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1 2017 MEDIA napipelines.com KIT Reaching Pipeline Construction, Pipeline Maintenance, Engineering, Government/Regulatory, Equipment Manufacturer/Supplier, Gathering, Transmission and Distribution, as well as others involved in the energy industry. 82,800 TOTAL AUDIENCE REACH PRINT: 17,587 Circulation WEBSITE: 6,127 Vistors/Month** 47,485 with pass-along* 13,629 Pageviews/Month** WEBINARS: 331 Average Registrants* ENEWSLETTER: 5,346 Distribution TWITTER: 1,951 *Publisher s Own Data ** Google Analytics July-Dec 2016

2 2 PRINT AUDIENCE MISSION The North American Oil & Gas Pipelines brand covers the business of oil and gas pipeline construction and maintenance, engaging owners, operators, contractors and service providers with cutting-edge editorial content via multimedia channels. Every month we deliver the latest news and market developments that are shaping the industry, from the shale oil and gas development to the Canadian oil sands, including the most efficient methods of pipeline installation, the latest in integrity management and managerial strategies that enhance the company bottom line. North American Oil & Gas Pipelines offers marketers the opportunity to reach decision makers through multiple touch points, including print magazine, digital edition, website, e-newsletter, social media feeds and webinars. OUR CIRCULATION Total Circulation 17,587 Subscribers plan to purchase the following equipment/services in the next 12 months:* Including pass-along readership, North American Oil & Gas Pipelines circulation is 47,485 per issue!** BUSINESS INDUSTRY 36% 13% 9% 7% 6% 5% JOB TITLE CONTRACTORS ENGINEERING DISTRIBUTION PIPELINES/TRANSMISSION PIPELINES LEGAL/FINANCIAL/CONSULTING FIRMS PIPE MAINTENANCE EXPLORATION/PRODUCTION 4% GOV T/REGULATORY AGENCIES Welding...36% Pipeline Maintenance...35% Pipe Materials...34% GIS/GPS Systems...32% Pipeline Machinery...32% Coatings/Linings... 31% Corrosion Monitoring... 31% Pipeline Safety/Security... 31% Trenchless Technology... 31% Leak Detection/Prevention...30% Environmental Awareness...30% Pipeline Design Engineering...30% Trenching Materials...29% Pipeline Rehabilitation...27% Cathodic Technology...26% Cleaning Pigs...25% Inline Inspection...25% Pipeline Communications...23% Flow Control Software...22% SCADA/Automation Software...20% Project Financing & Insuring... 19% ROW Management... 19% Offshore Pipe Laying... 17% 54% 31% 11% 4% OWNER / CEO / PRESI- DENT / EXECUTIVE MGMT / VP / COO / CFO/DIRECTOR FINANCIAL MANGER / SUPERINTENDENT / MANAGER / GENERAL MANAGER / SUPERVISOR/ FOREMAN ENGINEER / CONSULTANT OTHER *Publisher s Own Data Based on the June 2016 Issue ** Based on 2015 reader survey conducted by Baxter Research

3 3 READER SURVEY After seeing an ad in North American Oil & Gas Pipelines 74% 74% 65% 35% formed an improved opinion demonstrated preliminary buying behavior (saved the ad, discussed the ad, visited the ad s website or contacted a salesperson) became newly aware of a product/service demonstrated active buying behavior (tried/sampled the product/service, considered purchasing, recommended or purchased) About the reader survey Baxter Research Center Inc conducted North American Oil & Gas Pipeline s 2015 reader survey via using accepted advertising and editorial reader research methods and practices. The reader panel was selected from the qualified circulation using a structured random-interval selection process. The publication assists me in evaluating pipeline projects and their stage of development. Supply Market Analyst Keeps me apprised of the hot topics in the industry and new developments in technology and techniques. I really enjoy reading it. Sr. Purchasing Agent I read because I like staying current within the oil and natural gas energy sector and NAOGP keeps me informed and updated. Owner [I read North American Oil & Gas Pipelines for] new services, safety and new products and equipment. CEO & President As a construction manager with a pipeline operator, it gives me more perspective on what else is going on in the industry. Construction Manager North American Oil & Gas Pipelines keeps me up-to-date on the industry trends and news relevant to my position. The articles are timely and pertinent to contemporaries in the industry. Consultant I read the publication to gauge the industry based on the information that I can gather. I use this to help forecast future opportunities within the oil and gas sector of our business. Estimating Information shown is based on Baxter Research Center Inc. s (BRC) mediaview Pro study conducted in 2015.

