3ND PRIVATE LABEL AWARDS FOR MANUFACTURERS AND RETAILERS

Transcription

1 SYMBOL OF PRIVATE LABELS QUALITY AND SUCCESS 21 MARCH 2018 Backstage Restaurant, Crocus Expo, Moscow, Russia 3ND PRIVATE LABEL AWARDS FOR MANUFACTURERS AND RETAILERS Within the International Private Label Show WELCOME COCKTAIL AWARDS CEREMONY ORGANISER:

2 PRIVATE LABEL AWARDS (BY IPLS) A VALUABLE RECOGNITION OF PRIVATE LABEL SUCCESS IN RUSSIA & CIS ABOUT Private Label Awards is the measure of the quality, credibility, and effective management of private labels in different segments. It is aimed at rewarding retail chains and manufacturers for their contribution to private label market development in Russia & CIS. RESULTS 2017 There were 38 awards nominees from leading FMCG- and specialized retail chains that have a purpose to create first-class brands and to have a leading position in private label market. Leading associations, research and brandagencies took part at the voting. The final stage of voting was the control purchase of food and non-food goods in retail chains. WINNERS 2017 EXPERTS (JURY) Chamber of Commerce and Industry of the Russian Federation, Russian Retail Market Experts Association, The Association of Retail Companies, Design Bureau Jos de Vries The Retail Company, Depot WPF, Perfumery and Cosmetics Association of Russia, National Association of Internet Trade, International Association of Marketing in Retail - POPAI Russia, Product Quality Control Magazine, Bureau Veritas, Tochka Rosta Magazine, Research & Testing, ROMIIR, RBC Market Research RETAIL CHAINS: METRO Cash&Carry, Auchan, Perekrestok, Ulybka Radugi, Dixy, Ulmart, Billa, OKEY, Azbuka Vkusa, Alpari, Sangi Style, Leroy Merlin, Rigla, OZON.ru, Westfalika, Komandor, Choupette MANUFACTURERS: COTTON CLUB, Podeda, Ontex

3 PARTICIPANTS TESTIMONIALS Winner of The best private label of food products nomination We are very pleased that our Azbuka Vkusa private labels did not just win the customer s love but also from year to year we receive a great attention from the professional community. In 2017 we will certainly please the market with new PLs and remain to our concept to offer customers goods which main characteristic is high quality. Galina Yashchuk, Azbuka Vkusa Marketing Director Winner of The best private label in the economy segment Auchan Russia thanks the organisers of Private Label Awards. The meaning of our chain is to increase the purchasing power of our customers. In this case this is especially important to develop private labels in Auchan. Every year the trust of our customers to PL grows. This is confirmed not only by the purchasing volume but also by wide public recognition. According to the results of 2016, every fifth sold good is Auchan private label. Nadezhda Paderina, AUCHAN Russia Private Label Purchasing Department Director The winner of The best pharmacy private label nomination Rigla wins second year in a row at Best pharmacy private label nomination. Private Label is the usual way of chains in any market not only on pharmaceutical. This is a consistent development of the market. During the last two years the number of PL positions in Rigla has grown from 557 in 2014 to 679 by the end of Also, the share of PLin revenue at the end of last year it was 7.5%. Private label gives us opportunity to offer cheaper medicines, which is now very important for consumers. We will continue to fight for the consumers more actively, issuing goods that best match their needs. Yulia Sobakina, Rigla Private Label Department Director Winner at Responsible approach to private label nomination Professional customers appreciate Metro Cash and Carry private labels for the opportunity to get ready-made solutions with high quality. This helps successfully run business, hotel, restaurant, or small shop. We are happy to receive this award for a responsible approach to private label and such a high estimation for our team work.. Jerry Kalmis, METRO Cash & Carry Russia CEO

4 FOR MANUFACTURERS PRIVATE LABEL AWARDS (BY IPLS) SERVES AS A PROOF OF PRIVATE LABELS QUALITY AND MANUFACTURER S RESPONSIBILITY NOMINATIONS l Best private label food manufacturer l Best private label non-food manufacturer l Effective development of contract manufacturing WHO CAN PARTICIPATE? Private label manufacturers that have their private labels in Russian or CIS chain stores, as well as the availability of facilities to accept new private label orders; in this regard we narrow manufacturing participants to exhibitors of IPLS. WHAT DOES JURY EVALUATE? Quality, concept, interestingness, functionality, affordability of products, packaging, innovative echnologies, production, quality management system, terms of collaboration, logistics, clientand consumerorientation. PRODUCT CATEGORIES Manufacturers of any kind of food and nonfood products sold in Russia & CIS under private label terms can take part in the competition. A winner will be awarded with a quality mark and gain recognition as a reliable private label manufacturer! OVER 100 PUBLICATIONS WITH AWARDS RESULTS PUBLISHED IN THE KEY NATIONAL MEDIA: Realnoe Vremya Retail & Loyalty Retail.ru PROVED New-Retail.ru Office Magazine Oborud.info RB.ru Dairy News АКОRТ Finam АКIТ RusProdSoyuz etc. HOW TO PARTICIPATE?? l Please fill in the nominee application and send it to Elena.Gorbunova@reedexpo.ru until January 28, l Send a presentation / video / photos about your plants l Prepare your stand well for juries and media for the postshow promotions). Contact us to participate: IPLS@reedexpo.ru WHO VOTES? The main expert council consisting of representatives associations and unions, state bodies, as well as retailers participate at the voting. Evaluation is made by anonymous voting by reputable experts. YOUR PRESENTATIONS WILL BE CAREFULLY STUDIED BY PRIVATE LABEL BUYERS WHO WILL CHOOSE THE BEST MANUFACTURERS IN ITS CATEGORIES! * Auchan Alpari Bud Zdorov Victoria Vprok Gorzdrav Dixy Azbuka Vkusa Karusel OZON.ru Leroy Merlin Metro Cash&Carry Novex OKEY Obuv Rossii Ozerki Pervaya Pomosch Perekrestok Raduga Real Rigla Sangi Style Spar Doctor Stoletov Stoydepo Stroitelnyi Dvor Ulybka Radugi Edem Erkafarm Ulmart 36,6 Fix Price Westfalika Zenden А5 etc. * IPLS 2018 Retail partners

5 PARTICIPATION TERMS PRIVATE LABEL AWARDS REGISTRATION FEE 230 EURO UNIQUE PACKAGE OFFER: Registration fee + Invitation to the ceremony for two personsards 470 EURO ADDITIONAL OPTIONS: Invitation to the presentation ceremony for one person 200 EURO * including VAT

6 SYMBOL OF SUCCESSON THE PRIVATE LABEL MARKET ORGANISER: Reed Exhibitions - World s Leading Events Organiser E: IPLS@reedexpo.ru T.: WEBSITE: /IPLS.Russia Retail & Private Label in Russia RELX LLC