CIWM & MVO MEDIA PACK 2014/15

Transcription

1 CIWM & MVO MEDIA PACK 2014/15

2 The Chartered Institution of Wastes Management CIWM is the professional body which represents around 7,000 waste professionals working in the sustainable resources and wastes management sectors, predominantly in the UK but also overseas. Who Are Our Members? Our members come from 3 main sectors: private sector (54%) public sector (42%) third / vountary / charity sector (4%) They are the people that make the purchasing decisions: 29% influence the decision 24% specify the products and services required 22% make the final decision Manager 36% Technical 20% Director 15% Consultant 14% Other 12% Operator 2% Sales 1% Half of CIWM s members are senior in their organisation: 36% are managers 15% are directors The remainder are comprised primarily of consultants and technical staff, meaning that your message is going to those with real knowledge and expertise, real authority and real purchasing power. So Why Advertise? CIWM is the leading monthly magazine for the industry 91% of readers rated it as a good, very good or excellent in our latest survey 8 out of every 10 recipients of MVO magazine rated it as good, very good or excellent too Reach 18,000 readers every month over 13,000 with purchasing power Associate your organisation with the industry s leading professional body Support your industry all income goes back into research, consultations and developing our training courses and seminars CIWM is still the favoured publication for those looking for new jobs Positions held by CIWM readers and subscribers The roles played by CIWM readers in purchasing products and services All data is taken from the CIWM Reader Survey 2012 I influence the decision 29% I specify the products 24% I make the final decision 22% None of the above 25%

3 CIWM Features List 2014/15 The features detailed below will form the page special focus in the centre pages of the journal, with the usual range of news, opinions and topical articles in the rest of the publication. July 2014 October 2014 January 2015 April 2015 Health & Safety Consultants Profile Street Cleansing Materials Handling & Recycling August 2014 Materials Handling & Recycling Also included: MVO September 2014 Waste Collection & Transport Also included: RWM in Partnership with CIWM Event Preview Also included: RWM in Partnership with CIWM Event Review 2015 wall planner November 2014 Energy From Waste Also included: MVO & CIWM Awards Programme December 2014 Also included: Clean Britain Award winners & case studies February 2015 Energy From Waste & Emerging Technologies Also included: MVO March 2015 Waste Collection & Transport May 2015 Food Waste Also included: MVO June 2015 Zero Waste Reduce, Re-Use, Recycle Recycling, Minimisation & Re-Use Also included: The Great Waste Survey 2015 Note: The features listed above may change. A constantly updated features list is available from the advertising page of the website, at or by contacting the sales team as detailed below

4 CIWM Journal Established for more than 100 years The industry s leading monthly publication with the largest monthly circulation Readership of 18,000 every month Reaches the public and private sector Increased print runs for key industry events Every issue contains news, opinions, debate, interviews and technical articles on the latest industry topics, all supplemented by the dedicated CIWM Journal Online website and fortnightly e-newsletter (see page 5) MVO Magazine (Municipal Vehicle Operator & Plant Review) Created in response to industry and members demands to provide the missing link between manufacturers and operators MVO has carried numerous vehicle and plant exclusives in the five years since its launch Rated good to excellent by 81% of its readers Also distributed to members of the National Federation of Demolition Contractors MVO s project co-ordinator, Malcolm Bates, is widely recognised as the sector s leading journalist, with more than 30 years experience and contacts in all the leading vehicle and plant operations

5 CIWM-Journal.co.uk CIWM Journal Newsletter Introduced in March 2013 Reach 5,000+ registered CIWM members every fortnight Generates 300+ clicks per newsletter Regularly read by 70% of recipients More than 86% of recipients are interested in the news stories which are linked back to Invites contributions and comment from members, updates on Journal content and delivers the latest industry news Introduced in June 2013, but has quickly become one of the go to sites for waste and resource managers Carries daily news and opinion Interactive: take surveys & post comments online Prime advertising locations on EVERY PAGE Video and audio advertising is supported 67% of visitors pay attention to advertising on the site 20,000+ unique visitors to the site in the first 6 months 15,000 page views per month