4 4 CALENDAR Issue JANUARY FEBRUARY MARCH APRIL MAY/JUNE Mail Date January 10 February 10 March 10 April 10 June 15 Insertions December 2 January 1 February 3 March 3 May 1 Materials December 16 January 15 February 17 March 17 May 15 Topics Pigging Technology Pipeline Repair Software Tools Vacuum Excavation Public Outreach 2017 Canadian Oil Pipeline Report Gas Distribution Integrity Management Programs Worker Training/Recruitment Right-of-Way Maintenance/ Restoration Field Joint Welding Coatings/Corrosion Control Crawlers Carriers Cybersecurity Trenchless Construction Stakeholder Collaboration Pipeline Integrity Assessment Safety Valves/Monitoring Gathering Pipelines Construction Exporting Oil & Gas Offshore Pipelines 2017 U.S. Oil Pipeline Report Preventive Maintenance Water Crossings Safety Culture Asset Management/Data Integration Product Showcase Trenchers Wheel Loaders/Backhoes Pipe Layers Drilling/Boring Rigs Right-of-Way Equipment (Crawler Carriers/Mulchers/ Hydro-Seeders/Dozers) Bonus Distribution DCA, Maui, Hawaii, Feb HDD Academy, Tempe, AZ, Feb PLCA, Scottsdale, AZ, Feb PPIM, Houston, TX, Feb. 27-March 2 NUCA, Las Vegas, NV, March 4-6 APCA, Aruba, March 5-9 ConExpo-Con/AGG, Las Vegas, NV, March 7-11 NACE, New Orleans, LA, March Pipeline & Energy Expo, Tulsa, OK, April 4-6 No-Dig, Washington, DC, April 9-13 PLCA Canada, Banff, AB, Canada, May Issue JULY AUGUST SEPTEMBER OCTOBER NOVEMBER/ DECEMBER Mail Date July 18 August 18 September 11 October 10 December 15 Insertions June 1 June 2 August 1 September 1 October 1 Materials June 15 June 16 August 15 September 15 October 15 Topics Land Management Supply Chain Manufacturing Innovative Business Practices Wheel Loaders Leak/Holiday Detection 2017 Canadian Natural Gas Pipeline Report Jobsite Preparation Permitting Processes SCADA/Measurement/ Automation Transportation/Stringing Includes Horizontal Directional Drilling Guide Distribution Pipelines Land Clearing Contractors Environmental Challenges Pipeline Security/Monitoring Shale Infrastructure Development DEMO STAGE Contact us if you d like to present. Big Equipment Handbook Right-of-Way Clearing Pipe Handling Crawler Carriers Bull Dozers Pipe Bending Trenchers Excavators Vacuum Excavators Horizontal Directional Drilling Rigs Boring Machines Restoration Equipment Includes 2018 Buyer s Guide 2017 Pipeline Leadership Award 2017 U.S. Natural Gas Pipeline Report Maintaining Aging Infrastructure GIS/Mapping Leasing/Rental Equipment Product Showcase Pigging/Inspection Tools Welding/Pipe Wraps/Repair Vacuum Excavators Excavators Bonus Distribution IPLOCA, Mexico City, Sept IPLOCA, Mexico City, Sept ICUEE, Louisville, KY, Oct. 3-5

