Developing Community Based Enterprises and Traditional Marketing for Indigenous Crafts: A Model Experience

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1 Developing Community Based Enterprises and Traditional Marketing for Indigenous Crafts: A Model Experience Dr. Erwin L. Diloy, DPA Enterprise Development Officer

2 A collaborative network of over 60 NGOs and CBOs working with forest-based communities to empower them to make use of and manage their forest resources in a sustainable manner.

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4 a collaborative network of Philippine grassroots based non-government organizations and Peoples Organizations.

5 Tribal Council for Development (TCD) Samahan ng mga Agta na Binabaka at Ipinaglalaban ang Lupaing Ninuno (SAGIBIN-LN) Kalahan Educational Foundation (KEF) Kabalikat sa Kaunlaran ng mga Ayta Inc. (KAKAI) Kapulungan ng mga Mangyan Para sa Lupaing Ninuno (KPLN) Samahan ng Nagkakaisang Mangyan Alangan (SANAMA) Pantribung Samahan ng Kanlurang Mindoro (PASAKAMI)

6 Nagkakaisang Tribu ng Palawan (NATRIPAL) Upland Marketing Foundation Inc (UMFI) EnterpriseWorks Worldwide- Philippines (EWW/P) Custom Made Crafts Center (CMCC) Broad Initiatives for Negros Development (BIND) Father Vincent Cullen Tulugan Learning and Development Center (FVCTLDC) Agtulawon Mintapod Higaonon Cumadon (AGMIHICU) Mangyan Mission (MM)

7 KAKAI KEF (TCD) UMFI CMCC KPLN PASAKAMI NATRIPA L AGMIHICU (SAGIBIN- LN) SANAMA MM BIND EWW FVCTLDC

8 We envision a sustainable forest environment and quality life for forest-dependent communities.

9 We are a network of NGOs and POs working towards the empowerment of forest-dependent communities to strengthen, develop and promote non-timber forest products (ntfp)-based forest management strategies that are sustainable, culturally-appropriate and gender responsive.

10 Objectives 1. To promote a favorable policy environment on community and ntfp-based forest management at local and national level 2. To improve economic and social benefits and promote indigenous culture of forest-dependent communities through sustainable community and ntfp-based enterprises 3. To strengthen, develop and promote the sustainable management of ntfp resources 4. To institutionalize NTFP as a network of NGOs and POs working towards the promotion and sustainability of community and ntfpbased forest management at the local and national level

11 Resource Management Advocacy Network Development Enterprise Development

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13 To improve the economic and social conditions of women and men from upland communities (including indigenous peoples) by increasing their incomes and capabilities through the production and marketing of fairly- traded, high-quality NTFP based crafts and food products.

14 Establish / Strengthen viable and sustainable community-based enterprises

15 Enterprise Development OUR FRAMEWORK Developing communitybased NTFP enterprises (CBNEs) + Engaging markets through green intermediaries

16 Enterprise Development OPERATIONALIZATION 1 2 Capacity Building Organizing and strengtheni ng CBNEs Incorporating Indigenous Knowledge, Systems and Practices into CBNEs Integrating sustainable resource management plans to CBNE operations Identifying appropriate markets 8 Conducting needs based research Linking CBNEs to Valuue Chain actors 7 6 Developing products and appropriate technologies 9 Developing standards and applying appropriate certification schemes 10 Providing access to finance 11 Monitoring impacts

17 1. 12 provinces Municipalities 3. 5 cities, barangays and 5. more than 120 small villages or sitios.

18 Ifugao, Benguet, Nueva Vizcaya, Quezon, Oriental Mindoro, Occidental Mindoro, Palawan, Aklan, Zamboanga del Norte, Zamboanga del Sur, Misamis Oriental, and Bukidnon

19 Mt. Province (6) Oriental Mindoro (33) Occidental Mindoro (32) Palawan (40) Negros Occidental (45) Zamboanga del Norte (54) Zamboanga del Sur (56) Maguindanao (64) Ifugao (7) Quezon (26) Aklan (42) Misamis Oriental (58) Bukidnon (61) South Cotabato (68)

20 1. Fifty-three (53) community-based enterprises (CBEs) have been assisted, mentored and provided with technical support for the year; are in the start-up period; 18 are in a build-up status and 5 are already at the take-off stage.

21 3. 15 CBEs registered / accredited with government agency (SEC-10, CDA-1, DOLE-4) 4. Funded / implemented under 7 Projects (CORDAID ; CORDAID Crafts-15; EU/NSA- 8; EU/PLAN-9; ADVANCE-REDD-4; EU/IUCN C2P2-2; TEFI-1) 5. Core Businesses: Food (23); Crafts (23) Others (natural dyes; eco-tourism; seedlings; essential oils; marketing (11).

22 2012 NTFP-TF Beneficiaries Female Male Mix Total Direct Beneficiaries ,286 Indirect Enterprise ,364 Indirect Household 1,423 1,476 2,345 5,244 Total 2,705 2,611 2,578 7,894

23 Agta-Dumagat Aplay Kankanaey Ifugao Kalanguya Mangyan Pala wan Tagbanua Batak Higaonon Subanen Aklanon

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25 The CMCC is an initiative of the Non Timber Forest Products Task Force created to expand the market for indigenous and rural crafts in The Philippines. It aims is to create a regular source of livelihood for upland and rural communities and to support the continuation of their traditional arts. informally launched in 2003 as an initiative to expand the market for indigenous and rural crafts in order to create a regular source of livelihood for the upland dwellers and provide a venue for the continuation of their traditional arts. serves as the integrated marketing arm and design center for the crafts program.

26 Creating opportunities for economically disadvantaged producers Capacity building Better environment practices and consumer education Respect for cultural identity Transparency and accountability Payment for fair prices Gender equity Humane working conditions

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31 naturally dyed, hand woven abaca t nalak from the Tiboli people of Mindanao, The Philippines, (woven by Lasiwwai Weavers, finished products by Custom made Crafts Centre ).

32 Lessons Learned in Community Enterprise Development and Market Access

33 There is a need for CMCC to be adaptive There is a need for expansion of sites and products There is a need for diversity of products. The search and implementation of improved, appropriate technologies is important

34 Indigenous Communities can be further developed if they can gain tangible benefits from their resources, especially in the form of income. Capacity building, professional marketing activities, improved product technology, adaptive business strategies and participatory resource monitoring efforts can help in improving the viability of community -based enterprises

35 Thank you!