6 CIWM Directory A low-cost option to promote your business. 12 month online listing: months online and 12 issues in print in the CIWM journal: months online and all 4 issues of MVO: months in CIWM: 350 CIWMJobs.co.uk Attract top-quality, relevant industry professionals via our dedicated recruitment website. Up to 2,500 unique visitors per month 1,500 registered users and growing! Online job listings: 450 Job of the week listing: 400 Listing on CIWM Journal Update newsletter: 150 Sponsorship & Editorial Opportunities In addition to straight forward advertising with CIWM, there are a range of further opportunities available. To discuss how these could benefit you and your organisation, call the sales team as per the details below. Special Focus Sponsor Position your organisation as thought leaders by sponsoring one of our monthly special focuses (see the features list on page 3 for subjects). CIWM Business Club Business Club provides a 12-month print and online advertising package along with a unique opportunity to organise your own events under the umbrella of CIWM. Round Table Let CIWM arrange a panel of industry experts to join you in debating your chosen subject, which will be reported as a feature in print and/or online. Event Sponsorship CIWM s high-profile conferences, awards events and industry dinners offer a range of sponsorship opportunities that can be individually tailored to your organisation. All prices on request CIWM Surveys Work with CIWM to produce a survey around your key areas of business. We ll send to all members and publish the results as part of an article in print and/or online. Company Profile Highlight your organisation with a 2 or 4 page company profile, written by the CIWM editorial team and including a site visit, interview and photography.

7 CIWM & MVO Advertising Rates x1 x3 x6 Double Page Spread 2,150 1,800 1,500 Full Page 1,500 1,255 1,045 Half page Quarter Page Outside Back Cover (Full Page) 1,900 1,600 1,350 Inside Front Cover (Full Page) 1,800 1,500 1,250 Inside Back Cover (Full Page) 1,585 1,320 1,100 x1 refers to booking 1 advertisement. x3 and x4 refer to booking a series of 3 and 6 advertisements of the same size in a single booking. Prices listed are per advert Double Page Spread 420 x 297mm* Full Page 210 x 297mm* CIWM Journal Online Website Advertising Rates Half Page Horizontal 170 x 120mm Half Page Vertical 83 x 244mm Quarter Page 83 x 120mm x1 x3 x6 Zone x 70 pixels 1, Zone x 70 pixels Zone x 70 pixels Zone x 156 pixels Zone x 312 pixels 1, x1 refers to booking an online advertisement for a period of 1 month. x3 and x6 refer to booking an advertisement for a continuous period of either 3 or 6 months. Prices listed are per month, so a 6 month booking of a Zone 1 advert would cost 6 x 800 = 4,800 CIWM Journal Newsletter Advertising Rates x1 x6 x12 Full Skyscraper 140 x 340 pixels Half Skyscraper 140 x 160 pixels x1 refers to booking one advertisement on one newsletter; x6 refers to booking one advertisement on six separate newsletters; and x12 refers to booking a series of 12 advertisements on 12 separate newsletters.

8 Ben Wood, editor of CIWM and MVO: Darrel Moore, deputy editor: Hamish Strachan, production editor: Contacts Julie Fitt, sales & commercial manager: Sam Jeynes, advertising sales: Dave Sharrocks, sponsorship sales: Peter Thom, recruitment sales: Vickie Galer, copy administrator: Debbie McHarrie, copy administrator: Malcolm Bates, MVO project co-ordinator: Technical Specification Print advertising should ideally be supplied in PDF format with PDF/X-1a settings. We can also accept eps, tiff and high quality jpeg files. All are to be in CMYK colour space, with fonts embedded where applicable. Full page adverts require 3mm bleed. Online adverts should be supplied as png, jpeg or gif files. Please note that animated gifs will not work in all of our ed promotions. Testimonials EPIC has worked with CIWM for the past three years now. The response we have received from both magazine and online advertising has always been very positive and has proven to be a successful medium for advertising our services. Kevin Murton, EPIC Media Group CIWM & MVO compliment our marketing strategy by raising awareness to our key audience. Richard Taylor, Dennis Eagle