5 5 NAPIPELINES.COM WEBSITE Average monthly unique browsers 6,127* Average monthly page views 13,629* BRANDED BACKGROUND SKINS Appears on the left and right side of the website page. LEADERBOARD BANNER 728 X 90 LARGE LEADERBOARD 970 X 90 WELCOME BANNER 600 X 400 (Banner appears when page opens) STANDARD BANNER 300 X 250 HOMEPAGE SPOTLIGHT BANNER 728 X 90 Appears mid/center of a page. SKYSCRAPER 300 X 600 NOTE: For 728 and 920 wide ads, a 320x50 banner is also requested for mobile devices. * Google Analytics July-Dec 2016 DIGITAL SPECS All dimensions shown below are in pixels. Benjamin Media uses Google DFP for all ad impressions. Ads and impressions are tracked when possible. Advertiser using a third party service are responsible for tracking their own banner ad clicks. 300x250, 728x90, 300x600, 970x90 Static Banners Size may not exceed 35k (300x600 can be 45k) jpg, gif and png files are accepted - 3x max rotation of gifs (SWF files will not be accepted) Google DFP, 3rd party ad servers and javascript files are also accepted Publication will not host any images for javascript or 3rd party tags For 728 and 970 wide ads a 320x50 banner is also requested for mobile devices Background Skins Please supply left and right side artwork in jpg format Please note, background skins are not guaranteed to show on mobile devices and tablets DFP and 3rd party tags are not accepted for background skins. Please contact your sales rep for details. Welcome Banner (600x400) Size may not exceed 45k jpg, gif and png files are accepted - 3x max rotation of gifs (SWF files are not accepted) Google DFP, 3rd party ad servers and javascript files are also accepted Publication will not host any images for javascript or 3rd party tags ONLINE RATES See pg. 11

6 6 NORTH AMERICAN OIL & GAS PIPELINES ENEWSLETTER Distribution 5,346 Acceptable file formats are jpg and gif Maximum file size is 25k Provide URL address for link Max looping 3x for gif files NAOGP ENEWSLETTER Distributed weekly every Tuesday Banner ad size 580 pixels wide x 80 pixels high (72 dpi) Advertorial 25 words and image/logo Include URL link Rates Banner Ad: $1,250 net/month Advertorial: $400 net per YOUR BANNER AD HERE

7 MEET THE NAOGP TEAM 7 BERNARD KRZYS Publisher Bernie founded Benjamin Media in 1992 with the launch of Trenchless Technology magazine. He is a Professional Accounting graduate of Kent State University and is a CPA, but his real interest is entrepreneurship developing and growing businesses. He has received numerous industry awards most notably he was in the inaugural induction class of the NASTT Hall of Fame and is a frequent speaker at events. Bernie can be seen at many industry events with his wife Phyllis. He is a U.S. Army veteran. He is active year round doing triathlons, biking and running races; skiing; and attending his grandchildren s athletic and music events. BRAD KRAMER Managing Editor Brad has worked at BMI since 2005 after graduating from Kent State University with degrees in News and English. Being named North American Oil & Gas Pipelines managing editor in 2013 was one of his most rewarding career accomplishments. Brad became a first-time father in September 2013 and likes to play old-time music on banjo and fiddle in his free time. SALES RYAN SNELTZER Brand Sales Manager Ryan graduated from Walsh University with a degree in Corporate Communications. He s been a member of the BMI staff for ten years now. He and his wife were recently blessed with their first child, the day after Christmas. In his spare time Ryan enjoys travel, playing guitar, and outdoor activities with his wife and son. DAN SISKO Brand Sales Manager Dan has been with BMI for 14 years. He doesn t consider himself a conventional sales rep, but rather an opportunity presenter. He went to Cleveland State University and majored in marketing. In his spare time, Dan likes playing basketball, biking and spending time with his family. He also tries to be the best dressed at industry trade shows.

8 8 NORTH AMERICAN OIL & GAS PIPELINES SUPPLEMENT MAILS IN SEPTEMBER HORIZONTAL DIRECTIONAL DRILLING GUIDE AN ANNUAL SUPPLEMENT TO TRENCHLESS TECHNOLOGY AND NORTH AMERICAN OIL & GAS PIPELINES Total Circulation 50,000* RATES (GROSS) 2-Page Spread $11,480 Full Page $ 7,705 2/3 Page $ 6,330 1/2 Island $ 5,705 1/2 Page $ 5,070 1/3 Page $ 4,065 1/4 Page $ 3,435 1/6 Page $ 2,985 BC (NET RATES) $ 605 Cover Rates 2nd Cover (Inside Front) $ 8,250 3rd Cover (Inside Back) $ 7,760 4th Cover (Back Cover) $ 8,615 Inside Front Cover Spread $12,130 You ll want to advertise your directional drilling products and/ or services in this supplement that is jam-packed with practical information for utilities, contractors and engineers performing today s HDD installations! Editorial Features The Horizontal Directional Drilling Guide will take a comprehensive look at the HDD industry, covering an array of topics for today s HDD professional. HDD Market Overview Rig Specifications Design Considerations Application Case Studies Vac Units New Technology Tracking and Locating DEADLINES Insertion Orders are due 7/6/2017 Ad Materials are due 7/10/2017 Mail date: 9/11/2017 SPECS Please refer to the North American Oil & Gas Pipelines specs page of the media kit. Circulation Mails polybagged with Trenchless Technology and North American Oil & Gas Pipelines to the following select subscribers: municipalities/ public works, utilities, engineers, contractors, elected officials/gov t, and others. Bonus Distribution 2017 Trenchless Technology Road Shows ICUEE 2017 UCT Horizontal Directional Drilling (HDD) Academy NASTT s 2018 No-Dig Show * publisher s own data

