15: Introduction Denise Schweitz 09.30: Keynote API Experience Alan Glickenhouse 11.00: Coffee break 11.15: Demo API Management, Q&A Pierre Richelle 12.00: Lunch IBM Corporation

58 IBM Connect 2015 Seize the Moment 11/17/15 API Management Demo 2015 IBM Corporation

59 IBM Connect 2015 API Architecture overview Control API traffic Provides protection & Security Caching SOAP Services Providers Mobile Internet of Things Public Cloud Gateway Legacy Apps Databases Social Web Applications Package Partners Mainframe CICS / IMS 59 Managing the API Monitoring/Analytics Documentation Governance API Manager REST Services Providers 2015 IBM Corporation

60 IBM Connect 2015 Get Employee demo /000900/balance API Security Gateway Web Service <Envelope <header/> <Body> <getemployeeinfo >. <Id> </Id> </getemployeeinfo > </Body> </Envelope> Developer Portal Employee Service {"EmpNo":"000090","Name": SMITH ","Job":"MANAGER"} <Envelope <header/> <Body> <getemployeeresponse >. <Name> SMITH </Name> </getemployeeresponse > </Body> </Envelope> IBM Corporation

61 IBM Connect 2015 API Management cycle Developer Portal API Manager 1 Define API 2 Publish API API Developer 4 Register Developer Register App Subscribe to API Update App Security 2 Deploy Plan Analytics Data App Developer sandbox 61 Build App 3 App Needs access to API Security Gateway Service 2015 IBM Corporation ESB or Application

62 IBM Connect 2015 Any questions? IBM Corporation

63 IBM Connect 2015 Thank you! More information can be found on our API website and ibm.be Any further questions please contact Pierre Richelle or Dirk Maes On IBM developerworks Alan blogs regularly: IBM Corporation

64 IBM Connect 2015 Agenda 09.15: Introduction Denise Schweitz 09.30: Keynote API Experience Alan Glickenhouse 11.00: Coffee break 11.15: Demo API Management, Q&A Pierre Richelle 12.00: Lunch IBM Corporation

65 IBM Connect 2015 Seize the Moment 17/11/2015 API Experience End 2015 IBM Corporation

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