9 MARKETING/LEAD GENERATION NAOGP 9 Turn Leads into Sales with North American Oil & Gas Pipelines Marketing Tools WEBINARS North American Oil & Gas Pipelines Webinars deliver leads and more importantly, help you determine the fit and interest of each lead so your sales team focuses on prospects likely to yield results. CUSTOMIZED PLAYBOOK Generate leads year-round with North American Oil & Gas Pipelines s newest marketing tool - an exclusive, customizable Playbook with content centered around your products, technology and/or company. THE SHOVEL Dig into North American Oil & Gas Pipelines s qualified subscriber data with this new lead generation tool. LEAD GENERATION SPONSORSHIPS We ll help you get front & center with your targeted audience through customized lead generation sponsorships. Contact an advertising representative for more details

10 10 NORTH AMERICAN OIL & GAS PIPELINES SPECS PLEASE SUBMIT LARGE ELECTRONIC FILES VIA OUR FILE SHARING SERVICE AT Full Page 2/3 Page 1/2 Page Vertical 1/2 Page Island 1/2 Page Horizontal 1/3 Page Vertical 8 1/4" x 11 1/8" 210 mm x 282 mm 4 1/2" x 9-3/4" 114 mm x 247 mm 3 3/8" x 9 3/4" 86 mm x 247 mm 4 1/2" x 7 1/2" 114 mm x 191 mm 7 x 4 7/8" 178 mm x 124 mm 2 3/16 x 9 3/4" 56 mm x 247 mm 1/3 Page Square 1/4 Page Square 1/4 Page Horizontal 1/6 Page Vertical 1/6 Page Horizontal 4 1/2" x 4 7/8" 114 mm x 124 mm 3 3/8" x 4 7/8" 86 mm x 124 mm 7" x 2 3/8" 178 mm x 60 mm 2 3/16" x 4 7/8" 56 mm x 124 mm 4 5/8" x 2 3/16" 117 mm x 56 mm MATERIALS Ads are produced using computer-to-plate technology. DIGITAL FILES File Formats: PDF/x1a, PDF (Press Optimized), EPS and Tiff. Final effective resolution for all images and PDFs should be 300 dpi. Files should meet the size specifications listed. Color space: CMYK, or grayscale; no spot colors, no RGB. Ads not conforming to color specifications will be converted to CMYK. Benjamin Media Inc. is not responsible for color shifts due to conversions from RGB to CMYK. Hard-copy proofs are recommended but not required with all submitted materials. We accept no responsibility for color, content or quality if a color proof is not provided. Benjamin Media Inc. reserves the right to resize, re-crop or otherwise alter ads that are supplied incorrectly. *Additional Ad Charges There is a minimum additional charge for the following: Ad Creation/Modification... $75/hour INSERTS Please call for pricing. SPECIAL POSITIONS Guaranteed only with a 10% extra charge added to space rate. SHORT RATES Advertisers will be short-rated if within a 12-month period from the date of the first insertion, they do not use the amount of space that their billing was based. AGENCY COMMISSIONS 15% of gross billing is allowed to recognized agencies on space, color, special positions and inserts. SHIPPING INSTRUCTIONS Please send all advertising materials to: Benjamin Media, Inc. Attn: Advertising Brecksville Rd. Brecksville, OH USA Ph: Fax: AD SIZES Full Page Trim Size: 8 1/8" x 10 7/8" (206 mm x 276 mm). Gatefold Cover: 16 1/4" x 10 7/8" (413 mm x 276 mm). Spread: 16 1/4" x 10 7/8" (413 mm x 276 mm). BLEED SPECS Single Page: 8 1/4" x 11 1/8" (210 mm x 282 mm). Spread: 16 1/2" x 11 1/8" (419 mm x 282 mm). Allow minimum 1/4" (6 mm) in from trim edge for live matter. NON-PAYMENT In the event of non-payment, publisher reserves the right to hold the advertiser and/or its advertising agency individually and/or jointly liable. Disclaimer: Advertisers and ad agencies assume liability for all content (including text, representations and illustrations of advertisements printed) and also assume responsibility for any claims arising therefrom made against the publisher. Publisher reserves the right to reject any advertising that he/she feels is not in keeping with the publication s standards. Publisher cannot guarantee bonus distribution.

11 NORTH AMERICAN OIL & GAS PIPELINES RATES 11 PRINT FOUR-COLOR RATES (GROSS) 1X 3X 6X 9X 12X 2-Page Spread $5,945 $5,737 $5,566 $5,345 $5,130 Full Page $4,447 $4,312 $4,183 $4,047 $3,896 2/3 Page $4,112 $3,988 $3,868 $3,753 $3,602 1/2 Island $3,662 $3,552 $3,445 $3,341 $3,238 1/2 Page $3,336 $3,236 $3,138 $3,044 $2,953 1/3 Page $3,011 $2,919 $2,833 $2,746 $2,659 1/4 Page $2,685 $2,604 $2,526 $2,449 $2,375 1/6 Page $2,215 $2,148 $2,084 $2,021 $1,954 BC $474 $421 $368 $316 $263 COVER RATES (GROSS) (RATES INCLUDE FOUR-COLOR) 1X 3X 6X 9X 12X Cover 2 $4,782 $4,636 $4,498 $4,352 $4,189 Cover 4 $4,942 $4,791 $4,648 $4,497 $4,329 PIPELINE CONNECTION RATES (NET RATES SHOWN) Pipeline Connection is an all-advertising section located in the back of the book. Ads must be purchased in 3, 6, 9 or 12 issue increments (frequency rates shown below). Ads must run consecutively. (4-COLOR RATES) 3 ISSUES 6 ISSUES 9 ISSUES 12 ISSUES Business Card $980 $1,950 $2,940 $3,920 1/4 Page $1,460 $2,900 $4,380 $5,840 1/2 Page $2,920 $5,800 $8,760 $11,680 Full Page $7,000 $14,000 $21,000 $28,000 (B&W RATES) Business Card $480 $960 $1,440 $1,920 1/4 Page $960 $1,920 $2,880 $3,840 1/2 Page $1,920 $3,840 $5,760 $7,680 Full Page $3,300 $6,600 $9,900 $13,200 NORTH AMERICAN OIL & GAS PIPELINES BUYER S GUIDE (DECEMBER) ENHANCED COMPANY LISTING RATES (NET RATES SHOWN) Logo - color $150 Logo - color & QR code $425 QR code $325 Bold company name $100 CATEGORY AD: EXPANDED DESCRIPTION IN THE CATEGORY OF YOUR CHOICE 1-inch category ad (color) $250 2-inch category ad (color) $425 3-inch category ad (color) $575 DIGITAL WEBSITE CPM RATE (NET) Standard Banner (300x250) $40 Skyscraper Banner (300x600) $70 Leaderboard Banner (728x90) $75 Large Leaderboard Banner (970x90) $85 Homepage Spotlight Banner (728x90) $6,500 Annual Branded Background Skin $10,000 Annual Welcome Banner (600x400) $199 E-NEWSLETTERS Rate - Banner Rate - Advertorial $1,250 net per month $400 net per NORTH AMERICAN OIL & GAS PIPELINES ONLINE DIRECTORY (NET RATES SHOWN) Logo & priority status $150/year Company storefront $300/year Includes logo, priority status and 150 word description with image TWITTER Scheduled tweets are normal text-based tweets that include one external link sent on the date/time you specify. Tweet content is subject to editor approval. Rate $300 net per tweet DIGITAL EDITION Digital Edition Sponsor: $9,600 Net/12 months $5,200 Net/6 months Play Video hyperlink: Advertisement hyperlink: $50 net/issue $50 Net/issue Digital Edition Landing Page: $690 Net/issue Full page $1,200 Net/issue Spread